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☆ Advertising for Latin American brands are pursuing more diversity in campaigns
▼ + stars: | 2021-05-14 | by ( Insider Intelligence | Matteo Ceurvels | ) www.businessinsider.com time to read: +6 min

Many consumers in Latin America are no longer content to let brands sit on the sidelines of tough conversations. The following is a preview of one Media, Advertising, and Marketing report, the Analyst Take: How Brands in Latin America Are Addressing Diversity and Representation in Advertising. Latin America is a region of many paradoxes. Latin America companies promoting diversityLatin American ecommerce giant Mercado Libre is one example of a regional company that has embraced diversity in its marketing materials. The campaign also partnered with Young, Gifted, and Black (YGB), an image bank that offers photos taken by Black women, of Black women.

☆ Ethos scores a $2 billion valuation after raising a $200 million to disrupt life insurance
▼ + stars: | 2021-05-13 | by ( Victor Chatenay | ) www.businessinsider.com time to read: +3 min

US-based insurtech Ethos achieved a $2 billion valuation following a $200-million Series D round. Get a daily newsletter packed with financial services data, insights, and analysis from the Insider Intelligence team. Founded in 2016, Ethos offers both term and whole life insurance underwritten by partner carriers . It can take weeks for consumers to access life insurance coverage due to back and forth with incumbents, often including a doctor's visit and blood tests. And booking such exams got harder last year as doctors were called to the pandemic fight, making life insurance applications all the more arduous.

Persons: insurtech, Jay, Robert Downey Jr, Will Smith, insurtechs Organizations: Intelligence, Insider Intelligence, Banking, Insider Inc, Service, Ethos

☆ Forecast eCommerce trends predicted for Amazon will beat expectations in 2021
▼ + stars: | 2021-05-06 | by ( Blake Droesch | ) www.businessinsider.com time to read: +4 min

And Amazon generates more than one-quarter of US ecommerce sales for every category other than auto/parts. There are two verticals where Amazon receives the majority of US ecommerce sales: books/music/video (83.2% of all US ecommerce sales in 2021) and computer/consumer electronics (50.2%). The ecommerce giant will receive more than 45% of US ecommerce sales dollars this year in three additional categories: "other" (48.2%), toys/hobby (46.0%), and office equipment/supplies (45.6%). Another way of looking at it: Amazon will receive more than one-quarter of US ecommerce sales dollars for every category other than auto/parts. Apparel/accessories is Amazon's second-largest sales generator in the US, making up 16% of its total US ecommerce sales in 2021.

☆ These 3 Canadian banks offer the most in-demand emerging mobile features
▼ + stars: | 2021-05-05 | by ( Tyler Brown | ) www.businessinsider.com time to read: +5 min

This is a preview of Insider Intelligence's 2021 Canada Mobile Banking Emerging Features Benchmark, available exclusively to subscribers. The Canadian banks that offer the most desirable mobile banking app features in 2021 are RBC, TD Canada, and BMO, according to the inaugural Insider Intelligence Canada Mobile Banking Emerging Features Benchmark. The Insider Intelligence 2021 Canada Mobile Banking Emerging Features Benchmark examines the offerings of the seven largest Canadian FIs by assets to determine which banks best meet customer demand for advanced mobile banking features. The Insider Intelligence 2021 Canada Mobile Banking Emerging Features Benchmark ranks the seven largest Canadian financial institutions by assets according to the strength of their mobile banking capabilities. The Canada Mobile Banking Emerging Features Benchmark covers Banque Nationale, BMO, CIBC, Desjardins, RBC, Scotiabank, and TD.

☆ XR Technologies and Trends: Pandemic ushers in immersive experiences
▼ + stars: | 2021-04-26 | by ( Insider Intelligence | ) www.businessinsider.com time to read: +5 min

Extended reality (XR) technologies, including virtual reality (VR), augmented reality (AR), and mixed reality (MR) are still in the early phases of adoption, but they are evolving quickly. Because the pandemic has forced many people to work, socialize, study, and shop at home, they're using XR experiences to replace in-person ones. AR usage still outpaces VR and VR headset usage by a significant amount. Insider IntelligenceThough VR and AR are different technologies growing at different rates, the pandemic appears to have galvanized the market for both. Top companies investing in XRThe pandemic has turned XR into an even more important growth area for Big Tech.

