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download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. In today's big story, we're looking at a potential exodus of stars from YouTube and what it means for the creator economy. What's on deck:This story is available exclusively to Business Insider subscribers. AdvertisementBut some people who helped fuel YouTube's rise are walking away from the platform that gave them their big break. TikTok's challenges represent the ongoing uncertainty content creators face trying to make a living in such an unpredictable and shrinking world.
Persons: , we've, Rebecca Zisser, It's, Insider's Lindsay Dodgson, MatPat, Lindsay, Andy Kiersz, Critics, it's, Alistair Barr, Dan, Jamie Dimon doesn't, Dimon, Karim Qubadi, Abanti Chowdhury, OpenAI, Musk's, Christopher Nolan's, Tyler Le, Dan DeFrancesco, Hallam Bullock, Jordan Parker Erb, George Glover Organizations: Service, YouTube, Business, Nielsen, Gaming, ISI, SensorTower, BI, CPI, JPMorgan, Elon, University of Chicago, Quest, realtors, Meta, Google, Companies, Adidas Locations: United States, New York, London
BofA also raises red-hot server maker Super Micro Computer price target to $1,280 from $1,040. The Club stock took off in mid-February after the previous secondary. As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade. THE ABOVE INVESTING CLUB INFORMATION IS SUBJECT TO OUR TERMS AND CONDITIONS AND PRIVACY POLICY , TOGETHER WITH OUR DISCLAIMER . NO FIDUCIARY OBLIGATION OR DUTY EXISTS, OR IS CREATED, BY VIRTUE OF YOUR RECEIPT OF ANY INFORMATION PROVIDED IN CONNECTION WITH THE INVESTING CLUB.
Persons: Eli Lilly, BofA, ByteDance, Morgan Stanley's Adam Jonas, Jonas, Morgan Stanley, Tesla, Wells, Jim Cramer's, Jim Cramer, Jim Organizations: Investors, Bank of America, Electric, GE Healthcare, Club, Auto, General Motors, Ford, Citigroup, Constellation Brands, Citi, Nielsen, Corona, Modelo, Jim Cramer's Charitable, CNBC Locations: Pacifico, Cleveland
"We are initiating coverage of Legend Biotech (LEGN) with an Outperform rating and a price target of $86." Bank of America reiterates Super Micro as buy Bank of America raised its price target on Super Micro to $1,280 per share from $1,040. The firm has an outperform rating on shares of Boeing. We Initiate with a Buy rating and $15 PT." "We initiate coverage of IMVT with a Buy rating and 12-month price target of $50 (60% upside potential)."
Persons: Raymond James, it's, Wells, Tesla, Davidson, Goldman Sachs, Goldman, Baird, Bernstein, TXRH, EBITDA, Jefferies, underperform Jefferies, Baird downgrades Fiserv, Stephanie Ferris, Charles Drucker, helms, Cooper, William Blair, BTIG, Bitdeer, JMP, Morgan Stanley, Idacorp, Rivian Organizations: Biotech, Legend Biotech, Citi, Constellation Brands Citi, Constellation, Watch, Nielsen, DA, " Bank of America, Bank of America, Nvidia, GPU Tech Conference, TAM, Royal Caribbean, Boeing, Apple, Moelis, Company, RBC, Pointe, GM, Microsoft, ROIC, Jefferies, FIS, JPMorgan, Cooper Companies, Bitdeer Technologies, Technology, ICE, of America, Argus Locations: Nice, Texas, Cleveland, Southwest, Kansas, Missouri
The comeback of live event TV continues. ABC’s telecast of the 96th Academy Awards on Sunday drew 19.5 million viewers, hitting a four-year viewership high, according to Nielsen. The live TV audience was up from last year’s 18.8 million, the third consecutive year that Oscar viewership has grown. The ratings report will prompt cheers at ABC and the academy, which bumped the start of the venerable awards ceremony to 7 p.m. Eastern, an hour earlier than usual, in the hopes that more viewers would stick around through the final categories. Jimmy Kimmel also received warm reviews in his fourth outing as host, leaving him one away from matching another late-night star who moonlighted at the Oscars, Johnny Carson.
