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☆ Antitrust Trial: Microsoft CEO warns of impact of Google's search monopoly on AI
▼ + stars: | 2023-10-02 | by ( Brian Fung | ) edition.cnn.com time to read: +6 min

Nadella testified on Monday as part of the US government’s sweeping antitrust trial against Google, now into its 14th day. His testimony reflected the frustrations of a long-running rivalry between Microsoft and Google whose tensions have permeated the weeks-long trial. Central to Google’s strategy has been its agreements with companies such as Apple that have made Google the default search engine for millions of internet users. “You get up in the morning, you brush your teeth, you search on Google,” Nadella said. Google’s dominance in search is reinforced when websites and publishers optimize for Google’s search algorithm and not Bing’s, when advertisers flock to Google and when users stick to what’s familiar, Nadella argued.

Persons: Satya Nadella, Nadella, ” Nadella, Eddy Cue, else’s, Microsoft’s Bing, Bing, “, ”, … Organizations: CNN, Google, Microsoft, Apple

Google counters that it dominates the market because its search engine is better than the competition – a position that Apple’s Cue supported in his testimony Tuesday. Google also argues that users can, in any event, switch to other search engines with a couple of clicks. And last week, the founder of search engine DuckDuckGo, which has about 2.5% of the search market, testified that his company struggled to compete because of Google's revenue-sharing agreements with Apple and other companies. If he decides Google broke the law, another trial will determine how to rein in Google's market power. The Mountain View, California-based company could be stopped from paying Apple and other companies to make Google the default search engine.

Persons: ’ ’, Eddy, Apple’s, Trump, Judge Amit Mehta Organizations: WASHINGTON, Apple, Google, U.S . Department of Justice, Verizon, Justice Department, Microsoft Locations: U.S, Washington, View , California

☆ Cramer says Amazon and Google stocks are still buys, despite antitrust lawsuits
▼ + stars: | 2023-09-26 | by ( Julie Coleman | ) www.cnbc.com time to read: +2 min

CNBC's Jim Cramer on Tuesday shared his opinions on two antitrust lawsuits involving tech giants Amazon and Alphabet -owned Google, contending that neither company is a true monopoly. "I'm sure Google and Amazon would love to be actual monopolies, and they may have been real tough competitors, but neither of them has that kind of scale," Cramer said. Cramer argued that Google has a powerful contender in Microsoft and its search engine Bing. He added that Apple agreed to the deal with Google because consumers prefer its search engine. Correction: Jim Cramer shared his opinions about the Big Tech antitrust cases on Tuesday.

Persons: CNBC's Jim Cramer, Cramer, Bing, Eddy Cue, Jim Cramer, Jim Cramer's Organizations: Google, Justice, Apple, Microsoft, Federal Trade Commission, Amazon, Amazon Prime, Big Tech, CNBC, Club, Club Charitable Trust Locations: Amazon

Eddy Cue, Apple’s senior vice president of services, testified in Washington that Google’s placement as the default search option on the Safari browser across Apple devices was motivated by quality. “I didn’t think at the time, or today, that there was anybody out there who is anywhere near as good as Google at searching,” said Mr. Cue, who was called to testify by the Justice Department. “Certainly there wasn’t a valid alternative.”The Justice Department has accused Google of illegally locking in its monopoly through deals to make its search option the default on Apple, Samsung, Firefox and other platforms. Those partnerships squashed competitors that struggled to get their products in front of consumers, the Justice Department argues.

Persons: Apple’s, ” Organizations: Google, Justice Department, Justice, Apple, Samsung Locations: Washington

☆ Apple exec Eddy Cue is such a big sports fan that he has a grid of 9 TVs at home for watching games
▼ + stars: | 2023-09-23 | by ( Haley Tenore | ) www.businessinsider.com time to read: +3 min

Interestingly, Cue didn't mention Apple's upcoming Vision Pro headset in the interview. The Apple Vision Pro headset will be rolling out early next year, according to the company. AdvertisementAdvertisementWatching sports on the Vision Pro headset is like looking into the future. AppleIf you're interested in getting your own Vision Pro headset, Apple says they'll be available "early next year." Apple is also reportedly working on a cheaper version of the headset — the Apple Vision (sans Pro) — to make mixed-reality technology accessible to more people.

