DIRS.INFO The most relevant business & tech news

☆ Down-to-the-wire Super Bowl draws game's second-largest audience, Nielsen says
▼ + stars: | 2023-02-14 | by ( Lisa Richwine | ) www.reuters.com time to read: +1 min

Nielsen's figure includes people who watched on the Fox or Fox Deportes TV networks (FOXA.O) or streamed the game on Fox digital properties or NFL+. Football - NFL - Super Bowl LVII - Half-Time Show - State Farm Stadium, Glendale, Arizona, United States - February 12, 2023 Rihanna performs during the halftime show REUTERS/Caitlin O'haraThe Super Bowl draws the biggest audience on U.S. television each year. The most-watched Super Bowl took place in 2015, when an average of 114.8 million people watched the New England Patriots defeat the Seattle Seahawks. Viewership rose roughly 11% from last year, when Nielsen reported an audience of 101 million people. Fox said the audience increased during the halftime show starring pop and R&B superstar Rihanna, averaging 118 million people on TV and digital platforms.

☆ Rihanna, With Halftime Pregnancy Announcement, Bucks Industry Expectations
▼ + stars: | 2023-02-13 | by ( Neil Shah | ) www.wsj.com time to read: 1 min

This copy is for your personal, non-commercial use only. Distribution and use of this material are governed by our Subscriber Agreement and by copyright law. For non-personal use or to order multiple copies, please contact Dow Jones Reprints at 1-800-843-0008 or visit www.djreprints.com. https://www.wsj.com/articles/rihanna-pregnancy-super-bowl-reveal-tour-dates-concert-residency-album-news-8a671327

☆ Rihanna, With Halftime Pregnancy Reveal, Bucks Industry Expectations
▼ + stars: | 2023-02-13 | by ( Neil Shah | ) www.wsj.com time to read: 1 min

☆ Dogs Win the Super Bowl Ad Lineup, Surveys Show
▼ + stars: | 2023-02-13 | by ( Patrick Coffee | ) www.wsj.com time to read: +5 min

The winner of USA Today’s annual Super Bowl Ad Meter was a commercial for dog-food delivery company Farmer’s Dog Inc. that tracked one chocolate Lab’s relationship with its owner from puppyhood to old age. The USA Today rankings had some overlap with other results. Research by Ace Metrix, a unit of TV ad measurement firm iSpot.tv Inc., crowned Jeep’s Super Bowl commercial as the most likable of the night. Jeep had the game’s most likable ad, according to Ace Metrix. “In past years, we’ve seen the majority of Super Bowl conversation generated in the weeks leading up to the Big Game,” a Mars spokeswoman said.

☆ In pictures: Rihanna's Super Bowl halftime show
▼ + stars: | 2023-02-13 | by ( Jeremy Schultz | ) www.reuters.com time to read: 1 min

WARNING: CONTAINS GRAPHIC CONTENT The death toll in Turkey and Syria is expected to rise as hundreds of collapsed buildings in many cities have become tombs for people who had been asleep in the homes when the quake hit in the early morning.

☆ Pregnant Rihanna lights up Super Bowl stage with 'Diamonds'
▼ + stars: | 2023-02-13 | by ( Lisa Richwine | ) www.reuters.com time to read: +2 min

Feb 12 (Reuters) - Pop and R&B superstar Rihanna made a grand return to the stage on Sunday, floating high above the Super Bowl field, thrilling the crowd with a fast-paced medley of her hits and revealing that she is pregnant with her second child. It was the 34-year-old Grammy winner's first stage performance in five years. The Hollywood Reporter and other media outlets said a representative for the singer confirmed that Rihanna was indeed pregnant. She concluded her Super Bowl set with "Diamonds" as fireworks lit up the sky around the stadium. Rihanna joined a list of music luminaries who have performed at the Super Bowl, from Lady Gaga to Beyonce, Prince, Madonna and the Rolling Stones.

☆ Fox scores Super Bowl ratings touchdown with 113 million viewers, the third most-watched TV program ever
▼ + stars: | 2023-02-13 | by ( Oliver Darcy | ) edition.cnn.com time to read: +2 min

New York CNN —The Super Bowl delivered super ratings for Fox. That makes Super Bowl LVII the third most-watched television program of all-time. Fox Sports said that the Apple Music Halftime Show featuring Rihanna drew an average of 118.7 million viewers, making it the second most-watched performance in Super Bowl history. The numbers underscore yet again that while linear television might be in decline, live sports still command extraordinary audiences. Fox said Super Bowl LVII was the most-streamed Super Bowl in history, with an average of 7 million people watching via internet-based services.

