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☆ Disneyland half marathon runner dies after voicing concern about the heat
▼ + stars: | 2024-09-14 | by ( Ramon Sanchez | Ray Sanchez | ) edition.cnn.com time to read: +10 min

Graves’ death may ultimately be part of a disturbing jump in the number of heat-related deaths, which have doubled across the country in recent years. Another child, a 10-year-old, died of a “heat-related medical event” in July while hiking in an Arizona park. ‘Attempted to save his life for about an hour’The Disneyland Halloween Half Marathon started at 5 a.m. last Sunday. “We’re sort of entering a new era of risk perhaps associated with these increasing temperatures,” Howard said. Before Sunday’s half marathon, Graves posted another TikTok video under his popular @calebtravels user name about the arrival of Disney race weekend.

Persons: Bobby Graves, Graves, Caleb, ”, “, ” Graves, Matt Sutter, Jeffrey Howard, Howard, ‘, Mickey, Minnie Mouse, Jacob Boyer, “ It’s, Jeff Gritchen, ” Sutter, Frank Gonzalez, Jessica Good, Sutter, Boyer, messaged, Wilson Sonsini Goodrich, ” Wilson Sonsini, ” Howard, CNN’s Jen Christensen, Natasha Chen, Deidre McPhillips, Mary Gilbert, Jillian Sykes, Dalia Faheid, Taylor Galgano, Zenebou Sylla, Laura Paddison, Amy O’Kurk, Angela Dewan Organizations: CNN, Disney, Anaheim Police, University of Texas, National Weather Service, ”, MediaNews, Orange, Register, Paramedics, Anaheim Fire, Orange County Sheriff’s Department, Georgetown University, Rosati, US Centers for Disease Control Locations: Southern California, Garden Grove, Orange County, Orange, Maine, California, Arizona , Georgia, Nebraska, Arizona, San Antonio, Anaheim, Sutter, “, Austin, Washington, – California, Arizona , Nevada, Texas, Santa Clara County , California

☆ 'Shark Tank' star Kevin O'Leary warns couples not to combine finances: 'I don't care how in love you are'
▼ + stars: | 2024-09-13 | by ( Theron Mohamed | ) www.businessinsider.com time to read: +1 min

Kevin O'Leary says couples shouldn't combine their finances. Maintaining a financial identity is vital in case of break up or death, the "Shark Tank" star says. Go to newsletter preferences Thanks for signing up! But if they break up, joint accounts can be a knotty mess to untangle and might leave them high and dry in the credit-driven US economy, Kevin O'Leary says. "What I tell everybody to do in a relationship is have your own account, your own credit card, never merge your finances together," the "Shark Tank" star said in a Fox News clip posted to his Instagram on Wednesday.

Persons: Kevin O'Leary, O'Leary, —, they're Organizations: Service, Fox, Business

☆ My first C-section made me feel like I wasn't made to be a mother. My fourth one reminded me that C-sections can be beautiful.
▼ + stars: | 2024-09-13 | by ( Jenna Jonaitis | ) www.businessinsider.com time to read: +6 min

Once the obstetrician assessed the situation, I knew what she'd say before she said it: "We need to go to a C-section." I was certain I'd have a vaginal birth with no epidural. What I didn't expect was for my fourth C-section to be my best birth experience. Leading up to my fourth C-section, she and I dedicated a couple of sessions to processing the trauma from my earlier births so they'd have less of a hold on me going into the OR again. Whether it's through adoption, C-section, or vaginal birth, a child joining your life is every bit of magic and terror.

Persons: —, I'd, I've, bewilderment Organizations: Service, Business Locations: United States

☆ Waymo and Tesla have opposite problems as they compete for driverless tech dominance
▼ + stars: | 2024-09-13 | by ( Katherine Tangalakis-Lippert | Lloyd Lee | ) www.businessinsider.com time to read: +6 min

Read previewTwo major players — Tesla and Waymo — are battling for dominance in the driverless tech sector. "I think that Tesla has a software problem, and I think Waymo has a hardware problem, is the way I put it — and I think software problems are much easier." AdvertisementHe viewed Tesla as a "pioneer" in using machine learning for its autonomous driving software. But he also argued that Tesla's autonomous hardware hasn't solved the driverless equation. Waymo, on the other hand, produces an autonomous driving system capable of eliminating a human driver.

