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☆ How to integrate OT and IT for maximum business value
▼ + stars: | 2024-05-13 | by ( Sponsor Post | ) www.businessinsider.com time to read: +7 min

By Ganesh Bukka, Vice President & Global Head, Industry 4.0, Hitachi Digital ServicesData is supposed to unlock operational efficiency and productivity. OT and IT integration can enable business agility, optimize operations, help businesses hone their competitive edge, and inform decision-making so they can quickly seize emerging business opportunities. Data integration supports intelligent decision-making, which in turn supports business continuityThe real-world perspective is essential because this is not a theoretical discussion. Realize OT and IT integration with an industry-experienced partnerAchieving that level of performance requires the intelligent integration of OT and IT. Learn more about how Hitachi Digital Services partners with companies to integrate OT and IT and empower informed decision-making.

Persons: Ganesh Bukka Organizations: Global, Industry, Hitachi Digital Services, Hitachi, Insider Studios

☆ Digital ad firm The Croud Group is actively on the hunt for a new private-equity investor
▼ + stars: | 2024-05-09 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +3 min

UK digital marketing firm The Croud Group is working with the investment bank GP Bullhound to search for a new private-equity investor, according to multiple sources familiar with the matter. Croud is already PE-backed, having taken on a 30 million pound, or around $28 million, minority investment from LDC in 2019. This story is available exclusively to Business Insider subscribers. But unlike some of its closest competitors, Croud hasn't been particularly acquisitive since it took on LDC's investment in 2019. "The valuation expectations would have been very high for Croud," Rosie McKeith, SI Partners director, told Business Insider.

Persons: Bullhound, Croud, Luke Smith, Smith, Ben Knight, Greg Paull, it's, Croud hasn't, Rosie McKeith, McKeith, OakNorth Organizations: Business, OakNorth Partners, HSBC, Campaign, Harvest, Croud, Ford, Guinness, Impakt Advisors, Partners Locations: LDC, Ford Europe, Dubai, OakNorth

☆ A woman couldn't understand why she wasn't losing weight after trying diets, exercise, and medication. A test revealed she was missing crucial gut microbes.
▼ + stars: | 2024-05-09 | by ( Kim Schewitz | ) www.businessinsider.com time to read: +5 min

Kimmie Gilbert couldn't seem to lose weight despite trying diets, exercise, and medication. Research suggests that gut microbiome composition might play a role in a person's weight. AdvertisementKimmie Gilbert has one pressing question: "What in the world are y'all eating that I'm not eating that causes y'all to lose weight and not me?" In 2019, health tech had a global market value of approximately $350 billion, according to McKinsey. A microbe called Prevotella, which is associated with weight loss, wasn't found at all in her gut.

Persons: Kimmie Gilbert couldn't, Gilbert, —, Kimmie Gilbert, y'all, Eran Segal, Annie Gupta, Goodman, Rob Knight, Jack Gilbert, wasn't, Gupta, Prevotella, Segal Organizations: Service, Netflix, McKinsey, BMI, Weizmann Institute of Science, UCLA, Luskin, UC San Diego Locations: New Orleans

☆ Here are Wednesday's biggest analyst calls: Nvidia, Apple, Nike, Rivian, Reddit, Disney, Micron, Redfin, Block, Ferrari & more
▼ + stars: | 2024-05-08 | by ( Michael Bloom | ) www.cnbc.com time to read: +7 min

Bank of America reiterates Apple as buy Bank of America is sticking with its buy rating on shares of Apple after its Tuesday iPad event. Bank of America reiterates Rivian as buy Bank of America said it's standing by the EV maker following earnings on Tuesday. " Bank of America initiates Sutro as buy Bank of America said it's bullish on shares of the biotech company. Deutsche Bank upgrades Boston Beer to hold from sell Deutsche upgraded the stock mainly owing to valuation. Bank of America reiterates Nvidia and Micron as buy Bank of America said it's sticking with buy ratings on both Nvidia and Micron.

