DIRS.INFO The most relevant business & tech news

☆ Jeremy Renner walks red carpet just three months after his near-fatal accident: ‘I feel very grateful to be here’
▼ + stars: | 2023-04-12 | by ( Dan Heching | ) edition.cnn.com time to read: +1 min

CNN —Actor Jeremy Renner made his first red carpet appearance since he sustained serious injuries after being crushed by a snowplow near his Nevada home in January. Renner attended a premiere screening in Los Angeles for his new Disney+ reality series, “Rennervations.” In the show, which was filmed prior to his accident, Renner “reimagines” decommissioned government vehicles and donates them to serve children in communities in need. Jeremy Renner (C) and family attend the Los Angeles premiere of Disney+'s original series "Rennervations" on April 11. “I feel like everyone is in on the joke now about what I’ve been doing with my time. During a discussion hosted by Jimmy Kimmel following Tuesday’s screening, the late-night host jokingly asked Renner if he plans to repurpose “that f—ing snowblower?”“It’s a snowcat,” Renner responded.

☆ Actor Jeremy Renner says horrific snowplow accident was 'my mistake'
▼ + stars: | 2023-04-07 | by ( Lisa Richwine | ) www.reuters.com time to read: +3 min

LOS ANGELES, April 6 (Reuters) - Oscar-nominated actor Jeremy Renner said he was at fault in a New Year's Day snowplow accident that left him close to death and that he apologized to his family for putting them through the ordeal. Renner stuck one foot out of the plow to look back at Alex and did not set the parking brake. Renner, then worried that the snowplow would roll back and crush his nephew, said he tried to jump back into the vehicle to stop it. Renner was nominated for an Academy Award for best actor for his work in 2008 film "The Hurt Locker" and for best supporting actor for his work in 2010 movie "The Town." Renner credited the support of his family with helping him survive the snowplow accident.

☆ These organizations are selling plastic offsets to help build recycling infrastructure
▼ + stars: | 2023-04-06 | by ( Katie Brigham | ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailThese organizations are selling plastic offsets to help build recycling infrastructureFor-profit companies Plastic Bank and RePurpose Global are incentivizing plastic collection and recycling in developing nations, and selling plastic credits to consumer goods companies looking to offset new plastic production. But while developing recycling ecosystems in areas with poor waste management infrastructure is undeniably positive, some experts are concerned that the emerging plastic credits market could distract from the systemic changes that are needed to end plastic pollution.

☆ These organizations are trying to tackle plastic pollution and poverty at the same time
▼ + stars: | 2023-04-06 | by ( Katie Brigham | ) www.cnbc.com time to read: +7 min

"All the plastic we've ever produced since the inception of the material is still here," said David Katz, CEO of Plastic Bank, a company that's trying to implement plastic recycling systems in developing nations. It's usually because it's not economically feasible to collect, clean and sort plastic waste — at least not in the U.S., where new plastic is cheaper. Asis Wijayanto and his wife Atmawati support themselves and their daughter by collecting plastic with Plastic Bank. Plastic creditsBut only about 20% of Plastic Bank's partners are actually buying recycled plastic for use in new products. The other 80% are buying plastic credits, meant to help offset their new plastic production by funding recycling efforts in the countries where Plastic Bank operates.

☆ Dominion Energy, National Grid pursuing pipeline sales - WSJ
▼ + stars: | 2023-04-06 | by ( ) www.reuters.com time to read: +1 min

April 6 (Reuters) - Utility firms Dominion Energy (D.N) and National Grid Plc (NG.L) are separately considering a potential sale of parts of their natural gas pipeline networks, the Wall Street Journal reported on Thursday, citing people familiar with the matter. National Grid on the other hand is exploring a possible sale of part of its pipeline network serving the Northeastern U.S. Eliminating natural gas appliances would mean transitioning to electric equipment such as heat pumps. Dominion and National Grid's shares on the New York Stock Exchange were trading 0.4% and 1% higher, respectively. Dominion and National Grid declined to comment when contacted by Reuters.

Uwe Oppitz of Rhenus Ports, who speaks for Energy Hub Port Wilhelmshaven, said that Wintershall Dea (WINT.UL) (BASFn.DE), Uniper (UN01.DE) and Tree Energy Solutions (TES) plan to spend a total of more than 5 billion euros at Wilhelmshaven. Energy Hub Port Wilhelmshaven comprises 30 companies, which include E.ON (EONGn.DE), RWE (RWEG.DE) and Orsted (ORSTED.CO), as well as Wilhelmshaven's home state of Lower Saxony. "Wintershall Dea plans to invest around 1 billion euros in the Wilhelmshaven site together with its partners," it said. And steelmaker Salzgitter (SZGG.DE) has already struck a deal with Uniper to receive green hydrogen for its steel mill processes, replacing essential fossil-fuel produced hydrogen. "We don't want to push green hydrogen to the side.

