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"If you're the most valuable content on those platforms, you're going to be the bulk of their investment. And that's what we are," said Brian Rolapp, chief media and business officer for the NFL. The pinnacle of the NFL's popularity is the Super Bowl, the biggest television event of the year. Discovery are launching a streaming service tailored to sports fans, it's clear that streaming is poised to be the NFL's next frontier, despite some backlash from fans. Watch the documentary to learn more about how streaming is transforming the NFL.

Persons: it's, Brian Rolapp, Robert Kraft, NBCUniversal's Peacock, Rolapp Organizations: NFL, Bowl, Nielsen, ESPN, New England Patriots, Disney, Fox, Warner Bros, CNBC, Peacock Locations: U.S

☆ Temu returns to Super Bowl ad slate as lawmaker ire swells
▼ + stars: | 2024-02-09 | by ( Gabrielle Fonrouge | In Gabrielle-Fonrouge | ) www.cnbc.com time to read: +2 min

Temu, the controversial Chinese e-commerce giant looking to take on Amazon , is returning to the big game on Sunday with a Super Bowl ad that lawmakers are calling on Paramount Global and CBS not to run. The multi-million dollar investment put Temu on the map and by the end of 2023, it was the No. On Wednesday, 11 Republican lawmakers sent a letter to the CEOs of CBS, which is airing the Super Bowl, and parent company Paramount urging them not to run the advertisement. "Specifically, Temu 'does not have any system to ensure compliance with the Uyghur Forced Labor Prevention Act (UFLPA). Allowing Temu's commercial to air "would be a touchdown for the Chinese Communist Party against the home team," the letter stated.

Persons: haven't, Temu, Carol Miller, Byron Donalds, Jim Banks, Nicole Malliotakis, Christopher Smith, Pete Stauber, Ronny Jackson, Michelle Steel, Beth Van Duyne, James Baird, Mike Carey Organizations: Paramount Global, CBS, PDD Holdings, U.S, Republican, Paramount, Bowl, Chinese Community Party, Uyghur, Labor, Chinese Communist Party, Reps, Ohio . Paramount Locations: U.S, United States, Ohio

More foods are being recalled in the wake of a deadly outbreak of listeria food poisoning, including snack foods that may be part of Super Bowl Sunday party menus. Photos You Should See View All 21 ImagesThe recalled foods were sold to food service providers, retailers and at deli counters nationwide. The U.S. Department of Agriculture also issued a public health alert for certain Amazon kitchen burritos that contain ingredients made by Rizo Lopez Foods. About 1,600 people are sickened by listeria food poisoning every year, according to the CDC. The CDC said consumers who have the recalled products should throw them away and thoroughly clean the refrigerator, counters and other contact sites.

Persons: Joe's, Rizo Lopez, Tio Francisco, Don Francisco, Rizo, Campesino, Dos, Casa Organizations: Super Bowl, Costco, Rizo Lopez Foods, Inc, U.S . Centers for Disease Control, Prevention, Health, Rizo Bros, Food, U.S . Department of Agriculture, CDC, Associated Press Health, Science Department, Howard Hughes Medical Institute’s Science, Educational Media Group, AP Locations: Modesto , California, Rio Grande , Food City, El, San Carlos, Santa Maria, Casa Cardenas

☆ Verizon CEO: Building customized networks for the NFL and adding stadium capacity
▼ + stars: | 2024-02-09 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailVerizon CEO: Building customized networks for the NFL and adding stadium capacityVerizon CEO Hans Vestberg joins 'Money Movers' to discuss why it's a good idea to buy a Super Bowl ad despite the high cost, Verizon's network capacity, and the goals of the new chief marketing officer.