Persons: Eddy, he's, Cue's, Lionel Messi —, Messi, Rihanna, gesturing, Justin Sullivan, — Organizations: MLS, Service, Golden State Warriors, Apple, Major League Soccer, Apple TV's, Warriors, Twitter Locations: Wall, Silicon

☆ Google argued during its antitrust trial that Android users can switch default search engines with a couple of clicks. An expert testified it took him 10 steps.
▼ + stars: | 2023-09-14 | by ( Associated Press | ) www.businessinsider.com time to read: +5 min

Google's antitrust trial is in full swing. However, one expert testified that switching from Google to Bing on an Android 12 was a 10-step process. Chris Barton, who worked for Google from 2004 to 2011, testified that he made it a priority to negotiate for Google to be the default search engine on mobile devices. He said he acquired an Android 12 phone and studied the process required to replace the Google search engine with Bing; it took 10 steps. Barton, however, testified that Google wasn't the only search engine seeking default status with phone companies.

Persons: Bing, Chris Barton, Antonio Rangel, Rangel, Barton, Microsoft's Bing, Trump, Judge Amit Mehta, Sundar Pichai, Larry Page, Eddy, Hal Varian Organizations: Google, Service, U.S . Justice Department, California Institute of Technology, Bing, Yahoo, Verizon, Justice Department, Inc, Apple Locations: Wall, Silicon, WASHINGTON, Germany, Austria, , California

WASHINGTON (AP) — The U.S. Justice Department pressed ahead with its antitrust case against Google Wednesday, questioning a former employee of the search engine giant about deals he helped negotiate with phone companies in the 2000s. Chris Barton, who worked for Google from 2004 to 2011, testified that he made it a priority to negotiate for Google to be the default search engine on mobile devices. Google counters that it dominates the internet search market because its product is better than the competition. And Barton testified that Google wasn't the only search engine seeking default status with phone companies. Google has emerged as the dominant player in internet searches, accounting for about 90% of the market.

Persons: Chris Barton, Barton, Microsoft's Bing, Trump, Judge Amit Mehta, Sundar Pichai, Larry Page, Eddy, Hal Varian, ____ Michael Liedtke Organizations: WASHINGTON, U.S . Justice Department, Google, Yahoo, Verizon, Justice Department, Inc, Apple Locations: U.S, , California

☆ Apple unveils iPhone 15 Pro with titanium case, holds line on prices
▼ + stars: | 2023-09-12 | by ( Stephen Nellis | ) www.reuters.com time to read: +5 min

IPHONE 15 LAUNCHBoth the Pro and other iPhone 15 models will have a brighter display and a 48-megapixel camera as well as 100% recycled cobalt in their batteries. [1/6]New iPhone 15 and iPhone 15 Plus are displayed during the 'Wonderlust' event at the company's headquarters in Cupertino, California, U.S. September 12, 2023. Apple said that USB-C charging cables are coming to both its iPhone 15 and the charging case of its AirPods Pro devices. She said the shift "brought some differentiation to the iPhone Pro, because there's faster throughput for data transfer. The iPhone 15 costs $799, the iPhone 15 Plus starts at $899 and the Pro series starts at $999.

Persons: Apple, Jeff Williams, Loren Elliott, Carolina Milanesi, Milanesi, Greg Joswiak, Bob O'Donnell, Pro Max, Lisa Jackson, Stephen Nellis, Aditya Soni, Pushkala, Raechel, Yuvraj Malik, Peter Henderson, Lisa Shumaker Organizations: Apple, Huawei Technologies, Huawei, Securities Times, REUTERS, American Automobile Association, AAA, Creative, TECHnalysis Research, Pro, Counterpoint Research, Thomson Locations: CUPERTINO , California, Cupertino , California, China, U.S, United States, Bengaluru

WASHINGTON (AP) — Google will confront a threat to its dominant search engine beginning Tuesday when federal regulators launch an attempt to dismantle its internet empire in the biggest U.S. antitrust trial in a quarter century. If he decides Google broke the law, another trial will decide what steps should be taken to rein in the Mountain View, California-based company. Political Cartoons View All 1152 ImagesGoogle counters that it faces a wide range of competition despite commanding about 90% of the internet search market. One possibility is that the company could be forced to stop paying Apple and other companies to make Google the default search engine on smartphones and computers. Distracted, the software giant struggled to adapt to the impact of internet search and smartphones.

