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☆ Caspar Lee says young people are unlikely to make lots of money on YouTube and should do it for fun
▼ + stars: | 2024-06-27 | by ( Sawdah Bhaimiya | ) www.cnbc.com time to read: +3 min

Caspar Lee advised young people who want to be content creators to do YouTube for fun rather than focusing on making money because the chances of financial success are low. Lee previously told CNBC Make It that YouTubers with millions of subscribers can make millions of dollars, typically by joining YouTube's Partner Program. Nearly half of creators earned an annual income of $15,000 or less in 2023, according to a survey of over 2,000 content creators by influencer marketing agency NeoReach. Lee encourages aspiring YouTubers to find a way to be successful without relying on followers or fame. Since his YouTube days, Lee has co-founded several companies in the creator economy including the influencer marketing company Influencer.com and a venture capital fund called Creator Ventures.

Persons: Caspar Lee, Lee, it's, that's, Goldman Sachs, YouTubers Organizations: CNBC, YouTube's, NeoReach, Ventures Locations: British

☆ Top Twitch streamer Kai Cenat got a therapist to help him beat a video game boss he was stuck on for over 60 hours
▼ + stars: | 2024-06-26 | by ( Matthew Loh | ) www.businessinsider.com time to read: +5 min

Read previewFrustrated with his performance against a video game boss, Twitch streamer and YouTuber Kai Cenat went viral on Tuesday evening for bringing a therapist to his livestream to help process his emotions. Cenat, 22, was well into his 60th hour of fighting the final boss of the "Elden Ring: Shadow of the Erdtree" when Aubri Williams appeared in his streaming room. AdvertisementCalming down and steeling his mind under Williams' guidance, Cenat played the boss fight again for her to observe. Cenat would defeat Radahn about six hours and 40 deaths later, or 67 hours after his first encounter with the video game boss. AdvertisementWilliams and representatives for Cenat did not immediately respond to requests for comment sent by Business Insider outside regular business hours.

Persons: —, Kai Cenat, Aubri Williams, Williams, Cenat, Tyler, Ninja, Blevins, Dan Clancy, — Williams, Instagram, Radahn Organizations: Service, Business, Bandai, AAA, IGN, Counselling, Stetson University, Cenat

☆ We live in a world where top Twitch streamer Kai Cenat got a therapist to help him beat a video game boss he was stuck on for over 60 hours
▼ + stars: | 2024-06-26 | by ( Matthew Loh | ) www.businessinsider.com time to read: +5 min

Read previewFrustrated with his performance against a video game boss, Twitch streamer and YouTuber Kai Cenat went viral on Tuesday evening for bringing a therapist to his livestream to help process his emotions. "I've been on the last boss for the past 60 hours of my life that I can't get back," Cenat lamented. Cenat would defeat Radahn about six hours and 40 deaths later, or 67 hours after his first encounter with the video game boss. AdvertisementWilliams and representatives for Cenat did not immediately respond to requests for comment sent by Business Insider outside regular business hours. Though its main title was launched in February 2022, Cenat was playing a recently released expansion, "Shadow of the Erdtree," when Williams appeared on his stream.

Persons: —, Kai Cenat, Aubri Williams, Williams, Cenat, I've, — Williams, Instagram, Radahn, He'd, Tyler, Ninja, Blevins Organizations: Service, Business, Counselling, Stetson University, Cenat, Bandai

☆ MrBeast Doubles Down on Cash Giveaways, Donates $200K for UBI Program
▼ + stars: | 2024-06-25 | by ( Theron Mohamed | ) www.businessinsider.com time to read: +4 min

Read previewMrBeast became the most popular YouTuber on the planet by handing cash to strangers, so it's little wonder he's experimenting with universal basic income, known as UBI. MrBeast also announced a joint fundraiser with GiveDirectly to gather enough cash to give $1,000 to every household in a neighboring village. AdvertisementEarly findings from GiveDirectly's trial suggest that direct cash handouts boost household and business savings and support the financing of bigger projects. MrBeast is known for giving out cash to strangers, making UBI a natural extension of his brand. But the social media star also addressed questions about whether direct cash payments would be spent wisely.

