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Mint shut down back in March, but people are still searching for a replacement budgeting app. Free budgeting apps are becoming less common, but there are still a few options to try. It's left a significant gap for people who prioritize free budgeting tools, and even months after Mint's closure, Reddit users are still looking for a good replacement. "That was Mint's biggest draw, that it was a free budgeting app," explains Mykail James, MBA, certified financial education instructor, and owner of BoujieBudgets.com. AdvertisementWe'll explain the current budgeting app environment and share tips on how you can choose the best budgeting app for you.
Persons: , Everyone's, It's, Mykail James, Eric Croak, James, Croak, haven't, I've, they've Organizations: Mint, Service, Croak, Quicken
NFL season opened with a stealth bomber fly-over in Kansas City last week. Digital TV antennas offer a cost-effective way to watch live sports without pricey subscriptions. Go to newsletter preferences Thanks for signing up! download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementThe NFL season opened last week with a stealth bomber soaring over the Kansas City Chiefs' stadium while Coco Jones belted out The Star-Spangled Banner.
Persons: CivicScience, , Coco Jones Organizations: Service, Kansas City Chiefs, TiVo, Business Locations: Kansas City
New Hampshire voters will head to the polls Tuesday for a primary that will set up the matchup for one of just two governor’s races in presidential battleground states this year. In addition to North Carolina, New Hampshire is the only other swing state to hold a race for governor this election cycle. “I think that helps people in New Hampshire realize that Kelly Ayotte is a New Hampshire Republican, not a straight party loyalist,” Williams said. In New Hampshire, abortion is banned after fetal viability, or around the 24th week of pregnancy. “We’ve seen in the last few years that governors and state leadership sort of make or break it when it comes to protecting abortion rights,” Levy said.
Persons: Sen, Kelly Ayotte, Chuck Morse, Chris Sununu, Joyce Craig, Cinde Warmington, Amy Walter, Cook, Kamala Harris, Ayotte, Morse, Donald Trump, Trump, didn’t, hasn’t, Chuck Morse’s, he’s, Kelly, , Fergus Cullen, Cullen, Trumper, Sununu, Hillary Clinton, Joe Biden, “ She’s, Ryan Williams, , ” Williams, “ Kelly, she’s, Maya Harvey, Chuck, ” Harvey, Craig, Jon Kiper, Warmington, Joyce Craig’s, Philip Stein, Kelly Ayotte’s, Joyce Craig's, ” Craig, Craig Brown, Craig “, “ It’s, Williams, They’ve, nodded, Neil Gorsuch, Gorsuch, Roe, Wade, Izzi Levy, “ We’ve, ” Levy, Dobbs, we’ve, Jason Osborne Organizations: New, Republican, GOP Gov, Democrats, Manchester, Hampshire, White, Democratic, GOP, New Hampshire Republicans, ” New, Republican Party, New Hampshire Republican, Purdue Pharma, Ayotte, Republicans, Hampshire Democrats, Trump, Democratic Governors Association Locations: New Hampshire, state’s, North Carolina , New Hampshire, Trump, Dover, ” New Hampshire, Manchester, Hampshire, New England, “ New Hampshire
WASHINGTON — Allies of Donald Trump see Tuesday's debate as a pivotal moment for the Republican presidential nominee — a chance to shore up support and turn the corner from Kamala Harris' post-nomination "honeymoon." Trump allies are hopeful that the debate will cap a turnaround from the recent weeks of tumult and help him enter the fall on a competitive footing. “Everyone on Team Trump firmly believes that we’re better-positioned to win,” said a source close to Trump. Harris poses a different set of challenges for Trump on the debate stage. “The Democrats and the Harris campaign have done an amazing job at messaging and hitting at the right time.