Persons: Wells, Baird, Apple, Morgan Stanley, NKE, Reddit, Rivian, RIVN, Rosenblatt, Raymond James, it's, Roth, SHLS, Goldman Sachs, Goldman, ZI, YTD, Stephens, Ferrari Organizations: Hexcel Corporation, Old Dominion, Bank of America, Apple, Nike, Citi, Barclays, Disney, Nasdaq, JPMorgan, VMware, Broadcom, Deutsche Bank, Boston Beer, Deutsche, Nvidia, Micron, AMD, ARM, MU, Garden Entertainment, Knicks, Rangers, UBS, Ferrari Locations: Old, Disney, Datadog, RDFN

☆ Apple is about to jump into the AI race. Here's what analysts expect it to do
▼ + stars: | 2024-05-03 | by ( Hakyung Kim | ) www.cnbc.com time to read: +3 min

AAPL 1D mountain Apple shares on Friday More substantive updates on Apple's latest AI offerings in both hardware and services are expected to come during its Worldwide Developers Conference in June. According to JPMorgan's Samik Chatterjee, the focus during the event will primarily be on the AI features Apple will include in its iOS 18 software. Mohan holds a buy rating on shares and slightly increased his price target to $230 from $225. "We think Apple can deliver AI upside without the AI capex we see elsewhere," Evercore ISI analyst Amit Daryanani wrote in a Thursday note following the earnings. "Apple is accelerating investments in Generative AI and [is] set to introduce new features at its most important developer conference ever."

Persons: Apple didn't, Wall, JPMorgan's Samik Chatterjee, Wamsi Mohan, Mohan, Amit Daryanani, Morgan Stanley's Erik Woodring, Woodring, Wells Fargo's Aaron Rakers, Rakers, America's Mohan, Michael Bloom Organizations: Apple, Worldwide Developers Conference, of America, America's Locations: WWDC

☆ Here are Wednesday's biggest analyst calls: Apple, Nvidia, Amazon, Tesla, 3M, Pinterest, AMD, Meta and more
▼ + stars: | 2024-05-01 | by ( Michael Bloom | ) www.cnbc.com time to read: +6 min

Barclays reiterates Advanced Micro Devices as overweight Barclays said the chipmaker is "best positioned" following earnings on Tuesday. JPMorgan reiterates Apple as overweight JPMorgan said it sees an attractive entry point ahead of Apple earnings on Thursday afternoon. JPMorgan upgrades Fifth Third to overweight from neutral JPMorgan said it sees earnings upside for the regional bank. JPMorgan upgrades 3M to overweight from neutral JPMorgan said shares of the company are compelling at current levels. Bank of America reiterates Pinterest as buy Bank of America said it sees "multiple tailwinds to aid growth & margins" following earnings on Tuesday.

Persons: Morgan Stanley, Tesla, JPMorgan, Wedbush, TD Cowen downgrades Skyworks, Cowen, Pinterest, Goldman Sachs, Goldman Organizations: Bank of America, Amazon, Barclays, AMD, JPMorgan, Apple, Nvidia, Seagate, HSBC, Deutsche Bank, Starbucks, Deutsche, Logitech, Meta Locations: China, 3QFY24, Pinner, SiriusXM

☆ GE Healthcare's disappointing first quarter offers both a lesson and an opportunity
▼ + stars: | 2024-04-30 | by ( Jeff Marks | ) www.cnbc.com time to read: +10 min

GE Healthcare shares sank Tuesday after the company's first-quarter sales and profits fell slightly short of the Wall Street consensus. GE Healthcare Why we own it : GE Healthcare is the global leader in medical imaging, diagnostics, and digital solutions in health care. That's what we have to say about this GE Healthcare quarter. This contributed to some of the softness in the first quarter quarter. The GE Healthcare scanner is called the Revolution CT. Martin Schutt | picture alliance | Getty Images

Persons: didn't, GE Healthcare's, —, it's, Peter Arduini, Jim Cramer's, Jim Cramer, Jim, Martin Schutt Organizations: GE Healthcare, LSEG, General Electric, Philips, Siemens, GE Healthcare YTD, GE, Management, Alzheimer's, CNBC, Getty Locations: China, Covid, Jena , Germany

