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☆ I started using dating apps in my 50s and quickly grew frustrated. Coming up with the 'burned haystack' dating method helped.
▼ + stars: | 2024-11-15 | by ( Jennie Young | ) www.businessinsider.com time to read: +8 min

At 50, Jennie Young started using several dating apps and felt that they were all toxic. The Burned Haystack Dating Method began as an academic project and now has a Facebook group with over 128,000 members. In February 2023, she started a Facebook group for the Burned Haystack Dating Method. Articles from 2024 alone included: "It's Not You: Dating Apps are Getting Worse" in The New York Times; "America is Sick of Swiping: Dating Apps are Falling Back to Earth" in The Atlantic; and "Why Gen Z is Ditching Dating Apps" in Time. The project evolved into a new dating method that I named the Burned Haystack Dating Method.

Persons: Jennie Young, Young, —, I'm, I've, swiped, swipes, it's, Albert Fox Cahn, Cahn, respresentive, Bumble Organizations: Service, University of Wisconsin, The New York Times, Facebook, Match Group, Match Locations: Green, The

☆ Jamie Dimon on not getting a job under Trump: 'I haven't had a boss in 25 years and I'm not about ready to start'
▼ + stars: | 2024-11-15 | by ( Shubhangi Goel | ) www.businessinsider.com time to read: +3 min

Donald Trump sent a public message to Jamie Dimon, telling the CEO he would not be part of the Trump administration. Trump previously said he'd consider Dimon for the role of treasury secretary, then walked back the comment. AdvertisementJPMorgan Chase CEO Jamie Dimon has no hard feelings about not being part of President-elect Donald Trump's new administration. "I haven't had a boss in 25 years and I'm not about ready to start," he said on Thursday in response to being told Trump was not inviting him to be treasury secretary. "I have a lot of respect for Jamie Dimon," Trump said in an interview with Bloomberg Businessweek published in July.

Persons: Donald Trump, Jamie Dimon, Trump, Dimon, hasn't, —, Donald Trump's, I'm, Larry Fink, Matt Gaetz, Sen, Marco Rubio, Elon Musk, Vivek Ramaswamy Organizations: Service, JPMorgan, Economic Cooperation, Summit, Trump, Bloomberg Businessweek, Treasury, Department of Government Locations: Asia, Peru, New York, Florida

☆ Josh Brolin says he uses nicotine pouches '24 hours a day' and sleeps with them in his mouth
▼ + stars: | 2024-11-15 | by ( Amanda Goh | ) www.businessinsider.com time to read: +3 min

Josh Brolin says he uses nicotine pouches almost all the time, including while he's asleep. He switched to nicotine pouches after getting cavities from nicotine lozenges, he said on a podcast. Nicotine pouches like Zyn are getting increasingly popular but aren't FDA-approved to help quit smoking. Brolin said he switched to using nicotine pouches after he got cavities from nicotine lozenges. Nicotine pouches are small microfiber pouches that contain a powdered mix of nicotine, flavorings, and other ingredients, per the CDC.

Persons: Josh Brolin, —, Marc Maron, Brolin, I'm Organizations: FDA, Service, National Library of Medicine, CDC, Wall, Business

☆ 2 maps show how Americans rely on income like Social Security more than they used to
▼ + stars: | 2024-11-15 | by ( Allie Kelly | Madison Hoff | ) www.businessinsider.com time to read: +4 min

Money from programs like Social Security accounted for 18% of total personal income in 2022. A growing share of income in most US counties is coming from social safety net programs like SNAP, Social Security, and Medicaid, per a report published in September by the research firm Economic Innovation Group. One in six people in 2022 were over the age of 65 — compared to one in 10 in 1970 — and just over half of the national transfer income flows from Medicare and Social Security. The report's findings come as Business Insider has spoken with many retirees — who are living solely on Social Security income because they don't have savings or retirement investments — who say they are struggling to afford basic necessities. "I don't want to be rich, I just need to be comfortable," a baby boomer living on $1,104 monthly in Social Security previously told BI.

Persons: That's, —, ALICE, EIG Organizations: Social, Service, —, SNAP, Social Security, Economic Innovation Group, Government, United Way's United, allisonkelly Locations: —, Louisiana

☆ John Krasinski and Emily Blunt have been married for 14 years. Here's a timeline of their relationship.
▼ + stars: | 2024-11-15 | by ( Nicole Pomarico | ) www.businessinsider.com time to read: +1 min

Actors John Krasinski and Emily Blunt have been married for over a decade. They're worked on projects together like "A Quiet Place" and "A Quiet Place II." Go to newsletter preferences Thanks for signing up! AdvertisementActors Emily Blunt and John Krasinski have been together for over a decade. Here's everything you need to know about Krasinski and Blunt's relationship, from their first meeting to today.