Persons: Donald Trump, , Kamala Harris, , Hillary Clinton, Trump, Joe Biden's, Biden, Harris, Republicans fretting, Team Trump, we’re, “ Harris won’t, they’re, ” Trump, he's, ” Jason Miller, Brandon Scholz, Scholz, Republicans —, Brian Kemp, , Dan Eberhart, Corey Lewandowski, ” Eberhart, “ Trump, “ They’ve, Ed Broyhill, they’ve, ” Harris ’, Ford O'Connell, wasn’t, ” Scholz, Sen, Rick Santorum Organizations: WASHINGTON — Allies, Republican, Trump, Democratic, Republicans, Team, Wisconsin GOP, Supporters, Georgia Gov, North Carolina Republican National, Biden, GOP, , Democrats Locations: WASHINGTON, Milwaukee, Trump, Biden's, Florida, Wisconsin, New York City
Harris speaks during a presidential debate with Trump on Tuesday in Philadelphia. Saul Loeb/AFP/Getty ImagesIt was the first handshake in a presidential debate since Trump and Hillary Clinton squared off in 2016. Harris introduced herself by name and said, “Let’s have a good debate.” Trump responded: “Nice to see you. Have fun.” Saul Loeb/AFP/Getty Images Trump and Harris stand on stage at the start of the debate. Matt Rourke/AP Images of Harris and Trump are seen on a screen inside the spin room before the debate.
Persons: Philadelphia CNN — Kamala Harris, Donald Trump, Trump, , Joe Biden, he’d, , ” Trump, Harris, they’d, Saul Loeb, Hillary Clinton, smirked, David Muir, “ We’ll, Muir, Harris ’, Biden, Roe, Wade, it’s, Virginia, Ralph Northam, Matthew Hatcher, Linsey Davis, ” Davis, ” Harris, Trump’s, , don’t, Kamala Harris, Michael Le Brecht, Alex Brandon, Doug Mills, Pat Tuttle, George Walker IV, Chip Somodevilla, Tristen Rouse, CNN Harris, Win McNamee, Sheena Carey, Morry Gash, ” Saul Loeb, Roberto Schmidt, Andrew Thomas, Robert F, Kennedy Jr, Kennedy, Jim Lo Scalzo, Anthony Scaramucci, Olivia Troye, Matt Rourke, Hannah Beier, Lilly, Evelyn Hockstein, Matt Slocum, Kenny Holston, “ Donald Trump Organizations: Philadelphia CNN, Trump, ABC, Getty, Democratic Gov, ABC News, ABC News Trump, National Constitution Center, New York Times, Bloomberg, Getty Images, Pennsylvania Convention Center, People, CNN, Philadelphia International Airport, AFP, Philadelphia City Hall, Former Trump, Reuters, Force Locations: United States, Philadelphia, Trump’s, Clinton, Springfield , Ohio, Haiti, Springfield, AFP, Nashville , Tennessee, Pennsylvania, Washington ,, Washington , DC, Milwaukee
GM declined to discuss details of the spending, including how much of that amount is specifically tied to NFL advertising, but reiterated it remains significantly lower than historic levels. “The impact of the NFL on the automotive advertising industry is really very, very substantial,” said Alberto Leyes, head of product strategy at Guideline. Guideline reports viewership of NFL broadcasts grew about 7% over the past season, whereas ad spend in NFL programming doubled that pace at 14%. Automotive ad spend increased 17% over the past two seasons and is expected to increase again this year, according to Leyes. Stellantis is expected to soon launch new ads for the NFL season, including around its Jeep brand, but a spokeswoman declined to provide additional details.
