Instead of listing the website for Universal's "Wicked" movie, boxes featured a link to a pornographic website for a group called Wicked Pictures.
"Mattel was made aware of a misprint on the packaging of the Mattel Wicked collection dolls, primarily sold in the U.S., which intended to direct consumers to the official WickedMovie.com landing page," Mattel said in a statement.
Consumers who already have the product are advised to discard the product packaging or obscure the link and may contact Mattel Customer Service for further information."
Target , Walmart and Amazon had removed the line of "Wicked" dolls from their online storefronts as of midday Monday, as had Best Buy , Barnes & Noble and Macy's .
The mishap comes as Universal floods retail shelves with "Wicked"-related product ahead of the film's Nov. 22 release.
Persons:
Mattel, Noble, James Zahn, —, Jaime Katz, Zahn, NBCUniversal
Organizations:
Wicked Pictures, Mattel, Consumers, Service, Walmart, Amazon, Barnes, Universal, Morningstar, eBay, Facebook, Comcast, CNBC
Locations:
U.S, Target, NBCUniversal