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☆ Jim Cramer considers buying this chemical stock on weakness ahead of earnings
▼ + stars: | 2024-02-02 | by ( Paulina Likos | ) www.cnbc.com time to read: +3 min

Every weekday the CNBC Investing Club with Jim Cramer releases the Homestretch audio feature in time for the last hour of trading on Wall Street. Tale of two tech winners: Meta is on the verge of having the largest gain in the history of the stock market. As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade. THE ABOVE INVESTING CLUB INFORMATION IS SUBJECT TO OUR TERMS AND CONDITIONS AND PRIVACY POLICY , TOGETHER WITH OUR DISCLAIMER . NO FIDUCIARY OBLIGATION OR DUTY EXISTS, OR IS CREATED, BY VIRTUE OF YOUR RECEIPT OF ANY INFORMATION PROVIDED IN CONNECTION WITH THE INVESTING CLUB.

Persons: Jim Cramer, it's, Jim, Linde, Stanley Black, Decker, Estee Lauder, Jim Cramer's Organizations: CNBC, Nvidia, Apple, Charitable Trust, Meta, Walgreens, Costco, Abbott Labs, Constellation Brands, Jim Cramer's Charitable Locations: Meta

☆ Meta’s Reality Labs loses record $4.65 billion ahead of Apple's Vision Pro launch
▼ + stars: | 2024-02-01 | by ( Jonathan Vanian | In | ) www.cnbc.com time to read: +1 min

Mark Zuckerberg, CEO of Meta Platforms, demonstrates the Meta Quest Pro during the virtual Meta Connect event in New York on Oct. 11, 2022. Meta continues to sink billions of dollars a quarter into developing the metaverse, and is just now facing its first real competitive threat from Apple . In its fourth-quarter earnings report Thursday, Meta said its Reality Labs unit recorded an operating loss in the period of $4.65 billion. The metaverse division has now lost more than $42 billion since the end of 2020, the first quarter for which numbers are available publicly. Revenue within Reality Labs was more than $1 billion in the fourth quarter, up from $727 million in the same period a year earlier.

Persons: Mark Zuckerberg, Meta, StreetAccount Organizations: Meta, Apple, Reality Labs Locations: New York

The state’s illegal market had flourished for decades, anchored in the storied “Emerald Triangle” region in the northern end of the state. Dicus said in 2023 his department served 411 search warrants for illegal marijuana grow sites countywide and recovered $370 million. “The reality is that Proposition 64, in the fine print, took illicit marijuana and moved it from a felony to a misdemeanor. In 2020, seven people were fatally shot at an illegal marijuana growing operation in a rural town in neighboring Riverside County. “We've invited organized crime to come back into California and compete for an illicit market.”

Persons: ”, Jerred Kiloh, “, Kiloh, San Bernardino County Sheriff Shannon Dicus, Gavin Newsom, Dicus, we’ve, ” Dicus, Griffen Thorne, ” Kiloh, “ We've Organizations: ANGELES, United Cannabis Business Association, Authorities, El Mirage, San Bernardino County Sheriff, ” Democratic, Cannabis Locations: California, Los Angeles, San Bernardino County, Riverside County

☆ Apple fans finally got a proper look at one of the Vision Pro's more bizarre features — and some think it's terrible
▼ + stars: | 2024-02-01 | by ( Tom Carter | ) www.businessinsider.com time to read: +3 min

Some Apple fans were unimpressed by the Vision Pro's "EyeSight" feature when reviews came out this week. It displays the users' virtual eyes on the outer screen of the Vision Pro. AdvertisementApple fans got a proper look at one of the Vision Pro 's more bizarre features — and not all of them are impressed. The most surprising takeaway from all the Vision Pro reviews/videos is how universally awful the EyeSight display is. The Vision Pro goes on sale on February 2, with Apple reportedly having already sold around 200,000 headsets in preorder.

Persons: —, Apple Organizations: Apple, Vision, Service, Pro, Tech, Business Locations: Beta

☆ Meta spent billions to close offices and lay people off. Now we know why.
▼ + stars: | 2024-02-01 | by ( Peter Kafka | ) www.businessinsider.com time to read: +1 min

Meta lost an astonishing $16 billion on the Metaverse last year. One big reason: Even with the Metaverse losses, Meta's margins are way, way better. Well, that's still happening: Last year, Meta lost $16.1 billion on its "Reality Labs" division, the group that brings you things like the Oculus goggles. Those losses are accelerating, too: In the last quarter of 2023, Meta lost $4.6 billion on the Metaverse. This story is available exclusively to Business Insider subscribers.