Persons: —, — Tesla, Waymo, Tesla, Andrej Karpathy, I'm, Karpathy, it's, Dan O'Dowd, Elon, Musk's, Kevin Chen, Chen, they're, you've Organizations: Service, Business, EV, The, Elon Musk's Locations: San Francisco , Los Angeles, Phoenix, Austin, who's, San Francisco

☆ How Harris aims to keep drawing eyeballs as the hard campaigning begins
▼ + stars: | 2024-09-13 | by ( Edward-Isaac Dovere | ) edition.cnn.com time to read: +10 min

Michigan and Wisconsin are looking like the best of the bunch for Harris, according to the campaign’s internal numbers. As pumped as Harris aides are about her debate performance earlier this week, they don’t think it changed any of that. “There’s a quiet confidence and security in what we’re doing and the mission, but no one thinks we have this in the bag,” said a Harris campaign aide. We’ll definitely be having some fun,” an Obama aide told CNN. The former president will kick off his work at a fundraiser he’s hosting for Harris next week in Los Angeles.

Persons: Jen O’Malley Dillon –, Joe Biden, Kamala Harris –, Biden, Harris, O’Malley Dillon, Trump, Liz Cheney, “, ”, “ It’s, ” Harris, Swift, Beyoncé, You’ve, Oprah Winfrey, goading Trump, Tim Walz, Vance, David Plouffe, Barack Obama’s, — carryover Biden, Obama, O’Malley, Plouffe, Hillary Clinton, Dan Kildee, he’s, they’re, ” Kildee, –, influencers, Michelle Obama, ‘ There’s, — Harris, aren’t, won’t, Ben Wikler, ” Mitch Landrieu, panicking, she’s, ” Landrieu, there’s Organizations: CNN, Trump, Harris, GOP, National Association of Black Journalists, Philadelphia, Democratic, Naval, Republican National Committee, New, Biden Locations: Wilmington, North Carolina, Arizona, Nevada, Georgia, . Michigan, Wisconsin, Chicago, Miami , New Orleans, Indianapolis, Pittsburgh, Michigan, Washington, Los Angeles, New Orleans

☆ The inside story of how Sandra Day O’Connor rebuffed pressure from Scalia and others to overturn Roe v. Wade
▼ + stars: | 2024-09-13 | by ( Joan Biskupic | ) edition.cnn.com time to read: +19 min

Handwritten notes from Justice Sandra Day O'Connor's papers on a major abortion case in 1989. The correspondence and notes foreshadow where O’Connor landed in the 1992 Planned Parenthood v. Casey case, when Justice Anthony Kennedy, hostile to Roe v. Wade in 1989, was ready to join O’Connor in upholding Roe. Accelerating the tensions all around was the time pressure of the Missouri case. O’Connor wrote that Kennedy said, “Roe is just flawed analytically” and that he wanted to “return this debate to democratic process” in the states. Library of CongressDraft opinion language from Justice John Paul Stevens he sent to Justice Sandra Day O'Connor.

Persons: Sandra O’Connor, eviscerate Roe, Wade, O’Connor, Roe, Antonin Scalia, William Rehnquist, Rehnquist, — Webster, Reproductive Health Services —, ” Rehnquist, Sandra Day, George H.W, Reagan, bristled, ”, Scalia, John Paul Stevens, Gerald Ford, Casey, Anthony Kennedy, Dobbs, Samuel Alito, Webster, Kennedy, “ Nino, ” Scalia, ” O’Connor, “ Roe, O’Connor’s, Roe “, Byron White, “, Byron, Sandra, Nino, Tony …, White, Sandra Day O'Connor, Congress O’Connor, bemoaning, overruling Roe, ” Stevens, reexamine Roe, reconsidering Roe, Stevens, Stevens ’, inched, John . ”, ’, William Brennan, David Souter, Bush Organizations: CNN, Reproductive Health Services, Congress, Library, O’Connor, Stanford Law School, Roe, Chicago, Stevens, Kennedy Locations: Missouri, Roe, Bush, Ohio, Pennsylvania, Phoenix, Minnesota

