DIRS.INFO The most relevant business & tech news

☆ 12 portfolio companies report earnings in the week ahead. What we want to hear from each
▼ + stars: | 2024-04-27 | by ( Zev Fima | ) www.cnbc.com time to read: +15 min

The action quickly and sharply reversed back to the upside Friday after blowout earnings reports from Alphabet and Microsoft . In the week ahead, earnings are likely to drive the action again, though we'll get a few important macroeconomic reports. Earnings: We've got the biggest week of the earnings season ahead of us, with 12 Club holdings set to report. Eli Lilly 's report Tuesday morning continues to be all about sales of type-2 diabetes treatment Mounjaro and weight-loss drug Zepbound. In DuPont 's report Wednesday morning, we're looking for a continued rebound in its semiconductor business following a sequential increase last quarter.

Persons: Ford, we'll, Dow Jones, We've, Buckle, Eaton, Eli Lilly, Lilly, We're, Estee Lauder, Fabrizio Freda, we've, Linde, Bausch, Royal Philips, Woodward, SIRI, Archer, Johnson, Stanley Black, Decker, BAX, Cardinal Health, Parker, Belden, Jim Cramer's, Jim Cramer, Jim Organizations: Nasdaq, Microsoft, Meta, Google Search, Big Tech, Nvidia, Broadcom, Ford Motor, Honeywell, Danaher, Labor Department, Labor, PMI, Services PMI, GE Healthcare, Amazon Web Services, Starbucks, Deutsche Bank, DuPont, Bausch Health, U.S ., Appeals, Apple, iPhones, Vision, ON Semiconductor, Resource Partners, Franklin Resources, Paramount, Transocean Ltd, Semiconductors, Arch Capital, Logitech International, Lattice Semiconductor, F5 Networks, Sanmina Corporation, GE HealthCare, PayPal, 3M Company, McDonalds, Enterprise Products Partners, Cola Company, Melco Resorts, Entertainment, SiriusXM Holdings, Oatly, American Electric Power Company, Leidos Holdings, Marathon Petroleum, Daniels, Midland Co, Equitrans Midstream Corporation, HSBC Holdings, HSBC, Devices, Caesars Entertainment, Lumen Technologies, Mondelez, Pfizer, CVS Health, Barrick, Mastercard Inc, Cruise Line Holdings Ltd, Kraft Heinz Company, Marriott International, Ares, Generac Holdings, Johnson Controls, Cenovus Energy Inc, Qualcomm, Devon Energy, Paycom, Axcelis Technologies, Coeur D'Alene Mines, Sunnova Energy International, MGM Resorts International, MGM, Solar Inc, Oil, Allstate, Co, Tenable Holdings, Enovix Corporation, Gladstone Capital, Avis Budget Group, eBay, EBAY, LIN, Novo Nordisk, Natural Resources, PENN Entertainment, Apache, ConocoPhillips, InMode Ltd, Baxter International, Cardinal, Regeneron Pharmaceuticals, Apollo Global Management, LLC, Cinemark Inc, Dominion Energy, Coterra Energy, Coinbase, Bill.com Holdings, Booking Holdings, United States Steel, AXT Inc, Materials, Energy, Hershey Company, XPO Logistics, Cboe, American Pipeline, Amneal Pharmaceuticals, Brookfield Business Partners, Brookfield Renewable Corporation, Magna International, Jim Cramer's Charitable, CNBC, Traders, New York Stock Exchange, Bloomberg, Getty Locations: U.S, megaprojects, China, Eaton, Corning, Coeur D'Alene, Albemarle, ALB, Novo, New York

“Will Joe Biden Debate? He eagerly attended almost all of the Republican primary debates and all of the general election debates in 2016. About two years ago, the Republican National Committee voted unanimously to withdraw from its participation in the nonpartisan Commission on Presidential Debates, the organization governing general-election presidential debates, citing bias. It’s not clear to the Biden campaign what, if anything, changed since the Republican Party pulled out of the commission. The Biden campaign views its 2020 debate experience with Trump as one that was ultimately positive for then-candidate Biden.