Persons: Judge Amit Mehta, Sundar Pichai, Larry Page, Eddy, Trump, Microsoft's Bing, Andy Bechtolsheim, Page, Sergey Brin, Justice Department's, litigator Kenneth Dintzer — Organizations: WASHINGTON, Google, Inc, Apple, Justice Department, Firefox, Regulators, Sun Microsystems, Microsoft, Netscape, Justice Locations: , California, Silicon

☆ Meet 'Double Tap': The new Apple Watch lets you answer calls and silence alarms by tapping your thumb and pointer finger together twice
▼ + stars: | 2023-09-12 | by ( Jordan Hart | ) www.businessinsider.com time to read: +1 min

Apple held its fall event featuring the new iPhone 15 and Apple Watch Series 9 on Tuesday. Apple Watch Series 9 will have the ability to be operated one-handed, without touching the device. Users will be able to answer calls and more by double-tapping their fingers. The function allows someone wearing the new watch to answer phone calls, snooze alarms, and take pictures through their iPhone with a simple one-handed gesture. As a result, Series 9 owners will be able to control their watch without touching the display.

Persons: Apple Organizations: Apple, Service Locations: Wall, Silicon

☆ Insider Today: Big Tech goes on trial
▼ + stars: | 2023-09-12 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +10 min

Speaking of Big Tech, it's a big day for the industry as the DOJ's antitrust trial against Google starts today. It's also a strategy the Department of Justice argues is "anticompetitive and exclusionary" in a landmark trial for Big Tech kicking off today. The trial is the biggest to hit the tech industry since the government sued Microsoft in the late 1990s. AdvertisementAdvertisementMore broadly, the case is a bellwether for how the government could argue future cases against Big Tech companies in the modern era. Each case is unique, but their focus on monopolistic behavior means the Google trial could set precedents followed by both sides.

Persons: Tayfun, it's, there's, you'll, It's, Hugh Langley, Kent Walker, Hugh, Walker, Chelsea Jia Feng, Henry Farrell, Abraham Newman's, Walter Wriston's, Gil Perez, Jamie Dimon, JPMorgan doesn't, Dimon, Elon, Franz von Holzhausen, Musk, Walter Isaacson, Yossakorn Kaewwannarat, VCs, they're, Nicki Minaj, Shakira, Beyoncé, Karol G, Frances Tiafoe, Austin Krajicek, Mackenzie McDonald, Tommy Paul, Rajeev Ram, Dan DeFrancesco, Naga Siu, Hallam Bullock, Lisa Ryan Organizations: Service, Big Tech, Google, Anadolu Agency, Getty, Department of Justice, DOJ, Microsoft, Apple, Federal Trade Commission, Amazon, Meta, Deutsche, JPMorgan, Street, Workers, Gallup, Startup, MTV, Team, Amtrak Locations: Wall, Silicon, Chelsea, New York City, San Diego, London, New York

☆ Apple's plan for climate-friendly watches: Clean energy in factories
▼ + stars: | 2023-09-12 | by ( Stephen Nellis | ) www.reuters.com time to read: +4 min

The biggest single reduction in the emissions from the new watches came from using clean electricity to manufacture them. Apple on Tuesday said that 300 of its suppliers have now committed to using clean energy for Apple production. But another emissions source was Apple's speedy transportation network, which relies heavily on planes. The company has said previously that a Series 8 watch created 33 kg (73 lb) of carbon emissions, from raw materials to delivery to end customers. Apple has been focused on cutting carbon emissions for some time.

Persons: Steve Jobs, Loren Elliott, Lisa Jackson, Jackson, John Ternus, Apple, Stephen Nellis, Peter Henderson, Lisa Shumaker Organizations: Steve, Apple, REUTERS, Rights, Reuters, Thomson Locations: Cupertino , California, U.S, Rights CUPERTINO , California, China

☆ Apple will charge $29 for a USB-C adapter for your new iPhone
▼ + stars: | 2023-09-12 | by ( Ashley Capoot | ) www.cnbc.com time to read: +1 min

Apple announced its new iPhone 15 lineup Tuesday, and the devices feature a new, widely anticipated USB-C charging port. By the time the event wrapped, Apple had already begun selling a USB-C adapter on its website for $29. The adapter will be necessary for iPhone 15 customers to connect the Lightning charging cables for current iPhones to their new one. "USB-C has become a universally accepted standard, so we're bringing it to iPhone," a presenter said during the Apple launch event Tuesday. The shift to USB-C chargers for the iPhone 15 will mean that Apple users' old Lightning cables will no longer work.

