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☆ Big Tech's vanishing perks have left employees to face a stark new reality
▼ + stars: | 2024-10-31 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +7 min

In today's big story, Big Tech is pulling back on the freebies for its employees . The perks help recruit and retain talent and keep employees working at the office. Some Amazon employees aren't buying it. It's not all bad news for Amazon employees, though. Some Amazon employees support Jeff Bezos' controversial WaPo decision.

Persons: —, David Arky, Tyler Le, Insider's Lara O'Reilly, Rob Price, Hugh Langley, Sydney Bradley, It's, Matt Garman, Frederic J . BROWN, BI's Jyoti Mann, Ashley Stewart, Garman, Stave Huffman, Spencer Platt, Natalie Ammari, Tesla, Meta, Jenny Chang, Rodriguez, Harris, Trump, you'll, Jeff Bezos, Bezos, Dan DeFrancesco, Jordan Parker Erb, Hallam Bullock, Milan Sehmbi Organizations: Business, Service, Microsoft, SEC, Big Tech, Meta, Citibank, Tech, Services, Getty, Amazon Web Services, Amazon, BI, Google, Semiconductor, Intel, Washington Post, Apple Locations: OpenAI, AFP, New York, London

AdvertisementFor more than a decade, Big Tech companies doled out lavish perks to hire and retain a limited supply of technical talent — and some workers pushed the limits of these benefits. AdvertisementBusiness Insider interviewed tech workers and industry experts about Grubgate and the evolving relationship between Big Tech companies and staff. They also described how layoffs, efficiency drives, and tougher policy enforcement have shifted the culture at once easygoing tech companies. According to job marketplace Trueup, at least 650,000 tech workers have been cut since the start of 2023. Alongside industrywide layoffs that began in 2022, many tech companies also trimmed back the benefits on offer.

Persons: —, Meta, grifting, that's, Allison Shrivastava, it's, Googler, Mark Zuckerberg, Zuck, Patrick Mork, Wall, Mork, Dilip Rao, he's, Bruce Daisley, Daisley Organizations: Big Tech, Service, Google, Meta, US Meta, Snap, Nintendo, Twitter, YouTube Locations: Silicon Valley, Mountain View, Tupperware, US, Meta

☆ Dropbox lays off 20% of employees and joins Big Tech's flattening trend. Read CEO Drew Houston's memo.
▼ + stars: | 2024-10-30 | by ( Jaures Yip | ) www.businessinsider.com time to read: +3 min

Dropbox is laying off 528 employees, about 20% of its workforce, and making the company flatter. AdvertisementDropbox is the latest major company to slash its staff and flatten its organizational structure. "We've heard from many of you that our organizational structure has become overly complex, with excess layers of management slowing us down." Mark Zuckerberg instituted manager cuts and increased the average number of direct reports for Meta managers after complaining about "managers managing managers." Houston's memo to employees at the time also attributed those layoffs to headwinds and freeing up investment bandwidth for more products powered by artificial intelligence.

Persons: Drew Houston, —, I'm, Houston, We've, Andy Jassy, Mark Zuckerberg, Dropbox Organizations: Service, —, Amazon

☆ This startup for traders raised $30 million from investors including Stanley Druckenmiller and Greg Coffey. Here's how it plans to transform how Wall Street analyzes data.
▼ + stars: | 2024-10-28 | by ( Bianca Chan | ) www.businessinsider.com time to read: +6 min

Reflexivity is a startup cofounded by two former hedge fund traders. AdvertisementA startup looking to transform how investors and traders use data just received funding from some of the biggest names in the hedge fund world. Reflexivity, formerly known as Toggle AI, just raised its $30 million Series B, the startup announced Monday. Interactive Brokers and Greycroft led the round, which included participation from billionaire investor Stanley Druckenmiller and Greg Coffey, the Australian founder of hedge fund Kirkoswald. AdvertisementIt has a valuation between $115 million and $150 million, Szilagyi said.