Persons: Hans Vestberg Organizations: Verizon, NFL

☆ NFL jersey sales: See whose jerseys were the most popular this season
▼ + stars: | 2024-02-09 | by ( Alex Matthews | Alex Leeds Matthews | ) edition.cnn.com time to read: +3 min

Three of the stars playing in this weekend’s Super Bowl — San Francisco 49ers running back Christian McCaffrey, quarterback Brock Purdy and Kansas City Chiefs QB Patrick Mahomes — have dominated jersey sales throughout the NFL season. Mahomes’ jersey sales had a strong start this season, following his 2022 NFL and Super Bowl MVP awards. But while punching a ticket to the Super Bowl helps sell jerseys, it’s not the only thing that drove jersey sales. But over the course of the entire season, Travis Kelce’s brother Jason and his Philadelphia Eagles teammate Jalen Hurts’ jerseys consistently ranked higher in jersey sales. Following that first appearance, he ranked in the top 10 jersey sales another six times in the latter half of the season.

Persons: Christian McCaffrey, Brock Purdy, Patrick Mahomes —, McCaffrey, Mahomes, it’s, Travis Kelce’s, Taylor Swift, Seth Schlechter, Jason, Jalen, Jason Kelce’s, CJ Stroud’s, Micah Parsons, Parsons, CeeDee Lamb Organizations: San Francisco 49ers, Kansas City Chiefs, NFL, 49ers, Chiefs, Super, Super Bowl, CNN, Philadelphia Eagles, Houston Texans, Cincinnati Bengals, Dallas Cowboys, Cowboys, Green Bay Packers, Sunday’s Super Bowl

☆ It’s not just Taylor Swift: Record number of private jet flights expected for this year’s Super Bowl
▼ + stars: | 2024-02-09 | by ( Chris Isidore | ) edition.cnn.com time to read: +5 min

Story highlights Clark County expects more than 1,000 private jets -- a record -- to fly in for the Super Bowl. New York CNN —No one’s trip to the Super Bowl is getting more attention than Taylor Swift. The Super Bowl typically draws the highest number of US private jet flights of any event during the course of a year, according to WingX, which tracks private jet traffic. So it’s not surprising that the city’s first Super Bowl could be a record breaker for private jet traffic. The impact on climateThe attention to Taylor Swift’s private jet travel plans has brought some attention to the climate change implications of those flights.

Persons: Taylor Swift, she’s, it’s, Harry Reid, They’ll, ”, Joe Rajchel, WingX, Rajchel, “, That’s, Taylor, Richard Koe Organizations: Super, New, New York CNN, Miami, Harry Reid International Airport, Las, Allegiant, Henderson Executive Airport, Federal Aviation Administration, Clark County Department of Aviation, Las Vegas, Prix, FAA, National Football League, Super Bowl, CNN, Jet, International Energy Agency, Institute for Policy Studies, Private Locations: New York, Tokyo, Vegas, Clark, Las Vegas, Phoenix, Boulder City, Hoover, California, Washington

☆ Here’s how to stream the Super Bowl on Paramount+ — even for free
▼ + stars: | 2024-02-09 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +3 min

New York CNN —Tuning into the Super Bowl used to be easy — flick on the TV and find the broadcast channel or channels it was airing on. Subscribers to both tiers of Paramount+ can watch the Super Bowl, which kicks off at 6:30 pm ET, the company said. It’s the first time Paramount+ has aired the Super Bowl. Attention from the Super Bowl could boost subscribers to Paramount+, which trails in compared to its competitors. For the majority of fans who are watching it traditionally, CBS is available via an antenna for free or through a cable, satellite or live TV streaming services like Hulu + Live TV or DirecTV Stream.

Persons: What’s, Jon Stewart, SpongeBob SquarePants, Patrick Stewart, Drew Barrymore, Arnold, Arnold ”, Shari Redstone Organizations: New, New York CNN, CBS, Paramount, Showtime, Viacom, Super, Netflix, Hulu, DirecTV, Nickelodeon, CNN, Paramount Global, National Locations: New York

☆ NFL players on Elon Musk, crypto, AI and more
▼ + stars: | 2024-02-09 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailNFL players on Elon Musk, crypto, AI and moreCNBC's Contessa Brewer joins 'The Exchange' to report on the big questions she asked NFL players a few days before the Super Bowl 58.