Persons: Apple Organizations: Apple, European Union

☆ The first of two major DOJ cases against Google goes to trial. Here's which suit worries us most
▼ + stars: | 2023-09-11 | by ( Paulina Likos | ) www.cnbc.com time to read: +6 min

Apple executives are expected to be called at the Google trial. Google has previously responded to the DOJ search antitrust suit. A few months ago, there was a belief that Microsoft's ChatGPT-infused Bing would usurp Google's search dominance. THE ABOVE INVESTING CLUB INFORMATION IS SUBJECT TO OUR TERMS AND CONDITIONS AND PRIVACY POLICY , TOGETHER WITH OUR DISCLAIMER . NO FIDUCIARY OBLIGATION OR DUTY EXISTS, OR IS CREATED, BY VIRTUE OF YOUR RECEIPT OF ANY INFORMATION PROVIDED IN CONNECTION WITH THE INVESTING CLUB.

Persons: Bing, Department's, Jim Cramer, Jim, Jeff Marks, Jim Cramer's, Sundar Pichai, Jonathan Kanter Organizations: Justice Department, Alphabet, Google, Washington , D.C, District of Columbia, Eastern, of, Union, Apple, Mozilla, Samsung, Verizon, DOJ, JPMorgan, TAC, Microsoft, chatbots, CNBC, US Department of Justice, Getty Locations: Washington ,, U.S, of Virginia, Google's

☆ This Cord is the One Thing You Need to Buy to Get Ready for the iPhone 15
▼ + stars: | 2023-09-08 | by ( Nick Guy | ) www.wsj.com time to read: +4 min

By Nick GuyEven if you don’t know it by name, you’re likely well acquainted with the Lightning charging cable if you’re an iPhone user. Chances are you’re used to it being frayed, stained and just overall falling apart, as Lightning cables have been around for 11 years. But you’re probably going to need more than just the one cable Apple will likely include in the box. Pick up a handful of Anker 643 USB-C to USB-C Cables now and be prepared to charge wherever, whenever. What to do with your old cablesIf you’ve ended up with a sizable collection of Lightning cables over the years, don’t just throw them in the trash.

Persons: Nick Guy, you’re, Joanna Stern, you’ll, Anker, I’ve, Lavender Grey, headturners, don’t Organizations: Lightning, Apple, Cables, Staples

☆ Apple execs lose bid to block testimony at Google antitrust trial
▼ + stars: | 2023-09-05 | by ( ) www.cnbc.com time to read: +3 min

Three senior Apple executives have lost their bid to stop the U.S. Justice Department from calling them as witnesses in the government's upcoming trial accusing Alphabet's Google of abusing its search power. Cue oversees Apple Music, Apple TV and other services. The Justice Department declined to comment. Google and its lawyers have denied any wrongdoing in the case, one of two Justice Department antitrust lawsuits against Google. The case is United States v. Google, U.S. District Court for the District of Columbia, No.

Persons: Alphabet's, Eduardo Cue, John Giannandrea, Adrian Perica —, Judge Amit Mehta, Perica, John Schmidtlein, Mehta, Apple Organizations: Apple Computers, Apple, U.S . Justice, Washington , D.C, U.S, Companies, Cue, Apple Music, Google, Justice Department, District of Columbia, APM Locations: Silicon Valley, Cupertino , California, Washington ,, Mehta's court, United States, U.S

☆ GM, Google exploring ways to use AI across automaker’s business
▼ + stars: | 2023-08-29 | by ( Michael Wayland | ) www.cnbc.com time to read: +2 min

The GM logo is seen on the facade of the General Motors headquarters in Detroit, Michigan, March 16, 2021. DETROIT – General Motors is working with Google to explore opportunities to implement AI technologies across the automaker's business, the companies announced Tuesday. The IVA system is powered by "intent-recognition algorithms" that use Google Cloud's conversational AI technologies, providing OnStar users with responses to common inquiries, as well as routing and navigation assistance, GM said Tuesday. Some use cases could include vehicle validation, software and in-car assistance such as the OnStar service. GM previously said it was exploring uses for ChatGPT as part of its broader collaboration with Microsoft .