☆ Tuesday's analyst calls: Nvidia to get a boost from new chip, Ralph Lauren poised to jump
▼ + stars: | 2024-04-30 | by ( Lisa Kailai Han | ) www.cnbc.com time to read: +9 min

Tuesday's analyst calls focused on red-hot tech giant Nvidia, which is seen as benefitting from the release of its new Blackwell chip, the GB200. 7:02 a.m.: Deutsche Bank sees 33% upside for Live Nation on strong fundamentals Strong fundamentals could spell further upside for shares of Live Nation Entertainment , according to Deutsche Bank. Soff also applauded the company for expanding into new add-on services, including providing upselling opportunities and selling advertising on the Live Nation app. Although a potential regulatory investigation could curtail the stock, Soff doesn't believe that Live Nation stock will ultimately take much damage. 6:03 a.m.: Jefferies initiates Ralph Lauren at a buy, sees momentum with younger consumers Ralph Lauren is shaping up to be a quality growth stock, according to Jefferies.

Persons: Blackwell, Jefferies, Ralph Lauren, Benjamin Soff's, Soff, shouldn't, — Lisa Kailai Han, Airbnb, James Lee, Lee's, headwinds, Brent Thrill, Ashley Helgans, Ralph Lauren's, Helgans, Taylor Swift, Timothy Acuri, Acuri, Hopper, — Lisa Kailai Han — CNBC's Michael Bloom Organizations: CNBC, Nvidia, UBS, Deutsche Bank, Nation, Live Nation Entertainment, Mizuho, Paris, tailwinds, Paris Olympics, Chegg, Blackwell, Microsoft, Oracle Locations: Europe

☆ Jim Cramer says it is 'too early to buy' Southwest on its brutal five-session slide
▼ + stars: | 2024-04-29 | by ( Paulina Likos | ) www.cnbc.com time to read: +2 min

CNBC's Jim Cramer expressed sympathy for Southwest as the airline stock was further punished by a new sell call following last week's wider-than-expected quarterly loss on Boeing aircraft delays. (See here for a full list of the stocks in Jim Cramer's Charitable Trust, the portfolio used by the CNBC Investing Club.) As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade. THE ABOVE INVESTING CLUB INFORMATION IS SUBJECT TO OUR TERMS AND CONDITIONS AND PRIVACY POLICY , TOGETHER WITH OUR DISCLAIMER . NO FIDUCIARY OBLIGATION OR DUTY EXISTS, OR IS CREATED, BY VIRTUE OF YOUR RECEIPT OF ANY INFORMATION PROVIDED IN CONNECTION WITH THE INVESTING CLUB.

Persons: CNBC's Jim Cramer, Cramer, It's, Jefferies, Jim Cramer's, Jim Cramer, Jim Organizations: Southwest, Boeing, Jim Cramer's Charitable Trust, CNBC Locations: Southwest

☆ Southwest is leaving 4 cities this year as it deals with Boeing's 737 Max crisis — see the list
▼ + stars: | 2024-04-25 | by ( Taylor Rains | ) www.businessinsider.com time to read: +3 min

The airports losing Southwest service are:AdvertisementSyracuse Hancock International Airport in New York. Bellingham International Airport in Washington. Southwest also said it would "significantly restructure other markets," including putting capacity reductions at Hartsfield-Jackson Atlanta International Airport and Chicago O'Hare International Airport. Related stories"To improve our financial performance, we have intensified our network-optimization efforts to address underperforming markets," Southwest CEO Bob Jordan said in the earnings report, noting the impact could go into 2025. The backlash has prompted Boeing CEO Dave Calhoun to announce his resignation from the company, effective at the end of the year.