Persons: Elon Musk, Contessa Brewer Organizations: Elon, NFL

Historically, Asian Americans have been stereotyped as more brains than brawn or treated as foreigners in U.S. sports. Growing up Asian and Black American or “Blasian” in Orange County, California, Remigio didn't feel a sense of belonging. Historically, in U.S. sports, Asian American men have been treated as outsiders and their masculinity questioned. Asian Americans are always kind of troubling and in this liminal space of a black-white binary, even in sports.”Arnaldo, who co-edited the book “Asian American Sporting Cultures,” said it makes business sense for the NFL to try to appeal to Asian American spectators. There are at least two dozen NFL players of Asian or Pacific Islander descent, according to AMAZN HQ, an online hub curating news on Asians and Asian Americans in sports.

Persons: Nikko Remigio, Travis Kelce, Taylor Swift, haven't, grandpa —, ”, Remigio, HEE, Manumalo, Troy Polamalu, Tua Tagovailoa, Muasau, Jake, “, ” Muasau, “ They’re, ” Remigio, Constancio Arnaldo Jr, ” Arnaldo, Eugene Chung, Younghoe Koo, Camryn Bynum, Bynum, Instagram, they're, Tang Organizations: Nikko, Super Bowl, Kansas City Chiefs, NFL, The League, Las Vegas, Pacific, Asian American Foundation, New York Giants, Tennessee Titans, Pittsburgh Steelers, Miami Dolphins, University of Nevada, Sporting, Football, NBA, Major League Baseball, Korean, The Institute, Diversity, Pacific Islanders, Atlanta Falcons, South, Minnesota Vikings Locations: Las Vegas, Philippines, Kansas, Pacific, Hawaiian, Hawaii, Tua, he's, Orange County , California, Asia, Mexican American, South Korea, California, Berkeley, Phoenix, @ttangAP

☆ I made Rachael Ray's lucky 7-layer dip, and it's the perfect game-day appetizer
▼ + stars: | 2024-02-09 | by ( Lara Walsh | ) www.businessinsider.com time to read: +1 min

I made Rachael Ray's lucky seven-layer dip to see if it was worth serving at a Super Bowl party. The list of ingredients was long, but the dip was pretty easy to make and really tasty. With a few modifications, I think Ray's dip would be a hit appetizer. AdvertisementAs a new football fan who can credit the Taylor Swift effect for getting me into the game, my Super Bowl highlight has always been the food. When I was tasked with bringing a dish to a Super Bowl party this year, I decided to make Rachael Ray’s lucky seven-layer dip for the first time.

Persons: Rachael Ray's, —, Taylor Swift, Rachael Ray’s Organizations: Bowl, Service, Super, Food Network

It will be the 22nd time that CBS has carried the Super Bowl, which is the most among the four broadcast networks. Cohen said CBS analyst Jay Feely, who kicked in the NFL for 14 seasons, also gave his input on where to position the cameras. The upright cameras are part of 165 cameras CBS has for Sunday. There are also 23 augmented reality cameras that both CBS and Nickelodeon will use. While various bells and whistles, like AR, are nice, they also have to be used for the right reasons, which Cohen sees with the Nickelodeon broadcast.

Persons: Jason Cohen, Mike Francis, Harrison Butker, Cohen, “, We’re, ” Cohen, ”, Harold Bryant, Jay Feely, “ We’re, ” Bryant, SpongeBob, Patrick Star, Noah Eagle, Nate Burleson, Tom Kenny, Bill Fagerbakke, Patrick, Kenny, ” Kenny, Fagerbakke, “ That’s, Russell Wilson’s, Russ Cook ” —, I’ve, Russell Wilson, I’m, ” Fagerbakke, ___ Organizations: CBS, Kansas City, Chiefs, 49ers, ESPN, ABC, CBS Sports, New York Jets, MetLife, Las Vegas Raiders, NFL, Nickelodeon, SpongeBob, Denver Broncos, Los Angeles Rams Locations: San Francisco, Los Angeles, Allegiant, Vegas