Persons: IVA, Mike Abbott, Mercedes Organizations: General Motors, DETROIT –, Google, Detroit, GM's, GM, Apple, ChatGPT, Microsoft, Mercedes, Benz, U.S Locations: Detroit , Michigan, DETROIT

☆ Jim Cramer worries about a UAW union strike at Ford. Here's how we're playing the stock
▼ + stars: | 2023-08-15 | by ( Paulina Likos | ) www.cnbc.com time to read: +6 min

Jim Cramer is cautious about Ford (F) due to the heightened risk of a United Auto Workers strike, which has been a recent overhang on the Club stock. The company is already seeing 50% gross margins on those software services, CEO Jim Farley said during a call with reporters following the announcement. Ford's EV transition The new software services push is just one more way Ford is embracing new technology. As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade. Ford CEO Jim Farley poses for a photo at the launch of the all-new electric Ford F-150 Lightning pickup truck at the Ford Rouge Electric Vehicle Center on April 26, 2022 in Dearborn, Michigan.

Persons: Jim Cramer, Jim, Shawn Fain, Fain, Joe Biden, Ford, Peter Stern, Stern, Jim Farley, Farley, Morgan Stanley, Tesla, Jim Cramer's, Bill Pugliano Organizations: Ford, United Auto Workers, Club, UAW, Detroit automakers, Deutsche Bank, Apple, Ford Integrated Services, Ford Pro, EV, Barclays, General Motors, ICE, CNBC, Ford Rouge Electric Vehicle Center, Getty Locations: Dearborn , Michigan

REUTERS/Phil NobleAug 14 (Reuters) - Ford Motor (F.N) on Monday named former Apple (AAPL.O) executive Peter Stern as the president of its newly formed Ford Integrated Services unit to help build new high-margin digital and subscription services. Stern, who previously oversaw Apple TV+, iCloud and Apple News+, will report to Ford CEO Jim Farley. In his new role, Stern will focus on integrating hardware, software and services across the company's Ford Blue, Model e and Ford Pro units. Ford now has more than 550,000 paid software and services subscribers, more than 80% of them through the Ford Pro commercial unit. "The basis for differentiation is shifting from the vehicles alone to the integration of hardware, software and services," Stern said.

Persons: Phil Noble, Peter Stern, Stern, Jim Farley, Ford, Doug Field, Michael Abbott, Farley, Ford's, We're, Nathan Gomes, Paul Lienert, Krishna Chandra Eluri, Sharon Singleton, Jonathan Oatis Organizations: Ford, REUTERS, Monday, Apple, Ford Integrated Services, Ford Pro, General, Thomson Locations: Liverpool, Britain, United States, Bengaluru, Detroit

☆ Meet Reed Jobs, the Apple cofounder's son who just launched a VC fund to invest in cancer treatments
▼ + stars: | 2023-08-01 | by ( Aaron Mok | ) www.businessinsider.com time to read: +4 min

Reed Jobs, the son of Steve Jobs, launched Yosemite, a VC firm that will invest in cancer treatments. Reed Jobs, Steve Jobs's oldest son, is striking out on his own. Jobs, one of three children of the Apple cofounder and philanthropist Laurene Powell Jobs, is launching Yosemite, a venture capital firm that will invest in new cancer treatments, according to a press release. The 31-year-old was inspired by his father to start the fund after Steve Jobs died from complications of pancreatic cancer in 2011, he told The New York Times. Jobs's latest business venture will build on his previous work as a managing director at the Emerson Collective, the mission-driven corporation founded by his mother.

Persons: Reed Jobs, Steve Jobs, Jobs, mother's Emerson, Steve Jobs's, Laurene Powell Jobs, John Doerr, Emerson, —, Walter Isaacson, Yosemite Organizations: VC, Apple, New York Times, Memorial Sloan Kettering Cancer Center, The Rockefeller University, Times, Emerson, Emerson Collective's, Stanford Locations: Yosemite, Hawaii

☆ Mark Zuckerberg is shredded now. But Apple exec Craig Federighi can shred on the guitar.
▼ + stars: | 2023-06-13 | by ( Grace Mayer | ) www.businessinsider.com time to read: +2 min

While it received a lot of buzz, so did a surprising guitar solo from Apple exec Craig Federighi. In the pre-recorded video clip from the WWDC keynote stream, Craig Federighi, Apple's senior vice president of software engineering, is shown wearing a leather jacket and holding a triple-neck electric guitar. Gruber, who runs the Apple-focused blog DaringFireball.net, was also joined by Greg Joswiak, Apple's senior vice president of worldwide marketing. In a video clip from the interview, Joswiak pulls out an electric blue guitar from behind two chairs — prompting laughter and cheers from the crowd. Meta's CEO Mark Zuckerberg, for instance, has started competing in jiu-jitsu matches, and gained a shredded physique as a result.