Persons: Meta, —, Mark Zuckerberg Organizations: Meta, Service, Labs, Business

☆ Marcelo Claure and Paul Judge bought SoftBank's diversity fund. Now they're trying to raise $200 million for it.
▼ + stars: | 2024-02-01 | by ( Vishal Persaud | ) www.businessinsider.com time to read: +6 min

Read previewFormer SoftBank executive Marcelo Claure and serial entrepreneur and investor Paul Judge are in the throes of raising a new $200 million fund. The past year has been transitional for the fund since Claure and Judge bought the $100 million fund from SoftBank. Since then, there haven't been any new investments, but the two are poised to capitalize on the success of the first fund and are raising the second Open Opportunity Fund. He said that limited partners' interest has been positive overall since the Open Opportunity Fund's first fund has had so much success. AdvertisementJudge said that he expects the first Open Opportunity Fund to continue to deliver "top quartile" returns to its investors over the next five to seven years.

Persons: —, Marcelo Claure, Paul Judge, It's, Claure, haven't, SoftBank —, I've, Judge, George Floyd's, Masayoshi, Shu Nyatta, Stacy Brown, what's Organizations: Service, Business, Opportunity Fund, Opportunity, Fund, Mastercard, Vista Equity Partners, Ventures, Sprint, Bicycle Capital, TechCrunch Locations: SoftBank, Atlanta, America

☆ Meta to report fourth-quarter earnings after the bell
▼ + stars: | 2024-02-01 | by ( Jonathan Vanian | In | ) www.cnbc.com time to read: +3 min

Meta will report fourth-quarter earnings after the bell on Thursday. In Alphabet 's earnings report on Tuesday, the company said Google ad revenue increased 11% from a year earlier, slower expansion than analysts were expecting. Meta finance chief Susan Li most recently highlighted the significance of business from China in the company's third-quarter earnings report in October. Analysts expect Reality Labs to show revenue of $762.8 million for the quarter and an operating loss of $4.26 billion, according to StreetAccount. Apple and Amazon are also slated to report fourth-quarter results on Thursday, wrapping up earnings season for tech's mega-cap companies.

Persons: Mark Zuckerberg, Meta, Susan Li, Li, Zuckerberg Organizations: U.S, Capitol, LSEG, StreetAccount, Google, Facebook, Meta, Wednesday, Labs, Apple Locations: Washington , U.S, China

☆ Knockout Meta profit wasn't even the best surprise of the quarter for investors
▼ + stars: | 2024-02-01 | by ( Kevin Stankiewicz | In Kevinstankiewicz | ) www.cnbc.com time to read: +11 min

Generative AI, as expected, was a big focus of the earnings call. He also noted the company's advanced virtual assistant, Meta AI, was made fully available in the U.S. by the end of 2023, and the firm is testing more than a dozen other generative AI features. But investors across the tech industry are increasingly wondering when all the spending on generative AI will translate to revenue – and that's no different for Meta. Nevertheless, Li said Meta's suite of generative AI tools for advertisers is its biggest near-term monetization opportunity. Further down the road, Li indicated that business messaging is another compelling opportunity to make money from generative AI.

Persons: Mark Zuckerberg's, Meta, Zuckerberg, Susan Li, Mark Zuckerberg, Li, EssilorLuxottica, Jim Cramer, Ray, Meta's, it's, Jim Cramer's, Jim, Justin Sullivan Organizations: Revenue, LSEG, Meta, Reality Labs, Daily, Facebook, Management, Quest, VR, Apple, Vision, UBS, Pro, CNBC Locations: —, Instagram, U.S, Menlo Park , California

The credible data that exists on crimes motivated by conspiracy theories shows a disturbing increase. Many of those charged said they had bought into Trump’s conspiracy theories about a stolen election. “Lies, lies lies: They're lying to you over and over and over again,” said Steve Girard, a Pennsylvania man who has protested the incarceration of Jan. 6 defendants. While they may have taken on a bigger role in our politics, surveys show that belief in conspiracy theories hasn't changed much over the years, according to Joe Uscinski, a University of Miami professor and an expert on the history of conspiracy theories. Russia has amplified numerous anti-U.S. conspiracy theories, including ones claiming the U.S. runs secret germ warfare labs and created HIV as a bioweapon, as well as conspiracy theories accusing Ukraine of being a Nazi state.

