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☆ YouTube's relentless grind is causing an OG creator exodus. Jacksepticeye may be next.
▼ + stars: | 2024-04-10 | by ( Lindsay Dodgson | ) www.businessinsider.com time to read: +8 min

Read previewRetirement could be on the horizon for gaming YouTuber Jacksepticeye — the latest sign of an OG creator exodus. AdvertisementThis admission shows that even the biggest and most successful content creators are struggling right now, feeling misplaced and confused about their future on an ever-changing platform. AdvertisementSince the Adpocalypse in 2017, when major companies threatened to pull their ads from YouTube, creators have been under increased scrutiny from the platform. The relentless content cycleBurnout has plagued content creators since the dawn of it becoming a legitimate career path in the noughties. When asked if he liked his fellow YouTuber, McLoughlin said "no."

Persons: —, he's, Seán McLoughlin, McLoughlin, I'm, Tom Scott, it's, I've, Forbes, trolled, Ulrike Gretzel, Tanja Schöllhammer, Brandon C Harris, YouTube McLoughlin, MrBeast, McLoughlin's, Harris Organizations: Service, OG, Business, YouTube, Mental, Journalism, Creative Media, University of Alabama

☆ Why New Zealand spent a small fortune to kill one stoat
▼ + stars: | 2024-04-10 | by ( Dhruv Tikekar | ) edition.cnn.com time to read: +5 min

Introduced predators kill about 25 million native birds in New Zealand annually, with about 4,000 native species threatened or at risk of extinction, according to the DOC. Under the program, the government plans to eradicate rats, possums (a marsupial native to the Americas), weasels, ferrets — and the pesky stoat. Chalky Island and the neighboring Passage Islands have been predator-free since 1999 following the first ever stoat eradication campaign, according to the DOC. And for Fleming, the recent stoat incursion only underscores the importance of the Predator Free 2050 plan. “If we eradicate stoats from Aotearoa (New Zealand) completely we remove the costs of incursions, and our wildlife can thrive alongside us,” he said.

Persons: Rebecca Teele, ”, Aaron Fleming, Liu Yang, RNZ, —, pesky, Carolyn M, King, hitlist, Stephan Morris, stoats, stoats ”, Fleming Organizations: CNN, country’s Department of Conservation, New, Zealand, New Zealand Taxpayers ’ Union, Southern, New Zealand, University of Waikato Locations: New Zealand, Fiordland, Eurasia, North America, “, New, Americas, Aotearoa

☆ A teen posing as an oligarch's son mysteriously jumped to his death after befriending a gangster and a crypto millionaire
▼ + stars: | 2024-04-10 | by ( Mikhaila Friel | ) www.businessinsider.com time to read: +9 min

Rachelle and Matthew Brettler told The New Yorker that their son, an aspiring entrepreneur who attended a $38,000-a-year private school, had big plans for his future. An unnamed friend of Brettler's told The New Yorker that he believed he was "being threatened by someone." Just over one year after Brettler's death, Sharma was found dead in his apartment in December 2020. AdvertisementShamji moved to the US after Brettler's death, the Daily Mail reported. They said the investigation into Brettler's death "lasted a number of years and we dedicated significant resource to finding answers."

Persons: Zac Brettler, Brettler, —, Rachelle, Matthew Brettler, hadn't, Akbar Shamji, Verinder, Dave, Sharma, Zac Ismailov, Shamji, It's, There's, Brettler's, Tom Shaw, allen, ade Organizations: The Times, Service, London's Metropolitan Police, Dukas, New Yorker, Sunday Times, Times, Metropolitan Police, Business, Yorker, The Sunday Times, Getty, Mercedes, ust Locations: London, Russian, Yorker, New, Mayfair, Kazakhstan, Riverwalk

☆ Fortune Magazine Names a New C.E.O.
▼ + stars: | 2024-04-09 | by ( Katie Robertson | More About Katie Robertson | ) www.nytimes.com time to read: 1 min

Fortune named Anastasia Nyrkovskaya as its next chief executive on Tuesday, making her the first woman to lead the 95-year-old business publication. She takes over from Alan Murray, who announced in October that he would step down in 2024 after nearly 10 years at Fortune. Ms. Nyrkovskaya had been the chief financial officer and chief strategy officer since 2019. In an interview, Ms. Nyrkovskaya said Fortune was profitable and had added more than 130 positions in the past 12 months across the editorial and business sides. The company now has about 360 workers, including just over 100 in the newsroom.