Persons: —, Greycroft, Stanley Druckenmiller, Greg Coffey, Izzy Englander, Reflexivity, Jan Szilagyi, Szilagyi, George Soros, Giuseppe Sette, Howard, Wells, Szilyagyi, that's Organizations: Service, Interactive, Millennium, Catalyst, P, Business, Druckenmiller's Duquesne Capital Management, Fortress Investment Group, Millennium Management, Soros Fund, London Stock Exchange Group, Federal Reserve Locations: Australian, MUFG, Fargo, Wells Fargo

☆ How Apple's China suppliers could actually benefit from U.S. trade tensions, according to JPMorgan
▼ + stars: | 2024-10-27 | by ( Evelyn Cheng | ) www.cnbc.com time to read: +3 min

After a sweeping look at global trade shifts, JPMorgan strategists have concluded that some of Apple's Chinese suppliers could benefit from the trend of supply chain diversification. The Oct. 18 report looked at 10 aspects of "the great supply chain relocation and the rise of trading blocs." The analysis ranged from China's dominance in the global supply chain and overcapacity concerns, to U.S. policy. Calls for supply chain diversification picked up during the Covid-19 pandemic. "Further, they highlight names that could benefit from Apple's supply chain relocation," the report said.

Persons: Donald Trump's, Trump, Kamala Harris, Oppo, Bernstein, — CNBC's Michael Bloom Organizations: JPMorgan, Republican, Democratic, Biden, Apple, Wingtech, Luxshare Precision Industry Locations: U.S, China, India, ASEAN, Mexico, iPhones, GoerTek, Luxshare, Vietnam, Malaysia, Philippines, Shenzhen, Indonesia

☆ Big Tech goes nuclear: Amazon's pitch to use power plants shows the crucial role the energy source plays for AI
▼ + stars: | 2024-10-25 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +7 min

In today's big story, inside Amazon's internal pitch for turning to nuclear power to meet its growing energy needs . AdvertisementThat's led Big Tech to consider nuclear power to address its skyrocketing energy requirements. Nuclear power ticks that box better than other clean energy options like solar or wind. Nuclear power, meanwhile, is an industry in desperate need of some love , BI's Daniel Geiger and Ellen Thomas previously reported. From advertising platforms to AI tech companies, here's the startups to watch .

Persons: —, Jocko Willink, we've, Jenny Chang, Rodriguez, That's, Business Insider's Eugene Kim, Andy Jassy, it's, Sam Altman, Eugene, BI's Hasan Chowdhury, BI's Daniel Geiger, Ellen Thomas, Jim Burke, Vistra, Chelsea Jia Feng, Elon Musk, Jean Boivin, He's, Marc Benioff isn't, bashed, Miles Brundage, OpenAI, Emma Tucker's, Tucker, Mike Jeffries, SpaceX's, Dan DeFrancesco, Jordan Parker Erb, Hallam Bullock, Milan Sehmbi Organizations: Business, Service, Navy, Big Tech, Amazon, Microsoft, Google, Keystone, Hulton, Constellation Energy, Getty, EV, BlackRock Investment Institute, San Francisco, BI, AGI, Abercrombie, Fitch Locations: Fukushima, Pennsylvania, Arizona, New York, London

☆ Sasha Luccioni tracks data about AI's impact on the environment
▼ + stars: | 2024-10-24 | by ( Monica Melton | ) www.businessinsider.com time to read: +2 min

As Luccioni shows me a digital map that tabulates real-time data on electricity consumption and carbon intensity, she explains it's her "favorite website." Her enthusiasm carries over into her role as AI & Climate Lead at Hugging Face, where Luccioni collects actionable data on AI's environmental impact. Luccioni codeveloped and regularly contributes to CodeCarbon, a program that helps developers estimate emissions and energy use from running AI models. "Where the energy is coming from is really the biggest impact on emissions," Luccioni said. "You have to define specific data sets and specific hardware to compare these models."

Persons: it's, Luccioni, ChatGPT Organizations: Nvidia, Google, Meta, Organisation for Economic Co, Energy, EPA

☆ Jim Cramer explains why fossil fuels remain vital as the Big Tech boom continues
▼ + stars: | 2024-10-24 | by ( Julie Coleman | ) www.cnbc.com time to read: +1 min

CNBC's Jim Cramer on Thursday told investors that resources like fossil fuels will remain important and enable technological innovations, even as investments in renewable energy continue to grow. While the tech megacaps are investing heavily in nuclear energy, Cramer suggested that power won't play a huge role in the data center for at least a decade. He also reviewed GE Vernova 's recent quarter, saying the company's strength came from electrification and natural gas, not wind or nuclear power. But Cramer also stressed that the conversation around fossil fuels extends beyond the automotive industry. "The truth is, fossil fuels are essential for a lot more than vehicles, like it or not."