Persons: ”, Nash, Melissa Sell, Sell, Elon Musk, There's, Evan Hansen, Wired.com, Musk, It’s, ” Hansen, Donald Trump, Trump, Mark Milley, Milley, Laws, Vince Lynch, Lynch, Danielle Citron, Sandy, —, Alex Jones, Sandy Hook, Hillary Clinton, chemtrails, “, hospitalizations, Robert Palmer, they're, Steve Girard, Jan, hasn't, Joe Uscinski, ” Uscinski, “ Jan, Tom Fishman Organizations: WASHINGTON, U.S ., United, Big Tech, Meta, Facebook, titans, Army, University of Maryland’s National Consortium, University of Virginia School of Law, Sandy Hook Elementary, CNN, FBI, Capitol, The Associated Press, Trump, University of Miami, Twitter, United States, U.S, . Locations: Maui, Chile, America, United States, Pennsylvania, U.S, Israel, Newtown , Connecticut, Florida, California, Wisconsin, Washington, Russia, China, Iran, Ukraine, Nazi

☆ Volkswagen sets up its own AI lab as car industry looks to embrace the tech
▼ + stars: | 2024-01-31 | by ( Ryan Browne | ) www.cnbc.com time to read: +2 min

Volkswagen, like other car giants, are pushing heavily into AI to boost their technology credentials and make their cars smarter. German automaker Volkswagen has established its own artificial intelligence lab, the company said Wednesday, reflecting growing ambitions from the car industry to adopt the buzzy technology. In a press release, Volkswagen said its new AI lab will serve as a "globally networked competence center and incubator" to produce proofs of concept in the field of the tech surrounding automotive innovations. AI labs are research and development hubs for exploring artificial intelligence breakthroughs. Volkswagen claimed it would bring its lab's AI innovations to its own vehicles to make them smarter.

Persons: Google's, Oliver Blume Organizations: Volkswagen, Microsoft, Volkswagen Group, Porsche AG, Benz

☆ Iran shows it can unleash its own deadly drone war against US troops
▼ + stars: | 2024-01-30 | by ( Paul Iddon | ) www.businessinsider.com time to read: +5 min

download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. In its Sunday attack on a US outpost in Jordan, Iran and its militia allies showed they have the suicide drone technology to defeat US air defenses. The drone struck Tower 22 near Jordan's border with Syria, killing three US service personnel and injuring over 40 . Planet Labs PBC/Handout via REUTERSSunday's attack wasn't the first time these militias have used such drones against American troops. Advertisement"The drone was deployed at the same time as a returning US military drone, allowing it to approach undetected," Rogers said.

Persons: —, James Rogers, Arash Azizi, Azizi, Houthis, Rogers, IRGC, Qassem, Soleimani, Samad, Biden, Ceng Sagnic, Sagnic Organizations: Service, Business, White, of, Clemson University, Iran's, Islamic Revolutionary Guard Corps, Planet Labs, Handout, REUTERS, Force, TAM, C Locations: Jordan, Iran, Jordan's, Syria, Iraq, Russia, Ukraine, Tehran, Yemen, Lebanon, Erbil, Iraqi Kurdistan, Baghdad

☆ Meta is hoping Apple's Vision Pro can help save the metaverse
▼ + stars: | 2024-01-30 | by ( Beatrice Nolan | ) www.businessinsider.com time to read: +3 min

Meta is feeling good about Apple's entry into the virtual reality market. The iPhone maker is preparing to launch its mixed-reality headset, the Vision Pro, later this week. The price for Apple's latest offering has raised eyebrows with those already using the metaverse. It's not the first time Apple's new product has been linked to the rival tech company. Some commentators have theorized that Apple's headset is a form of insurance against Meta.

Persons: —, Zuckerberg's, Zuckerberg Organizations: Meta, Street Journal, Service, Vision, Wall Street, Financial Times, Bloomberg, Apple, Labs, Reality Labs, Business

☆ 5G-powered wearable tech could be the key to inclusive experiences for deaf and hard-of-hearing audiences at live performances
▼ + stars: | 2024-01-30 | by ( Bella Sayegh | ) www.businessinsider.com time to read: +8 min

Wearable technology has been used in multiple industries, such as healthcare and fitness. Fewer lags and faster download speeds make the real-time experience required for wearable technology possible. The primary purpose of the wearables, she said, is to help those who are deaf or hard of hearing experience music inclusively. The Vibrotextile wearable technology is a haptic vest with wrist and ankle bands. "People want to be connected, and I think that's the most important aspect of technology," Rosella said.