Persons: Fortune, Anastasia Nyrkovskaya, Alan Murray, Nyrkovskaya, “ Organizations: Fortune

☆ Smucker's fifth-generation CEO said he's no nepo baby and won't let his kids be, either
▼ + stars: | 2024-04-09 | by ( Shubhangi Goel | ) www.businessinsider.com time to read: +3 min

Mark Smucker, the CEO of J. M. Smucker Company, said the company is a meritocracy. Smucker, a fifth-generation leader, worked outside the company and got a graduate degree before joining. Family members must work outside the company and preferably hold a graduate degree. AdvertisementThe CEO said he was not always keen to join the family business as a child. "One is that you've got to work outside the company no matter what.

Persons: Mark Smucker, —, Smucker's, Orville, Smucker, Fortune, William & Mary, you've, Richard, Richard Smucker, Thomas Kirk Organizations: Smucker, Service, William &, Arizona State, Brightstar Capital Partners, New York Magazine Locations: Orville , Ohio, Alabama, Argentina, South America, Danish

☆ Review: ‘Curb Your Enthusiasm’ Wraps Up in Familiar Fashion
▼ + stars: | 2024-04-08 | by ( Noel Murray | ) www.nytimes.com time to read: +1 min

After 12 seasons, spread across 25 years, the HBO comedy staple “Curb Your Enthusiasm” ends with an episode that sees Larry David put on trial. Witness after witness testifies to Larry’s lifetime of selfish and antisocial behavior. Then he gets out of jail on a technicality and goes home. Because that’s the only kind of ending that makes sense in “Curb”-world. In fact, even former “Curb Your Enthusiasm” fans who hadn’t watched the show in years — but dropped back in for the finale — probably could have predicted how it was going to end.

Persons: Larry David, hadn’t, David, ”, Larry, Auntie Rae Black Organizations: HBO Locations: Atlanta, Georgia

☆ Oracle's Larry Ellison thinks every government will want to build a 'sovereign' AI cloud in the future
▼ + stars: | 2024-04-07 | by ( Michelle Castillo | ) www.cnbc.com time to read: +8 min

Oracle, which works with Nvidia and Microsoft on generative AI capabilities, has already helped use cloud tech to cut red tape for countries. For the first time, we're beginning to win business for countries," Ellison said. Countries including Serbia are standardizing on Oracle Cloud Infrastructure and using generative AI for processes like automating health care. Cloud and generative AI applications allowing countries to give rural areas internet access could increase educational opportunities and create more economic value. "There's the 'Black Mirror' bad side of it: Big Brother, data wars, AI warfare and all that stuff," Garder said.

Persons: Raimo Lenschow, Ellison, Oracle's Larry Ellison, it's, Elon Musk's, you've, we've, Dan Gardner, Tapan Parikh, Parikh, Garder, Gardner, Simone Bohnenberger, It's, Bohnenberger, there's Organizations: Oracle, Barclays, EU, Nvidia, Microsoft, European, Amazon, Department of Defense, Google, Infrastructure, Oracle Cloud Infrastructure, Cornell University, U.S Locations: Serbia, Albania, European Union, Kenya, Rwanda, U.S, China, TikTok

☆ Michael Bloomberg is worth an estimated $106 billion — but you won't find him on the Bloomberg rich list
▼ + stars: | 2024-04-07 | by ( Theron Mohamed | ) www.businessinsider.com time to read: +3 min