Persons: CNBC's Jim Cramer, Cramer, Elon Musk Organizations: Meta, Nvidia, Google, Microsoft, GE

☆ Inside Amazon's nuclear ambitions, its 'Piano Man' project, and CEO Andy Jassy's support
▼ + stars: | 2024-10-24 | by ( Eugene Kim | ) www.businessinsider.com time to read: +8 min

The company's energy strategy team recently pitched CEO Andy Jassy on the benefits of nuclear power. AdvertisementIn June, Amazon's Global Energy Strategy team pitched CEO Andy Jassy the idea of doubling down on nuclear power to support its growing network of data centers. Jassy agreed, according to an internal Amazon document from the third quarter that was obtained by Business Insider. The company considered tapping into at least four additional existing nuclear power plants and sought even more small modular reactor deals. Nuclear power can be safer, more reliable, and more cost-efficient in the long term compared to other power sources, according to Jacopo Buongiorno, a nuclear engineering professor at MIT.

Persons: Andy Jassy, —, Thos Robinson, It's, Sam Altman, Jassy, Jacopo Buongiorno, Buongiorno Organizations: Service, Amazon's Global Energy, Business, Amazon, Amazon Web Services, Hulton, Google, Kairos, Microsoft, Amazon's Global Energy Strategy, BI, US Department of Energy, MIT, Global Energy Strategy Locations: Pennsylvania, Fukushima, Maryland, Texas

☆ I started an e-commerce business with $5,000 up front after writing about financially independent Amazon sellers. Here's how I doubled my budget.
▼ + stars: | 2024-10-23 | by ( Kathleen Elkins | ) www.businessinsider.com time to read: +5 min

Inspired by successful e-commerce entrepreneurs, I decided to try my hand at selling on Amazon. I set a budget of $5,000, enough to launch something basic and an amount I was comfortable losing. These conversations got me thinking: Is starting a profitable Amazon business … simple? We'd been toying with the idea of starting an e-commerce business since the spring of 2023, when I mentioned one of the Amazon stories I was working on. Double the founders would mean not only double the budget but double the skillset and the network.

Persons: —, Shan Shan Fu, Joe Reeves, Fu, Reeves, I'd, wasn't, we'd, We'd Organizations: Service, Venice Locations: Los Angeles, New York City

☆ Robinhood's cofounder has joined the rapidly growing commercial space race, and wants to beam solar power from satellites to earth
▼ + stars: | 2024-10-21 | by ( Polly Thompson | ) www.businessinsider.com time to read: +9 min

Aetherflux aims to launch a constellation of satellites to transmit solar power to Earth using infrared lasers. Bhatt told BI why he's joining the commercial space race and what Robinhood taught him about capitalism. AdvertisementAetherflux aims to create a constellation of satellites in low Earth orbit (LEO) that will collect solar power and beam it down to receptors on Earth using infrared lasers. Caltech's president, Thomas F. Rosenbaum, said the project had shown them that solar power beamed from space "is still a future prospect" but that it "should be an achievable future." The science has already been demonstrated; it's just going to be an engineering and economic feat to prove it can be done from space, Bhatt said.

Persons: Baiju Bhatt, Bhatt, Robinhood, —, Vlad Tenev, Elon, Baiju Bhatt Bhatt, Thomas F, Rosenbaum, it's, he'd, you'll, Spencer Platt, Matthew Weinzierl, Weinzierl, Einstein, Aetherflux Organizations: he's, Service, California Institute of Technology, NASA, Langley Research Center, Stanford, DARPA, Investment, Space Angels, McKinsey, Harvard Business School, SpaceX, Getty, Apex, Forbes Locations: India, Anadolu, Bay