Persons: —, Jill Stark, Stark, Jeffrey Stark, Jill Stark Stark, Francesca Rosella, Rosella, CuteCircuit, Stark —, SoundShirts, Cooper Hewitt, Don Emmert, Rachel Arfa, Daniel Belquer, Belquer Organizations: Service, Lyric Opera of Chicago, Fortune Business, Lyric Opera, Smithsonian Design, Getty, Chicago Lyric Opera, Chicago Mayor's, People, Labs, 5G Locations: London, New York City, AFP

☆ From Goldman to Bridgewater, here's everything we know about how Wall Street is embracing AI
▼ + stars: | 2024-01-29 | by ( Bianca Chan | Michelle Abrego | ) www.businessinsider.com time to read: +5 min

Once ChatGPT hit the scene at the end of 2022, Wall Street ramped up its efforts in AI. Here is what we know about how Wall Street is embracing AI:AdvertisementBanks accelerated their AI research and use cases due to the rise of ChatGPTWe identified 17 of the top AI executives and technologists to know at the country's biggest banks. Large language models, the form of AI behind ChatGPT, could transform how Wall Street does business. As financial firms' AI strategies come into focus, they're hiring more technologists with specialized skills. For those who want to land an AI job on Wall Street, here's everything you need to know about how tech skills and roles are changing.

Persons: ChatGPT, —, Banks, Jamie Dimon, Dimon, Goldman Sachs, Marco Argenti, Dimitris Tsementzis, aren't, Bridgewater, Charlie Flanagan, Tim Mace, AllianceBernstein, Andrew Chin Organizations: JPMorgan, Man, Service, fintech, Deutsche Bank, fund's AIA, Management Locations: dealmaking, Swedish

☆ Business Insider Reviews: How we test the best kitchen products
▼ + stars: | 2024-01-29 | by ( Caitlin Petreycik | Lauren Savoie | ) www.businessinsider.com time to read: +8 min

We rigorously test hundreds of products every year to find the best kitchen products. Cookware: From the best cast iron skillets to cookware sets, the Business Insider Reviews team uses product-specific sets of benchmark tests to recommend the best cookware on the market. Molly Allen/InsiderWe test kitchen products by using them every day for weeks — and often months — under real-life circumstances in our homes and kitchens. Lily Alig, editor Lily Alig Lily is an editor on the Business Insider Reviews team, covering the home and kitchen verticals. In addition to being Business Insider Reviews' mattress expert, James has extensively covered vacuums, air conditioners, air purifiers, and more within the HVAC space.

Persons: mixologists, Molly Allen, we've, fryer, Lauren Savoie, Lauren Savoie Lauren, Lauren, Lily Alig, Lily Alig Lily, Lily, James Brains, James Brains James, Casper, James, Dyson Organizations: Poynter, Leadership Academy, Women in Media, Business

Elon Musk's social media platform X has blocked searches for Taylor Swift as pornographic deepfake images of the singer have circulated online. Sexually explicit and abusive fake images of Swift began circulating widely last week on X, making her the most famous victim of a scourge that tech platforms and anti-abuse groups have struggled to fix. The deepfake-detecting group Reality Defender said it tracked a deluge of nonconsensual pornographic material depicting Swift, particularly on X. Some images also made their way to Meta-owned Facebook and other social media platforms. In 2019, a report released by the AI firm DeepTrace Labs showed these images were overwhelmingly weaponized against women.

Persons: Elon, Taylor Swift, “ Taylor, ”, Swift, Joe Benarroch, Swifties ” Organizations: DeepTrace, Hollywood, South Locations: Meta

Learn moreFrom soft-yet-durable sheets to powerful vacuums, the Insider Reviews team rigorously tests and reviews a wide variety of items for the home. We interview industry experts and do extensive research and testing to review the best lawn mowers, best paint, best drills, and more. James Brains/InsiderAdvertisementHow we test home productsWe test home products by using them every day for weeks and months. We test products as professionals to evaluate how each item meets industry standards, but we don't stop there. Her work spans from scoping out the best candles to meticulously evaluating the best vacuums.