☆ Couple who transformed an abandoned Japanese home into a guesthouse
▼ + stars: | 2023-04-05 | by ( Tamara Hardingham-Gill | ) edition.cnn.com time to read: +11 min

He also happened to have his heart set on a traditional Japanese house, typically known as kominka, which are usually passed down over generations. “I had a vision.”Guesthouse dreamDaisuke and Hila Kajiyama transformed an abandoned farming residence in Japan into a guesthouse. He saved money by collecting traditional wood from building companies who were in the process of breaking down traditional houses. “Usually, with traditional houses, some renovations are made to the walls, because the insulation is not so strong. After doing some research into Japanese guesthouse permits, he discovered that one of the simplest ways to acquire one would be to register the property as an agriculture guesthouse.

☆ Biden administration pushes to revitalize coal communities with clean energy projects
▼ + stars: | 2023-04-04 | by ( Emma Kinery | ) www.cnbc.com time to read: +5 min

The Biden administration is channeling hundreds of millions of dollars from recent legislation into its efforts to turn coal communities into clean energy hubs, the White House said Tuesday. The effort includes $450 million from the Bipartisan Infrastructure Law that the Department of Energy will allocate to an array of new clean energy demonstration projects on former mine lands. Many of the initiatives are made possible through the Bipartisan Infrastructure Law, Chips and Science Act and the Inflation Reduction Act. The administration touted the potential benefits of the Inflation Reduction Act, a bill passed by Democrats to spur clean energy investments last year. The Biden administration said the working group has funneled over $14.1 billion in federal investments into the select communities.

☆ Why Instagram's 'Creator Marketplace' has left many influencers twiddling their thumbs instead of scoring brand deals
▼ + stars: | 2023-04-03 | by ( Sydney Bradley | Marta Biino | ) www.businessinsider.com time to read: +9 min

"I was so excited when the creator marketplace was rolled out," content creator Melanie Demi told Insider. "Over the last couple of months, I feel like the creator marketplace has died down a little bit," Demi said. "Even on the TikTok creator marketplace, it's the same," said Joseph Arujo, who has access to the feature on both platforms. On TikTok's marketplace, creators can add their starting rates for brand deals or negotiate terms. TikTok's creator marketplace, for example, brought on "alpha partners" in 2021 such as Influential, Whalar, and Captiv8.

☆ How your business can leverage email marketing for closer customer relationships
▼ + stars: | 2023-03-31 | by ( Sponsor Post | Created Insider Studios With Mailchimp | ) www.businessinsider.com time to read: +6 min

In pursuit of this goal, email marketing can be a valuable and lucrative tool for these companies to leverage. Email marketing can be an effective and lucrative marketing channel for many businesses, with a remarkable return on investment of $43.60 for every dollar spent, according to the Data & Marketing Association. Leverage an email marketing strategy that is content-infusedMany middle-market companies have established an active content strategy, but what some overlook is creating an email marketing strategy to boost that content. A good email strategy allows you to address your business goals with potential campaigns, timing, audience demographics, and promotional tactics to get more signups. The bottom line: Email marketing is a powerful marketing channel and should be a key component of any mid-market business's marketing strategy.

☆ Free up some cash in big tech and repurpose it elsewhere: Gilman Hill CEO
▼ + stars: | 2023-03-29 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailFree up some cash in big tech and repurpose it elsewhere: Gilman Hill CEOJoe Terranova, Jason Snipe, Jenny Harrington, and Steve Weiss join 'Halftime Report' to discuss the big tech bounce, near-term upside potential in the market, and long-duration assets under pressure.

☆ Podcasts can help small-business owners build their brands and win new customers. Here's how.
▼ + stars: | 2023-03-28 | by ( Erin Greenawald | ) www.businessinsider.com time to read: +8 min

Insider talked to small business owners who say brand podcasting has helped them build trust and credibility with customers. The channel is a cost-friendly way to connect with prospective customers, as well as other industry leaders. Podcasts can help you scale your businessMany small-business owners see podcasts as an important way to acquire loyal customers. Courtesy of Tania BhattacharyyaBhattacharyya added that she uses her podcast episodes to help guide prospective customers through the sales process. Bhattacharyya had a podcast episode on the subject that she was able to send her.