Persons: —, George Bush, Boeing's Max, Max, Bob Jordan, Jordan, Dave Calhoun, Boeing's, Larry Kellner, Stan Deal, Stephanie Pope, Sam Salehpour Organizations: Service, Boeing, Max, Southwest Airlines, Business, Southwest, Syracuse Hancock International, Bellingham International Airport, Cozumel International, George Bush Intercontinental Airport, Alaska Airlines, Hartsfield, Jackson Atlanta International Airport, Chicago O'Hare International, Ryanair, United Airlines, Boeing Commercial Locations: New York, Bellingham, Washington, Cozumel, Mexico, Houston, Southwest, Alaska

☆ Here are Tuesday's biggest analyst calls: Nvidia, Tesla, Apple, Roblox, Tesla, Qualcomm, Disney & more
▼ + stars: | 2024-04-23 | by ( Michael Bloom | ) www.cnbc.com time to read: +7 min

Here are Tuesday's biggest calls on Wall Street: Loop initiates MongoDB as buy Loop sees growth accelerating for the developer data platform company. JPM reiterates General Motors and Ford as overweight JPMorgan said the stocks will benefit from "lower commodities & higher production outside China." JPMorgan upgrades Assai to overweight from neutral JPMorgan said it sees improving trends and better visibility for the Brazilian wholesaler. JPMorgan upgrades Roblox to overweight from neutral JPMorgan said it sees a "compelling entry point" for the stock. JPMorgan downgrades Five Below to neutral from overweight JPMorgan downgraded Five Below due to "ongoing macro pressure."

Persons: JPM, JPMorgan, KeyBanc, Wells, D.A, Davidson, Davidson's, Berenberg, Morgan Stanley, Harley, Evercore, it's bullish, it's, Tesla, Rosenblatt, Oppenheimer, Dwight, Key, Truist, Wolfe, Warner, Price Organizations: Motors, Ford, GM, Nvidia, MU, BMO, prem, NICE, JPMorgan, Barclays, Apple, Albertsons, Catalyst Watch, NOVA, Penn Entertainment, PENN, ESPN Bet, Benchmark, Qualcomm, Warner Brothers, Warner, HBO Locations: China, Texas, U.S

A solar energy company and a video game maker were highlighted by analysts Tuesday. Meanwhile, JPMorgan upgraded Roblox to overweight from neutral, and its new price target implies upside of more than 35%. — Pia Singh 5:43 a.m.: KeyBanc downgrades beaten-down solar stock Sunnova Energy Heading into first-quarter earnings, KeyBanc Capital Markets is cautious on residential solar names, particularly Sunnova Energy . Analyst Sophie Karp downgraded the Texas-based residential and commercial solar energy company to sector weight from overweight and removed her price target on the stock. It also raised its price target to $48 from $41, implying a 37% rally over the next 12 months.

Persons: KeyBanc, Oppenheimer, Dwight, Rupesh Parikh, Parikh, — Pia Singh, DataDog, Andrew Nowinski, Datadog, Nowinski, Yun Kim, Kim, MDB, KeyBanc downgrades, Sophie Karp, Karp, —, Cory Carpenter, Carpenter, Fred Imbert Organizations: CNBC, JPMorgan, Loop Capital, Sunnova Energy, NOVA, SolarEdge Technologies, Enphase Energy Locations: Sunnova, Parikh, Wells Fargo Wells, Texas, U.S

☆ Medium is cutting more than $500K in monthly cloud spend. More companies could follow suit.
▼ + stars: | 2024-04-22 | by ( Ellen Thomas | ) www.businessinsider.com time to read: +3 min

It's not just Stubblebine who plans to continue cutting cloud costs. The cloud industry refers to cost-cutting as "cloud optimization." Last year, cloud providers like Amazon Web Services and Microsoft cited cloud optimization as the reason cloud sales growth had slipped to historic lows. As growth has crept back up in recent months, these same companies have declared the days of cloud optimization to be over. But Stubblebine thinks that cloud optimization is part of a broader mentality shift sweeping the pre-IPO startup world.

Persons: —, Tony Stubblebine, What's, Stubblebine, It's, We're, Ellen Thomas Organizations: Service, Business, Barclays, Amazon Web Services, Savings, Microsoft Locations: Snowflake

☆ The scourge of customer satisfaction surveys
▼ + stars: | 2024-04-22 | by ( Adam Rogers | ) www.businessinsider.com time to read: +12 min

— is devoted to customer surveys. Other metrics followed: the Customer Satisfaction Score, the Customer Effort Score, measurements of the entire Customer Experience. At the peak of the so-called sharing economy, customer surveys were all-powerful. The glut of customer surveys has created an additional problem for marketers. "We ask for customer feedback on these things all the time, but it's hard for a customer to give you immediate feedback, because a customer doesn't know what quality is yet."