☆ Elon Musk says Donald Trump should go for round two and debate Kamala Harris again
▼ + stars: | 2024-09-12 | by ( Kwan Wei Kevin Tan | ) www.businessinsider.com time to read: +1 min

Elon Musk says that Donald Trump and Kamala Harris should have a rematch after Tuesday's debate. The Harris campaign called for a second debate shortly after the first one. AdvertisementFormer President Donald Trump and Vice President Kamala Harris should have another presidential debate, prominent Trump backer Elon Musk said on Wednesday. "Excellent, a second debate would be great," Musk wrote in an X post in response to the Harris campaign's call for another debate. Harris campaign chair Jen O'Malley Dillon issued the challenge to Trump shortly after their first debate concluded on Tuesday night.

Persons: Elon Musk, Donald Trump, Kamala Harris, Harris, Trump, —, Musk, Jen O'Malley Dillon Organizations: Service, Trump, Business

☆ The CEO of $50 billion adtech giant The Trade Desk is calling for Google to be broken up
▼ + stars: | 2024-09-12 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +5 min

"I've always said The Trade Desk managed to win in an unfair market — imagine what we could do in a fair market." Since its founding in 2009, The Trade Desk — which operates a demand-side platform for advertisers and ad agencies — has grown into an adtech juggernaut. Having debuted on the Nasdaq in 2016, the California-based adtech company now has a market capitalization of almost $50 billion. In it, Google named-checked The Trade Desk as one of those alternative players in the ad market. Green said he found the comparison flattering when Sundar Pichai, in 2022, named TikTok and The Trade Desk as its competitors.

Persons: —, Jeff Green, Green, I've, Sundar Pichai, David, Goliath, Jed Dederick Organizations: Service, US Department of Justice, Google, Business, ExchangeWire's ATS, Trade, US Department of, DOJ, Meta, YouTube, Publishers, CMA, UK's, Markets Authority, Nasdaq, London Locations: London, California, Virginia

The bank raised its price target on MercadoLibre Thursday to $2,500 from $2,225, suggesting 22% upside from Wednesday's close. The bank increased its price target to $230 from $200, implying nearly 16% upside from Wednesday's close. Supino also lifted the firm's price target to $93 a share, reflecting about 33% upside from Wednesday's close. Analyst Adam Berlin lowered his 12-month price target to $29 from $34, implying 6% downside. The investment firm's price target of $159 implies more than 2% downside from Wednesday's close.

Persons: Robert Ford Aguilar, — Michelle Fox, Wells, Wells Fargo, Eric Luebchow, Luebchow, Lisa Kailai Han, Sean Conlon, Wolfe, Peter Supino, Supino, Samantha Subin, BofA, George Staphos, a.m, Adam Berlin, Berlin, IPG, — Sean Conlon, Bernstein, Mark Moerdler, — Lisa Kailai Han, Stifel, Simon Yarmak, Andrea Pistacchi, Brandt Montour, it's, Montour, Fred Imbert Organizations: CNBC, Barclays, Bank of America, Diageo, Mercado, Mobile, Sprint, Wolfe Research, UBS downgrades, UBS, billings, GM, Pfizer, Oracle, Simon Property, Property Group, SPG, U.S, New York Stock Exchange Locations: Brazil, Mercado Pago, Wells Fargo, Wells, Roku, Berlin, America, U.S

Music fans both here in Philadelphia and around the world have reason to mourn on Wednesday as legendary R&B artist, songwriter and producer Frankie Beverly has died. On Wednesday morning, Beverly’s family announced the founder of the funk and soul band Maze -- who was born Howard Stanley Beverly -- passed away the day before. He lived for his music, family and friends. “After catching the attention of legendary songwriter and producer Kenny Gamble, the group had several releases under Philly-based record label Cameo Parkway,” wrote Tribune correspondent O.J. Earlier this year, after performing and touring for 50 years, Beverly played a farewell show at the Dell Music Center in North Philadelphia.