☆ Want to start a side hustle and earn extra money? Here's how to launch a lucrative business and bring in six figures.
▼ + stars: | 2023-03-23 | by ( Alexandra York | ) www.businessinsider.com time to read: +9 min

Like many people during the pandemic, Davis reallocated the time she'd typically spent commuting home to building her side hustle. Davis' handbag company netted $14,000 in sales in its first four months in business, which Insider verified with documentation. Another entrepreneur, Lisa Andrea, regularly books $8,000 in revenue a month from her side hustle, The Financial Cookbook, which Insider also verified with documentation. Andrea started The Financial Cookbook, an online financial-coaching company, to earn extra income and try entrepreneurship part time before taking the plunge. Leveraging expertise, as Andrea did with financial coaching, is one way entrepreneurs can start a side hustle and balance risk versus reward.

☆ Kanye West blunder puts Adidas in play
▼ + stars: | 2023-03-15 | by ( Aimee Donnellan | ) www.reuters.com time to read: +4 min

After a disastrous breakup with the musician formerly known as Kanye West, the $28 billion sneaker maker is slashing dividends and heading for the first loss in decades. Last year, Adidas spent 12.3% of its 22.5 billion euros of revenue on marketing and similar expenses. If it were to return to the 13.9% it allocated in 2015, it would add 2 billion euros of extra costs over the next five years, Breakingviews calculations show. Swooping on Adidas would allow the U.S. athleisure giant to dominate sportswear by servicing women and men across a wide spectrum of categories. Shares in Adidas were down 2.4% at 144.50 euros by 0859 GMT on March 15.

☆ Small-business owners say they've seen higher sales, skyrocketing click-through rates, and better brand awareness by using user-generated content in 3 smart ways
▼ + stars: | 2023-03-14 | by ( Erin Greenawald | ) www.businessinsider.com time to read: +7 min

Small-business owners and marketing pros say user-generated content boosted their brands on social. When users post content about a brand on their own channels, it gets the brand in front of new audiences. Insider spoke with several small-business owners to learn how they source user-generated content and use it across channels to maximize their marketing efforts. Use it for more than just organic social mediaReposting UGC on social media is an obvious way to fill your brand's social channels with engaging content. "Small-business owners should capitalize on creating mock UGC in-house to fill the gaps between their professional content and true UGC," Kutting said.

☆ How podcasters use ChatGPT and other AI tools in their workflows — and what listeners think the rules should be
▼ + stars: | 2023-03-14 | by ( Marta Biino | ) www.businessinsider.com time to read: +6 min

Podcasters have been testing ChatGPT and a variety of other AI tools to support their workflow. 5 podcasters shared how they use AI tools and how they approach ChatGPT. Insider spoke with five podcasters about their use of ChatGPT and other AI tools in their everyday workflow. They also said they'd successfully experimented with other AI tools that cut down the editing and marketing portion of the process. Osborne and Motiversity founder Joel Huculak have used ChatGPT to write scripts for these videos.

☆ A UGC creator made an extra $25,000 in 10 months explains what it takes to start making an income: 'This is a business, not a get rich quick scheme'
▼ + stars: | 2023-03-12 | by ( Jason Lalljee | ) www.businessinsider.com time to read: +7 min

User-generated content, or "UGC" are videos creators sell to brands for use on the company account or as paid advertisements. Because of that difference, unlike influencers, UGC creators don't need a large following of their own to get started. For the companies, it's a much cheaper option as UGC creators are essentially writers, makeup artists, talent, and crew in one — a bargain compared to an ad agency. In addition to these deals, many UGC creators have begun charging for coaching calls and courses. She's also pitching UGC content that would allow her to get paid to travel with her whole family.

Gulden said Adidas was still deciding what to do with its stock of unsold Yeezy footwear. One option could be for Adidas to donate proceeds from the sale of repurposed Yeezy stock to charity, Gulden said. REUTERS/Shannon Stapleton 1 2 3The split cost Adidas 600 million euros ($632 million) in sales in the fourth quarter of 2022, and Yeezy shoes would have brought in an estimated $1.2 billion in revenue this year. Inventories came in at just under 6 billion euros at the end of December, up 49% from the previous year, including 400 million euros of Yeezy products. That, along with $200 million of one-off costs, would bring Adidas to a $700 million loss this year.

☆ Adidas CEO promises turnaround after costly Yeezy split
▼ + stars: | 2023-03-08 | by ( Alexander Hübner | ) www.reuters.com time to read: +5 min

Gulden said Adidas is still deciding what to do with its stock of unsold Yeezy footwear. One option could be for Adidas to donate proceeds from the sale of repurposed Yeezy stock to charity, Gulden said. The split cost Adidas 600 million euros ($632 million) in sales in the fourth quarter of 2022, and Yeezy shoes would have brought in an estimated $1.2 billion in revenue this year. Inventories came in at just under 6 billion euros at the end of December, up 49% from the previous year, including 400 million euros of Yeezy products. In the fourth quarter of last year, currency-neutral revenue declined by 1%, taking into account a 600-million-euro loss after it stopped selling Yeezy shoes.