Persons: you've, I'm, They're, Brad Anderson, Fred Reichheld, Nick Lee, James Wagner, It's, Christine Moorman, Lee, That's, it's, hasn't, Anderson Organizations: NPS, Warwick Business School, University of Michigan's Institute for Social Research, Companies, Duke University, Institutional, Board, Health Service Locations: United States, Qualtrics, Bain, Warwick

☆ 3 in-demand, high-paying side hustles—some can pay more than $200 an hour
▼ + stars: | 2024-04-20 | by ( Gili Malinsky | ) www.cnbc.com time to read: +2 min

Americans are diving into freelancing — 38% performed freelance work in 2023, according to Upwork's December 2023 Freelance Forward survey. You can write people's video game profiles, get paid to pretend to be someone on their dating profiles or even get paid to stand in line for people. Here are three high-paying, in-demand side hustles to consider according to Kristof and Daniella Flores, founder of side hustle blog I Like to Dabble. If you're interested in learning how it works, there are all sorts of online courses on sites like Coursera and tutorials by Google itself. When you take the courses, "you're often connected to the people who are going to hire you in the end," says Kristof.

Persons: Kathy Kristof, Kristof, Daniella Flores Organizations: Social, Google, IBM, Apple, National Initiative, Cybersecurity Careers Locations: cybersecurity

☆ Lululemon to shutter Washington distribution center, lay off 128 employees after tripling warehouse footprint
▼ + stars: | 2024-04-19 | by ( Gabrielle Fonrouge | In Gabrielle-Fonrouge | ) www.cnbc.com time to read: +3 min

Lululemon is planning to shut down its Washington distribution center and lay off 128 employees after opening a massive new warehouse outside of Los Angeles, the company confirmed Friday. "While some employees will be retained and will relocate to other facilities, including our recently opened distribution center in the greater Los Angeles area, the optimization will result in the reduction of just over 100 positions within the existing Sumner distribution center," the person added. The closure comes after Lululemon more than tripled its warehouse footprint in the past few years to accommodate its rapid growth. In 2021, it entered into a new lease for a 1.26 million square-foot facility outside of Los Angeles in Ontario, California, filings show. In 2022, it leased a 980,000 square foot warehouse outside of Toronto in Brampton, Ontario.

Persons: Lululemon, Sumner, —, CNBC's Annie Palmer Organizations: state's Employment Security Department Locations: San Diego , California, Washington, Los Angeles, Sumner, Seattle, Sumner , WA, U.S, Canada, Toronto, Ontario , California, Brampton , Ontario, California, North America, Americas

☆ AI is revolutionizing industries. Here's what that means for consumer trust.
▼ + stars: | 2024-04-12 | by ( Sponsor Post | Created Mastercard With Insider Studios | ) www.businessinsider.com time to read: +6 min

It is therefore no surprise that the advent of big data, data analytics, and disruptive technologies such as generative AI have brought in sweeping changes and opportunities to reinvent critical business areas. When customers trust a business, it empowers the organization to pioneer groundbreaking initiatives, embracing risk to craft new products and refine existing ones. While the balance between trust and innovation emerges as a critical lever for progress, the role of transparency in cultivating and maintaining this trust cannot be overstated. Earned, not givenAs we recognize transparency's pivotal role in building trust, it becomes clear that trust in the digital age is earned, not given. Safeguarding consumer trust in an era increasingly dominated by sophisticated algorithms and artificial intelligence is more critical than ever.

Persons: Matthew Driver, we've Organizations: Services, Asia, Mastercard, Trust, Harvard, Mastercard Singapore, Insider Studios Locations: Asia Pacific

☆ These are Goldman's top tactical stock picks going into earnings season
▼ + stars: | 2024-04-11 | by ( Lisa Kailai Han | ) www.cnbc.com time to read: +3 min

Analysts expect the S & P 500 to have a year-over-year earnings growth rate of 3.2%, FactSet data shows. If that's the case, it would mark the third consecutive quarter of earnings growth. The reporting period could also be a good time for tactical opportunities in the stock market. The bank also expects these names to see sharp moves after posting earnings, based on what the options market shows. The options market implies a 4.1% move for Nasdaq on after the April 25 report is released.