Persons: John Krasinski, Emily Blunt, They're, —, they've, Krasinski, Blunt's Organizations: Service

☆ Peter Thiel says Elon Musk's embrace of Donald Trump helped other Silicon Valley leaders feel safe supporting him
▼ + stars: | 2024-11-15 | by ( Erin Snodgrass | ) www.businessinsider.com time to read: +4 min

Peter Thiel attributed recent Trump support in Silicon Valley, in part, to Elon Musk's efforts. Thiel told journalist Bari Weiss that Musk provided "cover" for other tech leaders to support Trump. AdvertisementBillionaire Peter Thiel credited Elon Musk, in part, with helping other tech leaders feel comfortable publicly supporting President-elect Donald Trump. Weiss asked Thiel if the Tesla CEO was "the critical ingredient" that allowed other business leaders to feel safe endorsing the divisive president. Thiel characterized the feeling inside Silicon Valley as one of growing frustration toward "corporate governance" and "how ridiculous it's gotten to manage these ideologically deranged millennial employees."

Persons: Peter Thiel, Trump, Elon, Thiel, Bari Weiss, Musk, —, Elon Musk, Donald Trump, Marc Andreessen, David Sacks, Shaun Maguire, Reid Hoffman, Ron Conway, Mark Cuban, Kamala Harris, Weiss, Tesla, Vivek Ramaswamy, It's Organizations: Service, PayPal, Trump, Department of Government, SpaceX Locations: Silicon Valley, Silicon, November's, California, Texas

☆ 7 US stocks set to rally from Trump tariffs
▼ + stars: | 2024-11-15 | by ( Christine Ji | ) www.businessinsider.com time to read: +4 min

AdvertisementThere's been a lot of buzz about how president-elect Donald Trump's proposed tariffs could negatively impact some of the market's biggest names. However, for every company losing out from Trump's tariffs, there's another set to benefit from the red wave election outcome. Another big winner from tariffs and Trump policies in general is the financial sector. These businesses will experience minimal impact from tariffs while also benefitting from lower corporate taxes, which Gardner expects to go down under Trump. AdvertisementGarner and Rines shared some stocks they believe will benefit the most from Trump's proposed tariffs.

Persons: Trump's, —, There's, Donald Trump's, David Bianco, Trump, Bianco, Banks, Clayton Gardner, Gardner, Samuel Rines, Rines, Biden, Garner Organizations: Service, Biden, Trump, Ford, Companies Locations: China, America, Kentucky, Tennessee

☆ Get to the office if you want a promotion, ex-Google CEO says
▼ + stars: | 2024-11-15 | by ( Jaures Yip | ) www.businessinsider.com time to read: +5 min

Major tech companies have cracked down on fully remote work, including Amazon, Google, and Meta. Get into the office and soak up the knowledge within its walls, Google's former CEO says. Studies have also suggested that being fully remote decreases workers' productivity. Companies, including Amazon, JPMorgan, and Goldman Sachs, have ditched their remote work policies for full return-to-office mandates, with some even threatening to track performance or terminate those who don't comply. However, Google assured workers in October that it would not follow Amazon's expectations for staff to come into the office five days a week.

Persons: Eric Schmidt, Schmidt, —, unravels ChatGPT, Goldman Sachs, Mark Zuckerberg, Sam Altman, Eric misspoke Organizations: Amazon, Google, Service, Technologies, Street, Stanford's Institute for Economic Policy Research, Companies, JPMorgan, Meta, Fortune, Stanford University

☆ Drone-hunting helicopters are bolstering Israel and Ukraine's stretched air defenses
▼ + stars: | 2024-11-15 | by ( ) www.businessinsider.com time to read: +6 min

Given the sheer volume of enemy drones, helicopters have joined the counter-drone fight. In Ukraine and Israel, helicopters of all kinds are hunting down drones. In Ukraine, a huge country compared to Israel, helicopters are a means to shield its airspace against large drone salvos. Advertisement"Given the Russian Shaheds' slow and low flight pattern, rotary aircraft can easily chase and destroy them," Borsari said. Modifications of this kind could make helicopters more effective drone hunters in the future, supplementing other ground- and air-based systems.

