Many consumers are planning to make fewer purchases — and at a discount, according to a recent holiday retail report by Deloitte.
Still, households will shell out $1,455, on average, on holiday gifts, in line with last year, the report found.
"Inflation is, by far, the biggest issue for households this year," said Tim Quinlan, senior economist at Wells Fargo and author of its 2022 holiday sales report.
Household finances have taken a hit with a lower savings rate and declining real wages, which could slow holiday sales, Quinlan said in the report.
"The bottom line is, with inflation remaining a headache, dollars aren't stretching as far, and most consumers will still be looking for bargains."