SummaryCompanies Co slashes FY revenue growth outlook to 2%-4%Says content business has been difficultShares down 20%July 24 (Reuters) - Martin Sorrell's S4 Capital (SFOR.L) cut its forecasts for annual revenue growth and core profit margin on Monday as tech clients dialled back marketing spend, sending the advertising group's shares down 20%.
Last week, U.S.-based peers Interpublic (IPG.N) and Omnicom (OMC.N) also announced weak results that underscored the growing pressures on ad agencies.
S4, founded by Sorrell after he left WPP (WPP.L), the world's largest ad group, said it now expects full-year like-for-like net revenue growth of between 2% and 4%, compared with an earlier forecast of 6%-10%.
It expects an operational core profit margin of between 14.5% and 15.5%, down from 15%-16% forecast previously.
In the first-half trading update, the company said revenue growth is expected to be about 5%, adding that performance in its content business has been more difficult.
Persons:
Martin, Interpublic, Sorrell, Aby Jose Koilparambil, Eva Mathews, Dhanya Ann Thoppil, David Holmes
Organizations:
WPP, Thomson
Locations:
Bengaluru