Persons: Donald Trump’s, Joe Biden, Biden, Howard Stern, “, Trump, ”, Republican surrogates, Will Joe Biden, Donald Trump, Susie Wiles, Chris LaCivita, Kellyanne Conway, Kamala Harris, surrogates, hasn’t, Trump’s, they’re, ” Trump’s, Cornel West, Robert F, Kennedy Jr, isn’t, Ronna McDaniel, McDaniel, He’s, Joe Biden’s, Brett O’Donnell, prepped Sen, Mitt, Ron DeSantis, Mari Will, ” Will, Will, it’s Organizations: CNN, Trump, Truth Social, Fighters, Republican, Trump co, Republican National, Presidential, Labor, Biden, Republican Party, Florida Gov Locations: Biden’s State, Mitt Romney, Florida

☆ Digital ad market is finally on the mend, bouncing back from the 'dark days' of 2022
▼ + stars: | 2024-04-27 | by ( Ashley Capoot | In | ) www.cnbc.com time to read: +1 min

Meta , Snap and Google all reported first-quarter results this week, with revenue growth that exceeded analysts estimates and at rates not seen in at least two years. The companies entered earnings season in a favorable position in that their numbers would be comparable to historically weak periods. Meta, which was the first in the group to report results, put some fears to rest on Wednesday, showing a 27% jump in first-quarter revenue to $36.5 billion. "When Meta was in its dark days two years ago, the company knew what they had to do to get back on track," analysts at Bernstein wrote in a note after the earnings report. Meta lost two-thirds of its value in 2022 and was forced to dramatically cut headcount.

Persons: Meta, Bernstein Organizations: Google, Meta, Facebook

☆ AI has been driving the ads business for years already, says Richard Kramer
▼ + stars: | 2024-04-26 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailAI has been driving the ads business for years already, says Richard KramerRichard Kramer, Managing Partner at Arete Research, discusses earnings from Alphabet and Snap.

Persons: Richard Kramer Richard Kramer Organizations: Arete Research

☆ Talk of an Immigrant ‘Invasion’ Grows in Republican Ads and Speech
▼ + stars: | 2024-04-26 | by ( Jazmine Ulloa | ) www.nytimes.com time to read: +1 min

A campaign ad from a Republican congressional candidate from Indiana sums up the arrival of migrants at the border with one word. He calls it an “invasion.”The word invasion also appears in ads for two Republicans competing for a Senate seat in Michigan. In West Virginia, ads for a Republican representative facing an uphill climb for the Senate say President Biden “created this invasion” of migrants. It was not so long ago that the term invasion had been mostly relegated to the margins of the national immigration debate. But now, the word has become a staple of Republican immigration rhetoric.

Persons: Biden “ Organizations: Republican Locations: Indiana, Michigan, New York, Missouri, West Virginia, Congress

The Robert Durst documentary series returns to HBO on Sunday nights, and we've put together everything you need to know about tuning in, including where to watch The Jinx without cable. Initially released as a miniseries in 2015, The Jinx was an illuminating mix of investigative work and bombshell sit-down interviews with Robert Durst. The series, which uncovered some compelling information, made waves when Durst was arrested by the FBI right before the finale. ET on HBO/MaxWhere to watch The Jinx in the USThe Jinx airs Sunday nights at 10 p.m. Max with ads (Monthly Plan) Formerly HBO Max, now just Max, this streaming service is the US home of premium content from HBO and Warner Bros.

Persons: Robert Durst, we've, Durst, Max, you'll, HBO Max, it's, ExpressVPN Organizations: Business, HBO, FBI, Warner Bros, Max Locations: ExpressVPN

☆ A clothing designer says Taylor Swift wearing her skort was the 'ultimate karma' against brands that have ripped her off
▼ + stars: | 2024-04-26 | by ( Amanda Krause | ) www.businessinsider.com time to read: +6 min

Read previewWhen Taylor Swift uploaded a YouTube Shorts video to promote her new album on April 19, Blogilates founder Cassey Ho was getting her roots touched up at a hair salon. AdvertisementBut given their connected history, Ho thinks Swift may have seen one of her promotional videos for the skort. The bigger pictureWhile Ho is ecstatic about Swift wearing her skort design from the perspective of a business owner and Swiftie, she's also grateful for another reason. Ho also said she's seen new knockoffs popping up now that Swift has been seen wearing the original. But in the meantime, she said, Swift wearing the original feels like the "ultimate karma" against shops that have stolen her work — something Swift herself is deeply familiar with.