☆ Yeezy sneakers in hot demand on resale platforms even after Kanye West's anti-semitic remarks
▼ + stars: | 2023-02-27 | by ( Parija Kavilanz | ) edition.cnn.com time to read: +3 min

Yeezy sneakers currently are among the top three sellers on Impossible Kicks, a large online reseller of high-end sneakers and clothing that has 17 store locations in the United States. He said Yeezy sneakers are among the top three most-popular brands on the platform after Jordans and other Nike footwear, including Dunk and Air Max shoes. Impossible Kicks, seller of high-end sneakers, said demand for Yeezy sneakers is up 30% since last fall. So now prices for Yeezy sneakers are climbing due to tighter supply, according to StockX, a leading sneaker resale platform. “Since the start of the year, the average price of Yeezy sneakers has increased but sales overall have decreased on StockX,” Drew Haines, director of sneakers and collectibles at StockX, told CNNBusiness.

☆ A freelance SEO expert explains 5 steps to drive search traffic on a limited budget
▼ + stars: | 2023-02-27 | by ( Ryan Darani | ) www.businessinsider.com time to read: +9 min

X is typically a brand with 20 years of organic SEO growth that dominates a particular industry. Here are five simple steps to start generating organic traffic to your website immediately, with a limited but well-placed budget. Search traffic is driven by billions of searches happening every day. The more you can do this, the better it'll be for your rankings and organic traffic. The more mentions and links you receive from other relevant websites, the more potential you have to generate organic traffic.

☆ Movie theaters aren't dying — they're evolving
▼ + stars: | 2023-02-25 | by ( Sarah Whitten | ) www.cnbc.com time to read: +9 min

As the space contracts, cinema operators are investing in the basics, improving sounds, picture quality and seating as well as in bolstering its food and beverage offerings, events and alternative programming. While cinema operators are pleased that studio production has increased, they are no longer taking audiences for granted. Over the last few years, movie theater operators have been removing traditional digital projectors and installing laser units, citing cost savings over time and a better picture quality for moviegoers. Many theater operators told CNBC they are planning similar upgrades to sound systems, saying they have partnered with companies like Dolby to bring quality speakers into their auditoriums. So far in 2023, that premium ticket average is higher — $17.33 each — because so many moviegoers saw Disney's "Avatar: The Way of Water" in premium formats and 3D.

☆ Dow said it was recycling our shoes. We found them in Indonesia
▼ + stars: | 2023-02-25 | by ( ) www.reuters.com time to read: +19 min

While the sample was small, the fact that none of these shoes made it to a Singapore recycling facility underscores weaknesses in the system. Dow said these builds will use the 10,000 kilograms (22,000 pounds) of recycled shoe material that have been produced through the Singapore recycling project so far. Reuters had dropped those shoes into a Dow recycling bin at a Singapore community center in September, three months earlier. Recycling flopsThis is not the first novel recycling scheme launched by Dow that hasn’t lived up to its billing. In its Jan. 18 statement, Dow said the shoe recycling partners are “energized by the common vision of sport championing a greener and more sustainable Singapore.” Dow did not comment on the Journal of Consumer Psychology study.

☆ 3 things that will propel Uber's ad offering to become a $1 billion business, according to advertisers
▼ + stars: | 2023-02-24 | by ( Lauren Johnson | ) www.businessinsider.com time to read: +4 min

The company is justifying its steep ad prices by pitching advertisers its first-party data that shows where people are and where they're going. Advertisers laid out why Uber's ads are so valuable, and how the company has been able to pull in their budgets. Uber's data-driven ad offering however isn't as compelling as what's offered by retail media competitors, like Walmart and Target. Uber has a new strategy to go after video ad budgetsUber also wants to corner a piece of the lucrative video advertising market. The tablet ad format is squarely aimed at video ad budgets.

☆ Chinese military gear may not be enough to bail out Russia's poorly led troops, former top US general in Europe says
▼ + stars: | 2023-02-23 | by ( Christopher Woody | ) www.businessinsider.com time to read: +8 min

The US is again warning China not provide military support to Russia for its war in Ukraine. Russia's military has structural problems that foreign gear can't fix, a retired US general says. While lower-level Russian units have been able to adapt, "I think the big problem in the Russian military is that the culture is not very conducive to" learning, added Lee, an expert on Russia's military. Russian military leadership failings and inability to perform under fire will limit the utility of whatever hardware Beijing may provide, Breedlove said. While US officials have not specified what military support China may provide, there are signs Russia is using artillery ammunition more sparingly.

Search resuls for: "rePurpose"

25 mentions found