From Karat to Spill, venture capitalists are betting on creator-focused companies in 2023.Insider is highlighting 14 VC firms that are backing startups in the space right now.
About three years ago, the "creator economy" was a fiery buzzword that emerged out of the bustling influencer-marketing and social-media industries.
By 2021, the space had raised approximately $939 million in venture capital, according to Crunchbase data.
Insider is highlighting over a dozen VC firms, as well as their partners who specialize in creator-focused startups, that are funding the next wave of creator-economy companies.
Here are 14 VC firms funding the creator economy in 2023:Note: Firms are listed in alphabetical order.
Persons:
Marlon Nichols, Nichols, Karat
Organizations:
MaC Venture