Persons: —, Taylor Swift, Cassey Ho, Sam, pickleball, Ho, Swift, Taylor, It's, Popflex, i Organizations: Service, Business, Poets Department Locations: preorders

☆ Wall Street stands by Meta even as costs rise and the stock sells off, cites AI leadership
▼ + stars: | 2024-04-25 | by ( Samantha Subin | ) www.cnbc.com time to read: +3 min

Wall Street analysts are standing by Meta Platforms despite Thursday's sell-off. The analyst cut his price target to $480 from $535 a share, noting that building and creating new products is no easy — or quick — feat. The adjusted price target reflects nearly 3% downside from Wednesday's close. Morgan Stanley analyst Brian Nowak retained his overweight rating and $550 price target, saying the firm remains "buyers through Meta's investments." Meta isn't alone in this feat, with Nowak expecting competitors to undertake similar steps as more AI opportunities arise.

Persons: Doug Anmuth, Benjamin Black, Black, Citi's Ronald Josey, Goldman Sachs, Eric Sheridan, Morgan Stanley, Brian Nowak, Meta isn't, Nowak, Bank of America's Justin Post, Ross Sandler, Mark, Zuckerberg, Sandler Organizations: Meta, Facebook, Deutsche Bank, Bank of America's, Barclays

☆ Mark Zuckerberg laid out 3 ways Meta will make money from its huge AI investments
▼ + stars: | 2024-04-25 | by ( Kali Hays | ) www.businessinsider.com time to read: +5 min

In the next few years, Zuckerberg sees three ways AI can become a "massive business" for Meta. Related storiesHe sees "several ways" generative AI can make money, and laid out three specific paths to this becoming "a massive business" for Meta. Ads appearing in "AI interactions"Another way generative AI could make money for Meta is by "introducing ads or paid content into AI interactions," Zuckerberg said. AdvertisementSelling access to AI modelsA third distinct way Meta may make money from AI is by selling access to models as they get larger. "Enabling people to pay to use bigger AI models and access more compute," as Zuckerberg put it on Wednesday.

Persons: Mark Zuckerberg, Zuckerberg, —, we're, Meta Organizations: Meta, Service

☆ Alphabet tempers fears that it's falling behind in AI with blowout first-quarter results
▼ + stars: | 2024-04-25 | by ( Jennifer Elias | ) www.cnbc.com time to read: +4 min

Google CEO Sundar Pichai speaks in conversation with Emily Chang during the APEC CEO Summit at Moscone West on November 16, 2023 in San Francisco, California. There were other reasons for skepticism ahead of Alphabet's earnings report. Like Meta, Alphabet is pouring money into AI. Last month, Alphabet announced a suite of products, including Vertex AI, a no-code console for enterprise companies to build their own AI agents. With first-quarter results in the rearview mirror, Alphabet now has to keep up with heightened expectations, which will only increase as competitors roll out more generative AI products.

Persons: Sundar Pichai, Emily Chang, Ruth Porat, missteps, Investors, Mark Zuckerberg, Pichai, he's, Prabhakar Raghavan, Raghavan Organizations: APEC, Summit, Moscone West, YouTube, Nasdaq, Nvidia, Amazon, Meta, Revenue, Google, Amazon Web Services, Microsoft, rollouts Locations: San Francisco , California, San Francisco, U.S

☆ Alphabet's earnings are coming up. Here’s what analysts are looking for
▼ + stars: | 2024-04-25 | by ( Pia Singh | ) www.cnbc.com time to read: +4 min

Google parent Alphabet is set to report earnings after the bell on Thursday, adding to the slate of Big Tech earnings this week. For the first quarter, analysts polled by LSEG are calling for earnings of $1.51 per share on revenue of $78.59 billion. What the Street expects to see: AI, Cloud growth, ad trends Beyond the headline figures, analysts are paying close attention to Alphabet's revenue from the Google Cloud business, YouTube ads and its traffic acquisition costs. The company's ad revenue of $65.52 billion came in lower than analysts' estimates of $65.94 billion, however, according to StreetAccount. With AI, Alphabet is working on both sides of the technology: the innovator and the investor.