☆ Trump just tried to pick another fight with Rihanna, saying the pop icon had the 'single worst' Super Bowl halftime show in history
▼ + stars: | 2023-02-13 | by ( Cheryl Teh | ) www.businessinsider.com time to read: +2 min

Donald Trump flung another insult at Rihanna after her performance at the Super Bowl on Sunday. Trump wrote that Rihanna gave "the single worst Halftime Show in Super Bowl history." This is the second time in a week that Trump has tried to pick a fight with Rihanna. "EPIC FAIL: Rihanna gave, without question, the single worst Halftime Show in Super Bowl history," Trump wrote on Truth Social on Sunday. Trump also criticized Rihanna's fashion choices at the Super Bowl, writing: "Also, so much for her 'Stylist!'"

☆ Taylor Swift is the highest paid female entertainer in the world, earning $92 million in 2022
▼ + stars: | 2023-02-13 | by ( Morgan Smith | ) www.cnbc.com time to read: +3 min

Taylor Swift is the highest paid female entertainer in the world, earning a cool $92 million in 2022 following the success of her 10th studio album "Midnights," according to a new report from Forbes. To determine the ranking, Forbes considers entertainers' total 2022 pretax earnings, minus fees for representation (managers, lawyers, etc.) While 2022 was a strong year for Swift, her annual earnings were still less than half of what the highest paid entertainers in the world, the progressive rock band Genesis, made last year. Altogether, Genesis earned $230 million in 2022, thanks to a $300 million music rights sale to Concord Music Group in September. There wasn't a single woman on Forbes's list of the top 10 highest paid entertainers in 2022 — the highest paid female entertainer, Reese Witherspoon, ranked 12th for making $115 million in 2021.

☆ Twitter suffered an outage during Rihanna's Super Bowl halftime show — its 2nd in a week — despite Elon Musk's directive to maximize stability
▼ + stars: | 2023-02-13 | by ( Pete Syme | ) www.businessinsider.com time to read: +3 min

Rihanna's Super Bowl halftime performance coincided with nearly 1,000 reports of a Twitter outage. It came just four days after "a massive outage" saw users left unable to tweet. Nearly 1,000 users reported on Downdetector that they were having problems with Twitter, peaking as the Super Bowl halftime show started around 8:30 p.m. The apparent outage came just four days after Wednesday's "massive" one left users unable to tweet. The platform did not suffer any outages then, despite a larger viewership and Musk's similar emphasis on keeping Twitter running.

☆ Meet Justina Miles, Rihanna's Super Bowl halftime show ASL performer
▼ + stars: | 2023-02-12 | by ( Jennifer Liu | ) www.cnbc.com time to read: +4 min

As millions tune in to watch the Philadelphia Eagles take on the Kansas City Chiefs at the Super Bowl in Glendale, Arizona, this Sunday, Justina Miles will be making history. She will also be the first female deaf performer for the Super Bowl's halftime show. More than 120 million viewers watched the Super Bowl halftime show in 2022, which featured Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and Kendrick Lamar. It was the first Super Bowl halftime show to feature ASL performers, including rappers Sean Forbes and Warren "WaWa" Snipe. Super Bowl pre-game coverages starts Sunday at 1 p.m. EST on Fox, and kickoff is set for 6:30 p.m. EST.

Kickoff for Super Bowl LVII is at 6:30 p.m. The Super Bowl is advertising's biggest stage, with companies jockeying for a limited supply of spots to get their products in front of millions of consumers' eyeballs. Fox said it raked in a record amount of Super Bowl ad revenue this year. Absent this year will be crypto companies. Last year, four cryptocurrency companies shelled out millions for commercial spots during the big game.

☆ For Rihanna Fans, the Super Bowl Is Just One Big Comeback Concert
▼ + stars: | 2023-02-11 | by ( Neil Shah | ) www.wsj.com time to read: 1 min

☆ Chiefs or Eagles? Mahomes or Hurts? Rihanna’s ‘Umbrella’ or ‘Diamonds’? A Super Bowl Guide for the Last-Minute Fan
▼ + stars: | 2023-02-11 | by ( Jason Gay | ) www.wsj.com time to read: 1 min

PhoenixSuper Bowl Week is a reality distortion field. Here in the desert, I’m surrounded by merry pilgrims deeply invested in this game, who expect Bowl No. 57 between the Philadelphia Eagles and Kansas City Chiefs to be a seismic American moment, who can tell me everything I need to know about Andy Reid’s offensive line performance in the 1980 Holiday Bowl, and would do nearly anything for an invite to a sweaty, oversubscribed NFL afterparty where they might see the back of Dick Butkus’s head.