Persons: Frankie Beverly, Beverly’s, Howard Stanley Beverly, “, ”, Beverly “, Love, ” Beverly, Robin L Marshall, WireImage, NBC10, Kenny Gamble, O.J, Spivey, Beverly Organizations: Germantown High School, Philadelphia Tribune, Butlers, Philly, Tribune, Dell Music Center Locations: Philadelphia, Los Angeles, Norwood, Germantown, West Coast, North Philadelphia

☆ A hotel is offering ‘self-love pods’ for solo play. Here’s why that’s a thing
▼ + stars: | 2024-09-11 | by ( Maureen O'Hare | ) edition.cnn.com time to read: +5 min

In Europe, the trend is even stronger, with around 46% of Danish households inhabited by men and women flying solo. To mark Sexual Health Awareness Month this September, New York’s Walker Hotel Tribeca has introduced a “Self-Love Pod” offer, aimed at the recently single. When it comes to romantic partners, there’s no cheaper date than your own five digits, but rates for Walker Tribeca’s Self-Love Pods start at $350 – and that’s before you even buy yourself dinner. That’s quite a lot to shoot for, but it’s definitely one of the most fun ways to reduce cancer risk. If getting the peace and quiet to be oneself means booking a “Self-Love Pod” in Tribeca, then have at it, ladies.

Persons: “, onanism, Cacit Welness, Maude, Walker, Walker Tribeca’s, ”, Virginia Woolf Organizations: CNN, Walker Tribeca, British Medical, University College London Locations: Europe, New, Manhattan, Flatiron, midlife, Tribeca

☆ The Harris campaign, coming off the high of a big debate night, wants round two with Trump
▼ + stars: | 2024-09-11 | by ( Kwan Wei Kevin Tan | ) www.businessinsider.com time to read: +1 min

Kamala Harris says she's ready for another debate with Donald Trump. Go to newsletter preferences Thanks for signing up! download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementVice President Kamala Harris just had her first presidential debate with former President Donald Trump, and she's already raring for round two. "Under the bright lights, the American people got to see the choice they will face this fall at the ballot box: between moving forward with Kamala Harris, or going backwards with Trump," Harris campaign chair Jen O'Malley Dillon said in a statement on Tuesday night, shortly after the first debate concluded.

Persons: Kamala Harris, she's, Donald Trump, Trump, —, Harris, Jen O'Malley Dillon Organizations: Trump, Service, Business

☆ 3 lessons a landlord learned from his parents that helped him buy 5 properties by age 27
▼ + stars: | 2024-09-11 | by ( Business Insider | Stephanie Hallett | ) www.businessinsider.com time to read: +5 min

John O'Reilly learned many important lessons from watching his parents work hard. These lessons stuck with him and helped him save enough to buy five rental properties. AdvertisementBelow are three big lessons he learned from his parents that helped him save enough to get started as a landlord. He learned about delayed gratificationOne of the most important things O'Reilly learned from his family was the idea of delayed gratification. "Eventually, I stopped asking them to buy me things and rather asked for tasks to earn money."

Persons: John O'Reilly, —, he's, O'Reilly, didn't, Businss, doesn't Organizations: Service Locations: Syracuse , New York

☆ Seven & i Holdings' shares slide 3% on likely U.S. probe into a potential M&A deal with Couche-Tard
▼ + stars: | 2024-09-11 | by ( Lee Ying Shan | In Ying-Shan-Lee | ) www.cnbc.com time to read: +2 min

A 7-Eleven convenience store, operated by Seven & i Holdings Co., in Kawasaki, Japan, on Monday, Aug. 19, 2024. The FTC was concerned that the companies' defense attorneys were advising them to get rid of documents linked to the potential merger ahead of antitrust investigations, Reuters reported. In June, the FTC and the Justice Department launched antitrust investigations into Microsoft, OpenAI and Nvidia. Other recent antitrust investigations include cases against Amazon and Google. Seven & i revealed that Couche-Tard had offered to acquire all outstanding shares of Seven & i for $14.86 per share.