Persons: LSEG, that's, Brent Thill, Thill, Maria Ripps, Prabhakar Raghavan, Gemini, Anthropic Organizations: Big Tech, Google, Meta, Jefferies, Capital, YouTube

☆ Google earnings: Shares surge after Alphabet to buy back billions of dollars of its own stock
▼ + stars: | 2024-04-25 | by ( Clare Duffy | ) edition.cnn.com time to read: +3 min

New York CNN —Alphabet, the parent company of Google, bounced back from an absolutely dreadful day for tech shares, as its stock surged Thursday after the closing bell. Revenue from the quarter reached more than $80.5 billion, up 15% from the same period in the prior year and ahead of the $78.75 billion analysts had projected, according to FactSet estimates. Meta shares sank on Thursday after the company raised its annual expense forecast to fund its AI ambitions, despite better-than-expected earnings results Wednesday. But in addition to Google, multiple positive tech earnings reports on Thursday helped reverse what had been a sluggish day for tech stocks. Snap resultsSocial media company Snap, the parent company of social media platform Snapchat, also saw its stock climb after-hours on the heels of a rosy first-quarter earnings report that beat Wall Street’s estimates.

Persons: Sundar Pichai, ” Pichai, CNN’s Catherine Thorbecke Organizations: New, New York CNN, Google, Wall, Revenue Locations: New York

☆ Chipotle had to rename its barbacoa burrito filling because customers didn't know what it was
▼ + stars: | 2024-04-25 | by ( Grace Dean | ) www.businessinsider.com time to read: +1 min

Chipotle renamed its barbacoa filling because customers didn't know what it was. It has now been renamed "braised beef barbacoa," its CEO said. AdvertisementChipotle's CEO said it had to rename its barbacoa burrito filling because diners weren't sure what it was. "Many of our guests did not know that barbacoa was braised beef," CEO Brian Niccol told analysts at the company's first-quarter earnings call on Monday. The item, which is labeled on its US menu as "beef barbacoa" and in its ads as "braised beef barbacoa," is available as a filling for burritos, burrito bowls, salad bowls, tacos, and quesadillas.

Persons: Chipotle, Barbacoa, —, barbacoa, Brian Niccol Organizations: Service, Business Locations: Mexico

☆ We're boosting our price target on Alphabet by $30 after it delivered the quarter we've been waiting for
▼ + stars: | 2024-04-25 | by ( Zev Fima | ) www.cnbc.com time to read: +7 min

Alphabet on Thursday delivered a knockout first-quarter report, with sales, operating margin and profits all topping Wall Street expectations. Alphabet Why we own it : Alphabet's Google Search is an invaluable tool for advertisers. Alphabet's big three watch items for investors — Search, YouTube, and Google Cloud — all delivered better-than-expected revenues in the quarter, leading to companywide sales topping estimates. It exited the quarter with $108 billion in cash, cash equivalents and marketable securities on its balance sheet, compared with $110.9 billion at the end of 2023. At 20 cents a share, Alphabet's dividend yield stands at 0.51% based on Thursday's close.

Persons: we've, It's, Sundar Pichai, Ruth Porat, TikTok, Philipp Schindler, Pichai, Porat, we're, Alphabet's, Jim Cramer's, Jim Cramer, Jim, David Paul Morris Organizations: YouTube, Microsoft, Management, —, Google, Google Services, Capital, buybacks, Meta, Apple, CNBC, O, Bloomberg, Getty Locations: That's, Mountain View , California

☆ PR firms are running execs' LinkedIn profiles — and turning ghostwriting into big business
▼ + stars: | 2024-04-25 | by ( Marta Biino | Lauren Johnson | ) www.businessinsider.com time to read: +9 min

Executives looking to boost their own profiles have for years paid freelancers to ghostwrite their LinkedIn posts. Now big PR firms are getting into the game, and LinkedIn profile management is going mainstream. Business Insider spoke to 14 PR firms that said more companies are asking for LinkedIn writing and strategy services for their leaders. Zappa said he does not offer specific rates for LinkedIn posts and instead includes LinkedIn in broader content contracts. However, he estimated that PR firms solely focused on LinkedIn ghostwriting could charge companies $5,000 a month for three to five LinkedIn posts.