Persons: —, It's, Israel's, it's, Nicholas Heras, Samuel Bendett, Federico Borsari, Borsari, Paul Iddon Organizations: Service, Iran, New Lines Institute, Center for Naval, Center for, Helicopters, Royal Navy Wildcat Locations: Ukraine, Israel, Washington ,, Ukrainian, Lebanon, Syria

☆ Disappointing photos show what it's really like to visit Disney World around the holidays
▼ + stars: | 2024-11-15 | by ( Timothy Moore | ) www.businessinsider.com time to read: +1 min

Christmas is my favorite holiday, and spending it at Disney World can be a magical experience. Go to newsletter preferences Thanks for signing up! AdvertisementThe first time I saw the Osborne Family Spectacle of Dancing Lights at MGM Studios (now Hollywood Studios) in 2000, I was hooked on the magic of Disney World at Christmastime. On the other hand, because it's such a popular time to visit, things can be a little hectic. AdvertisementI went to Magic Kingdom, Hollywood Studios, Animal Kingdom, and Epcot at the end of the year and captured some of the less glamorous parts of celebrating Christmas at Disney World.

Persons: it's, —, I've Organizations: Disney, Service, MGM Studios, Hollywood Studios, Magic, Animal Locations: Christmastime, Magic Kingdom, Animal Kingdom, Epcot

☆ Trump called the climate crisis a scam. It could prove a gift to China.
▼ + stars: | 2024-11-15 | by ( Tom Porter | ) www.businessinsider.com time to read: +6 min

AdvertisementPresident-elect Donald Trump has long questioned the reality of the climate crisis, describing it as a "scam" and accusing policies to tackle the crisis of destroying US jobs. AdvertisementChina, as part of its "Belt and Road" initiative to grow its global influence, has provided developing countries with renewable energy technologies, including wind farms. AdvertisementThe US lags China as a clean tech economic power. There are also doubts over how much China is willing to take an international leadership role on climate issues. Assuming a leadership role would likely require China to send money to other countries, said Crowther.

Persons: Donald Trump, —, Herbert Crowther, we're, Lily McElwee, Xi Jinping, Trump, Daniel Araya, Biden, Joe Biden's, Crowther, Xi Organizations: Service, Eurasia Group, Business, Biden, China Studies, Center for Strategic, International Studies, Trump, Getty, Brookings Institute, International Energy Agency, Reuters Locations: Paris, China, New York, Baku, Azerbaijan, Washington ,, Beijing, United States, Gansu Province, Washington , DC, Brazil

☆ Mike Tyson vs. Jake Paul will be a big test for Netflix's live strategy
▼ + stars: | 2024-11-15 | by ( Geoff Weiss | ) www.businessinsider.com time to read: +3 min

Mike Tyson and Jake Paul will fight Friday in what will likely be Netflix's biggest-ever live event. The streamer has increasingly segued into live sports while building an ad business. Netflix now has 70 million ad-supported users — up from 40 million in May. AdvertisementMike Tyson and Jake Paul will enter the ring Friday in a long-anticipated boxing bout that could be a big test for Netflix's ambitions. Two years after launching, Netflix said it now has 70 million ad-supported users — up from 40 million in May.

Persons: Mike Tyson, Jake Paul, —, Jennifer Halloran, Ampersand's Nicolle Pangis, Peter Naylor, Tyson, Paul Organizations: Netflix, Service, Boxing, influencers, Boston Red Sox, WWE, NFL, Business

☆ This 401(k) alternative has helped US workers save more than $1.7 billion so far
▼ + stars: | 2024-11-15 | by ( Jeanne Sahadi | ) edition.cnn.com time to read: +5 min

That is just one reason why policy experts see a retirement savings crisis on tap for so many Americans over the next several decades. This results in an increase in retirement income of $150 per month,” Gusto’s researchers wrote. Initial data also suggests that the introduction of auto IRAs might correlate with more employers offering their own plans. It’s not entirely clear why, since smaller businesses often cite cost and administrative burden as reasons why they don’t sponsor a retirement plan. And employer plans offer workers tax breaks and direct matching contributions, which can help them grow their nest eggs faster than they otherwise might.