Persons: , Ryan Briganti, Alberto Leyes, “ We’ve, we’ve, ” Leyes, Andrew Messina, Messina, Mark Marshall, Jenny Wall, Dedra DeLilli, That’s, ” DeLilli, , DeLilli, Stellantis, Randy Parker, NBCUniversal Organizations: National Football League, Toyota Motor Corporation, Hyundai Motor Company, Detroit, NFL, Toyota, CBS Sports, CBS, Paramount, General Motors, GM, Nielsen, Disney, ESPN, Disney Advertising, Hyundai, Mercedes, Benz, Nissan Motor, Chrysler, Brands, Sunday, NBC, Automotive, Toyota North, Olympics, Hyundai Motor America, CNBC, Comcast, NBC Sports, NBC Olympics, Games Locations: Messina, U.S, Toyota North America, Paris
Van Ostern jumped into the race first, quickly earning Kuster’s endorsement. Tensions have heightened in the closing weeks of the race, with money flowing in and one high-profile Van Ostern backer — former Gov. Focus on reproductive rightsGoodlander and Van Ostern have particularly sharpened their attacks against each other over reproductive rights. In her rebuttal, Goodlander told him, “Colin, you were the spokesman for an anti-choice congressman. Lynch, the former governor who endorsed Van Ostern early on, opted to back Goodlander instead.
Persons: Colin van Ostern, Maggie Goodlander, Annie Kuster, Van Ostern, Amy Walter, Goodlander, Jake Sullivan, Hillary Clinton, Van, , John Lynch —, — Kathy Sullivan, Ned Helms —, Joe Foster, Sylvia Larsen, ” Van Ostern, he’s, clerking, Stephen Breyer, Roe, Wade, “ I’ve, , ” Goodlander, Arizona GOP Sen, John McCain, Justin Amash, Donald Trump, Dan Driscoll, Goodlander’s, “ Colin, Jim Turner, it’s, we’re, Lynch, Colin, ” Lynch, Organizations: Congressional District, Former New Hampshire, Department of Justice, Democratic, White House, Hampshire, Democratic Party, NBC News, New, NBC, Supreme, Justice Department, WMUR, Republicans, Arizona GOP, Texas Democratic, Congress, Vote Locations: New Hampshire’s, Washington, New Hampshire, Arizona
While it might look like there's a flurry of advertising hiring, industry insiders say the reality is more sobering. AdvertisementLegacy media companies have sharply cut staff in recent years, including sales, and those jobs aren't coming back. Disney has said it plans to automate half its ad sales. "The number of good job opportunities are few and far between because the large media companies are not hiring as quickly. "Ad sales is no longer ad sales," said Gary Stolkin, global CEO of The Talent Business, a global executive search firm specializing in the creative industries.
Persons: , they've, Jean, Paul Colaco, aren't, Dave Morgan, Lisa Valentino, David Lawenda, David Zaslav, David Ellison's, Christopher Vollmer, Simon Francis, Peter Naylor, Brian Lesser, Lesser, WPP's, Roku, Harry Kargman, Kargman, Krishan Bhatia, Gary Stolkin, Stolkin, who's Organizations: Service, Netflix, Business, Disney, Paramount, Warner Bros, NBA, Companies, MediaLink, TV, Media, Flock Associates, Progressive, Mobile, The Talent Locations: Teads, NBCUniversal
The long-awaited Google-DOJ showdown focuses on the $31 billion portion of Google’s ad business that matches website publishers with advertisers. “One monopoly is bad enough, but a trifecta of monopolies is what we have here,” said Wood, the DOJ attorney, referring to Google’s publisher ad server business, its advertising exchange AdX, and its advertiser ad network. Authorities have called for that group of businesses within Google — which is distinct from Google’s search or search ads business — to be broken up. Factoring in those other sources of competition drops Google’s share of the ad exchange market from 34% to 17%, said Dunn, Google’s attorney. Still, a breakup of Google’s ad tech business could potentially trigger a shakeup of the digital advertising industry and Google’s role within it.
Persons: , ” Julia Tarver Wood, Leonie Brinkema, , , Karen Dunn, Google’s, Kamala Harris, Donald Trump, Albert V, Alex Wong, Tim Wolfe, DOJ’s, Wood, ” Wood, Trump, Dunn, Google, Clinton, Brinkema, Neal Mohan, ” It’s Organizations: CNN, Google, US Department of Justice, DOJ, Biden, Blockbuster, Justice Department, Bryan United, Courthouse, The Justice, Gannett, USA, Army, Authorities, Meta, Microsoft, Netflix, Big Tech, Court, Eastern, of, Justice, Comcast, Disney, The New York Times, YouTube Locations: Virginia, Google’s, Alexandria , Virginia, of Virginia
The DOJ and the states are seeking a breakup of Google's adtech business. Separately, they said that while a separation of Google's ad server and its ad exchange would be good for competition in the adtech market, it might drive ad server costs up for publishers. Google's ad server is "a loss leader, they make all their money in AdX," the exec said, referring to Google's ad exchange that connects buyers and sellers. Global regulators have Google in their sights, tooAny unraveling of Google's ad empire would be complex. Over the pond, the European Union said last year it might look to break up Google's adtech business.