Persons: Erin Ledbetter, Weber Shandwick, Ogilvy, Contessa Kellogg, Winters, resharing, There's, Lana McGilvray, Katie Burcham Glasshoff, execs, Chris Harihar, Dan Allocca, Joe Zappa, Zappa, Nicola Dodd, Laura Franklin, Franklin, Kim Metcalfe, Zeno Group's, —, upend ghostwriting, William Dobinson, Farrer Kane, Greg Swan, Lewis Goldberg, Claude Organizations: Business, Zeno, LinkedIn, Weber, Purpose, The Washington Post, BCW, Crenshaw Communications, Sharp Pen Media, Ogilvy UK, ghostwriting, London, Finn Partners, KCSA Strategic Communications Locations: Ketchum, gatekeepers, Midwest

☆ Google is once again dictating the future of the online ad industry and all its rivals can do is brace for impact
▼ + stars: | 2024-04-24 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +7 min

When Google sneezes, the entire online advertising industry catches a cold. Google's announcement Tuesday that it would again delay its planned timeline for killing off third-party tracking cookies had long been anticipated by the digital advertising industry. Google has a 28% share of the online ad market, according to market research firm Emarketer (a sister company to BI). Regulators could step in to resolve the cookie chaosSome industry experts are hoping regulators will step in to untangle the mess. Amid the four years of confusion, chaos, and harumphing, there has been one consistent theme: When it comes to the future of online advertising, Google calls the shots.

Persons: Ciaran O'Kane, WireCorp, hasn't, Sundar Pichai, Stephen Lam, Mathieu Roche, James Rosewell, Google's, haven't, Pierre Devoize, Devoize Organizations: Google, Business, Gmail, Antitrust, US Department of Justice, European Commission, UK's, Markets Authority, CMA, Industry, IAB Tech, EU Google, Chrome, Movement Locations: FirstPartyCapital

☆ Meta to report first-quarter results after the bell
▼ + stars: | 2024-04-24 | by ( Ashley Capoot | In | ) www.cnbc.com time to read: +2 min

Meta will report first-quarter results after the bell Wednesday. Revenue: $36.16 billion, according to LSEG. $36.16 billion, according to LSEG. Analysts expect Meta to report a 26% increase in revenue from $28.65 billion a year earlier. Analysts at Baird said in a Monday note that slower spending from China-based advertisers could be a source of concern in the first-quarter results.

Persons: Meta, Mark Zuckerberg, Zuckerberg, Susan Li, Baird Organizations: StreetAccount, Meta, Facebook Locations: LSEG, China

☆ Meta loses $200 billion in value as Zuckerberg focuses earnings call on all the ways company bleeds cash
▼ + stars: | 2024-04-24 | by ( Ashley Capoot | In | ) www.cnbc.com time to read: +2 min

Mark Zuckerberg, CEO of Meta testifies before the Senate Judiciary Committee at the Dirksen Senate Office Building on January 31, 2024 in Washington, DC. Mark Zuckerberg started Meta 's earnings call by talking about artificial intelligence. He spent almost the entirety of his opening remarks focused on the many ways Meta loses money. But to the extent Zuckerberg talked about ads, he was looking to the future and the ways the company could potentially turn its current investments into ad dollars. He spent time talking about Meta Llama 3, the company's newest large language model, and the recent rollout of Meta AI, the company's answer to OpenAI's ChatGPT.