Persons: Canada's Alimentation, Tard, Tokutaka Ito, O Shearman, Ito, — CNBC's Lim Hui Jie Organizations: Seven, Holdings Co, Holdings, U.S . Federal Trade Commission, Reuters, FTC, Justice Department, Microsoft, Nvidia, Amazon, Google, CNBC Locations: Kawasaki, Japan, Asia, .

SKIP AHEAD How I picked the best treatments for dry, cracked heels | Best treatments for dry, cracked heels | What causes dry, cracked heels? Best treatments for dry, cracked heelsBelow, I compiled dermatologist-recommended moisturizing and exfoliating products to help treat dry, cracked heels year-round. Below, our experts highlight a few main causes of dry, cracked heels:Lack of moisture: The primary cause of dry, cracked heels is a lack of moisture or a damaged skin barrier, according to our experts. The primary cause of dry, cracked heels is a lack of moisture or a damaged skin barrier, according to our experts. How to treat dry, cracked heelsWhen it comes to dry heels, prevention is key.

Persons: William Huang, Samer Jaber, Nkem, shea, Aveeno, ”, Annie Chiu, Huang, Chiu, Barry Goldman, Goldman, Jaber, Slough, Duke University’s, keratosis, TikTok Organizations: NBC, Washington Square Dermatology, Derm Institute, Goldman Dermatology, Cream, Walmart, NEA, American Podiatric Medical Association, Duke, Facebook, Twitter Locations: Washington, New York City, Union, California, Eucerin, Jaber, North Redondo Beach , California

☆ Trump's tariffs would eat up time and money at even the smallest business, Mark Cuban says
▼ + stars: | 2024-09-10 | by ( Theron Mohamed | ) www.businessinsider.com time to read: +5 min

Go to newsletter preferencesSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Read previewMark Cuban has warned that Trump's plan to impose sweeping tariffs on US imports would burden even tiny businesses with expensive, arduous compliance. Related storiesHe was critical of Trump's tariffs on China during his time in the White House and has slammed the Republican candidate's threat of more of the same. "Tariffs are the worst possible incentive for all but a few products," he said, adding that they "almost always" cost consumers more money. Tariff pain and small business woePaul Krugman has been vocally against plans for fresh tariffs if Trump wins in November.

Persons: —, Cuban, Elon Musk's, Grok, Trump, He's, Kamala Harris, Paul Krugman, what's, Kevin O'Leary Organizations: Service, Business, Cuban, Trump, Republican, Dallas Mavericks, Yahoo, White, Democratic, Getty Locations: Cuban, China, Wisconsin

☆ 'Shark Tank' star Kevin O'Leary happily gives cash to help relatives — but they can never ask him again.
▼ + stars: | 2024-09-10 | by ( Theron Mohamed | ) www.businessinsider.com time to read: +3 min

Kevin O'Leary shared his approach to family members who ask him for cash. The "Shark Tank" investor gifts the money instead of lending it, and demands they never ask again. AdvertisementLending cash to family members can make things awkward, breed resentment, and even destroy relationships if they struggle to make payments or take the money and run. The "Shark Tank" star recently shared his personal policy in a video clip posted across his social media channels. Related storiesWhile family members should care for each other, "that doesn't extend to, 'Oh, I want to open a disco, I need $100,000,'" he noted.

Persons: Kevin O'Leary, O'Leary, —, you've, It's, it's, I've Organizations: Service

☆ There's tons of hiring activity in media ad sales right now, but there's a catch
▼ + stars: | 2024-09-09 | by ( Lucia Moses | Lara O'Reilly | ) www.businessinsider.com time to read: +8 min

While it might look like there's a flurry of advertising hiring, industry insiders say the reality is more sobering. AdvertisementLegacy media companies have sharply cut staff in recent years, including sales, and those jobs aren't coming back. Disney has said it plans to automate half its ad sales. "The number of good job opportunities are few and far between because the large media companies are not hiring as quickly. "Ad sales is no longer ad sales," said Gary Stolkin, global CEO of The Talent Business, a global executive search firm specializing in the creative industries.