Persons: Bissell, Dyson, We've, James Brains, he's, Lauren Savoie, Lauren Savoie Lauren, Lauren, She's, Jaclyn Turner, Jaclyn Turner Jaclyn, Jaclyn, James Brains James, Casper, James, — Organizations: Morning America, CBS Money Watch, Poynter, Leadership Academy, Women in Media, Insider, Homes & Gardens, Real Homes, Journalism, Studies, University of Maryland, College Park, Service Locations: Casper, Brooklinen, Bath, Real, Atlanta

☆ The top 3 things bosses should get rid of in 2024, says CEO—remote work isn’t one of them
▼ + stars: | 2024-01-29 | by ( Ashton Jackson | ) www.cnbc.com time to read: +3 min

Over those two decades, and especially since the Covid-19 pandemic, Weishaupt says he's observed and learned from shifts in the workplace. Right now, he is embracing flexible work, believes employees shouldn't be micromanaged and encourages his workforce to dress comfortably, he says. Companies like Amazon and Disney have enacted stringent in-office work policies in recent months, with some citing reasons like office costs and employee productivity. And if I choose to be in the office the remainder of the day to finish my work, I'll do it. Embrace a more casual dress codeFlexible work arrangements may challenge your office's traditional dress code of suits, below-the-knee skirts and dress shoes.

Persons: Frank Weishaupt, he's, shouldn't, Weishaupt Organizations: Boston, Owl Labs, Yahoo, Disney, Gallup Locations: Weishaupt, United States

☆ We're calling up a health care stock from our Bullpen watch list, starting a new position
▼ + stars: | 2024-01-29 | by ( Jim Cramer | ) www.cnbc.com time to read: +7 min

Shortly after the opening bell, we're initiating a position in Abbott Laboratories (ABT), buying 275 shares at roughly $112 each. The way Abbott's stock has traded, it's acted like GLP-1s were a cure and people would no longer need these devices. As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade. Jim waits 45 minutes after sending a trade alert before buying or selling a stock in his charitable trust's portfolio. If Jim has talked about a stock on CNBC TV, he waits 72 hours after issuing the trade alert before executing the trade.

Persons: Jim Cramer's, Abbott, Novo's, it's, Eli Lilly, we're, We're, Alinity, Abbott isn't, Jim Cramer, Jim Organizations: Abbott Laboratories, ABT, Jim Cramer's Charitable, Abbott, Novo Nordisk, Nutrition, JPMorgan, Pharmaceuticals, Core, GLP, Diagnostics, CNBC Locations: United States, LLY

☆ What to expect when tech behemoth Apple reports quarterly earnings this week
▼ + stars: | 2024-01-29 | by ( Morgan Chittum | ) www.cnbc.com time to read: +2 min

Every weekday the CNBC Investing Club with Jim Cramer holds a "Morning Meeting" livestream at 10:20 a.m. Investors shouldn't be surprised if Apple earnings aren't stellar, Jim said. As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade. THE ABOVE INVESTING CLUB INFORMATION IS SUBJECT TO OUR TERMS AND CONDITIONS AND PRIVACY POLICY , TOGETHER WITH OUR DISCLAIMER . NO FIDUCIARY OBLIGATION OR DUTY EXISTS, OR IS CREATED, BY VIRTUE OF YOUR RECEIPT OF ANY INFORMATION PROVIDED IN CONNECTION WITH THE INVESTING CLUB.

Persons: Jim Cramer, shouldn't, Jim, Abbott, Jim Cramer's, ABT Organizations: CNBC, Dow, Nasdaq, Big Tech, Club, Microsoft, Apple, Federal, Abbott, GLP Locations: MSFT

☆ Facebook is turning 20. Now Mark Zuckerberg is figuring out what comes next for Meta.
▼ + stars: | 2024-01-28 | by ( Jyoti Mann | ) www.businessinsider.com time to read: +3 min

download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Read previewMark Zuckerberg has been steering the ship since he cofounded Facebook almost 20 years ago. Unlike some of the other founding fathers of major tech firms, the Meta CEO has not yet handed over the reins to someone else. This story is available exclusively to Business Insider subscribers. Meta didn't respond to a request for comment from Business Insider.