Persons: Mark Zuckerberg, Meta, Zuckerberg, OpenAI's ChatGPT Organizations: Dirksen, Meta Locations: Washington , DC

☆ Tesla's earnings report was worse than expected, but Elon Musk has a plan
▼ + stars: | 2024-04-24 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +7 min

In today's big story, we're looking at Tesla's earnings report and what comes next for the EV maker. The big storyTesla's turnaround planJADE GAO/AFP via Getty Images; Chelsea Jia Feng; BIBad news: Tesla's earnings report was worse than expected. AdvertisementPerhaps that's why Musk spent so much of the earnings call discussing autonomy and the progress made with Tesla's Full Self-Driving software . Musk told analysts on the earnings call that Tesla is the majority of his work . If investors vote against the package at Tesla's annual meeting in June, who knows where Musk — and his AI ambitions — will end up .

Persons: —, Chelsea Jia Feng, Elon Musk, Tesla, Musk, hasn't, Insider's Linette Lopez, Matt Anderson, Tyler Le, JPMorgan's Marko Kolanovic, Kolanovic, Cathie, Stocks, Goldman Sachs, Gerard Julien, Elon Musk's, Carl Godfrey, Joe Biden, Dan DeFrancesco, Jordan Parker Erb, Hallam Bullock, George Glover Organizations: Business, Service, Getty Images, Tesla, Getty, EV, Musk's, Intel, Micron Technology, Microsoft, BI America, Amazon, Boeing, Meta, IBM, US Locations: Delaware, Outflows, United States, China, Idaho, New York, London

☆ Google's controversial move to kill the web cookie just got delayed until 2025
▼ + stars: | 2024-04-24 | by ( Ana Altchek | ) www.businessinsider.com time to read: +4 min

Google delayed the removal of third-party cookies from Chrome again. AdvertisementGoogle is delaying its removal of third-party cookies on Chrome — again. Third-party cookies are small data files stored on a user's device. Related storiesIn January, Google experimented with phasing out cookies for 1% of Chrome users, which is about 30 million people. "We welcome Google's announcement clarifying the timing of third-party cookie deprecation," a CMA spokesperson told BI.

Persons: —, It's, hinging, Stephen Almond, Almond Organizations: Google, CMA, ICO, Service, Apple, Mozilla, Chrome, Markets Authority, Consumers Locations: aaltchek@insider.com

☆ Mark Penn's Stagwell Group is on the hunt for adtech as the ad company continues its acquisition spree
▼ + stars: | 2024-04-23 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +5 min

Stagwell Group, the advertising agency holding group operated by Mark Penn, a former advisor to Bill and Hillary Clinton, is actively looking to buy adtech companies as it continues to grow through acquisitions. Penn's theory is that by bringing such adtech in-house, Stagwell can offer more self-service software to advertisers who want it while also shrinking those clients' ad prices and expanding its own margins. Challenger brand Stagwell is competing for bigger contractsPenn founded Stagwell Group in 2015 with $250 million in funding from investors, including former Microsoft Chief Executive Steve Ballmer. Stagwell recently made a near-$700-million bid for S4 Capital, another challenger ad company founded by longtime WPP CEO Martin Sorrell, The Wall Street Journal reported. Publicis Groupe has the biggest market capitalization of the largest holding companies, at $28.2 billion, while Stagwell is trading at around $1.6 billion.

Persons: Mark Penn, Bill, Hillary Clinton, Penn, we're, Stagwell, Penn didn't, Ana Milicevic, Milicevic, Brian Wieser, Wieser, Steve Ballmer, Sunny, GALE, Allison, Martin Sorrell, they're Organizations: Stagwell, Penn, Business, Google, Harris Poll, Next Partners, Sparrow, Madison, Challenger, Stagwell Group, Microsoft, MDC Partners, WPP, Publicis Groupe, Veritas, S4 Capital, Street Journal, S4, EMEA Locations: adtech, London

At stake is the role of a wide spectrum of players, from fintech firms to card companies and established banks. Walmart's Fintech startup One is now offering BNPL loans in Secaucus, New Jersey. Buy now, pay later has gained popularity with consumers for everyday items as well as larger purchases. A Capital One Walmart credit card sign is seen at a store in Mountain View, California, United States on Tuesday, November 19, 2019. Meanwhile, Walmart said last year when its lawsuit became public that it would soon announce a new credit card option with "meaningful benefits and rewards."