Read previewThe release of Forbes' annual rundown of the world's billionaires has underlined a glaring omission from the Bloomberg Billionaires Index: Michael Bloomberg himself. Forbes ranked the 82-year-old Bloomberg LP founder in 12th place with an estimated $106 billion fortune as of March 8. Based on Forbes' wealth estimate, Bloomberg would be in joint 12th position with Michael Dell (also $106 billion) as of Thursday. Related storiesThe Bloomberg Index's methodology explains why the boss is missing: "Bloomberg News editorial policy is to not cover Bloomberg LP. As a result, Michael Bloomberg, the founder and majority owner of Bloomberg LP, isn't considered for this ranking."

Persons: —, Michael Bloomberg, Sergey Brin, Amancio Ortega, Carlos Slim Helu, Michael Dell, isn't, Forbes, Jensen Huang, Salomon Brothers, He's Organizations: Service, Forbes, Bloomberg, Business, Nvidia, Waltons, CVS Health, GM, New York City's Locations: Inditex, New York

☆ Mark Zuckerberg owns over 1,200 acres of land. Here's a look at his properties across the US, from a Hawaiian doomsday bunker to Lake Tahoe estates.
▼ + stars: | 2024-04-07 | by ( Jordan Hart | ) www.businessinsider.com time to read: +2 min

Mark Zuckerberg has been quietly snapping up massive chunks of real estate for years. NEW LOOK Sign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. AdvertisementMark Zuckerberg is one of the world's richest people, and his multimillion-dollar real estate portfolio reflects that. AdvertisementZuckerberg's real estate portfolio has an assessed value of around $200 million, according to Business Insider calculations based on property assessments. Here's what we know about his real estate.

Persons: Mark Zuckerberg, He's, —, he's, Zuckerberg didn't Organizations: Service, Facebook, Forbes, Iconiq Locations: Silicon, California

☆ Richest Self-Made Woman Is Italian Shipping Magnate Worth $33B
▼ + stars: | 2024-04-06 | by ( George Glover | ) www.businessinsider.com time to read: +1 min

Rafaela Aponte-Diamant is the richest self-made woman on Forbes' 2024 billionaires list. The 79-year-old cofounded MSC in 1970 and it's now one of the world's largest shipping companies. Her net worth of $33 billion makes her the world's seventh-wealthiest woman, according to Forbes. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . The 79-year-old Swiss-Italian shipping magnate is worth $33 billion, according to Forbes' estimate — enough to make her the world's seventh-wealthiest woman and the joint-48th richest person overall.

Persons: Rafaela Aponte, Diamant, Forbes, it's, —, Michelle Zatlyn, Lisa Su, Taylor Swift Organizations: Forbes, Service, Business

☆ A renowned market bear who called the dot-com bubble warns the AI and economic recovery narratives fueling stocks are weak as analyst optimism sours — and says the Fed is fueling a bubble as valuation
▼ + stars: | 2024-04-06 | by ( William Edwards | ) www.businessinsider.com time to read: +6 min

About 45% of changes to S&P 500 analysts' earnings estimates are upgrades, as shown in the chart below, down from 50% in early 2023. AdvertisementSociete GeneraleHistorically, analyst optimism has been a good indicator for the economy's direction. Below is the S&P 500's year-over-year percentage change along with the analyst optimism measure. He says the S&P 500 is in a bubble fueled by AI optimism and could fall as much as around 60%. He sees potential downside of 39% for the S&P 500.