Persons: —, Jimmy Donaldson, MrBeast, GiveDirectly, Jeff Cheatham, Ruth, Auma, Lokure, Willy Wonka Organizations: Service, Business, Beast, Universal Locations: Uganda, Africa, Kenya, Karamoja, Tiyan

☆ Elon Musk gives YouTuber a tour of SpaceX's new 'Starfactory' — take a look
▼ + stars: | 2024-06-24 | by ( Jaures Yip | ) www.businessinsider.com time to read: +1 min

Elon Musk gave YouTuber Tim Dodd a tour of SpaceX's Starfactory rocket production center. Starbase, located in south Texas, has transformed from tents to a massive production facility. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementElon Musk gave an early glimpse into SpaceX's new Starfactory production facility. Just a day before Starship's Flight 4 successfully landed in the ocean, Musk was at the SpaceX site giving science YouTuber Tim Dodd, known by his channel moniker "Everyday Astronaut," an exclusive tour of SpaceX's rocket factory, including the new facility.

Persons: Elon Musk, Tim Dodd, —, Musk Organizations: SpaceX, Service, Starship's, Business Locations: Texas

☆ YouTube sensation Caspar Lee on why he quit the platform to build a business empire
▼ + stars: | 2024-06-20 | by ( Sawdah Bhaimiya | ) www.cnbc.com time to read: +5 min

30-year-old Caspar Lee was once a YouTube megastar and is now a serial entrepreneur. Caspar LeeCaspar Lee belongs to a crop of content creators who found early success on YouTube back in the 2010s, commanding millions of views on the platform. Lee said his first venture into entrepreneurship was when in 2017 he co-founded the influencer marketing company Influencer.com, alongside Ben Jeffries. Lee co-founded a venture capital firm Creator Ventures with his cousin Sasha Kaletsky in 2022. Caspar LeeThereafter, Lee co-founded Proper Living — accommodation in Cape Town for students and young professionals.

Persons: Caspar Lee, Caspar Lee Caspar Lee, Zoe Sugg, Marcus Butler, Joe Sugg, Ed Sheeran, Justin Timberlake, Anna Kendrick, Kevin Hart, Lee, Goldman Sachs, they're, Ben Jeffries, Joe Suggs, Sasha Kaletsky, Caspar Lee Thereafter, I've, Influencer.com, Sasha Kaletsky —, Kaletsky, shouldn't Organizations: YouTube, CNBC, Google, MVE, IMG, Endeavor Group, Ventures, Forbes, Bridgepoint, Labs Locations: England, Knysna, South Africa, American, Cape Town, Europe, London

☆ Tim Cook's 5 tips on how to run a company and manage your team
▼ + stars: | 2024-06-19 | by ( Jordan Hart | ) www.businessinsider.com time to read: +4 min

download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Read previewTim Cook has been Apple's CEO since 2011, and he's led the tech giant to major milestones and through tough times. Still, Cook has seen the company through major releases like the Vision Pro headset and the launch of Apple Intelligence in 2024 alone. AdvertisementHere are five things managers and CEOs can do to run their companies like the 63-year-old Apple chief. AdvertisementIn the book " Tim Cook: The Genius Who Took Apple to the Next Level " by Leander Kahney, it's revealed that asking employees questions is a management tactic Cook uses often.

Persons: —, Tim Cook, he's, Cook, Stanford University — Cook, Steve Jobs, Jobs, Leander Kahney, it's, Kahney, Greg Joswiak, Apple's, He's, Marques Brownlee, Dua Organizations: Service, Apple, Department of Justice, Business, Apple Intelligence, Gallaudet University, Stanford University Locations: An Alabama, Dua Lipa

☆ Tim Cook's views on one of Apple's most controversial products might come as a surprise
▼ + stars: | 2024-06-19 | by ( Beatrice Nolan | ) www.businessinsider.com time to read: +1 min

Tim Cook has shared his thoughts on one of Apple's most controversial products. The CEO was asked to blind-rank Apple products, including the Magic Mouse, during an interview. The Magic Mouse has proved to be one of Apple's most controversial products. AdvertisementTim Cook has shared his thoughts on one of Apple's most controversial products. Cook was asked to put five of Apple's most famous products in order as part of a blind-ranking game.