☆ Venture capital is going to war over the election. Here's the data to prove it.
▼ + stars: | 2024-10-19 | by ( Rob Price | Melia Russell | ) www.businessinsider.com time to read: +10 min

VCs are lobbing cash at the presidential election and key congressional races, FEC data shows. This election cycle, investors at the top venture capital firms have plowed tens of millions of dollars into the election, both backing their favored political candidates and just cannily promoting commercial interests. (The filing deadline for Q3 data for quarterly filing entities was October 15, but this data isn't yet readily available in full online.) Business Insider selected 10 venture capital firms to focus on, taking into account fund size and cultural and industry significance. Sequoia Capital's Doug Leone is one of VC's most prolific GOP-aligned political donors, giving his almost $3.8 million to the National Republican Committee and other causes.

Persons: Reid Hoffman, Kamala Harris, —, hasn't, Andreessen Horowitz, blockchain, Marc Andreessen, Ben Horowitz, a16z, Horowitz, Andreessen, Harris, megadonor Reid Hoffman, Keith Rabois, Kleiner Perkins, Michael Moritz, Shaun Maguire, Joe Manchin, Hoffman, Horowitz Hoffman, Joe Biden, Biden, Nikki Haley, Trump, Vinod Khosla, John Doerr, Doug Leone, Elon Musk, Melia Russell, Rob Price Organizations: Service, Federal, Commission, Yuga Labs, White, Republicans, Founders Fund, SpaceX, Khosla Ventures, Sequoia Capital, Sequoia Heritage, Business, Republican, Lincoln, Democratic, Democratic Party, Democratic Congressional, Sequoia, National Republican, Future Forward PAC, America PAC, Elon, Investors, splashy Hamptons, Harris Victory Fund, Harris Action Fund, Democratic National Committee Locations: Solana, Sequoia, West Virginia, New Hampshire

☆ It's going to be difficult for Netflix to keep hiking prices, says Big Tech's Alex Kantrowitz
▼ + stars: | 2024-10-17 | by ( ) www.cnbc.com time to read: 1 min

In this videoShare Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailIt's going to be difficult for Netflix to keep hiking prices, says Big Tech's Alex KantrowitzAlex Kantrowitz, Big Technology, joins 'Closing Bell' to discuss his expectation for Netflix earnings.

Persons: Big, Alex Kantrowitz Alex Kantrowitz Organizations: Netflix, Big Technology

☆ Generative AI startups get 40% of all VC investment in cloud amid ChatGPT buzz
▼ + stars: | 2024-10-16 | by ( Ryan Browne | ) www.cnbc.com time to read: +5 min

Cloud startups raised $62.5 billion in Europe, Israel and the U.S. in 2023, the report found. Funding is up 65% from the $47.9 billion cloud firms raised four years ago, according to Accel. AI is eating softwareMuch of the growth of funding in cloud is being driven by excitement around AI. Globally, companies building so-called foundational models, which power much of today's generative AI tools, account for two thirds of overall funding for generative AI firms, Accel said. Big Tech's AI splurgeThe U.S. took the lead globally in terms of overall regional generative AI investment raised.

Persons: OpenAI, ChatGPT, Philippe Botteri, Botteri, Accel's, Anthropic, Elon Musk's xAI, Britain's, France's Mistral, Accel, Dev Ittycheria, Ittycheria Organizations: Accel, Venture, Microsoft, CNBC, Accel —, Nasdaq, Alpha, Google Locations: U.S, Europe, Israel, genAI

☆ Google is taking the nuclear option to power soaring demand for AI. Here's why it's such a big deal.
▼ + stars: | 2024-10-15 | by ( Hasan Chowdhury | ) www.businessinsider.com time to read: +7 min

The search giant has struck a deal to bring new nuclear plants online to power its AI data centers. Google became the first tech giant to broker a deal for entirely new nuclear power plants after it unveiled a partnership with industry firm Kairos Power on Monday. AdvertisementGoogle CEO Sundar Pichai had previously hinted that his company was evaluating investment opportunities in nuclear power. That 86-page report didn't mention nuclear power, bar a single endnote. AdvertisementBy one estimate, a search request on OpenAI's buzzy chatbot demands around 10 times as much electricity as a general Google search.