Persons: Goldman Sachs, John Marshall, Goldman, Lizzie Dove, Per Goldman, Toshiya Hari Organizations: JPMorgan Chase, Citigroup, Royal Caribbean Cruises, Nasdaq, Semiconductor, Broadcom Locations: Wells, China, Asia

☆ Amazon CEO Andy Jassy says he's committed to cost cutting while investing in AI in shareholder letter
▼ + stars: | 2024-04-11 | by ( Annie Palmer | In Annierpalmer | ) www.cnbc.com time to read: +41 min

This work diminished short-term revenue, but was best for customers, much appreciated, and should bode well for customers and AWS longer-term. We're also making progress on many of our newer business investments that have the potential to be important to customers and Amazon long-term. Being intentional about building primitives requires patience. Customers building their own FM must tackle several challenges in getting a model into production. Customers' AI models contain some of their most sensitive data.

Persons: Andy Jassy, Jassy, Jeff Bezos, he's, we've, Martha Stewart, Clinique, we're, We've, bode, We're, I've, iterating, We'd, we'd, Fox, affordably, you've, They're, Anthropic, that's, Claude, Dana, debugs, Slack Organizations: Amazon, Services, AWS, Deal, Prime, MGM, Savings, Regions, Citadel, Target, Storage Service, Netflix, Disney, Max, Paramount, CIA, . Intelligence, Amazon Freight, Carrier, Amazon Shipping, Foods, Drones, Amazon Pharmacy, Amazon Clinic, Robotics, Nvidia, Ricoh, NatWest, FMs, Meta, Bridgewater Associates, Farber Cancer Institute, Delta Air Lines, Intuit, KT, Lonely, LexisNexis, Netsmart, Pfizer, PGA, Rocket Companies, Siemens, Media, Inc Locations: North America, U.S, Europe, India, Brazil, Australia, Mexico, Middle East, Africa, Malaysia, New Zealand, Kingdom of Saudi Arabia, Thailand, Berlin, Hulu, Amdocs, Genomics England, GoDaddy, GenAI

☆ Delta tops quarterly earnings expectations, focuses on efficiency as growth steadies
▼ + stars: | 2024-04-10 | by ( Leslie Josephs | ) www.cnbc.com time to read: +2 min

Delta's adjusted earnings of $288 million, or 45 cents a share, rose from $163 million, or 25 cents a share in the first quarter of 2023. Here's how the company performed in the three months ended March 31, compared to Wall Street expectations based on consensus estimates from LSEG:Adjusted earnings per share: 45 cents vs. 36 cents expected. 45 cents vs. 36 cents expected. Adjusted revenue: $12.56 billion vs. $12.59 billion expected. Delta forecast second-quarter earnings of $2.20 to $2.50 per share, while analysts forecast between $2.23 per share on average, according to LSEG.

Persons: Ed Bastian, Bastian, Delta, Dan Janki Organizations: Airbus, Delta Air Lines, Toulouse Blagnac, Delta, LSEG, Corporate, CNBC Locations: Toulouse, Atlanta, France, LSEG, Delta

☆ Inside the Fight Over Software That Tells Landlords to Hike Your Rent
▼ + stars: | 2024-04-10 | by ( James Rodriguez | ) www.businessinsider.com time to read: +15 min

Rents soared thanks to a shortage of apartment units, remote workers' desire for more space, and a daunting for-sale market that kept many renters stuck in place. Without RealPage, the plaintiffs argue, landlords would be hesitant to jack up rents; instead, they'd focus on keeping their buildings full. In short, the lawsuits that started with apartment rents could one day change how we pay for everything. By turning over pricing to the algorithm, plaintiffs say, RealPage's clients are encouraged to push rents higher than if they'd left the decisions up to humans. The RealPage cases are about far more than apartment rents.

