Currently, 35 states and Washington, D.C., have legal sports betting, according to the AGA.
Fanatics, the Michael Rubin-founded sports merchandise company, acquired the U.S. operations of PointsBet after a several-year pursuit of an entry to the sports betting market.
"These are partnerships that we've been building up for years long before online sports betting was legal in the states."
And oh, by the way, you're spending a lot of money making sure that again, you can responsibly bring consumers to your platform," Howe said.
Hear how CEOs from Target, FedEx, Kraft Heinz, FanDuel and more are adapting, innovating and transforming in this new era of business.
Persons:
FanDuel, Michael Rubin, Amy Howe, CNBC's Contessa Brewer, you've, Howe, there's, we've, It's, Kraft Heinz
Organizations:
Supreme, American Gaming Association, D.C, Caesars, Disney, ESPN, ESPN Bet, Penn Entertainment, CNBC's, CNBC, FanDuel, Ticketmaster, NFL, NBA, MLB, NHL, Google, Target, FedEx, Kraft
Locations:
U.S, Washington, PointsBet