Persons: “ Barbie ”, “ Oppenheimer, Jimmy Kimmel, Johnny Carson, Nielsen Organizations: Nielsen, ABC
After speech, Biden launches major tour plus $30 million ad buy
  + stars: | 2024-03-09 | by ( ) www.cnbc.com   time to read: +3 min
US President Joe Biden speaks at a campaign event in Philadelphia, Pennsylvania, on March 8, 2024. An estimated 32.2 million people watched Biden's State of the Union speech, according to Nielsen ratings from 14 television networks. Biden campaign officials said they expect an extremely close race against Trump with opinion polls showing a neck-and-neck race for the 270 electoral votes necessary for victory. Polls show Biden, 81, and Trump, 77, closely matched, with most voters unenthusiastic about the rematch after Biden defeated Trump four years ago. Deputy campaign manager Rob Flaherty said the $30 million ad buy over the next six weeks is more than the Biden campaign spent in all of 2023.
Persons: Joe Biden, Biden, Kamala Harris, Donald Trump, Harris, Nielsen, Julie Chavez Rodriguez, Rob Flaherty, Flaherty, Friday Biden, Trump Organizations: Republican, Georgia, Nielsen, Television, Trump, Biden, Democratic, Comedy Central, ESPN Locations: Philadelphia , Pennsylvania, Pennsylvania, , New Hampshire, , Wisconsin, Michigan, Arizona, Nevada, Biden's, Ohio, Florida, Philadelphia, Delaware County
But plenty tuned in to see what he was offering. The live viewership for Mr. Biden’s speech will probably exceed last year’s television audience of 27.3 million, according to early figures released by Nielsen on Friday. Preliminary numbers show that roughly 28 million people watched on major cable and broadcast networks — a number that will probably grow once smaller channels are included. The 66-minute-long appearance is likely to end up as the second-most-watched of Mr. Biden’s speeches to Congress. His first, in 2021, attracted 26.9 million viewers, and about 38.2 million watched in 2022, days after the Russian invasion of Ukraine.
Persons: Biden, Nielsen Locations: Ukraine
Joe Biden will give his third State of the Union address on Thursday. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . On Thursday, Biden will deliver his State of the Union address to what could be his largest audience before Election Day. In this sense, Biden's speech comes with additional pressure. The State of the Union is not an explicit campaign speech.
Persons: Joe Biden, Biden, , Robert Hur's, Ronald Reagan's, Trump, Nikki Haley's, Sen, Elizabeth Warren of, you'll, he's, Bernie Sanders, Sanders Organizations: Service, NFL, Republican National, GOP, Democrats, Biden, The Washington Post Locations: Elizabeth Warren of Massachusetts
LAS VEGAS (AP) — A visit from a rare, fine-feathered tourist has interrupted one of Las Vegas’ prominent shows. Initially, the Bellagio's fountain shows were paused while officials figured out how to proceed, an MGM Resorts International spokesperson told the Las Vegas Review-Journal. Wildlife officials determined that the bird wasn't bothered and the show was cleared Tuesday to resume, but a spokesperson later said the shows would remain on hold. The Associated Press sent an email Wednesday seeking updated information from an MGM spokesperson, including when the shows might resume. The bird likely sought shelter from a storm, Nielsen said, noting that it isn’t uncommon for migratory birds to visit the valley.
Persons: birders, Doug Nielsen, Nielsen, We’re, Gee, I’m Organizations: LAS VEGAS, Bellagio, Vegas, National Park Service, MGM Resorts International, Las Vegas, . Wildlife, Associated Press, MGM, Nevada Department of Wildlife’s Locations: Las Vegas, U.S, Nevada
Read previewThe days of watching "Game of Thrones" for free on your brother-in-law's Max account are numbered. Max is the latest streaming service to announce a crackdown on password-sharing. AdvertisementHe specifically referenced Netflix's password-sharing crackdown as one that had been "extremely" successful. Following Netflix's lead, Disney+, Hulu, and ESPN+ (all owned by Disney) also said earlier this year that they would limit password-sharing. Max accounted for a scant 1.3% of streaming viewing in January, behind YouTube, Netflix, Disney+, and others, according to Nielsen.
