DIRS.INFO The most relevant business & tech news

☆ Embraer maintains 2023 outlook but deliveries seen at low end of guidance
▼ + stars: | 2023-11-06 | by ( ) www.reuters.com time to read: +2 min

An Embraer logo is pictured during the European Business Aviation Convention & Exhibition (EBACE) in Geneva, Switzerland, May 23, 2022. Embraer earlier in the day reported third-quarter adjusted net income of $32.9 million, up 34% from a year earlier, with net revenue jumping 38% in the period to $1.28 billion. Embraer delivered 43 aircraft in the quarter that ended in September, up 30% from the same period of 2022, including 15 commercial and 28 executive jets. CEO Francisco Gomes Neto told Reuters last month that the firm was confident it would meet its outlook for aircraft deliveries in 2023, seen growing by about a quarter, and expects to be able to maintain that pace next year. ($1 = 4.9007 reais)Reporting by Gabriel Araujo; Editing by Louise Heavens, David Goodman, Chizu Nomiyama and Jan HarveyOur Standards: The Thomson Reuters Trust Principles.

Persons: Denis Balibouse, Antonio Carlos Garcia, Garcia, TD Cowen, Cai von Rumohr, Francisco Gomes Neto, Gabriel Araujo, Louise Heavens, David Goodman, Chizu Nomiyama, Jan Harvey Organizations: Embraer, European Business Aviation Convention, REUTERS, SAO PAULO, EMBR3, Boeing, Airbus, Reuters, Thomson Locations: Geneva, Switzerland

☆ How to Make the Most of the Morning Light
▼ + stars: | 2023-11-03 | by ( Remy Tumin | More About Remy Tumin | ) www.nytimes.com time to read: +1 min

The dread sets in around 4 p.m., as the sun inches closer to the horizon and starts to wind down for the day. The end of Daylight Saving Time every fall can feel like something out of a Stephen King novel. We decided to talk to some experts about how to cope with the time change and the dwindling daylight. “Morning light is really good for your health” and is a great mood booster, said Dr. Jennifer Martin, a psychologist and professor of medicine at the University of California, Los Angeles. “Our internal clock is really set by light and it is very sensitive.

Persons: Stephen King, ” Mr, King, Jennifer Martin, ” Organizations: University of California Locations: ”, United States, Los Angeles

☆ Premarket stocks: American inequality is rising despite higher wages
▼ + stars: | 2023-11-01 | by ( Nicole Goodkind | ) edition.cnn.com time to read: +7 min

The median (or mid-point) net worth for households has also increased. And while the median net worth has increased significantly, it’s still under $200,000 — far short of the estimated amount Americans should have in retirement savings. Bud Light sales keep sinkingBud Light continues to drag on Anheuser-Busch InBev’s bottom line in the United States, reports my colleague Jordan Valinsky. In the summer, Bud Light lost its long-held top-selling American beer title to rival Modelo. In an effort to jumpstart sales, Bud Light has been rolling out marketing campaigns and partnerships it thinks will placate fans.

Persons: it’s, ”, “ Consumers, ” Dana Peterson, Bud, Bud Light, Jordan Valinsky, Dylan Mulvaney, Elisabeth Buchwald, Biden, ’ Organizations: CNN Business, Bell, New York CNN, Labor Department, Consumer Finances, Governors, Federal Reserve, Conference, Board, “, Conference Board, Wall, Dow, Nasdaq, Bud Light, Anheuser, Busch, InBev, Modelo, Beer Business, NFL, UFC Locations: New York, Black, United States

☆ Bud Light sales keep sinking
▼ + stars: | 2023-10-31 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +2 min

New York CNN —Bud Light continues to drag Anheuser-Busch InBev’s bottom line in the United States, but the world’s biggest brewer’s sales rose because of higher prices. The company reported a 13.5% decline in third-quarter US revenue per 100 liters, a key measure of beer sales, as an ongoing backlash to Bud Light continues. The brand’s customers turned their backs on Bud Light after the company partnered with a transgender influencer – and then muddled its response. Tuesday’s report painted a bleak picture for Bud Light, sales and shipments of which have weakened dramatically since its brief and limited partnership with trans influencer Dylan Mulvaney in the spring. Sales of Bud Light are still sinking, with volumes down 30% year-over-year for the four weeks ending on October 7, according to NIQ data given to Beer Business Daily newsletter.