Persons: —, they've, Jean, Paul Colaco, aren't, Dave Morgan, Lisa Valentino, David Lawenda, David Zaslav, David Ellison's, Christopher Vollmer, Simon Francis, Peter Naylor, Brian Lesser, Lesser, WPP's, Roku, Harry Kargman, Kargman, Krishan Bhatia, Gary Stolkin, Stolkin, who's Organizations: Service, Netflix, Business, Disney, Paramount, Warner Bros, NBA, Companies, MediaLink, TV, Media, Flock Associates, Progressive, Mobile, The Talent Locations: Teads, NBCUniversal

☆ Inside the landmark Google adtech antitrust trial that could transform the $700 billion global digital ad market
▼ + stars: | 2024-09-09 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +9 min

The DOJ and the states are seeking a breakup of Google's adtech business. Separately, they said that while a separation of Google's ad server and its ad exchange would be good for competition in the adtech market, it might drive ad server costs up for publishers. Google's ad server is "a loss leader, they make all their money in AdX," the exec said, referring to Google's ad exchange that connects buyers and sellers. Global regulators have Google in their sights, tooAny unraveling of Google's ad empire would be complex. Over the pond, the European Union said last year it might look to break up Google's adtech business.

Persons: —, Google's, Tim Nollen, isn't gunning, adtech, Macquarie's Nollen, Bietti, Mark Jamison, there's, Arielle Garcia Organizations: Service, Eastern, Business, US Department of Justice, Google, DOJ, Microsoft, Macquarie, Publishers, US Department of, Northeastern University, Public Utility Research Center, Digital Markets, University of Florida, Global, European Union Locations: Virginia, AdX

☆ Google says DOJ's 'narrow view' of the adtech market is not based on reality ahead of antitrust trial
▼ + stars: | 2024-09-09 | by ( Natalie Musumeci | Lara O'Reilly | ) www.businessinsider.com time to read: +1 min

The DOJ accuses the tech giant of building an illegal monopoly of the digital-advertising market. In a blog post before the trial, Google said the DOJ's "narrow view" of the market wasn't realistic. Go to newsletter preferences Thanks for signing up! download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . The antitrust trial, which could result in a breakup of the internet behemoth, officially opened Monday in Alexandria, Virginia.

Persons: —, Department of Justice — Organizations: Google, DOJ, Service, Department of Justice, Business Locations: Alexandria , Virginia

☆ Insider Today: Undercover millionaires
▼ + stars: | 2024-09-08 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +6 min

This story is available exclusively to Business Insider subscribers. AdvertisementIn fact, Business Insider spoke with several millionaires who achieved their riches without using get-rich-quick tricks. Matt Harrison Clough for BITo banner, or not to bannerThe LinkedIn Open to Work banner makes some job seekers feel embarrassed. Amazon, Tyler Le/BIAmazon's AI conundrumAmazon's big new AI product is off to a rocky start. AdvertisementMessages and an internal memo seen by Business Insider show AWS employees raising concerns about the AI chatbot's performance.

Persons: —, Kevin O'Leary, Jim Harbaugh, Will Aaron Rodgers, that's, it's, Natalie Ammari, aren't, Matt Harrison Clough, Tyler Le, Jenny Chang, Rodriguez, Hemant Taneja, Commure, Steve Eisman Organizations: Service, Business, NFL, Kansas City Chiefs, Los Angeles Chargers, University of Michigan, New York Jets, Netflix, ESPN Bet, BI, Fidelity Locations: New York

☆ Former President George W. Bush has no plans to endorse in the election
▼ + stars: | 2024-09-07 | by ( Kelly O'Donnell | Megan Lebowitz | ) www.cnbc.com time to read: +3 min

Former President George W. Bush speaks during the Struggle for Freedom Conference at George W. Bush Presidential Center on November 16, 2022 in Dallas, Texas. TFormer President George W. Bush does not plan to endorse a candidate for president, his office told NBC News on Saturday. "President Bush retired from presidential politics years ago," the office added. A spokesperson for Vice President Kamala Harris' campaign declined to comment but pointed to the campaign's Republican outreach efforts. The elder Bush president died in 2018, but the younger said in 2021 that he wrote in former Secretary of State Condoleezza Rice for president in 2020.