Persons: , Max, Perrette, Morgan Stanley, Nielsen Organizations: Service, Bloomberg, Warner Bros, Netflix, Hulu, Disney, Business, Discovery, Morgan, Morgan Stanley Technology, Media & Telecom Conference, ESPN, Max, YouTube, HBO Locations: Hulu
This fire adds to an ever-lengthening list of rapidly spreading, destructive wildfires in the US and elsewhere. To understand why the Texas fires have been so fierce you have to look to last spring, said Luke Kanclerz, a fire analyst at Texas A&M Forest Service. It only took a short period of warm, dry weather for them to dry out further, providing a carpet for the fire to spread. Yuki Iwamura/AFP/Getty ImagesScientists are still working to understand what impact, if any, global warming is having on the winds that whip up wildfires. Research has found climate change is fueling the rapid intensification of hurricanes, pushing storms to explode at a deadly pace.
Persons: it’s, Cpl Marc, Andre Leclerc, , John Abatzoglou, Luke Kanclerz, Kanclerz, Mike Flannigan, Abatzoglou, “ There’s, ” John Nielsen, Gammon, Yuki Iwamura, Dora, Kaitlyn Trudeau, Trudeau, ” CNN’s Rachel Ramirez Organizations: CNN, United, European Union, Canadian Forces, Reuters, University of California, , Texas, M, Service, Texas Panhandle, University of Alberta, Getty, Climate Central, The Locations: United States, Maui, California, Paradise, Canada, Greece, Chile, Mistissini, Quebec, Merced, Texas, Hawaii, West Texas, Gammon , Texas, Lahaina, AFP, Hawaii’s, The Texas, Plains
"The key isn't hardware but the user experience it enables," Khosla, whose firm Khosla Ventures, is an investor in Rabbit, told Business Insider in an email. This story is available exclusively to Business Insider subscribers. At the same time, I don't think the average consumer wants to carry around multiple devices," S. Somasegar, a managing director at Madrona, told Business Insider. That's where we're at," he told Business Insider. Ginsberg said he's excited about the Humnane Pin because AI voice assistants have finally become powerful enough to be useful for average consumers.
Persons: Vinod Khosla, Khosla, Navin Chaddha, Ai, Somasegar, Bernstein, Nielsen, Zachary Ginsburg, Ginsberg, Marc Benioff, Sam Altman, Lachy Groom, Avi Schiffmann, it's, Chaddha Organizations: Khosla Ventures, Software, Business, Mayfield, Microsoft, Calm Ventures, Bond Ventures, Forerunner Ventures, Harvard Locations: Humane's
Climate change is increasing the risk of wildfires in Texas, a danger made real this week as the Smokehouse Creek fire, the largest in state history, burns out of control across the Panhandle region. And that growing fire risk is beginning to affect the insurance market in Texas, raising premiums for homeowners and causing some insurers to withdraw from parts of the state. For the Smokehouse Creek fire to grow so big so quickly, three weather conditions had to align: high temperatures, low relative humidity and strong winds, said John Nielsen-Gammon, the Texas state climatologist and a professor of atmospheric science at Texas A&M University. On Monday, as the Smokehouse Creek fire began to spread, it was 82 degrees Fahrenheit in Amarillo. The city’s average daytime high temperature in February is 54 degrees, according to the National Weather Service.
Persons: John Nielsen, Gammon Organizations: Texas, M University, National Weather Service Locations: Texas, Panhandle, Amarillo .
