An electric Ford truck is displayed during the Electrify Expo D.C. in Washington, D.C., on July 23, 2023.
Ford Motor is ending a controversial electric vehicle dealership program that initially asked store owners to invest upward of $1 million to sell EVs.
That's led to automakers delaying or canceling future electric vehicles and investments.
"The world has changed," Marin Gjaja, chief operating officer of Ford's Model E electric vehicle business, said Thursday during a media briefing.
Instead, Ford will open EV sales to all of its dealers in an attempt to grow sales of its all-electric cars and trucks.
Persons:
Jim Farley, That's, Marin Gjaja, Gjaja, Ford
Organizations:
Washington , D.C, Ford
Locations:
Washington ,