Their efforts to curb gun violence have run into fierce pushback from Republican lawmakers that oppose both gun restrictions and corporations taking on social roles. Gun safety advocates say businesses have a civic responsibility to keep their customers and employees safe from gun violence. “Whether you’re a business that works directly with gun manufacturers, sells guns or are a grocery store, gun violence comes to your front door,” he said. “I’m not arguing they need to solve the social issue of gun violence,” Volksy said. “I am arguing they have a business incentive to solve for the cost of gun violence.”

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