Persons: RealPage, Kris Mayes, they'll, they'd, —, Zillow, there's, Marie Claire Tran, Leung, Tran, Matt Damon, Maureen Ohlhausen, Bob, Ohlhausen, Ed Rogers, Ballard Spahr, Jeffery Cross, Smith Gambrell Russell, didn't, it'll Organizations: Revenue Management, ProPublica, National Housing Law, FBI, RealPage, Department, Federal Trade Commission, Politico, Washington, Justice Department, FTC Locations: Texas, you've, Phoenix, Tucson, Washington, DC, RealPage, Arizona, Tennessee

☆ Landlords Use a Popular Software Tool to Jack up Apartment, Home Rents
▼ + stars: | 2024-04-10 | by ( James Rodriguez | ) www.businessinsider.com time to read: +15 min

☆ Snap's courting of political advertisers is set to bring it a much-needed 2024 revenue boost
▼ + stars: | 2024-04-04 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +5 min

Analysts at the World Advertising Research Center forecast Snap's ad revenue will grow by 13.7% to $5.2 billion this year, up from a 0.1% increase in 2023. The biggest year-over-year growth is set to come from political and advocacy advertisers in the US, ahead of the November presidential election, WARC said. Beyond the political ad boost, Snap's expected return to double-digit revenue growth will be driven by the platform leaning on artificial intelligence for ad optimization, an improved content experience, and user growth, according to WARC. To be sure, with US political ad spend forecast to exceed $12 billion in 2024, according to Emarketer, Snap will be a drop in the ocean for most political advertisers. Traditional media still takes the lion's share of political ad dollars.

Persons: WARC, Snap's, Biden, Alexandria Ocasio, Alex Brownsell, Brownsell, That's, Liz Bennett, Bennett, Danielle Butterfield, Butterfield, TikTok doesn't, It's, Seat's Bennett, Jason Poinsette, Evan Spiegel Organizations: Advertising Research, Business, Republican National Committee, Google, ESPN, Meta, USA Locations: Alexandria, Texas, Los Angeles

☆ How Microsoft Azure Arc Brings Cloud Solutions to Hybrid Environments
▼ + stars: | 2024-04-03 | by ( Sponsor Post | ) www.businessinsider.com time to read: +6 min

That's why Microsoft is committed to meeting customers wherever they are, with adaptive solutions that bring their data together from the ground to the cloud, with Azure Arc. As of 2023, World Bank had connected about 25% of its SQL Server estate to Azure Arc. Today, World Bank and Microsoft are working together on additional functional elements to improve optimization of Azure Arc. "We've already seen how Azure Arc can make us more efficient and reduce our operating costs. "We've already seen how Azure Arc can make us more efficient and reduce our operating costs.

Persons: it's, Chandra Kala Macha, Kala Macha, It's, We've Organizations: Microsoft, Bank, World Bank, IT, Intel, Technology, QuickAssist, Arc, Insider Studios

☆ How Big Tech Companies Sabotage New Startups — From the Inside
▼ + stars: | 2024-04-01 | by ( Adam Rogers | ) www.businessinsider.com time to read: +14 min

They don't replace the tech giants — they just get bought by the tech giants. A new paper by two leading scholars suggests that these days, Big Tech doesn't have to resort to buyouts to crush aspiring startups. At this point, Big Tech looks at promising startups the way evil alien empires in science fiction look at helpless planets. The data that Big Tech shares — or doesn't share — can play an instrumental role in shaping a startup's work. Finally, the big companies use their clout on Capitol Hill in an effort to impose stricter regulations on the startups they're ostensibly trying to help.

Persons: that's, That's, Joe Biden, Mark Lemley, Matt Wansley, they're, Wansley, Who, Lemley, Sam Altman, Satya Nadella, Barbara Ortutay, Florian Ederer, Elon Musk, OpenAI, Marc Andreessen, watchdogs, Ederer, Anthropic, Adam Rogers Organizations: Apple, Meta, Microsoft, Federal Trade Commission, Justice Department, Big Tech, Stanford University, Cardozo School of Law, Google, Facebook, Star, Yale, London Business School, Tech, Boston University, titans, IBM, Dells, Business Locations: Silicon Valley, —

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