Persons: —, Albert Edwards, Edwards, Powell's, Ed Yardeni, Let's, There's, Jeremy Grantham, David Rosenberg, Merrill Lynch Organizations: Service, Societe Generale, Business, Street, Nasdaq, Generale, Conference, Institute for Supply, subsiding, Fed, repo, Bureau of Labor Statistics, Bears, Rosenberg Research, policymaking

☆ Songkran 2024: Celebrating Thailand’s annual New Year festival
▼ + stars: | 2024-04-05 | by ( Karla Cripps | ) edition.cnn.com time to read: +10 min

Bangkok, Thailand CNN —On the surface, Thailand’s annual Songkran festival appears to be just one great big water fight. Pipad Krajaejun, a history lecturer at Bangkok’s Thammasat University, says it’s difficult to pinpoint exactly when the water fights became such a key part of the festival. (We’ll share more on the water fights below.) Some towns limit the water fights to one day, so be sure to check ahead if you’re planning to join the battles. Soe Zeya Tun/ReutersAmong the highlights of the festival is the Maha Songkran Parade, which will happen on April 11.

Persons: Thailand CNN —, that’s, ”, Songkran, Boonserm Satraphai, Pipad, “, Soe Zeya Tun, University’s Pipad, Nam, Chalinee Thirasupa, MBK, Lauren DeCicca, John S Lander, it’s, CNN Travel’s Karla Cripps, she’s Organizations: CNN, Thailand CNN, UNESCO, Heritage, Bangkok’s Thammasat University, CNN Travel, ”, Thailand’s Tourism Authority, of, Reuters, Central Department, Thai Locations: Bangkok, Thailand, it’s, Chiang Mai, Thailand's, Khao San, Chiang, Old City, Pipad, Chiangmai, Thailand’s, Ratchadamnoen, Lanna, San

☆ This U.S. company tested a 4-day workweek—and says it made workers happier and more productive
▼ + stars: | 2024-04-05 | by ( Morgan Smith | ) www.cnbc.com time to read: +4 min

A four-day workweek could be the antidote to employee burnout. The biggest benefits of a four-day workweek: Happier, more productive employeesExos reports that six months after introducing a four-day workweek, business performance and productivity remained high, revenue increased and turnover dropped. But the biggest benefit of embracing a four-day workweek has been the increased efficiency, says Hill. Roughly 85% of Exos' employees work in-person, while the remaining 15% are hybrid or remote. How the four-day workweek is gaining momentum

Persons: Greg Hill, There's, Adam Grant, Marissa Shandell —, Exos, Hill Organizations: Fortune, Adobe, Humana, CNBC, Wharton School, Business Locations: U.S

☆ Mark Cuban is doubling down on backing DEI, saying it's boosted his bottom lines
▼ + stars: | 2024-04-03 | by ( Kwan Wei Kevin Tan | ) www.businessinsider.com time to read: +3 min

I know DEI is a positive because I see its impact on bottom lines. Cuban told BI. Advertisement"You may not agree, but I take it as a given that there are people of various races, ethnicities, orientation, etc that are regularly excluded from hiring consideration," Cuban told Musk in January. In March, Cuban told podcaster Lex Fridman that "it's fun to engage" with Musk on diversity initiatives. "When we start talking about DEI and that it's de facto racist — this stuff that I just think is nonsense — I have no problem sharing my opinion," Cuban told Fridman.

Persons: —, Cuban, That's, Christopher Rufo, Jordan Peterson, Peterson, Christopher, Jordan, — Mark Cuban, Elon, Musk, podcaster Lex Fridman, Fridman Organizations: Service, Business, Twitter, BI, Fortune, DEI Locations: Cuban

☆ The firm that backed Trump’s $175 million bond reveals how the deal came together
▼ + stars: | 2024-04-02 | by ( Matt Egan | ) edition.cnn.com time to read: +2 min

It was put together very quickly.”Based in California, Knight Specialty Insurance is known for providing subprime auto loans to car buyers with weaker credit scores. At first, Trump planned to post a mix of investment-grade bonds and cash as collateral (80% bonds and 20% cash), Hankey said. Although Knight Specialty received the bonds and approved them, he said they were not posted in the end. “Ultimately, he put up all cash,” Hankey said, adding that he does not know where the $175 million in cash that Trump posted came from. In 2022, Axos Bank, a California lender, loaned Trump $100 million to refinance the mortgage on Trump Tower.