Persons: , Google's, Tim Nollen, isn't gunning, adtech, Macquarie's Nollen, Bietti, Mark Jamison, there's, Arielle Garcia Organizations: Service, Eastern, Business, US Department of Justice, Google, DOJ, Microsoft, Macquarie, Publishers, US Department of, Northeastern University, Public Utility Research Center, Digital Markets, University of Florida, Global, European Union Locations: Virginia, AdX
GM declined to discuss details of the spending, including how much of that amount is specifically tied to NFL advertising, but reiterated it remains significantly lower than historic levels. Last NFL season, automakers were the most-seen brand industry, with more than 10% of TV ad impressions, according to ad data company iSpot. Guideline reports viewership of NFL broadcasts grew about 7% over the past season, whereas ad spend in NFL programming doubled that pace at 14%. Automotive ad spend increased 17% over the past two seasons and is expected to increase again this year, according to Leyes. New ad campaignsToyota, as the "Official Automotive Partner of the NFL," launched a new ad campaign for the NFL season this week called "Roll Deep."
Persons: Ryan Briganti, Alberto Leyes, we've, Leyes, Andrew Messina, Messina, Mark Marshall, Jenny Wall Organizations: NFL, National Football League, Toyota Motor Corporation, Hyundai Motor Company, Detroit, Toyota, CBS Sports, CBS, Paramount, General Motors, GM, Nielsen, Disney, ESPN, Disney Advertising, Hyundai, Mercedes, Benz, Nissan Motor, Chrysler, Brands, NBC, Automotive, Baltimore Ravens, Kansas City Chiefs Locations: Messina, U.S
The Try Guys, one of YouTube's most established creator groups, have successfully abandoned their reliance on Google's algorithms and advertiser revenue by launching a standalone streaming service called 2nd Try. "Having a business that is reliant on ads is very unstable and very unpredictable," Try Guys co-founder Zach Kornfeld told CNBC in an interview. The Try Guys now have over 8 million subscribers and 2.7 billion views on YouTube. In the three months since launching 2nd Try, the company says it is on track to reach profitability. Try Guys found early success with BuzzFeed before starting their independent creative venture in 2018.
Persons: it's, Zach Kornfeld, we'd, Keith Habersberger, It's, Jack Conte, BuzzFeed Organizations: Brand, CNBC, YouTube, Entertainment
For Google, the focus turns to its ad tools, which are part of the company’s $200 billion digital ad business. In the first antitrust case, the court found that Google violated Section 2 of the Sherman Act, which outlaws monopolies. The company’s M&A strategy “set the stage for Google’s later exclusionary conduct across the ad tech industry,” the Justice Department alleges. Google has long fought back against claims that it dominates online ads, pointing to the market share of competitors including Meta. It will argue that buyers and sellers have many options especially as the online ad market has evolved.
