The Discord app is seen on an iPhone in this photo illustration in Warsaw, Poland on April 3, 2021.
Two years ago, during the height of tech market froth, Discord was valued at $15 billion, more than doubling in a matter of months.
But Discord has stood pat, avoiding a return to the capital markets, even as public funds have reduced the value of their shares.
Discord, which ranked 18th on this year's CNBC's Disruptor 50 list, is now pushing into a new business as it seeks to justify that lofty valuation.
Within the new marketplace, Halloween-themed avatar decorations, including a black cat resting on a gravestone, will be available to users for $8, Sellis said.
Persons:
Peter Sellis, it's, Sellis
Organizations:
CNBC
Locations:
Warsaw, Poland