Persons: Joe Raedle, Goldman Sachs, Omer Ismail, Hugh Son, BNPL, Jason Mikula, Amazon's, Karma, John Furner, John David Rainey, Dot, " Rainey, Rainey, Morgan Stanley, Walmart's, Yichuan Cao Organizations: Walmart, Getty, CNBC, New Jersey Walmart, Apple, Electronics, Adobe Analytics, Bank of Walmart, Robinhood, Walmart U.S, Coastal Community Bank, Capital, PayPal Locations: Hallandale Beach , Florida, Bentonville , Arkansas, Manhattan, Secaucus , New Jersey, New Jersey, U.S, Mountain View , California, United States

☆ Google search boss warns employees of 'new operating reality,' urges them to move faster
▼ + stars: | 2024-04-23 | by ( Jennifer Elias | ) www.cnbc.com time to read: +9 min

"If there's a clear and present market reality, we need to twitch faster, like the athletes twitch faster," he said. The spokesperson highlighted the addition of generative AI to search and improvements in search quality, adding, "There's lots more to come." In March, Google named company veteran Elizabeth Reid to the role of vice president, leading search and reporting to Raghavan. "We're in a new cost reality," Raghavan said. Demis Hassabis, Google's AI leader, said in February after the tool was taken down that it would be re-released in weeks.

Persons: Prabhakar Raghavan, Julia Nikhinson, Raghavan, Sundar Pichai, TikTok, dory, Elizabeth Reid, Ruth Porat, We've, Jonathan Raa, we've, they've, Demis, Bard, Pichai, That's Organizations: Google, US, Bloomberg, Getty, CNBC, Mazda, Microsoft, Google Gemini, Nurphoto, Union's, European Commission, Gemini Locations: Washington , DC, Mountain View , California, Silicon Valley, India, Brazil, Brussels, Belgium

☆ How Amazon won over skeptical advertisers to get Prime Video off to a strong start
▼ + stars: | 2024-04-23 | by ( Lucia Moses | Lauren Johnson | ) www.businessinsider.com time to read: +5 min

Amazon is also staffing up for Prime Video sales teams, recently hiring ad veteran and former NBCUniversal sales exec Krishnan Bhatia as VP of global video advertising for Amazon Ads. Advertisers' initial reaction to Prime Video ads was mixedAdvertisers reacted with a mix of excitement and skepticism when Prime Video entered the TV ad market last year. Amazon estimated Prime Video ads would reach 115 million monthly viewers in the US. AdvertisementBut the skepticism was short-lived as Amazon set Prime Video up for success in several ways. Amazon will also have to start regularly sharing data showing advertisers how many people are actually watching Prime Video and for how long.

Persons: —, Krishnan Bhatia, Amazon, It's Organizations: Service, Business, YouTube, Hulu, Amazon, Comcast, Disney, Etihad, Best, Samsung's, Prime, Amazon Ads, Netflix, Street Journal

☆ ByteDance, TikTok shelled out $7 million on lobbying and ads to combat potential U.S. ban
▼ + stars: | 2024-04-23 | by ( Brian Schwartz | ) www.cnbc.com time to read: +2 min

TikTok spent over $4.5 million this year on a television and digital ad campaign pushing back on legislation that could ban the app, according to data from AdImpact. The Senate first passed a procedural vote on a foreign aid package that contains the new TikTok legislation. It marks the most Urban's firm, LGL Advisors, has been paid by ByteDance in a given quarter, according to federal lobbying data. The most ByteDance previously spent on lobbying in the first quarter was in 2023 for over $1.8 million, according to data from OpenSecrets. ByteDance and TikTok spent over $8 million on lobbying in 2023.

Persons: ByteDance, TikTok, Joe, doesn't, David Urban Organizations: National Security Council, Management, Budget, U.S . Trade, U.S, Senate, LGL Advisors, ByteDance Locations: China, United States, Washington, OpenSecrets

Search resuls for: "ADS"

25 mentions found