Persons: John Scott, Roth, Scott, IRAs, ”, Pew, It’s Organizations: CNN, AARP —, AARP, Georgetown Center, Retirement, Pew, Savings, Employers, Project . Workers, Georgetown CRI, Auto Locations: California, Colorado , Connecticut, Delaware, Hawaii , Illinois, Maine , Maryland, Minnesota , Nevada , New Jersey , New York , Oregon, Rhode Island , Vermont, Virginia, Washington

☆ Russia needed armor so badly that its biggest film studio donated 36 Soviet-era tanks that were used as props
▼ + stars: | 2024-11-15 | by ( Matthew Loh | ) www.businessinsider.com time to read: +4 min

Mosfilm's head told Putin that it donated 28 T-55 tanks and eight PT-76 tanks to the defense ministry. Mosfilm's website says the studio has over 190 armored vehicles, armored personnel carriers, and self-propelled guns, though it described them as being "disguised" as equipment from various periods. Still, Shakhnazarov's statement comes as Moscow has struggled to maintain its inventory of armored vehicles amid heavy losses in the last two years. Figures from Dutch open-source tracking group Oryx say that Russia has lost 10,888 armored vehicles since the war began, including 3,558 tanks. AdvertisementThe Russian Defense Ministry and Mosfilm did not respond to requests for comment sent outside regular business hours by Business Insider.

Persons: Putin, —, Mosfilm, Karen Shakhnazarov, Vladimir Putin, Shakhnazarov Organizations: Service, Warner Bros, Kremlin, Armed Forces, Royal United Services Institute, Russian Defense Ministry, Business Locations: Russia, Ukraine, Moscow

☆ The fight over Jerome Powell puts Elon Musk at odds with Wall Street
▼ + stars: | 2024-11-15 | by ( Alice Tecotzky | ) www.businessinsider.com time to read: +8 min

There's little appetite on Wall Street for undermining the central bank or ousting Jerome Powell. On Friday, billionaire Elon Musk endorsed a suggestion to let the president control the Federal Reserve, which is run by Chair Jerome Powell. Advertisement"He seems to be someone who has the ear of the president," Mark Spindel, an investment manager who co-wrote a history of Fed independence, told Business Insider of Musk's influence. Many Wall Streeters are concerned that undermining Fed independence would undercut investors' faith in the stock and bond markets. Trump is, Siegel said, extremely attuned to the stock market and uses it as a barometer of his success.

Persons: Elon Musk, Jerome Powell, —, Powell, Mark Spindel, Trump, Jeremy Siegel, he'd, Stocks, reappoint Powell, Scott Bessent, Peter Orszag, Obama, Lazard, Wharton's Siegel, Gallup, Siegel, Spindel, Musk's, Volodymyr Zelenskyy Organizations: Federal Reserve, Service, Wall Street Journal, Wharton School, University of Pennsylvania, Fed, Trump, Bloomberg, Federal, Treasury, Congress Locations: Powell, Europe, Japan, U.S, Trump

☆ Here are the 4 posts Ben and Jerry's said its parent company ordered it not to publish
▼ + stars: | 2024-11-15 | by ( Thibault Spirlet | ) www.businessinsider.com time to read: +3 min

Ben & Jerry's filed a lawsuit against its parent company, Unilever, on Thursday. It claims Unilever stopped it from making 4 public statements supporting Palestinians. Unilever rejected the claims, saying it would defend its case "very strongly." AdvertisementBen & Jerry's is taking legal action against its parent company, Unilever, saying it was prevented from speaking out in support of Palestinians. Ben & Jerry's said that in doing so, Unilever repeatedly prevented the company from fulfilling its social mission and breached a settlement agreement.

Persons: Jerry's, —, Benjamin Netanyahu, Ben, Bernie Sanders, Jerry, Sen, Sanders Organizations: Unilever, Service, US Southern District of, Business, Palestine, Israel, Senate Locations: US Southern District of New York, Gaza, Israel, Europe

☆ I visited 2 of America's wealth hubs: Scottsdale and Jackson Hole. One was ideal for vacation, while the other seemed better for living.
▼ + stars: | 2024-11-15 | by ( Joey Hadden | ) www.businessinsider.com time to read: +1 min

Wealthy Americans are buying homes in Scottsdale, Arizona, and Jackson Hole, Wyoming. These areas offer natural landscapes, luxury lifestyles, and lower taxes, attracting the rich. I thought Scottsdale felt more livable, and Jackson Hole was a better vacation spot. Scottsdale, Arizona, and Jackson Hole, Wyoming, are two of America's wealthy hot spots known for their natural landscapes, luxury lifestyles, and lower taxes. Meanwhile, the ultra-rich have been hiding out in Jackson Hole for decades.