Persons: CNN — Don Hankey, Donald Trump’s, Trump, ” Hankey, Hankey, Forbes, Specialty, Eric Trump, It’s Organizations: CNN, Specialty Insurance, Knight Specialty Insurance, Trump Organization, Trump, Knight, Axos Bank Locations: New York, California, Axos

☆ Elon Musk's having a terrible year
▼ + stars: | 2024-04-02 | by ( Grace Kay | ) www.businessinsider.com time to read: +5 min

Read preview2024 has been off to a rough start for Elon Musk. Musk's golden child, Tesla, has been facing headwinds in recent months. In the US, Musk's company is also facing softening demand from customers who appear to be growing increasingly weary of Musk's antics. Thus far, Musk's purchase of Twitter doesn't appear to be going according to plan. A judge recently tossed out a lawsuit Musk's X filed against a research group, saying the suit was an attempt to bully the social media site's critics into silence.

Persons: —, Elon Musk, Tesla, Justin Sullivan Wedbush, Dan Ives, Ives, — that's, Oppenheimer, Colin Rusch, Musk, he's, OpenAI, Sam Altman, Kent Nishimura, Musk's X, X, Neuralink Organizations: Service, Elon, Business, EV, Twitter, CNBC, Tesla, Bloomberg, Fidelity, SpaceX Locations: Berlin, BYD

Elon Musk has amassed a fortune. His net worth hovers around $200 billion. But because the majority of his wealth is tied to Tesla shares and stock options, it dips and rises every day. See how he became one of the world's richest people — and where he spends his money.

Persons: Elon Musk

☆ The Long, Strange Decline of Iconic Chicken Soup for the Soul Brand
▼ + stars: | 2024-03-31 | by ( Amanda Chicago Lewis | ) www.businessinsider.com time to read: +39 min

What followed was hundreds of sequels and spinoffs, everything from "Chicken Soup for the Cat Lover's Soul" to "Chicken Soup for the Canadian Soul" to the bestseller I read cover to cover, several times, in sixth grade: "Chicken Soup for the Teenage Soul." What began as Chicken Soup for the Soul board games and calendars turned into Chicken Soup for the Soul chocolates and Chicken Soup for the Soul pet food. What began as Chicken Soup for the Soul board games and calendars turned into pet food, barbecue sauce, and — yes — soup. He pointed out that the cover of the original Chicken Soup book "ripped off" Campbell's Soup, to trigger "nourishing and comforting and warming" feelings. He started suggesting outrageous directions Chicken Soup could go in next: "The Chicken Soup pistol!

Persons: I'd, I've, who'd, John Wayne, Jack Canfield, Canfield, Oprah Winfrey, Tony Soprano's, Russ Kamalski, Laurel, Hardy, Tyler Le, Americus Reed, hadn't, he'd, Johnny Nunez, Getty, Clement Stone, Stone, Napoleon Hill's, Norman Vincent Peale's, Mark Victor Hansen, Hansen, Bennett Raglin, let's, Mark Twain, They're, they'd, Kamalski, Preteen's, Christian Woman's, Mother's, —, Wayne Booth, Booth, Barbara Ehrenreich, David Gray, Amy Poehler, Kenan Thompson's, Patty Aubery, I'm, I, blurbing, Bill Rouhana, Amy Newmark, Newmark, Rouhana, Winstar, Ashton Kutcher, Isaac Brekken, Kevin, Reddit, Chicken, Redbox, You've, We're, Kevin fumed, hicken, orth, ince, eason, rance, ike, osses, ives, ake Organizations: John, Hyatt Regency, Soul Entertainment, Nasdaq, Americus, Wharton, Hyatt, Harvard, Triple, Beverly, Hotel, Canfield, University of Chicago, Oklahoma State, Washington Post, Wall, Company, Connecticut —, NASCAR, Hollywood, Consumer Federation of America, CSSE, Hindenburg Research, Sony Pictures Television, GameStop, YouTube, Soup, ust, anfield Locations: Newport Beach , California, Indonesian, Crackle, Canfield, Nigeria, Japan, France, Ohio, West Virginia, Mali, New York, Anaheim, Florida, ,, Teacher's, Baltimore, China, Australian, Darfur, Southern California, Greenwich , Connecticut, Connecticut, Zillow, Canadian, Wells Fargo's, Redbox, ife