Persons: Tim Cook, —, Marques Brownlee, Cook Organizations: Apple, Service, Business

☆ Electric SUV maker Fisker files for bankruptcy
▼ + stars: | 2024-06-18 | by ( Olesya Dmitracova | ) edition.cnn.com time to read: +3 min

London CNN —Fisker, a US electric vehicle startup, said Tuesday it had filed for bankruptcy. Fisker added then that it was in discussions with an existing investor about possibly putting more money into the company. Its sole product is the Fisker Ocean electric SUV. The Ocean was also the subject of a review that month by American YouTuber Marques Brownlee titled, “This is the Worst Car I’ve Ever Reviewed.”“Do not buy this version of the Fisker Ocean,” reads the video’s description. Fisker filed for bankruptcy Monday, choosing the common Chapter 11 route, which allows companies to try to resolve their financial problems through reorganization.

Persons: London CNN —, Fisker, American YouTuber Marques Brownlee, ”, Henrik Fisker, BYD, Tesla Organizations: London CNN, Automotive News, Hyundai, Kia, Ford, General Motors, International Energy Agency Locations: American, EVs, United States, Europe, “

☆ Inside the downfall of Henrik Fisker's second automotive startup, which just filed for bankruptcy
▼ + stars: | 2024-06-18 | by ( Grace Kay | ) www.businessinsider.com time to read: +19 min

AdvertisementA Fisker spokesperson said it would be "unfair" to compare the two companies. A Fisker spokesperson denied comments that Henrik took on a more passive role and said he was "deeply involved." AdvertisementA Fisker spokesperson said Magna was responsible for testing and releasing the Ocean and it had been fully certified by regulators in the US and Europe. A Fisker spokesperson pushed back on the comments questioning Henrik's business prowess. For Henrik, whose earlier company, Fisker Automotive, filed for bankruptcy in 2013, his present predicament echoes the past.

Persons: —, Henrik Fisker, Wendy Gruel's, Geeta Gupta, Gupta, Henrik Fisker's, James Bond, Henrik, Fisker, Rivian, Tesla, Phil McCarten, Magna, hadn't, YouTuber, Marques Brownlee, Kurt Mechling, he'd, they'd Organizations: Service, Business, TechCrunch, Aston Martin, BMW Z8, Magna International, Fisker Inc, Apollo Global Management, Tesla, Ford, GM, Magna, Reuters, Fisker, Business Insider, Engineers, Traffic Safety Administration, NHTSA, Technicians, California Bureau of Automotive, BI, New York Stock Exchange, Fisker Automotive Locations: Fisker, Europe, California, Graz, Austria, Panera

☆ Harry Jowsey says he doesn't remember much of 'Perfect Match' season 2 because he was drinking constantly after breaking a 13-month sobriety
▼ + stars: | 2024-06-17 | by ( Ayomikun Adekaiyero | ) www.businessinsider.com time to read: +4 min

Read previewHarry Jowsey may have made some bad decisions on season two of "Perfect Match," but he says he doesn't remember making many of them. Harry said he turned to alcohol instead of talking to Elys after his date in episode three. Elys Hutchinson and Harry Jowsey in "Perfect Match" season two. Courtesy of NetflixOn the podcast, Harry addressed his argument with Elys after he decided to dump her for Jessica in episode three. AdvertisementElys responded to the podcast episode by sharing a TikTok video with the caption, "Imagine thinking releasing a podcast would be a good idea."

Persons: —, Harry Jowsey, who's, Elys Hutchinson, Jessica Vestal, Jessica, he's, Harry, I've, Elys Organizations: Service, Netflix, Business

☆ TikTok is getting into the murky business of AI-generated influencer ads
▼ + stars: | 2024-06-17 | by ( Dan Whateley | ) www.businessinsider.com time to read: +4 min

download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Read previewTikTok is rolling out a tool that will allow brands to use AI-generated avatars of real people in ads on the platform. In a demonstration in the announcement post, the company showcased a reel of AI-generated avatars built from apparent TikTok creators who explain why they'll benefit from an AI tool that uses their likenesses. "If this is something that caught on, I'd be very scared for the future of my business," micro influencer Kristen Bousquet told Business Insider in May. TikTok isn't the only Big Tech platform experimenting with AI-generated avatars.

