Then the industrial compressor flattens a row of paint cans, buckles a piano and levels what appears to be a marble bust.
In a final act of destruction, it pops the eyes out of a ball-shaped yellow emoji.
When the compressor rises, it reveals Apple’s latest commodity: the updated iPad Pro.
Tim Cook, Apple’s chief executive, posted the advertisement, called “Crush,” on Tuesday after the company held an event to announce new tablets.
“Meet the new iPad Pro: the thinnest product we’ve ever created,” Mr. Cook wrote, adding, “Just imagine all the things it’ll be used to create.”
Persons:
Tim Cook, ”, Mr, Cook