Persons: —, Power, Sundar Pichai, Justin Sullivan, Getty, Michael Terrell, Ethan Mollick, FQtUsE0L9d, lChspwoZjC, OpenAI, Yann LeCun, Sam Altman, Altman Organizations: Google, Service, Big Tech, Wharton, Microsoft, Constellation, Amazon, Talen Energy, Susquehanna, Electric, Helion Energy Locations: East Tennessee, Baltimore, Pennsylvania, Davos, Big

☆ Big Tech's quarterly report 'matter a great deal', says Jim Cramer
▼ + stars: | 2024-10-14 | by ( Jim Cramer | ) www.cnbc.com time to read: 1 min

In this videoShare Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailBig Tech's quarterly report 'matter a great deal', says Jim Cramer'Mad Money' host Jim Cramer looks at Big Tech's bull run after another record day for the market.

Persons: Jim Cramer

☆ For God, for country, for rain
▼ + stars: | 2024-10-14 | by ( Jessica Lucas | ) www.businessinsider.com time to read: +24 min

It's 9:30 a.m., and Augustus Doricko, the mulleted 24-year-old founder of the cloud-seeding company Rainmaker, is clutching a coffee. There's a long way to go before cloud seeding becomes a viable option for solving one of humanity's many self-made crises. El Segundo, population 17,272, has long been a bastion of American engineering, home to aerospace and defense giants like Boeing and Raytheon. Jett Lara for BIThe burning happens every Friday around 8 p.m. at a bonfire on El Segundo Beach. One of Doricko's goals is to build a church in El Segundo to "share the grace of God with other people."

Persons: Augustus Doricko, Bruno Mars, Doricko, Jessica, I'd, Jesus, He'd, that's, Rainmaker, Lauren Sánchez, Jett Lara, Billy Ray Cyrus, God, Augustus Doricko Doricko's, Cameron Schiller, Augustus, Schiller, El, That's, it's, El Segundo, Elon Musk, Isaiah Taylor, Doricko's, Taylor, Rob Coutts, —, Jesus of Nazareth, Zer, he'd, Jason Flynt, Flynt, Terra, Michael Gibson, Sarah Tessendorf's, messaged Gibson, Michael, Gibson, Thiel, Peter Thiel, I'm, Katja Friedrich, Friedrich, Friedrich isn't, Jonathan Jennings, Kaitlyn Suski, dumbbells, Jackson Schultz, Elijah, birdsong, Schultz, We're, coffees, Mankind Organizations: MGM, Association, Aspen Ideas, Global Initiative, BI, El, Boeing, Raytheon, Space Industries, Chevrolet, Stamford Yacht Club, New Zealand, University of California, BI Doricko, drillers, Terra Seco, Thiel Foundation, Terra, tech's, Weather Locations: Vegas, Tennessee, El Segundo, Los Angeles, America, Silicon, Santa Clarita, Rainmaker, Beijing, Colorado, California, Smoky, El Segundo Beach, North Carolina, Texas, Stamford , Connecticut, New, Costa, Berkeley, Christianity, Fort Worth , Texas, Terra Seco, drawdowns, Lake Mead, Las Vegas, Phoenix, Juul, Fresno, San Jose, Dubai, UAE, Midwest, West Texas, New Mexico , Arizona , Nevada, Amsterdam, Milan

☆ Jim Cramer reflects on Big Tech's bull run as Nvidia notches a record close
▼ + stars: | 2024-10-14 | by ( Jim Cramer | ) www.cnbc.com time to read: 1 min

In this videoShare Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailJim Cramer reflects on Big Tech's bull run as Nvidia notches a record close'Mad Money' host Jim Cramer looks at Big Tech's bull run after another record day for the market.

Persons: Jim Cramer Organizations: Nvidia

☆ Insider Today: Robotaxi reality check
▼ + stars: | 2024-10-13 | by ( Matt Turner | ) www.businessinsider.com time to read: +5 min

On the agenda today:But first: Elon Musk's robotaxi got lost on the way to Wall Street. This week's dispatchTesla's upcoming Robotaxi TeslaRobotaxi dreams meet Wall Street realityElon Musk unveiled Tesla's robotaxi, along with a robovan and updates to its humanoid robot, at a flashy event in Los Angeles this week. Wall Street wasn't buying it. AdvertisementIt's tough to bet against Elon Musk, as many on Wall Street have discovered. Wall Street is taking note, and Amazon could soon face pressure to return some of its cash with buybacks or dividends.