Persons: —, SelfMade, Kristen Bousquet, TikTok, creatives —, Meta, Tom Brady, Kendall Jenner, YouTuber Organizations: Service, Business, NBA, Big Tech, Facebook, Microsoft, Apple

☆ The rise of STEM influencers: 3 top takeaways from a conference that serves as an annual science fair for YouTubers
▼ + stars: | 2024-06-17 | by ( Amanda Perelli | ) www.businessinsider.com time to read: +8 min

All of this, and more, took place last week at Open Sauce, the annual STEM conference for makers and content creators. It also featured three large exhibit halls filled with unique inventions created by students, engineers, makers, and content creators. The conference offered sessions from dozens of YouTube's top STEM creators, including Osman, Adam Savage, Mark Rober, Astro Alexandra, and Nile Red. Related storiesHere are three key takeaways from this year's Open Sauce:YouTuber and engineer Mark Rober on stage at Open Sauce. Some industry attendees said Open Sauce felt similar to the early days of VidCon, the largest annual creator industry conference, because of its smaller, community feel.

Persons: —, William Osman, Osman, Amjad Hanif, YouTube's, Paul Bakaus, Alessandra Catanese, Adam Savage, Mark Rober, Astro Alexandra, Rober, Bakaus, Amanda Perelli, Derek Muller Organizations: Service, YouTube, Business, Smosh, Creators, Investment, Partners Locations: Cow, San Francisco, VidCon

☆ Tim Cook explains why Steve Jobs pulling the first MacBook Air out of an envelope was 'a huge moment' for Apple
▼ + stars: | 2024-06-13 | by ( Sarah Jackson | ) www.businessinsider.com time to read: +1 min

Steve Jobs famously debuted the MacBook Air in 2008 by pulling it out of a manila envelope. The 13-inch MacBook Air is the best-selling laptop in the world today, according to Apple. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . Steve Jobs famously introduced the world to the MacBook Air in 2008 with a flourish, when he pulled the laptop out of a manila envelope to demonstrate how thin and portable it was. Apple CEO Cook talked about the moment's significance in an interview with tech YouTuber Marques Brownlee, also known as MKBHD.

Persons: Steve Jobs, Tim Cook, —, Cook, Marques Brownlee Organizations: Air, Apple, Service, MacBook Air, Business Locations: manila

☆ Why Tim Cook says he doesn't think about his legacy
▼ + stars: | 2024-06-13 | by ( Jaures Yip | ) www.businessinsider.com time to read: +1 min

Tim Cook discusses his legacy in an interview with tech YouTuber Marques Brownlee. The Apple CEO, who took over for Steve Jobs in 2011, said any legacy is for others to decide. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . So what will be the legacy of his successor, Tim Cook? Cook spoke to tech YouTuber Marques Brownlee in an interview released Wednesday, saying that "legacy is something that is defined by other people."

Persons: Tim Cook, Marques Brownlee, Cook, Steve Jobs, —, it's Organizations: Apple, Service, Business

☆ Inside Henrik Fisker's second failed automotive startup
▼ + stars: | 2024-06-12 | by ( Grace Kay | ) www.businessinsider.com time to read: +18 min

AdvertisementA Fisker spokesperson said it would be "unfair" to compare the two companies. A Fisker spokesperson denied comments that Henrik took on a more passive role and said he was "deeply involved." AdvertisementA Fisker spokesperson said Magna was responsible for testing and releasing the Ocean and it had been fully certified by regulators in the US and Europe. But in the year since the Ocean's release, the company has delivered around 7,000 vehicles, a Fisker spokesperson said. A Fisker spokesperson pushed back on the comments questioning Henrik's business prowess.

Persons: —, Henrik Fisker, Wendy Gruel's, Geeta Gupta, Gupta, Henrik Fisker's, James Bond, Henrik, Fisker, Rivian, Tesla, Phil McCarten, Magna, hadn't, YouTuber, Marques Brownlee, Kurt Mechling, he'd, they'd Organizations: Service, Business, TechCrunch, Aston Martin, BMW Z8, Magna International, Fisker Inc, Apollo Global Management, Tesla, Ford, GM, Magna, Reuters, Fisker, Business Insider, Engineers, Traffic Safety Administration, NHTSA, Technicians, California Bureau of Automotive, BI, New York Stock Exchange Locations: Fisker, Europe, California, Graz, Austria, Panera

☆ Video: YouTuber Alex Choi charged for shooting fireworks out of a helicopter at a Lamborghini
▼ + stars: | 2024-06-07 | by ( Hazel Tang | ) edition.cnn.com time to read: 1 min