☆ 'Identity capital' is the key to getting your dream job and making friends in your 20s, according to Gen Z and millennials on TikTok
▼ + stars: | 2023-02-11 | by ( Jason Lalljee | ) www.businessinsider.com time to read: +8 min

Young professionals on TikTok are advocating for building "identity capital" to get ahead at work and in life. Identity capital has a lot more to do with connections and relationships and community." "I think of identity capital as anything you do that adds value to who you are," Jay told Insider. "The personal resources acquired developmentally become important," Côté wrote in one 2012 paper, with those personal resources being the experiences that make up identity capital; he calls identity capital the "black box of agency" where there is none. "I don't think identity capital is only valued to the extent that it's seen as profitable," she said.

☆ Trump picked a fight with Rihanna ahead of her Super Bowl set, saying the pop icon would be 'nothing' without her stylist
▼ + stars: | 2023-02-10 | by ( Cheryl Teh | ) www.businessinsider.com time to read: +2 min

Donald Trump is picking a fight with pop star and fashion icon Rihanna. Trump wrote on Truth Social. Trump wrote on Truth Social. In his post, Jackson referenced an August 2020 incident in which Rihanna was seen posing in front of a spray-painted art installation. Representatives for Rihanna, Weaver, Trump, and Jackson did not immediately respond to Insider's requests for comment.

☆ Rihanna's Fenty brands are capitalizing on her Super Bowl halftime show performance in 'pure genius' ways
▼ + stars: | 2023-02-10 | by ( Jordan Hart | ) www.businessinsider.com time to read: +3 min

Rihanna's highly anticipated Super Bowl LVII halftime show performance is happening Sunday. Rihanna previously declined to perform at the Super Bowl in 2019. Her fashion and beauty brands — including Savage X Fenty, Fenty Beauty, and Fenty Skin — have all reconfigured their sites to feature a "Game Day" section in anticipation for Sunday's performance. The pop star's lingerie and loungewear brand Savage X Fenty also took the chance to capitalize on the Super Bowl appearance by debuting "Team Fenty" jerseys and sweatsuits. Savage X FentyIn September, it was announced that Rihanna would headline the Super Bowl halftime show performance after the singer declined the gig in 2019.

Led by quarterback Patrick Mahomes, the Chiefs are playing in their third Super Bowl in the past five seasons. How to watch Super Bowl LVIIYou can watch Super Bowl LVII on Fox starting at 6:30 p.m. Matt Sayles/APRihanna headlines the Super Bowl LVII halftime show with her first live televised performance since the 2018 Grammys. There's no set time for the Super Bowl halftime show, as it depends on the pace of the game. Who's singing the national anthem at Super Bowl LVII?

☆ The last Blockbuster store has an ad timed for the Super Bowl
▼ + stars: | 2023-02-10 | by ( Parija Kavilanz | ) edition.cnn.com time to read: +3 min

That’s exactly what the only remaining store of the Blockbuster video rental chain is doing, and it’s during the Super Bowl. This photo taken on July 26, 2020 shows the interior of the last remaining Blockbuster store, in Bend, Oregon. Blockbuster store in Bend, Oregon has created a retro 1990's living room setup for customers to watch its ad on Super Bowl Sunday. Blockbuster stores fell one by one, with only 10 left in 2017, and then just one. Adding a quirky ad during Super Bowl is just par for the course for this holdout from a bygone era.

☆ Biden's Super Bowl: Home alone, with ice cream and guacamole
▼ + stars: | 2023-02-10 | by ( ) www.reuters.com time to read: +1 min

WASHINGTON, Feb 9 (Reuters) - With first lady Jill Biden attending the big game, President Joe Biden says he plans to watch this coming Sunday's Super Bowl at home on television, with a bowl of ice cream. The first lady's beloved Philadelphia Eagles play the Kansas City Chiefs in the Super Bowl in Glendale, Arizona, and she is planning to attend with her grandson. The Super Bowl, played every year since 1967, decides who is the best team in the U.S.'s National Football League, and draws tens of millions of viewers. When the interviewer suggested he have some guacamole to eat during the game, Biden said "exactly right," and added:"Ice cream. A little chocolate chip ice cream afterwards."