Read previewNetflix will broadcast the Screen Actors Guild Awards live on its platform for the first time on Saturday. The 30th annual SAG Awards, streaming on Netflix globally at 8 p.m. ET/ 5 p.m. PT on Saturday, is an important event frequently serving as a precursor to the Oscars. The big question on everyone's mind in Hollywood is will the SAG Awards benefit from the well-documented "Netflix effect" or "Netflix bump." AdvertisementUltimately, this Saturday's SAG Awards are a test in which both parties stand to benefit. Netflix will broadcast the SAG Awards globally on Saturday, February 24, at 8 p.m.
Persons: , it's, Barbra Streisand, Chris Rock's Organizations: Service, Netflix, Business, TBS, TNT, YouTube, Nielsen, Variety, Facebook, Twitter, Disney, SAG, Los Angeles Times Locations: Hollywood
Just weeks after Amazon cut hundreds of jobs across its Prime Video and MGM Studios divisions, the advertisements officially arrived on Prime Video on Jan. 29. This gives Amazon first-hand customer data from Prime members it can leverage for advertisers who want to show ads during Prime Video shows. "While still early days, streaming TV advertising continues to grow quickly," Jassy said on the fourth-quarter earnings call. Additionally, the potential audience for Prime Video is huge – the company has said it has more than 200 million Prime subscribers. Prime Video keeps putting out new movies and shows like the popular "Lord of the Rings", "Reacher", "Mr. & Mrs. Smith", and "Citadel".
Persons: There's, Andy Jassy, , Jassy, Brian Olsavsky, Cowen, TD Cowen, Canaves, Smith, Peacock, Jim Cramer's, Jim Cramer, Jim Organizations: MGM Studios, Netflix, Disney, Amazon, Amazon Web Services, Walmart, Kroger, Insider Intelligence, Prime, Paramount Global, Walmart –, TV, U.S, Intelligence, National Football League, Football, Nielsen, QR, NFL, Comcast, Miami Dolphins, Kansas City Chiefs, Chiefs, San Francisco 49ers, Super, Paramount, CNBC
Apple launches its first sports app
  + stars: | 2024-02-21 | by ( Oliver Darcy | ) edition.cnn.com   time to read: +2 min
The company on Wednesday launched Apple Sports, a free app for the iPhone that delivers real-time scores, key statistics, and live betting odds. At launch, users will have access to live data from the NBA, NHL, and MLS, among other leagues. On Wednesday, Apple will launch a new app. Apple has in recent years struck deals with various sports leagues, such as the MLB and MLS, to stream games on its Apple TV+ streaming service. While Apple Sports can alert users to where a game is being broadcast, it will not stream games directly inside the app, instead pointing users to the correct app to watch the action.
Persons: , , Eddy, Apple’s Organizations: CNN, Apple, Wednesday, Apple Sports, NBA, NHL, MLS, NCAA, NFL, MLB, Services, ESPN, Super Bowl, Nielsen
The coalition is pushing to replace three current Starbucks board members with its own nominees. The SOC proxy presentation claims the company's board has backed what it calls an "unnecessarily confrontational" strategy with the union. Starbucks said it has not only a new CEO, but with these additions, it has added five new board members in the past year. The proxy presentation targets three current Starbucks board members: Ritch Allison, Andy Campion and Jørgen Vig Knudstorp. Allison, Campion and Knudstorp, specifically, provide "continuity and highly-valuable unique perspectives," the Starbucks presentation said.
