Greg Sankey, the commissioner of the Southeastern Conference, is the ultimate soft power player.
Instead, he speaks opaquely, often requiring something like a college sports Kremlinologist to interpret his intentions.
constitution and scoffing out of existence the possibility that the SEC would be shut out of the football playoff last season.
Recently, he teamed up with the Big Ten commissioner, Tony Petitti, to leverage a deal that will award their conferences about 60 percent of the television revenue for the 12-team College Football Playoff that begins next year, leaving crumbs for everyone else.
So, when Sankey told ESPN this month that it was time to rethink the N.C.A.A.
Persons:
Greg Sankey, coauthoring, Tony Petitti, Sankey
Organizations:
Southeastern Conference, SEC, Big, Football, ESPN
Locations:
Oklahoma, Texas