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British Airways' announcement comes as other airlines revamp their uniforms to become more inclusive, breaking away from the industry's history of strict dress codes like a ban on tattoos and certain piercings. Virgin Atlantic in September removed the requirement for staff to wear gendered uniform, and British Airways said in November that all employees could wear mascara, false eyelashes, and earrings. Courtesy of Virgin AtlanticSource: Virgin Atlantic, Insider
French cosmetics giant L’Oreal unveiled a new handheld makeup applicator called HAPTA at this year’s the Consumer Electronics Show (or CES) in Las Vegas, that aims to assist people with limited mobility or tremors to apply makeup independently. L'Oreal unveiled its HAPTA device at CES 2023. L’Oreal debuted another invention at CES called Brow Magic, a handheld electronic eyebrow makeup applicator to create customized brow shapes. L'Oreal's Brow Magic device L'OrealAfter brushing a Brow Magic primer through brows, users move the printer across the eyebrow in a single motion. Balooch said Brow Magic should also hit the market at the end of 2023, priced between $150 and $200.
The makeup giant L'Oréal announced a handheld, computerized lipstick applicator. On Wednesday, at the annual Consumer Electronics Show in Las Vegas, L'Oréal unveiled a handheld, computerized makeup applicator called Hapta. Now, Balooch said the makeup world was approaching a revolution in technology that could help many with disabilities. Hapta is essentially a miniature robotic arm that helps users stabilize a tube and apply lipstick. L’OréalOver the past few years, Balooch said, L'Oréal engineers have been working to make the company's packaging easier to open for people with disabilities.
The U.S. Department of Mascara
  + stars: | 2022-12-21 | by ( The Editorial Board | ) www.wsj.com   time to read: 1 min
Americans will be discovering unhappy surprises in the 4,155-page omnibus bill for weeks, and our unhappy duty is to tell you about them. To take one example: Congress is giving the Food and Drug Administration expanded power over the cosmetics industry. Some 3,500 pages into the bill arrives the “Modernization of Cosmetics Regulation Act of 2022,” and by “modernization” Congress means giving the federal bureaucracy more power. Peddlers of lotions and lip gloss now will have to register their facilities, report “adverse events,” and abide by stipulated manufacturing practices. The FDA will have power to issue mandatory recalls.
Writer Jill Schildhouse recently did a $300 "color analysis" session to reimagine her work wardrobe. While setting up the appointment, Thurber instructed me to arrive without any makeup, because a fresh face without outside influences interfering is needed to identify your best colors. Next, she went through my entire 'winter' spectrum of 36 colors to see which were most flatteringThese are also known as my "wow" colors. Jill SchildhouseSince my color analysis, I've discovered that building a new wardrobe around my color palette and "wow" colors really simplifies shopping and getting dressed. Family and friends have asked what I'm doing differently or why I'm glowing, and wearing these "wow" colors in my social media posts has even increased engagement.
Ultimately, I found Ulta to be the more cost-effective and well-rounded option for those looking for a one-stop shop for all their beauty needs. It's the store I'll be returning to next time I run out of my favorite mascara. Ann Matica/Insider
L'Oréal denies report saying it suspended Twitter ad spending
  + stars: | 2022-11-02 | by ( ) www.reuters.com   time to read: +1 min
Nov 2 (Reuters) - Cosmetics maker L'Oréal SA (OREP.PA) said it had not suspended advertising spending on Twitter, denying a Financial Times report from earlier on Wednesday that cited sources familiar with the matter. "L'Oréal did not make any decision to suspend advertising spending on Twitter," a company spokesperson told Reuters in an email. Last week, top U.S. automaker General Motors Co (GM.N) said it had temporarily halted paid advertising on Twitter after Elon Musk completed his takeover of the social media company. Musk said in an open letter to advertisers last week that he wanted Twitter to be "the most respected advertising platform in the world." At a presentation for advertisers in May, some ad agencies and brands were already skeptical about Twitter's future.
Araceli Ledesma, founder and CEO of Araceli Beauty, is a master at building a successful business from the ground up while staying true to her culture and values. As a freelance makeup artist, Ledesma launched Araceli Beauty, a "Mexicana-inspired" beauty and cosmetics brand, in 2018 as a side hustle. Born in Jalisco, Mexico, Ledesma, who prefers not to share her age, and her family relocated to California for a better life when she was just 5 years old. Drawing inspiration from her hometown of Jalisco, Ledesma pays homage to her Mexican roots by incorporating regionally sourced ingredients in her formulas. For example, Araceli Beauty Eyeshadow Palettes, Tequila Highlighters, and Las Flores Blushes include tequila leaf extract from the agave plant."
This story is part of Select's New & Notable column, where we highlight our favorite product launches, major sales, what we're buying and some of our latest recommendations and advice. This week, we’ve got Google’s new devices, meal prep containers from Pyrex, two new shoe styles from Rothy’s and more. Amazon’s Prime Early Access Sale is Oct. 11-12, Wayfair’s 5 Days of Deals runs through Oct. 11, Bed Bath & Beyond’s Beyond Big Sale is Oct. 11-16 and Walmart is offering rollbacks Oct. 10-13. Lululemon introduced Lululemon Studio, a new fitness service available exclusively on the Lululemon Studio Mirror, although the service also gives you access to an app after you purchase the Mirror. Additionally, if you’re a frequent Lululemon shopper, you can now join the brand’s membership program for free to unlock shopping perks, early access to product launches, access to select Lululemon Studio classes and more.
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