The New York Stock Exchange welcomes executives and guests of Roblox in celebration of its direct listing, March 10, 2021.
Roblox , the popular kid's gaming platform that generates billions of dollars a year in the virtual world, is getting real.
The company said on Friday that some game developers on the platform will be able to charge users real money rather than relying on payments through Roblox's digital currency called Robux.
Game creators can now more easily sell to users without dealing with an intermediary virtual currency.
It's part of the company's ambitious plans to facilitate 10% of all global gaming content sales through the Roblox platform and reach 300 million daily active users.
Persons:
Manuel Bronstein
Organizations:
New York Stock Exchange, Roblox
Locations:
San Jose , California