The Pentagon's DARPA group once challenged people to find 10 giant red balloons across the US.
Those locations included Union Square in San Francisco, Collins Avenue in Miami, Lee Park in Memphis, Tennessee, and Katy Park in Katy, Texas, Popular Science reported.
MIT Media Lab Postdoctoral Human Dynamics researcher Riley Crane, who led MIT's successful group, told Popular Science.
Twitter also proved to be useful for the challenge, allowing quick and widespread conversation about the possible locations of the balloons, Popular Science reported.
But Crane told Popular Science that MIT's strategy focused more on creating a trusted team with goals of helping themselves, science, and charity.