[1/4] The interior of the BYD HAN EV is displayed as the Chinese electric-vehicle producer announces its expansion to the consumer market next year in Mexico, in Toluca, Mexico November 29, 2022.
As per Mexico's Automotive Industry Association, just 4.5% of cars sold in the first eight months of this year were hybrid, or around 31,000 of nearly 693,000 sold in total.
While BYD declined to name starting prices of its vehicles in Mexico, Zou stressed the company's affordability.
BYD's Zou also said the company aimed to sell cars through 15 licensed dealers in Mexico by the end of 2023 and hit 30 by 2024.
Zou said as U.S. states such as California go fully electric, Mexico — which produces a vast amount of cars for its northern neighbors — will likely follow.