☆ Rihanna plans highly anticipated return to stage with Super Bowl halftime show
▼ + stars: | 2023-02-09 | by ( Amy Tennery | ) www.reuters.com time to read: +3 min

[1/7] Rihanna waves to media ahead of her Super Bowl LVII Apple Music Halftime Show at the Phoenix Convention Center, in Phoenix, Arizona, U.S., February 9, 2023. REUTERS/Caitlin O’HaraPHOENIX, Feb 9 (Reuters) - Nine-time Grammy Award winner Rihanna makes her highly anticipated return to live performance at Super Bowl 57 on Sunday, headlining a halftime show that will highlight her Caribbean culture. It is the second time Rihanna has been asked to perform at the Super Bowl after she reportedly turned down an offer in 2018 out of solidarity for quarterback Colin Kaepernick and his protest against racial injustice. "I've been so focused on the Super Bowl I totally forgot that my birthday is coming up (on Feb. 20)," the singer added. I'm just like, Super Bowl, Super Bowl, Super Bowl."

☆ Adidas could lose over $750 million as it tries to figure out what do do with its stockpile of Yeezys
▼ + stars: | 2023-02-09 | by ( Danni Santana | ) www.businessinsider.com time to read: +3 min

Adidas may lose over $700 million in operating profits in 2023 if it doesn't sell off excess Yeezys. Adidas has said it plans to sell Yeezys without Ye after the business relationship ended in October. According to a company statement Thursday, Adidas stands to lose over $750 million in operating profits in 2023 if it does not sell off excess Yeezy inventory. But fans of Adidas Yeezys are split on whether they would buy the shoes without a Ye connection. Adidas immediately brought its Yeezy business to a halt and asked wholesale partners to do the same.

☆ Twitter's ailing ad business offered a glimmer of hope as it lures big Super Bowl advertisers to platform on gameday weekend
▼ + stars: | 2023-02-01 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +5 min

The Super Bowl could be the most lucrative day for Twitter's ad business since Elon Musk's takeover. A handful of Super Bowl advertisers are poised to spend on Twitter on gameday weekend later this month, handing the beleaguered social media giant's ad business a much-needed boost, according to industry sources. A promoted trend costs $700,000 during the Super Bowl, compared to $100,000 on an ordinary day, Ad Age first reported. Upfront Super Bowl bookings on Twitter are still lower than in previous years, according to people familiar with the matter. To be sure, many big Super Bowl advertisers have no plans to appear on Twitter this time around.

☆ Best TV deals for the big game in 2023
▼ + stars: | 2023-01-30 | by ( Mike Andronico | ) edition.cnn.com time to read: 1 min

The big game is upon us, and whether you’re a die-hard NFL fan or just want to see Rihanna tear it up on the big screen, having the right entertainment setup is key. Fortunately, tons of top TVs, soundbars and projectors are on sale right now, and we’ve sifted through the savings to find the deals that are actually worth getting before the Philadelphia Eagles take on the Kansas City Chiefs on Feb. 12. Whether you’re looking for an upgrade to your entertainment room with an immersive 4K display, a projector for catching the game on the road or a soundbar to add some extra oomph to every touchdown, here are our picks for saving some cash — which you can put towards those ever-important tailgate essentials. TVsSoundbarsProjectorsSmart home

☆ Super Bowl party people rejoice: Chicken wings and guacamole will cost much less this year
▼ + stars: | 2023-01-30 | by ( Parija Kavilanz | ) edition.cnn.com time to read: +2 min

Load up on wings and guacWing fans will like this: A pound of chicken wings is down 22% from January 2022 because of more supply. Last year at this time, the retail price for whole chicken wings was $3.38 per pound for the week of Super Bowl LVI, according to the US Department of Agriculture’s weekly retail price report. “Chicken wings were so expensive last year that consumers were looking for alternatives to serve at the party. “The dollar amount per person at this year’s Super Bowl party ultimately depends on what they drink and consume,” said Swanson. The 57th Super Bowl will take place on February 12, 2023, at State Farm Stadium in Glendale, Arizona.

Search resuls for: "Rihanna"

25 mentions found