Persons: Bud Light, –, Dylan Mulvaney Organizations: New, New York CNN, Anheuser, Busch, InBev, Modelo, UFC, Beer Business, BUD Locations: New York, United States, East, Africa, Asia, Pacific, Europe

☆ Bud Light tries for a comeback with a focus on sports and concerts
▼ + stars: | 2023-10-31 | by ( Stefan Sykes | ) www.cnbc.com time to read: +3 min

The company's revenue fell nearly 14% from July to September in the U.S., its largest market, as Bud Light sales sank. Bud Light sales started falling in April after a conservative boycott of the brewer's partnership with transgender influencer Dylan Mulvaney. Anheuser-Busch is now trying to turn around the brand's fortunes by marketing Bud Light through platforms it considers uncontroversial. Moving forward, the company plans to promote Bud Light at events like football games and concerts, he said. "This was the result of one campaign," he said of the Mulvaney partnership, which featured her face on a Bud Light can.

Persons: Light, Bud, influencer Dylan Mulvaney, Bud Light, Bump, Michel Doukeris, Folds, Doukeris, Wall Organizations: Anheuser, Busch InBev, U.S, Bud Light, Modelo Especial, U.S . Bud, Nielsen, Bump Williams Consulting, CNBC, Busch, NFL, Stagecoach, Revenue Locations: U.S, Mulvaney

☆ Daylight Saving Time may be a literal headache for you. Here’s why
▼ + stars: | 2023-10-26 | by ( Madeline Holcombe | ) edition.cnn.com time to read: +5 min

The end of Daylight Saving Time is typically a trigger for cluster headaches. Cluster headache attacks can occur every day for six to eight weeks and then go away in a cluster cycle. The theory is that you can actually trigger a cycle by switching the time with Daylight Saving Time. CNN: Why does Daylight Saving Time have such an impact? It’s important to realize that it’s not just Daylight Saving (Time) changes that can trigger these attacks, even changing time zones can trigger cluster headaches.

Persons: Rajkumar Dasgupta, Catherine McQueen, Dasgupta, it’s Organizations: CNN, University of Southern California Keck School of Medicine, Daylight Locations: Los Angeles

LIN YTD mountain Linde YTD Bottom line Industrial gas giant Linde (LIN) delivered the kind of quarter we've come to expect: Double-digit earnings growth and a lift to its profit guidance. While the top-line sales figure was light, Linde's strong operating margin expansion in the quarter more than made up for it. In good economic times and bad, Linde's model of continued margin expansion with project growth has enabled earnings per share growth of at least 10% annually. That means the current backlog of $4.5 billion should be worth a few percentage points of earnings growth next year. Linde sees fourth-quarter earnings per share falling to between $3.38 and $3.48, compared with the $3.46 consensus estimate from analysts.

Persons: Linde, Jim Cramer, Jim, Matt White, Sanjiv Lamba, Lamba, Wall, —, Jim Cramer's Organizations: LIN, Linde, Morning, Management, CNBC, Tanks, Bloomberg, Getty

NEW YORK (AP) — Bud Light is set to return as the official beer of the UFC in the U.S. next year as the brand tries to recover from a conservative backlash to a promotion with a transgender influencer. Under a new multiyear marketing deal between the promoter of mixed martial arts fights and Bud Light maker Anheuser-Busch, the brewer will become the UFC's “Official Beer Partner” in the U.S. starting Jan. 1, the two companies announced. Bud Light has also faced backlash from Mulvaney’s supporters and LGBTQ+ rights groups, who say the company didn’t do enough to support her. In June, Bud Light lost its place as America’s best-selling beer after more than two decades, slipping into second place behind Mexican lager Modelo Especial. As Bud Light sales plunged, Anheuser-Busch InBev reported a 10.5% fall in U.S. revenue for this year's second quarter.