Persons: Biden, Donald Trump, Meta, Sherman, Goldman, Bernstein, Amit Mehta, ” Mehta, Google’s, Neal Mohan, Mohan, it’s, AdMeld, Jerry Dischler, It’s, Sissie Hsiao, Scott Sheffer, Prabhakar Raghavan, Simon Whitcombe Organizations: Department of Justice, Google, Microsoft, Big Tech, DOJ, Apple, Federal Trade Commission, Facebook, Amazon, Citibank, NYSE, New York Stock Exchange, YouTube, Google Network, U.S, District of Columbia, Department, DoubleClick, Meta, Stanford, Harvard, New York Times Locations: Alexandria , Virginia, California , Colorado , Connecticut , New Jersey , New York, Rhode Island and Tennessee, Google’s
LONDON — Britain's competition watchdog on Friday issued a statement of objections over Google's ad tech practices, which the regulator provisionally found are impacting competition in the U.K. In a statement, the Competition and Markets Authority alleged that the U.S. internet search titan "has harmed competition by using its dominance in online display advertising to favour its own ad tech services." The CMA further noted that Google disadvantages ad technology competitors, preventing them from competing on a "level playing field." "Many businesses are able to keep their digital content free or cheaper by using online advertising to generate revenue. The core of this case rests on flawed interpretations of the ad tech sector."
Persons: Juliette Enser, , Enser, Dan Taylor, Taylor Organizations: Markets Authority, CMA, Google Locations: U.S
Lowe's staff members were targeted via a Google ad for an employee portal claiming to be associated with the retailer. It's not a problem with Google, per se; malicious ads can also show up in queries using other search engines like Microsoft's Bing. "You see something appearing on a Google search, you kind of assume it is something valid," said Stuart Madnick, professor of information technology at MIT Sloan School of Management. Also avoid calling a telephone number listed in a sponsored ad because it could be a fake telephone number. Many privacy browsers have embedded ad blockers; consumers may still see sponsored ads, but they will see fewer of them, which minimizes the chances of malvertising.
Persons: Malwarebytes, Jérôme Segura, Erich Kron, Segura, Salesforce, It's, Bing, Stuart Madnick, Madnick, malvertising, isn't, there's, Avinash Collis, Kron, Chris Pierson, Pierson, Collis Organizations: U.S, Corporate, Google, MIT Sloan School of Management, Clearing, Gap.com, Consumers, Carnegie Mellon University's Heinz Locations: malvertising
Advertisers plan to withdraw from X in record numbers
  + stars: | 2024-09-05 | by ( Hanna Ziady | ) edition.cnn.com   time to read: +4 min
A global survey by market research firm Kantar found that a net 26% of marketers plan to decrease their spending on X in 2025, the biggest recorded pullback from any major global ad platform. Only 4% of marketers overall think X ads provide “brand safety” — certainty that their ads won’t appear alongside extreme content — compared with 39% for Google ads, Kantar said in a report Thursday. The findings suggest that Musk’s charm offensive at the world’s largest annual advertising festival, Cannes Lions, in June hasn’t succeeded. According to the report, YouTube remains the ad platform marketers most prefer, while, for consumers, Amazon and TikTok share the top spot. Brazil blocked X over the weekend following an order by the Supreme Court because Musk refused to appoint a new legal representative in the country.
Persons: Elon, Kantar, ” Gonca, hasn’t, Mark Read, , , Musk, Xhave, Paramount —, X, Luiz Inácio Lula da Silva, Musk’s “ Organizations: London CNN, Google, Cannes Lions, WPP, Unilever, Mars, CVS, , IBM, Disney, Paramount, YouTube Locations: Brazil
In 2023, mass-tort lawyers spent $152 million on TV ads and millions more on social media. The data provider X Ante estimated that in 2023, mass-tort lawyers spent $152 million on TV ads and millions more on social media. The decades that followed mass torts' onset on the national stage showed the big risks and big rewards of mass torts. AdvertisementIn a class action, a settlement is public, and the judge has to approve the lawyers' fees. But others are confident that indebted mass-tort lawyers can bounce back from a few bad bets.