Persons: Jackson, — Organizations: Service, ., USA, Henley & Partners Locations: Scottsdale , Arizona, , Wyoming, Scottsdale, American, . Scottsdale , Arizona, Jackson Hole

☆ Trump's plan to build more homes on federal land could push prices higher, UBS says
▼ + stars: | 2024-11-15 | by ( Kelly Cloonan | ) www.businessinsider.com time to read: +5 min

Trump's plan to transform federal land into housing will be costly, given minimal existing infrastructure, UBS says. Those policies, plus a set of potentially inflationary proposals, could drive up both home prices and mortgage rates, they say. Trump's plan to transform federal land into more housing seems particularly challenged, the analysts say. The higher rates will likely continue the housing lock-in effect, where existing homeowners prefer to remain locked in at their current lower rates. In prepared remarks on Thursday, Fed Chair Jerome Powell said the US is in no hurry to cut rates, signaling that mortgage rates could stay higher for longer.

Persons: —, Donald Trump's, homeownership, Trump, JD Vance, Vance, homebuyers, Jerome Powell Organizations: UBS, Service, Builders

☆ This new Goldman Sachs partner is leading the bank's strategy with young heirs and founders
▼ + stars: | 2024-11-15 | by ( Hayley Cuccinello | ) www.businessinsider.com time to read: +6 min

Goldman Sachs named 95 partners last week, including private wealth exec Brittany Boals Moeller. AdvertisementBrittany Boals Moeller, one of Goldman Sachs' newly minted partners, didn't picture a career in finance when she joined the bank 17 years ago. The 39-year-old is based in Atlanta and runs the Southeast region of Goldman Sach's private wealth division. While wealth management clients skew older, the division has a pipeline of rich millennial founders who work with the investment banking arm. Goldman Sachs' family office offering, Apex, launched a few years later.

Persons: Goldman Sachs, Brittany Boals Moeller, —, I've, Goldman, Boals Moeller, John Mallory, Tucker York, Ciara, Marc, Kwesi Farrell, John Paul DeJoria, Michelle Hynik, It's Organizations: Service, New York University, Goldman, Catering, Utah Royals, Advisors Locations: Jonesboro , Arkansas, Atlanta, Apex, Deer Valley, Copenhagen, Deer

☆ North Korea orders mass production of attack drones after seeing Russia's tactics up close
▼ + stars: | 2024-11-15 | by ( Mia Jankowicz | ) www.businessinsider.com time to read: +5 min

Kim Jong Un has ordered the mass production of attack drones, North Korean media reported. AdvertisementNorth Korean leader Kim Jong Un ordered the mass production of exploding drones on Thursday, according to North Korean state media. Kovalenko also said there were plans to send Russian drone instructors to Pyongyang, the North Korean capital, for further training of North Korean personnel. "North Korea may use these skills for future terrorist actions in the border areas with South Korea," he said. The partnership brings another advantage for North Korea: much-needed live combat experience and technical know-how.

Persons: Kim Jong Un, —, Kim, Kim Jong, AP Kim, Putin, Gavriil, Andrii Kovalenko, Kovalenko, Joseph S, Bermudez Jr Organizations: Service, Business, KCNA, BMW, North Korean, Korean Central News Agency, Korea News Service, AP, Reuters, AFP, Ukraine's Center, North, Center for Strategic, International Studies Locations: Korean, Russia, North Korea, Ukraine, Iran, AFP North Korea, Kursk, Ukrainian, South Korea, Russian, Pyongyang, Korea

☆ Mike Tyson and Jake Paul are going to box live on Netflix. Here's how a heavyweight champion and a YouTuber-turned-boxer ended up fighting.
▼ + stars: | 2024-11-15 | by ( Ayomikun Adekaiyero | ) www.businessinsider.com time to read: +6 min

Boxing Hall of Famer Mike Tyson is coming out of retirement to fight YouTuber-turned-boxer Jake Paul. AdvertisementMike Tyson will fight Jake Paul in Netflix's first-ever professional sports livestream on Friday. Jake Paul made a deal with Netflix and then got Mike Tyson involvedMike Tyson will come out of retirement to face Jake Paul. Advertisement"The old generation of boxing with the new generation of boxing all being mixed into one," Jake Paul said. "I'm here to make $40 million and knock out a legend," Jake Paul said at a press conference in August.