Persons: Baristas, Nielsen, Maria Echaveste, Joshua Gotbaum, Wilma Liebman, Daniel Servitje, Neal Mohan, Mike Sievert, Ritch Allison, Andy Campion, Jørgen Vig Knudstorp, Allison, Campion, Knudstorp, Wendy's, Narasimhan Organizations: Starbucks, CNBC, Organizing Center, U.S . Securities, Exchange Commission, National Labor Relations Board, NLRB, Starbucks Corporation, Siren Retail, Service Employees International Union, Starbucks Workers United, Communications Workers of America, United Farm Workers of America, Chipotle, Darden, Restaurant Brands, Yum Brands, White House, Hawaiian Airlines, White, Grupo Bimbo, YouTube, Mobile, SEC Locations: Buffalo, Arlington , Virginia, China, U.S
LONDON (AP) — Go into many bookstores, and the nonfiction shelves will be dominated by men. The Women’s Prize for Nonfiction hopes to change that. An offshoot of the 28-year-old Women’s Prize for Fiction, whose past winners include Zadie Smith, Tayari Jones and Barbara Kingsolver, the new prize is open to female English-language writers from any country in any nonfiction genre. Lipscomb noted that in 2022, only 26.5% of nonfiction books reviewed in Britain’s newspapers were by women, and male writers dominated established nonfiction writing prizes. Authors from the United States, Australia, Canada, India, Jamaica, the Philippines and the U.K. are on the prize longlist, chosen from 120 books submitted by publishers.
Persons: , Suzannah Lipscomb, Zadie Smith, Tayari Jones, Barbara Kingsolver, Lipscomb, Mary Ann Sieghart, Naomi Klein ’, , Patricia Evangelista’s “, Bohannon’s, Alice Albinia’s “, Leah Redmond, Anna Funder’s “ Organizations: Nielsen, Research, Queens, Locations: United States, Australia, Canada, India, Jamaica, Philippines, London
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailNielsen CEO on Super Bowl ratings: Great content will ultimately drive viewershipNielsen CEO Karthik Rao joins 'Squawk Box' to discuss Sunday's Super Bowl ratings, which averaged 123.4 million viewers and making it the most-watched television broadcast since the Apollo 11 moon landing in 1969, the future of streaming, and more.
Persons: Karthik Rao Organizations: Nielsen, Super, Sunday's
Less than 2 percent of console video games include L.G.B.T.Q. characters or story lines even though 17 percent of gamers are queer, according to GLAAD’s first survey on the industry. But it also found that many queer gamers saw virtual worlds as an escape in states where recent legislation has targeted L.G.B.T.Q. “The statistic is driven largely by young gamers. Its latest report found that 10.6 percent of series regulars in prime-time scripted shows identified as L.G.B.T.Q., which researchers said helped put their video game study in perspective.
Persons: GLAAD’s, , Blair Durkee Organizations: Nielsen
The first two Super Bowls that Jim Nantz and Tony Romo worked together for CBS lacked drama. “What a thrill to be able to say that we witnessed an overtime Super Bowl game and what will go down in history as one of the greatest games of all time and the longest Super Bowl game of all time. They had New England’s 13-3 victory over the Los Angeles Rams in 2019 and Tampa Bay’s 31-9 rout of Kansas City two years later. This was CBS’ ninth Super Bowl with McManus in charge. “Jim and Tony up at the booth deserved an exciting Super Bowl.
Persons: Jim Nantz, Tony Romo, ” Nantz, “ I’m, Jim Rikhoff, San Francisco, Jake Moody, Patrick Mahomes, Mecole Hardman, San, Nantz, , Mahomes, Romo, Francisco, Lombardi, you’re, ” Rikhoff, Mike Arnold, Dre Greenlaw, Jauan Jennings, Christian McCaffrey, Travis Kelce’s, San Francisco George Kittle, Sean McManus, McManus, McManus ’, ” McManus, “ Jim, Tony, , ___ Organizations: CBS, Kansas City Chiefs, San Francisco 49ers, Super, San, Kansas City, Chiefs, Romo, Los Angeles Rams, Tampa Bay’s, Buffalo - Kansas City AFC divisional, Bills, 49ers, San Francisco, CBS Sports, Fox, Nielsen, Kansas City ’, Philadelphia Locations: San Francisco, New England, Kansas, Buffalo
Sunday night’s overtime Super Bowl shattered ratings records. An audience of 123.4 million watched the Kansas City Chiefs beat the San Francisco 49ers, according to preliminary figures from Nielsen and CBS, which broadcast the game. That figure easily eclipsed last year’s record high of 115.1 million, when Kansas City defeated the Philadelphia Eagles. Final Nielsen ratings for the Super Bowl will be issued on Tuesday. At a moment when traditional television ratings have been in free fall, the N.F.L., particularly the Super Bowl, has stood immune to massive viewership changes affecting the rest of the media world.