Persons: —, Mark Zuckerberg, Jeff Bezos, Larry Page, Zuckerberg, Josh Edelson, Linette Lopez, Andrew Bosworth, it's, It's, Bill Gates, Warren Buffett Organizations: Service, Facebook, Business, Meta, Getty, Bloomberg, Reality Labs, Microsoft, Berkshire Hathaway Locations: AFP, Berkshire

☆ The non-profit behind Wikipedia and a crypto exchange are among the top companies for work-from-anywhere jobs, with some paying over $100,000
▼ + stars: | 2024-01-28 | by ( Sawdah Bhaimiya | ) www.businessinsider.com time to read: +3 min

However, a 2023 Bankrate survey of over 2,000 adults in the US found that 64% of those already working prefer full remote work, instead of fully working in-person. Related storiesEvidently, remote work remains popular despite the pushback from companies. Companies that made the full list included cyrpto exchanges like Binance and Kraken, mobile payments firm CashApp, and Wikipedia's parent company, the Wikimedia Foundation. A director of engineering role with the Wikimedia Foundation pays between $167,046 and $260,066. Another Wikimedia Foundation role as a senior global movement communications specialist offers between $87,130 and $134,270.

Persons: —, Goldman Sachs, X, FlexJobs Organizations: Service, Business, Google, Meta, Twitter, Deloitte, Wikimedia Foundation, Media, Chainlink, Invisible Technologies, Foundation

When Aaliyah Iglesias was caught vaping at a Texas high school, she didn’t realize how much could be taken from her. ___E-cigarettes have inundated middle and high schools. The episode that got her in trouble happened elsewhere in Texas, at Athens High School, where her debate team was competing last February. She was sent to her district’s alternative school for 30 days, which was the minimum punishment for students caught vaping under Tyler schools' zero-tolerance policy. In a pilot program, the district installed vape sensors in bathrooms and cameras outside the doors.

Persons: Aaliyah Iglesias, vaping, ___, Iglesias, “, ” Iglesias, I’m, Tyler, Rick Cadiz, ”, Michael Allman, Jennifer Villines, they’re, ” Villines, it’s, “ I’m, McCarthy, Yasmeen Saadi, Mikaela, Asplen Gengenbacher, Alexis Simmerman, Parker Daly, Elise Darragh, Ford, Emily Handsel, Henry Hill, Victoria Ren, Shaurya Sinha, Carolyn Stein, Jessica Yu Organizations: Schools, Stanford University, University of Missouri, Associated Press, Tyler High School, Athens High School, Smart Sensors, IPVideo, HALO, “, San Dieguito Union High School District, Coppell Independent School District, vaping, National Honor Society, Tyler Junior College Locations: Texas, Tyler , Texas, Tyler, ” Cadiz, Cadiz, California, Gorman, AP.org

NEW YORK (AP) — Pornographic deepfake images of Taylor Swift are circulating online, making the singer the most famous victim of a scourge that tech platforms and anti-abuse groups have struggled to fix. Sexually explicit and abusive fake images of Swift began circulating widely this week on the social media platform X. The deepfake-detecting group Reality Defender said it tracked a deluge of nonconsensual pornographic material depicting Swift, particularly on X. Some images also made their way to Meta-owned Facebook and other social media platforms. “The images may be fake, but their impacts are very real," Morelle said in a statement.

Persons: Taylor Swift, Swift, ”, Mason Allen, Brittany Spanos, Spanos, Douglas Baldridge, Gwyneth Paltrow’s, X, Elon Musk, “, Meta, Swift didn’t, Allen, OpenAI's DALL, OpenAI, Satya Nadella, Lester Holt, ” Nadella, Midjourney, who've, Yvette D, Clarke, New York who's, ” Clarke, Joe Morelle, Morelle Organizations: Twitter, DeepTrace, Hollywood, South, Rolling Stone, New York University, DJ, Associated Press, Elon, Microsoft, NBC Nightly, U.S, U.S . Rep, New, New York Democrat Locations: Meta, New York

☆ Publicis just laid down the gauntlet on the ad industry by pledging to invest more than $300 million in AI
▼ + stars: | 2024-01-25 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +5 min

In an hour long video presentation, Publicis execs laid down the AI gauntlet to its competitors as Madison Avenue reckons with how AI technology will transform — and challenge — the ad business. It bought first-party data platform Epsilon in a $4.4 billion 2019 acquisition. "We're in such a fantastic position to leverage AI better than our competition," said Carla Serrano, Publicis Groupe global chief strategy officer in an interview. "There's no such thing as AI without great data and we have connected, proprietary data, and we're a platform company," she added. Publicis said it plans to invest 100 million euros, around $109 million, in building the AI platform in 2024.

Persons: Groupe, execs, Publicis, CoreAI, Sapient, Carla Serrano, Serrano, Michael Farmer Organizations: Business, Madison, reckons, Microsoft, Labs, Epsilon, WPP, Havas, Publicis Groupe, Google, Tech

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