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☆ Mike Tyson and Jake Paul: New date announced for rescheduled bout
▼ + stars: | 2024-06-07 | by ( Samuel Joseph | Sam Joseph | ) edition.cnn.com time to read: +2 min

CNN —Mike Tyson’s return to boxing will now take place on November 15, after his fight against Jake Paul was postponed due to the former world heavyweight champion experiencing a medical issue. A representative for the Hall of Fame boxer previously told CNN that Tyson “became nauseous and dizzy” 30 minutes before landing. Tyson announced in a statement that he was advised by his doctor to “lighten [his] training for a few weeks to rest and recover,” causing the bout to be pushed back. However, the fight has now been confirmed to be taking place this November by Most Valuable Promotions (MVP), the company organizing the occasion. ‘Iron Mike’ is taking on YouTuber-turned-boxer Paul, who is 30 years his junior.

Persons: Mike Tyson’s, Jake Paul, Tyson, Tyson “, “, Mike Tyson, Nakisa Bidarian, Roy Jones Jr, Mike ’, Paul, Paul –, –, Katie Taylor, Amanda Serrano, Taylor Organizations: CNN, Hall of Fame, Dallas Cowboys, Netflix, Cowboys, Tyson, Madison, Garden, WBA, IBF, WBO, WBC Locations: Miami, Los Angeles, Arlington , Texas, “

☆ YouTuber faces federal charge over a video of women shooting fireworks from a helicopter at a moving Lamborghini
▼ + stars: | 2024-06-07 | by ( Thibault Spirlet | ) www.businessinsider.com time to read: +1 min

A YouTuber was arrested over a stunt involving fireworks, a helicopter, and a Lamborghini. The 24-year-old is accused of causing fireworks to be shot out of a moving helicopter. Police believe he directed it without permits and used fireworks that were illegal in California. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementA 24-year-old YouTuber could face up to 10 years in prison after being accused of directing a social media stunt involving two women illegally shooting fireworks out of a helicopter at a Lamborghini.

Persons: YouTuber, —, Suk Min Choi, Alex Choi Organizations: Lamborghini, Police, Service, US, Office, Central, Central District of California, Business Locations: California, Central District

☆ Vimeo is courting YouTubers like The Try Guys to launch subscription platforms and has become a surprising emerging power player in the creator economy
▼ + stars: | 2024-06-06 | by ( Amanda Perelli | ) www.businessinsider.com time to read: +6 min

Channels like Dropout (14 million subscribers), The Try Guys (8 million subscribers), and Watcher (2.8 million subscribers) are launching subscription platforms through Vimeo's content-monetization service, Vimeo OTT. "We are very proactively focused on the YouTube creator space," Bloom said. Like Vimeo OTT, several tech startups are betting on creator-led subscription content, from Patreon to OnlyFans to Nebula. Subscription business strategies that have worked for Vimeo OTT creatorsOnce a platform is created through Vimeo OTT, creators own the relationship with their fans. Vimeo said its OTT creator content varies from the comedy genre to historical content to unscripted reality TV.

Persons: —, OTT, Rich Bloom, Bloom, Vimeo OTT, It's Organizations: Service, Business, YouTube, British YouTube, Entertainment, Vimeo, Netflix, BI, Apple, Android, Samsung Locations: British, Patreon

☆ An Army veteran spent 2 years looking for his missing son in the desert. Now, he's running for Congress.
▼ + stars: | 2024-06-06 | by ( Matthew Loh | ) www.businessinsider.com time to read: +10 min

Read previewEvery fortnight or so, David Robinson starts his YouTube livestream, upbeat and all smiles. "It's inexcusable for us to have as many missing persons cases in this country as we do," he said in a stream on March 10. David Robinson speaks about his run for US Congress on his YouTube livestream. In 2021, almost 40% of the 521,000 persons reported missing in the US involved missing persons of color. The International Commission on Missing Persons told BI it's "impossible" to estimate the average cost of a search and recovery operation.