Persons: Nielsen, Patrick Mahomes, Travis Kelce, Taylor Swift Organizations: Bowl, Kansas City Chiefs, San Francisco 49ers, Nielsen, CBS, Kansas City, Philadelphia Eagles, Super, Paramount, Univision, Nickelodeon Locations: Spanish, Travis Kelce , Kansas, Las Vegas
Welcome back to TV, Jon Stewart. But since Stewart left in 2015, the "Daily Show" audience has gotten very small, and very old. So here, to spell it out, are three charts from Nielsen showing the decline of prime-time TV, the decline of late-night TV, and the fact that the people who still watch conventional TV are … not young. Big picture: Conventional TV used to attract 103 million people a night back in 2015. Here's what has happened to average viewership across prime-time TV — including both broadcast and cable networks — since 2015.
Persons: Jon Stewart, Stewart, , Trevor Noah, Stewart's Organizations: Nielsen
Now, if a league or network isn't doing something to appeal to younger fans, they are behind the times. Nickelodeon will air its fifth NFL game on Sunday when the Kansas City Chiefs face the San Francisco 49ers for the Vince Lombardi Trophy. Networks and leagues also continue to experiment with social media and creating more viral highlights to keep younger fans interested. “There’s just so many more tools now at our disposal to address the complex consumption habits of young fans. The pie has many more pieces to it for young fans,” Lehanski said.
Persons: Vince Lombardi, Sean McManus, , ” McManus, they've, SpongeBob SquarePants, Patrick Star, Travis Kelce, it's, , Hans Schroeder, “ I’ve, Nate Burleson, Marvel, Dave Lehanski, Goofy, SpongeBob, Bruce Beck, Julie Sobieski, ESPN's, “ There’s, ” Lehanski, ___ Organizations: CBS, NFL, Nickelodeon, Kansas City Chiefs, San Francisco 49ers, CBS Sports, Media, Disney, ESPN, Atlanta Falcons, Jacksonville Jaguars, Nielsen, NHL, Big City Greens, NBA, Business Development, Innovation, Walt Disney Company, MLB Little, Williamsport, . Networks Locations: London, Williamsport , Pennsylvania
New York CNN —Amazon has landed the rights to exclusively stream one National Football League playoff game next season on its Prime Video platform, a source familiar with the matter told CNN. The deal comes less than a month after NBCUniversal’s Peacock became the first-ever platform to exclusively livestream an NFL playoff game. The source said Peacock did not lose the rights to exclusively stream a playoff game. Earlier this month, Amazon reported a 24% year-over-year increase in total viewership of “Thursday Night Football” this season, citing Nielsen. The NFL declined to comment and Amazon has not responded to CNN’s request for comment.
Persons: NBCUniversal’s Peacock, , , NBCUniversal, Peacock, Nielsen Organizations: New, New York CNN, Football League, CNN, NFL, Kansas City Chiefs, Miami Dolphins, Cleveland Browns, Houston Texans, NBC, NBC Sports Digital, NFL Digital, Telemundo, NBC Sports, Amazon, , Seahawks, Cowboys, ESPN, Fox Corp, Warner Bros Discovery Locations: New York
Ever since Taylor Swift started dating the Kansas City Chiefs’ Travis Kelce, she has elevated him into a new tier of celebrity. The league said that regular-season viewership was up 7 percent from last season, according to Nielsen data. Two of the four highest-rated “Sunday Night Football” games this season were attended by Swift. Just because we could, we did a little digging (OK, maybe too much digging) into just how real the “Swift effect” is. We found that the answer, like dating as a celebrity, is complicated.
Persons: Taylor Swift, Kansas City Chiefs ’ Travis Kelce, Swift Organizations: Kansas City Chiefs, Nielsen, Football
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