Fans of “The Bear” won’t be able to use a friend’s Hulu account to watch Season 3.
The Walt Disney Company, which owns Hulu, joined Netflix this week in banning password sharing in an effort to boost the company’s subscriber numbers and make its streaming services business profitable.
In an email to its subscribers on Wednesday, Hulu said it would start “adding limitations on sharing your account outside of your household,” beginning March 14.
The company added that it would analyze account use, and that it could suspend or terminate accounts that shared login details beyond their households.
On Jan. 25, Disney+, ESPN+ and Hulu, all services owned by Disney, updated their terms of service agreements to prohibit viewers from “using another person’s username, password or other account information” to access their content.
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Organizations:
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