Persons: Craig Federighi, Federighi, Apple's, John Gruber's, Gruber, Greg Joswiak, Joswiak, Craig, Mark Zuckerberg Organizations: Apple, company's, WWDC, YouTube

☆ Mark Zuckerberg's net worth has dropped from $118 billion to $96 billion since he rebranded Facebook as Meta
▼ + stars: | 2023-06-10 | by ( Beatrice Nolan | Aaron Mcdade | ) www.businessinsider.com time to read: +3 min

Meta stock, which accounts for most of Zuckerberg's wealth, plummeted initially, but has rebounded some. It's been almost two years since Mark Zuckerberg rebranded Facebook as Meta to reflect his company's push into the so-called metaverse. Zuckerberg was worth $118 billion on October 28, 2021 — the day the Meta rebrand was announced — according to the Bloomberg Billionaires Index. His net worth has recovered from a low of about $37 billion in October 2022, around the one-year anniversary of the Meta rebrand. Meanwhile, Zuckerberg's wealth peaked at $142 billion in September 2021, according to the Bloomberg rankings, putting him among the richest people in the world.

Persons: Mark Zuckerberg, It's, Meta —, Zuckerberg, that's, Meta, Elon Musk, Bernard Arnault Organizations: Facebook, Meta, Bloomberg, Apple, Vision Locations: Meta's

☆ Apple’s new challenge: making VR headsets look cool
▼ + stars: | 2023-06-10 | by ( Jennifer Korn | ) edition.cnn.com time to read: +6 min

But behind this speculation is a more serious potential problem: even Apple may struggle to make VR headsets look cool. The new headset, which blends both virtual reality and augmented reality, is Apple’s most ambitious – and riskiest – new hardware product in years. In one early marketing image, a woman is shown wearing the headset while dressed in very chic clothing and lounging in an upscale living room. Apple’s silhouette ads in the early 2000s somehow managed to make not just iPods look cool, but also wired headphones. People use phones as Apple's Vision Pro headsets are on display at Apple's annual Worldwide Developers Conference at the company's headquarters in Cupertino, California, U.S. June 5, 2023.

Persons: Tim Cook, Palmer Luckey, Oculus, memed, It’s, Robert Scoble, Larry Page, “ Robert, “ They’re, ” Lisa Peyton, “, Loren Elliott Loren Elliott, Reuters “, ” Marcus Collins, Collins, “ you’re, Alan Dye, it’s, ”, ” Peyton, “ It’s, they’ll Organizations: New, New York CNN, Apple, Facebook, Google, University of Oregon, CNN, Developers, REUTERS, Reuters, Ross School of Business, University of Michigan Locations: New York, —, Cupertino , California, U.S

☆ Apple exec shows off his guitar skills, proves his guitar solo in pre-recorded event was legit
▼ + stars: | 2023-06-09 | by ( Grace Mayer | ) www.businessinsider.com time to read: +2 min

While it received a lot of buzz, so did a surprising guitar solo from Apple exec Craig Federighi. Federighi demonstrated his guitar skills again during an interview this week. But a guitar solo from one Apple executive during the livestream may have stolen the show. In the pre-recorded video clip from the WWDC keynote stream, Craig Federighi, Apple's senior vice president of software engineering, is shown wearing a leather jacket and holding a triple-neck electric guitar. Gruber, who runs the Apple-focused blog DaringFireball.net, was also joined by Greg Joswiak, Apple's senior vice president of worldwide marketing.

Persons: Craig Federighi, Federighi, Apple's, John Gruber's, Gruber, Greg Joswiak, Joswiak, Craig Organizations: Apple, company's, WWDC, YouTube

☆ Apple's Vision Pro will use machine learning to turn you into a digital avatar while you're FaceTiming
▼ + stars: | 2023-06-07 | by ( Beatrice Nolan | ) www.businessinsider.com time to read: +2 min

Apple's Vision Pro will let users make a digital avatar so they can have more realistic video chats. The tech giant said it uses "advanced machine learning," a form of AI, to represent movements. Apple's Vision Pro headset will let users create a digital avatar so they can have more realistic video chats while their face is partially covered. The tech giant said it uses "advanced machine learning" to represent a user's face and hand movements realistically during FaceTime chats. The CEO later posted a more advanced version of the avatar on Instagram in an apparent reaction to the criticism.

Persons: Mike Rockwell, Mark Zuckerberg, Zuckerberg Organizations: Apple, Morning, Apple Worldwide, Apple's, Eiffel, Facebook

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