Many users would ditch social media in exchange for being paid a small fee, a study found.
What if there was an option where everyone else they knew would stop using social media, too?
AdvertisementAdvertisementThe researchers found that users would be willing to pay $28 and $10 "to have others, including themselves, deactivate TikTok and Instagram, respectively."
Social media remains a key resource for people looking for a convenient way to keep on top of updates from friends, colleagues, and current affairs.
AdvertisementAdvertisementThat said, the results underscore a view that people feel compelled to use social media despite how awful it can make them feel.
Persons:
—, they'd
Organizations:
Service, National Bureau of Economics Research