☆ How Donna Kelce encourages her two NFL sons the night before a big game: 'I go back and get a little nostalgia'
▼ + stars: | 2024-02-09 | by ( Tom Huddleston Jr. | ) www.cnbc.com time to read: +1 min

She's the mother of two NFL champions, and her son Travis will play in the Super Bowl on Sunday as his Kansas City Chiefs vie for another title. "The night before [a big game], I will text my sons and will give them a little encouragement, send them a little funny picture of when they were younger, depending on what team they're playing with or whatever," Kelce told TODAY on Wednesday. A little levity can go a long way in helping to reduce anxiety and promote relaxation, research shows. "I try not to bother them on game day because they're a little busy and I don't think I'm going to get through," said Kelce. For what it's worth, Travis recently claimed he has "no jitters" ahead of his third Super Bowl appearance, and his first since he started publicly dating pop star Taylor Swift.

Persons: Donna Kelce, Travis, Kelce, It's, Jennifer Breheny Wallace, Taylor Swift Organizations: NFL, Kansas City Chiefs, University of California, Davis, CNBC

☆ Taylor Swift Gives Kansas City Its Own Love Story
▼ + stars: | 2024-02-09 | by ( Julie Bosman | ) www.nytimes.com time to read: +1 min

Prayer candles adorned with the faces of Travis Kelce and Taylor Swift gaze out from shop windows. Kansas City, Mo., has lost its mind, and happily so. Swift, who since last summer has been dating Mr. Kelce, the Chiefs’ star tight end, and occupying a regular place at football games, restaurants in Kansas City and Mr. Kelce’s $6 million mansion in the suburbs. Most important in the minds of Kansas City residents is a Super Bowl victory over the San Francisco 49ers. Could Kansas City, a place that is often left out of the national conversation, see its fortunes and economy buoyed because of Ms.

Persons: Travis Kelce, Taylor Swift, Swift, Kelce, Kelce’s Organizations: Kansas, Chiefs, Super, San Francisco 49ers Locations: Kansas City, Mo, Kansas

☆ Taylor Swift's gameday outfits are a touchdown for fashion brands
▼ + stars: | 2024-02-09 | by ( Amanda Krause | ) www.businessinsider.com time to read: +10 min

She attended 12 Kansas City Chiefs games during the regular season to support her boyfriend, NFL star Travis Kelce, and her fashion choices stole the show each time. Taylor Swift attending an NFL game between the Kansas City Chiefs and the Miami Dolphins. Taylor Swift attends a Kansas City Chiefs game on December 10, 2023. Taylor Swift attends a game between the Kansas City Chiefs and the New England Patriots on December 17, 2023. "There are tons of people who have no idea who we are, and Taylor Swift is the biggest star in the world.

Persons: Taylor Swift, Swift, Travis Kelce, Swifties couldn't, they've, Taylor, Ed Zurga, Chris Harrington, Jamie Squire, Harrington, we've, Emily Bordner, Bordner, Donna Kelce, Patrick Smith, —, Emily Bordner Westside, Kathryn Cacho, Danielle Parhizkaran, it's, Kathryn, Misha Wilson, Kelce, Simone Kendle, Erimish, Wilson, Erin Andrews, Daniella Fiala, Samantha Colby, We've, Fiala, Sportico, Kristin Juszczyk, Kyle Juszczyk, Brittany Mahomes, Simone Biles, It's, haven't Organizations: Kansas City Chiefs, Chiefs, Super, NFL, Miami Dolphins, Westside Storey, Kansas City, EB, AFC, Baltimore Ravens, Emily Bordner Westside Storey, New England Patriots, Boston Globe, Getty, Los Angeles Chargers, AFC Championship, San Francisco 49ers, Arrowhead Locations: Kansas City , Missouri, —, Kansas, Missouri, Westside

☆ Super Bowl party: What it costs
▼ + stars: | 2024-02-09 | by ( Jane Wells | ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailSuper Bowl party: What it costsCNBC's Jane Wells joins 'Power Lunch' to discuss what the food cost for this year's Super Bowl parties.