☆ The Long, Strange Decline of One of America's Most Influential Brands
▼ + stars: | 2024-03-31 | by ( Amanda Chicago Lewis | ) www.businessinsider.com time to read: +39 min

What followed was hundreds of sequels and spinoffs, everything from "Chicken Soup for the Cat Lover's Soul" to "Chicken Soup for the Canadian Soul" to the bestseller I read cover to cover, several times, in sixth grade: "Chicken Soup for the Teenage Soul." By 2003, research found that more young readers seeking solace turned to the Chicken Soup series than to the Bible. What began as Chicken Soup for the Soul board games and calendars turned into Chicken Soup for the Soul chocolates and Chicken Soup for the Soul pet food. He pointed out that the cover of the original Chicken Soup book "ripped off" Campbell's Soup, to trigger "nourishing and comforting and warming" feelings. He started suggesting outrageous directions Chicken Soup could go in next: "The Chicken Soup pistol!

☆ The 4-day workweek could be here sooner than you think
▼ + stars: | 2024-03-30 | by ( Erin Snodgrass | ) www.businessinsider.com time to read: +9 min

AdvertisementThe much-coveted four-day workweek is back in the news this month after Sen. Bernie Sanders introduced new legislation and held a congressional hearing calling for a 32-hour national workweek. The buzz around a shorter workweek became a certified boom with the COVID-19 pandemic. AdvertisementThe four-day workweek has, in many ways, become shorthand for any shorter workweek, encompassing a wide variety of flexible schedules. Attracting top-tier employees is just one reason Dimitri Cavathas, CEO of Lower Shore Clinic, started considering a four-day workweek for his company. Lawmakers in several states have introduced legislation posing four-day workweek trials or research programs, including California, Massachusetts, Maryland, and Hawaii, though none have passed yet.

Persons: workweek, —, Sen, Bernie Sanders, Richard Nixon, Alex Soojung, Kim Pang, haven't, Pang, You've, Phil McParlane, McParlane, Getty, nix, Dimitri Cavathas, Cavathas, Paul Sancya Organizations: Service, Global, Panasonic, Lower Shore Clinic, United Auto Workers, AP, Fortune Locations: Scotland, Maryland, Greece, The Maryland, California , Massachusetts, Hawaii, US

☆ Who are the HENRYs? Charts show who makes more than $200,000 and how they earn it
▼ + stars: | 2024-03-30 | by ( Juliana Kaplan | ) www.businessinsider.com time to read: +4 min

Unlike many older Americans with a higher net worth, these workers are what's called "HENRYs" — high earners, not rich yet. Most HENRYs are ages 40 to 49, although an impressive 5.3% are ages 20 to 29. Credit card balances keep reaching record highs, and Fortune found that American cardholders have, on average, $5,733 in credit card balances. Like other consumers, HENRYs carry some credit card debt, and just under half have credit card balances. Even so, HENRYs tend to earn their money the same way as most Americans: They work a job that earns wages.

