The Broad, the free contemporary art collection that has become one of the most popular museums in Los Angeles since it opened in 2015, is expanding, officials said on Wednesday.
It plans to open before the 2028 Summer Olympics, which are being held in Los Angeles.
The project will continue the legacy of the museum’s founder, Eli Broad, a businessman and philanthropist who sought to reinvigorate downtown Los Angeles with arts and culture, who died in 2021.
“This really doubles down on the collecting approach and ultimate mission we have here, which is to build as large an audience for contemporary art as possible,” Joanne Heyler, the Broad’s founding director and president, said in a recent interview.
“That was built into Eli’s ethos from the very beginning, and what he said even before we dreamed of opening a museum of our own.”
Persons:
Diller, Scofidio, Eli Broad, ” Joanne Heyler, ”
Organizations:
Walt Disney Concert
Locations:
Los Angeles