Persons: Jane Wells Organizations: Bowl

☆ Taylor Swift, Travis Kelce, and the return of the love story
▼ + stars: | 2024-02-09 | by ( Julia Pugachevsky | ) www.businessinsider.com time to read: +10 min

These details are based on the many fan accounts attempting (with mixed success) to confirm exactly what happened when Taylor Swift embraced Travis Kelce after the Kansas City Chiefs qualified for the Super Bowl. im so fucking happy for taylor swift. AdvertisementTravis Kelce kissing Taylor Swift after the Chiefs qualified for the Super Bowl. Taylor Swift and Travis Kelce going on a date. Love stories that blend chivalry and feminism are on trendMorley said Swift and Kelce's love story is also the right mix of old-school and progressive.

Persons: I've, Taylor Swift, Travis Kelce, Kelce, taylor Organizations: Business, Kansas City Chiefs, Super, SIX, e

☆ Why Quinta Brunson actually loved having fewer episodes for 'Abbott Elementary' season 3
▼ + stars: | 2024-02-09 | by ( Palmer Haasch | ) www.businessinsider.com time to read: +4 min

The "Abbott Elementary" creator is also busy with the show's third season, which premiered Wednesday. After winning the Emmy Award for best actress in a comedy series in January, she’s now in the thick of “Abbott Elementary” season three. Many broadcast series saw reduced episode counts in the post-strike television season, and "Abbott Elementary" season three clocks in at 14 episodes — eight less than season two. Brunson in "Abbott Elementary" season three. "Abbott Elementary" season three airs Wednesdays at 9 p.m.

Persons: Quinta, Taika Waititi, Abbott, Brunson, —, Quinta Brunson, she’s, Waititi, Mel Brooks, ”, “ Abbott, Gilles Mingasson, Jalen, Jason Kelce, Brandon Graham, Josh Segarra, Kimia, Benjamin Norris, “, castmates, I’ll Organizations: Quinta Brunson, Service, ABC, Philadelphia Eagles Locations: Philadelphia

KENNEBUNK, Maine (AP) — As long as they still have each other, they're still going to go to every Super Bowl. That's the sentiment shared by three friends who say they are the final fans who can claim membership in the exclusive “never missed a Super Bowl” club. They're part of an ever-dwindling group of people who have attended every Super Bowl that has also included media members, football executives, groundskeepers and others. Norma Hunt, wife of late football pioneer Lamar Hunt, was the sole woman to attend every Super Bowl until she died in June. Crisman's home is adorned with Super Bowl ephemera, right down to a collectible hat commemorating the first Bud Bowl, a promotion about beer that ran during Super Bowl 23 in 1989.

Persons: they're, Don Crisman of, Gregory Eaton of, Tom Henschel, Eaton, Crisman, ” Eaton, ”, Henschel, groundskeepers, Norma Hunt, Lamar Hunt, ” Crisman, “, David Tyree's, Scott Norwood's, Herb Adderley, Joe Namath, Susan Metevier, Don, ” Henschel Organizations: Super, brunch, Detroit Lions, Lions, Henschel, AFL, Bud, Michigan State University, Green Bay Packers, New York Jets, Verizon, Pittsburgh Steelers, Crisman, New England Patriots, Patriots, Steelers Locations: KENNEBUNK, Maine, Don Crisman of Maine, Gregory Eaton of Michigan, Florida, Pennsylvania, Las Vegas, Detroit, Los Angeles, Pittsburgh, Vegas, Miami

☆ Super Bowl commercials 2024: Here's what viewers can expect
▼ + stars: | 2024-02-09 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailSuper Bowl commercials 2024: Here's what viewers can expectMarcus Collins, University of Michigan marketing professor and ‘For The Culture’ author, joins 'Squawk Box' to discuss this year's Super Bowl commercials, whether they make financial sense for companies, and more.