Persons: Bud Light, Dana White, influencer Dylan Mulvaney, Bud, Stella Artois, Corona Organizations: UFC, Anheuser, Busch, InBev, Bloomberg, Crypto.com, Modelo Especial, Constellation Brands, Busch InBev, Bud Light Locations: U.S

☆ Anheuser-Busch and UFC strike multiyear partnership, as brewer tries to turn around Bud Light sales
▼ + stars: | 2023-10-24 | by ( Stefan Sykes | ) www.cnbc.com time to read: +2 min

Anheuser-Busch InBev's Bud Light will again become the official beer sponsor for the Ultimate Fighting Championship with a six-year marketing partnership, the companies announced Tuesday. As part of the agreement, Bud Light will receive exclusive and prominent branding at UFC fights and events, as well as in-arena promotion. The agreement comes on the heels of a conservative boycott against Anheuser-Busch's Bud Light that began this spring when the brand partnered with transgender influencer Dylan Mulvaney. The partnership grants Bud Light visibility in an estimated 900 million TV households in more than 170 countries. "Anheuser-Busch and Bud Light were UFC's original beer sponsors more than fifteen years ago.

Persons: Busch, Bud Light, Bud, influencer Dylan Mulvaney, Dana White, Donald Trump's, Brendan Whitworth, White Organizations: Anheuser, CNBC, UFC, Modelo Especial, U.S, Busch, Modelo, Constellation Brands, Holdings Inc, Bud Locations: Las Vegas

☆ Why the US kept Daylight Saving Time
▼ + stars: | 2023-10-22 | by ( Katia Hetter | Stephen Mays | ) edition.cnn.com time to read: +5 min

The current March to November system that the US follows began in 2007, but the concept of “saving daylight” is much older. Pro tip: It’s Daylight Saving Time, with singular use of “saving,” not “savings.”Reasons for Daylight Saving TimeDon't forget to reset your alarm clock. Jasmin Merdan/Moment RF/Getty ImagesThe US kept Daylight Saving Time permanent during most of World War II. Why do we need Daylight Saving TimeStudies over the last 25 years have shown the one-hour change disrupts body rhythms tuned to Earth’s rotation, adding fuel to the debate over whether having Daylight Saving Time in any form is a good idea. Although saving energy was often put out as a reason to have Daylight Saving Time, the energy saved isn’t much — if anything at all.

Persons: CNN — It’s, ”, Jasmin Merdan, Gallup, Richard Nixon, Florida’s Organizations: CNN, US Department of Transportation’s Bureau of Transportation Statistics, Getty, Studies, Daylight Locations: United States, Europe, ” Hawaii, Arizona, Pacific, Caribbean

☆ Are vampires real? Scientists have linked diseases and decomposition to all the historical tropes of Nosferatu
▼ + stars: | 2023-10-21 | by ( Jenny Mcgrath | ) www.businessinsider.com time to read: +11 min

Vampires were very real to people in the past, but there are many ways science can explain their characteristics, whether they come from folklore or fiction. But many modern notions of vampires started with the 1700s media frenzy and continued with "Dracula" and other tales. "It's not like a vampire disease where people are wandering the earth for years and years getting to look more and more like vampires," he said. AdvertisementAdvertisementWhile sunlight sapped the count's powers, it was not until the 1922 film "Nosferatu" that the sun's rays killed vampires. As scientists began to learn and understand more about the body and death, stories about vampires started to evolve.

