SINGAPORE— Activision Blizzard Inc. is halting most online game services in China in January, including “World of Warcraft,” “StarCraft” and “Diablo III,” as it and China’s NetEase Inc. end a 14-year licensing partnership.
Blizzard Entertainment Inc., an Activision Blizzard subsidiary, and NetEase failed to reach a deal to renew their licensing agreements, the two companies said Thursday China time.
One obstacle to renewing the deal was a disagreement between the two parties over how data of Chinese players are controlled, people familiar with the negotiations said.
Data collected by powerful internet companies and how those are handled has become a point of friction between the U.S. and China in recent years.