Persons: Marcus Collins Organizations: University of Michigan

☆ Macquarie Capital: $1.5 billion to be wagered on Super Bowl LVIII
▼ + stars: | 2024-02-09 | by ( ) www.cnbc.com time to read: 1 min

In this videoShare Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailMacquarie Capital expects over $1.5 billion to be wagered on Super Bowl LVIIIChad Beynon of Macquarie Capital shares his predictions that Super Bowl LVIII will have on the sports betting industry.

Persons: Chad Beynon Organizations: Macquarie Capital

☆ Super Bowl Champion Ndamukong Suh on 2023 Stock Draft, investing and financial literacy
▼ + stars: | 2024-02-09 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailSuper Bowl Champion Ndamukong Suh on 2023 Stock Draft, investing and financial literacySuper Bowl Champion Ndamukong Suh joins the 'Power Lunch' to discuss the 2023 Stock Draft, tackling financial literacy, and more.

Persons: Ndamukong Suh

☆ Paramount CEO on Super Bowl 58 and new joint sports venture
▼ + stars: | 2024-02-09 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailParamount CEO on Super Bowl 58 and new joint sports ventureParamount CEO Bob Bakish joins 'Squawk on the Street' to discuss the ad revenue generated from the Super Bowl, the joint sports venture news between ESPN, Fox and Warner Bros. Discovery, and whether the company can deliver value to shareholders.

Persons: Bob Bakish Organizations: Paramount, Super, ESPN, Fox, Warner Bros

☆ The big business of the Super Bowl, from competing advertisers to the ultrawealthy networking
▼ + stars: | 2024-02-09 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +6 min

In today's big story, we're looking at the big business of the Super Bowl, from advertisers to the ultraweal thy . Developing and filming a Super Bowl ad typically runs 50% to 60% more than a regular one. AdvertisementFor some first-time Super Bowl advertisers, the commercial is a jumping-off point for a bigger campaign, writes BI’s Lauren Johnson. The Super Bowl is also a calendar staple for the ultrawealthy, writes BI’s Madeline Berg. A record 68 million Americans are projected to bet $23.1 billion on the Super Bowl, according to the American Gaming Association.

Persons: —, Taylor Swift, Travis Kelce, Patrick Smith, Emily Stewart, that’s, Ryan Joe, Lara O’Reilly, Ryan, BI’s Lauren Johnson, RYU, BI’s Madeline Berg, Elon Musk, Rupert Murdoch —, VistaJet, BI’s Taylor Rains, Grace Kay, it’s, BI’s Juliana Kaplan, Cork Gaines, Usher, David Rosenberg, Quants, Getty, David Butow Here’s, Tesla, Sissie Hsiao, Bard, Gemini, Uber, Dara Khosrowshahi, Lucas Jackson, Dan DeFrancesco, Hallam Bullock, Jordan Parker Erb, George Glover Organizations: Business, Service, ign, Super, Elon, Private, American Gaming Association, San Francisco 49ers, Kansas City Chiefs, Renaissance Technologies, Man, AHL, UBS, Google, Reuters, Merchants, Conference, PepsiCo Locations: Sun Valley, YOLO, New York, London

☆ The Big Number: $8,776
▼ + stars: | 2024-02-09 | by ( Marie Solis | ) www.nytimes.com time to read: 1 min

There has been much ado about if, and how, Taylor Swift will make it to the Super Bowl. But average fans will need deep pockets if they want to attend. The median price of a ticket at one point last week was $8,776. Here are the other costs to consider →

Persons: Taylor Swift, → Organizations: Super

☆ FanDuel CEO Amy Howe on Super Bowl 58, sports betting market and Taylor Swift impact
▼ + stars: | 2024-02-09 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailFanDuel CEO Amy Howe on Super Bowl 58, sports betting market and Taylor Swift impactCNBC’s Contessa Brewer and FanDuel CEO Amy Howe join 'Squawk Box' to discuss the sports betting market ahead of this weekend's Super Bowl, impact on Taylor Swift, competition in the sports betting industry, and more.

Persons: Amy Howe, Taylor Swift, Contessa Brewer Organizations: Super

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