Persons: Mike Papantonio, Pap, Johnson, Paul Cody, Bayer, Chris Seeger, audibles, Budd, Ness Motley, Motley Rice, South Carolina —, doling, Seeger, Wyeth, Phil Federico, Paul Hanly who'd, Federico, Lejeune, who've, Camp Lejeune, mack, Curt Miner, I've, Don Worley, Worley, , Daniel A, Mark Lanier, wouldn't, Elizabeth Chamblee Burch, Burch, Ellen Relkin, Merck, Vioxx, There's, Lucian Pera, Keller Postman, Jeremy Troxel, Keller, Troxel, Michael McDonald, Warren Postman, Postman, Kelsey Vlamis, Jack Newsham Organizations: Wynn, Vegas, Camp Lejeune, pharma, Supreme, X, Pfizer, Defense, Marines, Veterans, Foreign, US Marine Corps, Johnson, University of Georgia, Business, Intuit, Rihanna, Morning Investments, Fortress Investment, Gramercy Funds, Deepwater, Investments Locations: Camp, Texas, South Carolina, Baltimore, North Carolina, Camp Lejeune, America, Beverly Hills , California, nonbanks
Pavlovsky said the use of AI tools has made a profound difference to the company's marketing performance. AdvertisementHeadway joins a growing number of marketers looking to harness AI tools, in part to reduce their advertising costs. Headway is using AI tools like HeyGen, Rask, and MidjourneyFounded in Ukraine in 2019, Headway operates a portfolio of educational apps that combined have been downloaded by more than 110 million users worldwide. Its flagship app, Headway, offers 15-minute summaries of popular nonfiction books, as well as challenges and daily micro-learning sessions. All of Headway's user-generated-content video ads are now produced using some element of AI technology, such as for subtitles or voiceovers, the company said.
Persons: , OpenAI, Anton Pavlovsky, Pavlovsky, Klarna, Mona Lisa, Leonardo, Marie Antoinette, it's Organizations: Service, Business, Gartner, Midjourney, Facebook, Google, UGC, YouTube Locations: Ukrainian, Silicon, Ukraine, Ukraine's, Kyiv
Two U.S. Consumer Product Safety Commission members are urging the agency to probe safety practices of "foreign-owned" e-commerce platforms such as Shein and Temu, specifically the alleged sale of "deadly baby and toddler products." "Our interests are aligned with the U.S. Consumer Product Safety Commission (CPSC) in ensuring consumer protection and product safety, and we will cooperate fully with any investigation," the Temu spokesperson said. CPSC officials have asked for more funding to hire staffers to monitor emerging e-commerce platforms such as Temu and Shein over safety practices, according to The Information. Last April, a congressional commission released a report detailing issues with Shein, Temu and other "Chinese 'fast fashion' platforms.'" They alleged the sites have numerous product safety hazards, are connected to the use of forced labor and are exploiting trade loopholes, among other concerns.
Persons: Peter Feldman, Douglas Dziak, Temu, Shein Organizations: U.S, Consumer Product Safety, U.S . Consumer Product Safety, Discount, Google, PDD Holdings, Amazon, CNBC Locations: U.S, China
Reinhard parted ways with previous ad sales leader Peter Naylor in July, in Netflix's second ads leadership shake-up in two years. To get a sense of how Reinhard is approaching the hire, Business Insider spoke with 11 people who had inside knowledge about the search or who are close to Netflix's ad business. Others with those credentials who some insiders think could be in the mix include Pooja Midha, EVP and GM for Effectv, the ad sales arm of Comcast's cable division. "They view ad sales as having a lack of rigor and discipline," the first person who'd had conversations with Netflix said. Netflix also shook up its ad sales leadership twice, with its first ads leader Jeremi Gorman being replaced after a year, and then with Naylor's recent exit.
Persons: , Amy Reinhard, Reinhard, Peter Naylor, Lisa Valentino, WBD's Ryan Gould, Jim Keller, Pooja Midha, who'd, Naylor, Dimitrios Kambouris, Greg Peters, Peters, hadn't, Jon Whitticom, Whitticom, Netflix's, Jeremi Gorman, they're Organizations: Service, Madison, Business, Netflix, Warner Bros, Disney, Effectv, Hulu, Google, Big Tech, Insiders, Prime, Microsoft, Street Journal, NFL Locations: Madison
Read previewA new feature for Instagram's Stories encourages community — the company just doesn't want this activity happening in closed groups away from advertisers. The social-media behemoth is launching a new tool that lets users leave comments under their followers' Stories. Only followers can see these comments, and only the people a user follows back can leave a comment. AdvertisementOne consequence of users spending more time in Instagram DMs is that there are fewer eyeballs for advertisers to target through Meta's powerful marketing platform. If this feature can successfully encourage users to start conversations within a Story instead of in DMs, they'll be more likely to keep swiping through Stories that show ads (a win for Instagram).