Persons: —, David Robinson, Robinson, Daniel, It's, Robinson's GoFundMe, he's, He's, Joe Wilson, Daniel Robinson, David Robinson Robinson, undressed, who'd, Daniel ., hasn't, Daniel's, YouTuber Gabby Petito, Gabby Petito, HelpFindDaniel, Petito, Petito's, Tammy Phillips, Phillips, Wilson Organizations: Service, YouTube, Army, Business, Democratic, National, Police, Buckeye Police Department, BI, Twitter, Buckeye, TNS, ABACA, Reuters, Commission, Congress, US Locations: Arizona, South Carolina, Buckeye , Arizona, Tempe, Afghanistan, Texas, Robinson's district

☆ A YouTuber earned over $800,000 through sponsorships and ad revenue last year with videos on controversial topics like Ozempic
▼ + stars: | 2024-06-04 | by ( Shriya Bhattacharya | ) www.businessinsider.com time to read: +6 min

That's what creator Jake Tran attributes to his success on YouTube , where he's built an audience of 1.82 million subscribers by posting documentary-style videos. His creator journey began in high school when he was inspired by YouTube explainer videos that dissected specific topics. "You can make just as much money, if not more money, than YouTube ads," he said of sponsorships. AdvertisementLast year, Tran generated $820,246 in revenue from YouTube ads and sponsorships, which BI verified through documentation he provided. Last year, Tran earned $390,937 from sponsorships through his Jake Tran YouTube channel.

Persons: —, Jake Tran, Tran, Mark Zuckerberg, Graham Steffan, Ozempic, Arvid Ali, Wolf, Jordan, Ali Organizations: Service, YouTube, Business, Jake Tran YouTube

☆ MrBeast becomes YouTube's most subscribed channel
▼ + stars: | 2024-06-03 | by ( Tom Carter | ) www.businessinsider.com time to read: +2 min

Read previewMr Beast has finally taken the crown of YouTube's most subscribed channel. Jimmy Donaldson, who runs the channel famous for its elaborate challenges and extravagant giveaways, posted on X that MrBeast had reached over 266 million subscribers, passing the popular Indian music channel T-Series. This story is available exclusively to Business Insider subscribers. Business Insider contacted YouTube for comment but didn't immediately hear back. Donaldson later sued the company behind the MrBeast Burger chain, claiming that their "terrible quality" burgers were damaging his brand.

Persons: —, Jimmy Donaldson, MrBeast, didn't, Pewdiepie, YouTuber Felix Kjellberg, Donaldson, Burger Organizations: Service, Business, YouTube, Amazon, Amazon Prime, Time Magazine

☆ Mike Tyson vs. Jake Paul match delayed due to Tyson’s medical issue
▼ + stars: | 2024-05-31 | by ( Jacob Lev | ) edition.cnn.com time to read: +2 min

CNN —Mike Tyson’s highly-anticipated match against YouTuber-turned-boxer Jake Paul has been postponed after Tyson suffered an ulcer flareup earlier this week, Tyson’s publicist and Netflix announced Friday. “I want to thank my fans around the world for their support and understanding during this time. Jake Paul, this may have bought you some time, but in the end you will still be knocked out and out of boxing for good. Tyson, who will turn 58 at the end of June, has said his preparations for the bout include giving up both sex and marijuana. And he’s shown off his chiseled physique in several TV appearances – proof, he says, he’s still a match for 27-year-old Paul.

Persons: Mike Tyson’s, Jake Paul, Tyson, “, ” Tyson, ”, Paul, Mike Tyson, ” Paul, Tyson’s, Roy Jones Jr, Evander Holyfield’s, he’s Organizations: CNN, YouTuber, Netflix, Hall of Fame, T, Dallas Cowboys Locations: Miami, Los Angeles, Arlington , Texas

☆ MrBeast says his copycats won't succeed, and experts agree
▼ + stars: | 2024-05-31 | by ( Lindsay Dodgson | ) www.businessinsider.com time to read: +5 min

download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Read previewMrBeast is the most successful YouTuber of all time, but copying him isn't likely to yield the same results. Some have the same type of thumbnail, same overlay text, and even visit the same places Donaldson does. "His content doesn't succeed because of what you can see on the surface or flash-in-the-pan trends. Copying Donaldson will also not work because he has such vast resources that almost nobody else has access to, so any copycats are likely to be underwhelming.

Persons: —, YouTuber Jon Youshaei, Jimmy Donaldson, Donaldson, Youshaei, Ryan Trahan, Ryan, Gilbert Flores, Xavier English, Supermix, he'd, Katya Varbanova, copycats, aren't, Varbanova, you'll, It's, Kaye Putnam, Putnam Organizations: Service, YouTube, Business, Getty, Xavier

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