Persons: George W, Bush, Laura, Trump, Kamala Harris, Bush's, Dick Cheney, Harris, Donald Trump, Cheney, president's, Liz Cheney, Cheneys, Mitt Romney, Barack Obama, Sen, John McCain, State Condoleezza Rice, Bill Weld of, Stephanie Grisham, McCain, Romney, Egwuonwu, Sarah Dean, Tara Prindiville, Monica Alba Organizations: Freedom Conference, George, Bush Presidential Center, NBC News, Republican, Wyoming, Trump, State, Republican Gov, Rep, Denver, Bush, GOP, Republicans, NBC Locations: Dallas , Texas, Bill Weld of Massachusetts, Virginia

☆ How an edtech startup used AI tools like Midjourney and HeyGen to boost its ad performance by 40%
▼ + stars: | 2024-09-04 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +6 min

Pavlovsky said the use of AI tools has made a profound difference to the company's marketing performance. AdvertisementHeadway joins a growing number of marketers looking to harness AI tools, in part to reduce their advertising costs. Headway is using AI tools like HeyGen, Rask, and MidjourneyFounded in Ukraine in 2019, Headway operates a portfolio of educational apps that combined have been downloaded by more than 110 million users worldwide. Its flagship app, Headway, offers 15-minute summaries of popular nonfiction books, as well as challenges and daily micro-learning sessions. All of Headway's user-generated-content video ads are now produced using some element of AI technology, such as for subtitles or voiceovers, the company said.

Persons: —, OpenAI, Anton Pavlovsky, Pavlovsky, Klarna, Mona Lisa, Leonardo, Marie Antoinette, it's Organizations: Service, Business, Gartner, Midjourney, Facebook, Google, UGC, YouTube Locations: Ukrainian, Silicon, Ukraine, Ukraine's, Kyiv

☆ Longtime Unilever media exec Luis Di Como is leaving amid a broader shake-up of the business
▼ + stars: | 2024-09-04 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +1 min

Luis Di Como, Unilever's global media head, will leave the company after 33 years. Di Como is the company's executive vice president of global media and global head of media for Unilever's beauty and well-being division. He oversees the company's global media budget. In 2023, the company spent about 8.5 billion euros, or about $9.4 billion, on marketing, which included investments in media, ad production, and promotion. According to the latest figures from the Ad Age Datacenter, it was the ninth-biggest global ad spender in 2022.

Persons: Luis Di Como, Di Como's, Selina Sykes, Isabel Massey, —, Como, spender Organizations: Service, Unilever, Business

☆ This leaked 2007 DoubleClick pitch deck is set to play a central role in Google's blockbuster adtech antitrust trial
▼ + stars: | 2024-09-04 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +3 min

The deck was obtained by adtech veteran Ari Paparo, CEO of Marketecture Media, which is producing "The Monopoly Report" newsletter to accompany Google's adtech trial. This story is available exclusively to Business Insider subscribers. Business Insider could not confirm with certainty whether this was a final draft. The DOJ and the states are seeking a breakup of Google's adtech business, which could have big ramifications on the broader digital ad market. The case concerns the under-the-hood part of Google's advertising business: The technology that connects advertisers with publishers and that runs the advertising auctions that take place in the milliseconds it takes a webpage to load.

Persons: —, Ari Paparo, Google's, Paparo, DoubleClick Organizations: Service, adtech, Marketecture Media, Business, Yahoo, Microsoft, AOL, Google, US Department of Justice, DOJ, Reuters, Big Tech Locations: Virginia

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