Persons: —, Microsoft's, Elon Musk's robotaxi, Tesla, Elon Musk, Musk, Alyssa Powell, Anand Selva, He's, who've, Selva, Chelsea Jia Feng, that's, Natalie Ammari, Vishal Persaud, SunPower, it's, Ibrahim Rashid Organizations: Business, Service, Warner Bros, Detroit, Elon, Citi Citi Bank, Getty, Citi, Big, Microsoft Locations: Los Angeles, Burbank, America

☆ OpenAI chair Bret Taylor talks AI agents, regulation and the tech's current boom
▼ + stars: | 2024-10-10 | by ( Ashley Capoot | In | ) www.cnbc.com time to read: +2 min

Bret Taylor, board chairman of OpenAI, joined CNBC's Squawk on the Street Thursday to discuss his artificial intelligence startup Sierra. Taylor co-founded Sierra in March of 2023, and it aims to help companies build AI agents that can interface directly with their customers. AI agents vary in their complexity, but they can generally help users answer questions, automate processes and perform specific tasks, according to the company's website. Sierra is already valued at around $4 billion, and Taylor said he is excited to build an "enduring company." Taylor joined OpenAI's board after the company's CEO Sam Altman was briefly ousted last fall.

Persons: Bret Taylor, CNBC's Squawk, Taylor, We're, Sam Altman, Mira Murati Organizations: OpenAI, Sierra, Google, Big Tech Locations: Silicon, U.S

☆ Hurricane Milton isn't the end of our destructive storm season. There's likely more to come.
▼ + stars: | 2024-10-09 | by ( Jessica Orwig | ) www.businessinsider.com time to read: +6 min

AdvertisementThen hurricane season went quiet. There were no named storms between August 13 and September 3 — typically around when hurricane season is reaching its peak. CHANDAN KHANNA/Getty ImagesAt the start of the Atlantic hurricane season in June, NOAA predicted up to 13 hurricanes by the season's end. Joe Raedle/Getty ImagesThis year's unusual hurricane season may be a sign of things to come. AdvertisementRosencrans said that there's a large window for peak hurricane season, and the peak varies each year.

Persons: Milton, We've, Hurricane Milton, Hurricane Helene, Kelly Núñez Ocasio, What's, Debby, Ernesto, Hurricanes Helene, Niña, it's, Matthew Rosencrans, CHANDAN KHANNA, Rosencrans, Stephanie Zick, It's, Núñez Ocasio, Helene, Joe Raedle Organizations: NOAA, Service, Atlantic, Texas, University's Department, Atmospheric Sciences, Atmospheric Administration, Hurricanes, Colorado State University's Department of Atmospheric, Virginia Tech's Department of Geology Locations: Hurricane, Florida, Pacific, Florida's, Bend, Gulf of Mexico, Caribbean, Hurricane Milton, Gulf, St, Petersburg , Florida

☆ Amazon is becoming Big Tech's king of cash, and Wall Street wants a piece of it
▼ + stars: | 2024-10-09 | by ( Eugene Kim | ) www.businessinsider.com time to read: +6 min

Amazon's cash balance is expected to reach almost $400 billion by 2027, far outpacing tech rivals. AdvertisementAmazon's ballooning cash balance is drawing Wall Street's attention. By 2027, Amazon is forecast to have almost $400 billion in cash, far outpacing its Big Tech rivals. Despite the "remarkable" growth in Amazon's cash balance, the company hasn't been as aggressive as other tech companies in rewarding shareholders, he noted. During an April call with analysts, Amazon CFO Brian Olsavsky addressed the question about shareholder returns.