Persons: , Z's, Adam Mosseri, Harry Stebbings, influencer Ariana Nathani, Purohit, I've, I'm, Instagram Organizations: Service, Instagram's, Business Locations: Instagram, DMs
download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. The app also has a reward program for those who create short viral videos that are featured in the "Spotlight" section of the app, which the Furrha family also takes advantage of. AdvertisementThe Furrhas post at least 100 times a day on the main account, which increases to more than 200 when they share cooking videos. With their earnings increasing, the Furrha family has now ventured into real estate, buying and developing condos near the University of Michigan. Others, like Samah, are setting aside the money for the younger children to have when they grow up.
Persons: , Samah, we've, Salem, Sammy Furrha, Sammy, who's Organizations: Service, Business, BI, Snap's Talent, University of Michigan Locations: Michigan, Salem
Brazil's supreme court on Friday ordered a nationwide suspension of Elon Musk's social network X after the company vowed to defy earlier court orders concerning content moderation and the appointment of a legal representative in the country. Hours later, the court issued a second order suspending some of the measures in its first 51-page order against X. A suspension of X in Brazil could cause business problems for Musk's already embattled company. Musk has repeatedly denounced de Moraes' court orders as censorship. In its Thursday statement, X said de Moraes court had taken "illegal actions" against the company.
Persons: Elon, Alexandre de Moraes, de Moraes, Moraes, Musk, Starlink, De Moraes, X, Voldemort Organizations: Globo, Apple, Google, Twitter, World Bank, CBS, Starlink, Musk's SpaceX, U.S, Brazil weren't Locations: Brazil, NATO, U.S
Consumers who cut their cable cord in recent years are finding that there's one thing about linear TV they can't escape: political ads. With the U.S. presidential election less than 70 days away, campaigns are swarming streaming services like Roku and Hulu to such a degree that connected TVs are seeing more ad spending than internet platforms such as Facebook and Google . That's according to data provided to CNBC by political ad analytics firm AdImpact, which started tracking the connected TV (CTV) category in 2022. "When voters say they are watching TV, they don't' say 'I'm watching broadcast." AdImpact currently projects that overall political ad spending for the 2024 election cycle will be as high as $10.7 billion.
Persons: AdImpact, Jaime Vasil Winkelfoos, Winkelfoos Organizations: U.S, Facebook, Google, CNBC, CTV, Technologies Locations: Hulu, eMarketer
The basic problem: It's unclear how these free services could support new, Hollywood-style programming even if they wanted to. Now, with YouTube making the jump to TV screens and "free, ad-supported TV" (FAST) services having a moment, where does that leave Hollywood? Tech and legacy media will battle over free TV in the coming monthsLooking ahead, the major players already ahead in free TV will likely continue to gain share. Free streaming may seem like a way for Hollywood to claw back viewers. If not, it's hard to say what winning in the battle for free TV will actually get them.
Persons: Prognosticators, YouTuber Jamie Clement, Tubi's, Sarah Lee, Evan Shapiro, There's, Jenn Vaux, it's, Max, Peacock, Roku, It's, Tubi, Adam Lewinson, WBD, Laura Florence, Horowitz Organizations: Netflix, Business, YouTube, Hollywood, Disney, Hulu, Warner, Comcast, FX Networks, Parks Associates, Nielsen, Media, Fox, ABC News, NFL, FAST, Horowitz Research, Hub Entertainment Research, Tech, Fire TV, Paramount, Pluto, SVP, Global, Fremantle, JPMorgan, CNBC Locations: Hollywood, Fremantle
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