Persons: —, HENRY, Gen Xers, HENRYs, BI's Noah Sheidlower, DINKS, Fortune Organizations: Service, Business, Consumer Finances

☆ Why do we toss coins into fountains?
▼ + stars: | 2024-03-30 | by ( Samantha Murphy Kelly | ) edition.cnn.com time to read: +5 min

CNN —All over the world, and for centuries, people have thrown coins into fountains, wishing wells and rivers for good luck. Some fountains collect thousands, or even millions, of dollars worth of coins each year. George Rose/Getty ImagesWhere the money goesSome well-known fountains can collect thousands of dollars in coins each year. According to an NBC report from 2016, the Trevi Fountain accumulated about $1.5 million in coins that year. A spokesperson for the Mall of America in Minneapolis told CNN the fountains collect about $25,000 each year.

Persons: It’s, “, Trevi, Bill Maurer, Maurer, “ It’s, ”, Stefan Krmnicek —, —, Pen Rhys, Ganesha, George Rose, Basil E, ” Maurer Organizations: CNN, UC Irvine, University of California Irvine’s School of Social Sciences, Century Fox, University of Tuebingen, Bellagio, Casino, NBC, Trevi, The Metropolitan Museum of Art, New York City, of, Disney Parks Locations: Rome, England’s Northumberland County, England, Turkey, Rome's, Germany, East Asia, Shanghai, Oxford, Las Vegas , Nevada, New York, of America, Minneapolis, America

☆ Trump's deals to sell Bibles, sneakers and perfume are unprecedented for a presidential candidate, experts say
▼ + stars: | 2024-03-29 | by ( Kevin Breuninger | ) www.cnbc.com time to read: +3 min

"I can't think of any other modern example of a presidential candidate hawking an array of goods for their private benefit," Fischer said. The website for the Bibles says it has no link to Trump's campaign. It instead uses Trump's name, likeness and image under paid license from a company called CIC Ventures LLC. Lessig noted that Trump's business moves do not appear to be violating campaign ethics or financial rules. A Trump campaign spokesman did not immediately respond to CNBC's request for comment.

Persons: Donald Trump, hawking, Joe Biden, Trump, Lawrence Lessig, Brendan Fischer, Fischer, Lee Greenwood's, Greenwood, Republican nominee's, Lessig Organizations: Trump, Trump —, White, Harvard Law School, CNBC, Republican, New York Times, Ventures, CIC Ventures Locations: Florida, West Palm Beach , Florida, Philadelphia

☆ Those Billion-Dollar Lottery ‘Jackpots’ Aren’t Even Half That Big
▼ + stars: | 2024-03-29 | by ( Jeff Sommer | ) www.nytimes.com time to read: +1 min

The advertised jackpots aren’t nearly as big as they look. And Powerball says its current jackpot is $935 million. These lottery grand prizes are a fortune, no doubt about that. But truth be told, those mouthwatering advertised jackpot numbers aimed at tempting people to buy tickets are misleading. Thanks to the magic of rising interest rates, the advertised numbers have swelled, while the real value of the current lottery prizes isn’t even half that much.

Locations: United States, New Jersey

☆ Top ad guru Martin Sorrell downplays chances of Trump's Truth Social capturing serious market share
▼ + stars: | 2024-03-28 | by ( Karen Gilchrist | ) www.cnbc.com time to read: +2 min

Advertising guru Martin Sorrell has questioned the prospects of Donald Trump's newly public Truth Social platform, saying it was currently "unfathomable" that clients would want to buy ads on the site. Sorrell, founder and executive chairman of digital marketing firm S4 Capital, said when asked if clients were likely to advertise. Trump Media & Technology Group (TMTG), the company behind Truth Social, went public Tuesday after merging with shell company Digital World Acquisition in a deal known as a special purpose acquisition (SPAC). A spokesperson for TMTG firmly dismissed claims that the share price move defied logic when contacted by CNBC. Truth Social lost $10.6 million in the first nine months of 2023 on revenues of $3.4 million.

Persons: Martin Sorrell, Donald Trump's, Sorrell, ", TMTG, Semafor, Trump Organizations: CNBC, Trump Media & Technology, Truth, Associated Press, WPP, Twitter Locations: British, U.S

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