Persons: —, Wall, Mark Mahaney, Mahaney, Evercore's Mahaney, hasn't, Mark Shmulik, Bernstein, Morgan Stanley, Gene Munster, Munster, Andy Jassy's, Brian Olsavsky, Jassy, Olsavsky, Deepwater's Munster Organizations: Service, P Global Market Intelligence, Microsoft, Amazon, Big Tech, Apple, Deepwater Asset Management, Federal Trade Commission, Meta

☆ Hurricane Milton morphed into a Category 5 in 2 days. Take a look at the storm's rapid evolution from space.
▼ + stars: | 2024-10-08 | by ( Jessica Orwig | Jenny Mcgrath | ) www.businessinsider.com time to read: +5 min

Hurricane Milton, now a Category 4, is expected to hit Florida's west coast Wednesday. Hurricane Milton rapidly intensified to a Category 5 storm on Monday, leading Florida Gov. AdvertisementNOAA's GOES-16 satellite is tracking Hurricane Milton from space. Hurricane Milton underwent an explosive intensification within 48 hours from a tropical storm to a Category 5. By Tuesday morning, Hurricane Milton had lost some of its strength and is now a Category 4.

Persons: Milton, —, Hurricane Helene, Hurricane Milton, Ron DeSantis, Hurricane Wilma, Hurricane Felix, Stephanie Zick, Zick, Matthew Rosencrans, that's, Rosencrans Organizations: Service, Florida Gov, National Hurricane Center, NOAA, Milton, Hurricane, Virginia Tech's Department of Geology, Astronauts, Space, Hurricane Milton, NHC Locations: Milton, Gulf of Mexico, Hurricane, Florida, Charlotte, Hillsborough, Manatee, Gulf, Mexico, Tampa, Tampa Bay

☆ Adtech is undergoing an exec shake-up as investors seize control and startups enter a new era
▼ + stars: | 2024-10-07 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +9 min

Louisa Wong stepped down as chief executive of Gamut Capital-owned XR Xtreme Reach in August. In July, Dave Clark left his role as chief executive of Triplelift. Those experts — bankers, adtech executives, and consultants — told Business Insider that the revolving door is likely to continue over the next six months as investors press adtech companies for growth. AdvertisementAs TV viewing grew fragmented, several adtech companies that took on investment in recent years positioned themselves as rivals to ratings giant Nielsen. The increasing complexity for advertisers offers opportunities for adtech companies to innovate.

Persons: —, there's, Louisa Wong, Chandler Bigelow, Doug Knopper, Jo Kinsella, Dave Clark, Triplelift, Eric Roza, Ross McCray, Peter Liguori, Axios, Chris Karl, Blackstone, Mark Wright, Wright, Karl, JEGI, Prohaska's Wright, Nielsen, hasn't, There's, Megan Clarken, Criteo, Domenic Venuto Organizations: CTV, Service, Vista Equity, Vista Credit Partners, Google, Prohaska Consulting, Public, CIL Management, Amazon, Nielsen, Walmart, Progress Partners, Horizon Media

☆ Google Search's new AI makeover is the latest change the rest of the internet needs to navigate
▼ + stars: | 2024-10-04 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +8 min

In today's big story, Google Search is going to look a whole lot different thanks to generative AI . According to Rhiannon Bell, the vice president of user experience for Google Search, it's a "pretty dramatic shift from where we were before." AdvertisementAnd yes, in case you were wondering if it was coming, Google is going to start putting ads in its AI Search results — but only when Google deems them relevant. Google's new AI-organized search results GoogleSearch's revamp addresses a big concern for the rest of the internet. One survey conducted earlier this year found 60% of people who used Google's AI search found it more effective than non-AI powered Search.

Persons: —, Morgan Stanley, Tyler Le, Hugh Langley, Tech's, Hugh, Rhiannon Bell, Gen, Jenny Chang, Rodriguez, Ned Davis, Kalshi, Andy Jassy F, Carter Smith, Chelsea Jia Feng, Andy Jassy, Marc Andreessen, he's, Alyssa Powell, dockworkers, hasn't, Dan DeFrancesco, Jordan Parker Erb, Hallam Bullock, Milan Sehmbi, Amanda Yen Organizations: Business, Service, Costco, Tech, Google, Getty, Ned, Ned Davis Research, CFTC, Bloomberg, Getty Images, Amazon, LinkedIn, YouTube, EU . US Department of Labor Locations: China, San Francisco, EU, New York, London

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