Persons: of Famer Mike Tyson, YouTuber, Jake Paul, —, Mike Tyson, Tyson, Jake Paul's, YouTube Jake Paul, Cooper Neill, Logan Paul, Paul, Joe Weller, Deji, KSI, Talksport, influencers, Tommy Fury, Floyd Mayweather Jr, Nakisa Bidarian, Mike Angel, Netflix Tyson, Roy Jones Jr, Nate Robinson, Jimmy Kimmel, Gabe Spitzer, Mike, Netflix's livestream, Tyson's, Katie Taylor, Amanda Serrano Organizations: of Famer, Netflix, Service, The New York Times, WWE, NFL, Boxing Hall of Famer, YouTube, UFC, Boxing, ESPN, T, USA, Texas Department Locations: Netflix's, KSI, British, Arlington , Texas

☆ Eva Longoria, 49, says she's doing 'everything' to age well — from cold-plunging to red-light therapy
▼ + stars: | 2024-11-15 | by ( Erin Liam | ) www.businessinsider.com time to read: +4 min

Eva Longoria shared wellness practices that she lives by. Longoria, who will turn 50 in March, added that she's 'excited' to age. Not because I don't want to age but because I do want to age," said Longoria, who turns 50 in March. "For me, age is just a number, but I'm excited," Longoria added. In 2016, Longoria told "The Cut" that people should prioritize their time and efforts toward wellness.

Persons: Eva Longoria, Longoria, —, Eva Longoria's, Marie Claire, I'm, Venki, Mary Ní Lochlainn, It's Organizations: Service, M University, Kingsville, Business Insider, King's College London Locations: kinesiology, Texas

☆ Spirit is struggling to survive. Bankruptcy will likely mean other airlines raise their prices.
▼ + stars: | 2024-11-15 | by ( Pete Syme | ) www.businessinsider.com time to read: +4 min

Spirit Airlines is preparing to file for bankruptcy protection, The Wall Street Journal reported. AdvertisementFlying is likely to become more expensive for some passengers if Spirit Airlines falls into bankruptcy protection. The Journal reported in October that Spirit was weighing up bankruptcy. Frontier Airlines is based in Denver. "The domestic US air travel market does need some rationalization, and it is likely to start with Spirit Airlines," McNally said.

Persons: —, Guy, Raymond James, Savanthi Syth, David Neeleman, Denver . Don Mammoser, Peter McNally, McNally Organizations: Airlines, Street Journal, Frontier, Service, Spirit Airlines, Street, Frontier Airlines, The, American Airlines, JetBlue, Equity, Big Locations: Charlotte, Los Angeles, Denver .

☆ My husband and I felt like we didn't save enough money to retire in the US. So we moved to Mexico and built our dream home.
▼ + stars: | 2024-11-15 | by ( ) www.businessinsider.com time to read: +6 min

My husband and I made reasonable salaries living in NYC but weren't happy about retirement. We moved to Mexico in 2020 into our dream house and now feel far more secure about retirement. We eventually settled on Mexico, a country that's long been a favorite of American retirees where an estimated 1.6 million already live. We moved to Mexico ahead of retirement so we could enjoy it moreWe moved to Mexico before retiring because we thought the transition to retirement in another country would be easier if we had already lived there. AdvertisementWe make less money in Mexico, but our cost of living is lowerOur combined income is less than it was when we were living in New York.

Persons: —, Fabian Martinezv, Marc Perrotta, We're, We'll Organizations: Service, Foreign, Security Locations: Mexico, Spain, Canada, California, Florida, Mérida, Yucatán, Bushwick , Brooklyn, United States, Mérida's, NYC, New York

☆ The app data has spoken, and Gen Z's love for Temu is real
▼ + stars: | 2024-11-15 | by ( Aditi Bharade | ) www.businessinsider.com time to read: +4 min

Temu was the most downloaded app by Gen Z in the US in the first 10 months of 2024. AdvertisementAmerica's Gen Z is really here for Temu. The Chinese online marketplace was the most downloaded app by Gen Zers in the first 10 months of the year. "Gen Z values a highly curated shopping experience that delivers both variety and convenience at accessible price points," Whaley said. Gloria Gan, a lifestyle analyst at the UK-based market research firm Mintel, said Temu is making inroads with Gen Z because of the generation's "tech-savviness and frequent online shopping habits."

Persons: Temu, Gen Z, —, Gen Zers, Zers, TikTok, Jim Whaley, Whaley, Gloria Gan, Gen, Gan Organizations: Service, PDD Holdings, Daxue Consulting, Business, Amazon Locations: China, York

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