In Lahaina, in the weeks and months to come, increasing tourism will coexist with ongoing relief efforts.
‘We might be in the way’In the days after the fires, tourism to Maui was in a free fall.
Messaging spread on social media for tourists to avoid all of Maui and paralyzed the economy, where tourism accounts for 70 percent of every dollar generated.
Last year, about three million visitors spent $5.82 billion on Maui, according to state data.
State and local leaders have spent the last two months pleading for tourists to visit.
Persons:
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Organizations:
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Locations:
Lahaina, Maui, Hawaii