☆ Excellent CX requires proper organizational structure and team setup
▼ + stars: | 2021-04-23 | by ( Jeremy Goldman | ) www.businessinsider.com time to read: +4 min

Sometimes companies can get in their own way of delivering great customer experience (CX). The following is a preview of one Media, Advertising, and Marketing report, Customer Experience 2021. Great customer experience (CX) leads customers to make more purchases from companies across all industries. Best-in-class customer experience (CX) requires proper team structure. More Marketing Industry Topics:

☆ 5G will advance payments and mobile commerce
▼ + stars: | 2021-04-23 | by ( Jim Davis | ) www.businessinsider.com time to read: +5 min

5G tech will likely bring about positive changes to the retail industry. The following is a preview of one Ecommerce & Retail report, the How 5G will Change Retail. 5G technology could bring about positive changes to the retail industry. Shekel Brainweigh has developed an autonomous retail store format with AI-enabled smart shelf systems that count inventory by weighing items on shelves. We forecast that US mobile payment volume will rise from $705.28 billion in 2019 to $2.541 trillion in 2025 across mcommerce, proximity mobile payments, and mobile peer-to-peer (P2P) payments.

☆ Social audio marketing challenges for 2021
▼ + stars: | 2021-04-22 | by ( Debra Aho Williamson | ) www.businessinsider.com time to read: +6 min

The following is a preview of one Media, Advertising, and Marketing report, Clubhouse and Social Audio 2021. But any marketer that's active in social media should weigh the drawbacks of entering social audio right now. Social audio sits at the juncture of four activities: social media, digital audio, virtual events, and conversations. For now, social audio is a fraction of the size of social networking or podcasting. Social audio marketing efforts: minimal payoffMarketers shouldn't enter social audio in 2021 with the idea of generating a massive return.

☆ Digital payments: Which industries would benefit the most?
▼ + stars: | 2021-04-22 | by ( Daniel Keyes | ) www.businessinsider.com time to read: +4 min

Faster digital payments are garnering greater interest from US financial institutions, businesses, and consumers. Faster digital payments are garnering greater interest from US financial institutions, businesses, and consumers. Faster payments' speed also provides valuable transparency for firms, which benefit from the certainty of immediate payment. C2C digital paymentsMobile P2P payments are among the C2C use cases that could benefit from real-time digital payments. Insider IntelligenceThe quicker settlement speeds and additional transparency of faster payments are attractive to firms and consumers involved in B2C payments, which include bill payments, payroll, and retail.

☆ Companies continue to prioritize AI and cloud for innovation investment, according to the latest Transforming Business poll
▼ + stars: | 2021-04-20 | by ( Julia Hood | ) www.businessinsider.com time to read: +5 min

Cloud and AI top the list of innovation investments by companies according to the latest Transforming Business poll. Racial and gender biases in AI applications are issues no company can ignore. Visit Insider's Transforming Business homepage for more stories. But the insights available via tools like AI and the cloud can do much more than some companies have figured out. AI applications have come under fire, demonstrably shown in some cases to reflect racial and gender bias in hiring tools, and voice and facial recognition.

☆ Social Determinants of Health: Technology, examples and healthcare trends in 2021
▼ + stars: | 2021-04-16 | by ( Insider Intelligence | ) www.businessinsider.com time to read: +9 min

Healthcare payers and providers are broadening the scope of health-influencing factors they address to include social determinants of health (SDOH). The following is a preview of one Digital Health report, the Social Determinants of Health Report. Hospitals and insurers use digital health to tackle nonclinical health factors. What are social determinants of health (SDOH)? Social determinants of health (SDOH) are non-medical, economic and environmental conditions that both directly and indirectly impact one's health, like access to transportation and nutritious food.

☆ Innovation Strategies at Small and Midsize FIs: How US Banks with Assets Below $100 Billion Are Punching Outside Their Weight Class on Digital User Experience
▼ + stars: | 2021-02-18 | by ( Insider Intelligence | ) www.businessinsider.com time to read: +4 min

Smaller FIs are aware of the need to develop value-added digital customer experiences, but they have to do so with smaller budgets than their competitors. The following is a preview of Insider Intelligence's Innovation Strategies at Small and Midsize FIs Report. How can smaller FIs use digital to their advantage? Innovation strategies for small and midsize FIsDespite the financial and digital obstacles smaller and midsize FIs face, there are key strategies they can harness. Insider Intelligence's Innovation Strategies for Small and Midsize FIs Report discusses the unique challenges and advantages small and midsize FIs face in relation to digital innovation; outlines the innovation strategies open to them, and their pros and cons; and gives real-world examples of these strategies in action.

☆ PPP SMALL BUSINESS LOANS: How $525 billion in coronavirus-linked loans were spread across banks lenders
▼ + stars: | 2021-02-03 | by ( Insider Intelligence | ) www.businessinsider.com time to read: +7 min

This is an update to our May and July PPP Small Business Loans reports. Its average loan size of $104,760 is just over the program's overall average of $101,000—this is particularly impressive when compared with its average loan size of $515,304 in the PPP's first tranche. It approved $6.55 billion in loans with an average loan size of $32,960, making it the bank with the lowest average loan size among top lenders. Best PPP LendersIn PPP Small Business Loans—the final of three updates—Insider Intelligence looks at how different lenders fared at implementing the PPP. Looks into PPP loan sizes and total fees gained by lenders, and examines total funded loans and average loan amounts for the top PPP lenders.

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