Persons: —, Varney, Michael Hefferon, They're, Hefferon, Michael Bell, Bram Stoker, Dracula, Stoker, Vlad the, Abraham Van Helsing, Vlad III, Vlad, Bram Stoker's, Emily Gerard, Marion McGarry, Charlotte, Charlotte Stoker's, McGarry, sickles, Mercy Bell, she'd, bloating, John Polidori, debonair Lord Ruthven, Lord Byron, Ruthven Organizations: Service, Getty, Dermatology Locations: Serbia, Vienna, Berlin, Paris, London, Romania, Serbian, Austria, Poland, Exeter , Rhode Island

Fund managers sold a total of 57 million barrels over latest two weeks after having purchased 398 million barrels over the previous 12 weeks since the end of June. Hedge funds and other money managers sold the equivalent of 3 million barrels over the week ended Oct. 3. Fund managers have sold gasoline in each of the latest three weeks by a total of 22 million barrels since Sept. 12. As a result, the net position has been cut to 48 million barrels (42nd percentile) from 71 million (77th percentile). Funds held a net long position of just 9 billion cubic feet (32nd percentile since 2010) down from a recent high of 743 billion cubic feet (48th percentile) on July 11.

Persons: Cushing, Brent, John Kemp, Bernadette Baum Organizations: REUTERS, ICE, U.S, Henry Hub, U.S . Commodity Futures Trading Commission, Funds, Thomson, Reuters Locations: Cushing , Oklahoma, U.S, Israel, Chartbook, Brent, NYMEX, Louisiana, Pacific, United States

☆ Bank of America upgrades AB InBev, sees margins expanding as brewer leaves Bud Light backlash behind
▼ + stars: | 2023-09-29 | by ( Hakyung Kim | ) www.cnbc.com time to read: +2 min

Anheuser-Busch InBev is approaching a margins inflection point, supporting a stock rerating for the world's largest beer maker, according to Bank of America. The analyst added that the permanent profit hit, estimated to exceed $1 billion, from the Bud Light backlash in the U.S. this year is now part of the base case. Without the Bud Light issue, Pistacchi estimates Anheuser-Busch could have expanded its margins by more than 30 basis points above its current forecasts. U.S.-listed shares of AB InBev are down more than 10% this year as Bud Light sales took a hit. BUD YTD mountain BUD in 2023 —CNBC's Michael Bloom contributed to this report.

Persons: Andrea Pistacchi, Pistacchi, Bud, BUD YTD, BUD, —, Michael Bloom Organizations: Anheuser, Busch InBev, Bank of America, ABI, Argentine, Bud, Busch, InBev, Bud Light Locations: U.S, LatAm, . U.S

☆ Temasek unit raises $3.3 bln in flagship fund investing in China
▼ + stars: | 2023-09-28 | by ( ) www.reuters.com time to read: +2 min

SINGAPORE, Sept 28 (Reuters) - Singapore state investment firm Temasek's (TEM.UL) wholly owned unit True Light Capital said on Thursday it raised $3.3 billion in its flagship fund that invests in Greater China and has now closed it to new capital. The Singapore-based asset manager said in a statement the True Light Fund I secured capital from global investors including sovereign wealth funds, foundations, financial institutions, and family offices. The closing of the fund indicates that True Light can now focus on investing the capital. The fund will invest alongside Temasek in opportunities related to Greater China, True Light said. It invests directly in private and public equity as well as indirectly through private equity and venture funds, it added.

Persons: Yeo Chee Kian, Yibing Wu, Yantoultra Ngui, Muralikumar Organizations: U.S, Temasek, Milken Institute Asia, Thomson Locations: SINGAPORE, Singapore, Greater China, China, Taiwan

☆ Bill Gates made a nearly $100 million bet on Bud Light
▼ + stars: | 2023-09-06 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +2 min

Gates bought the stock around the time A-B reported earnings that fully encompassed the fallout from Bud Light’s partnership with transgender influencer Dylan Mulvaney. Last month, A-B said that its US revenue fell 10% in the second quarter, hampered by falling Bud Light sales. A few weeks later, Modelo overtook Bud Light in sales at grocery and beer stores, according to NIQ data, marking the first time Modelo has ever beaten Bud Light on a year-to-date basis. However, the difference is slim with Modelo holding 8.34% share of dollars spent on beer vs. 8.28% for Bud Light through August 12. Gates, who has previously admitted that he’s “not a big beer drinker,” has bought other beer brands too.

Persons: Bud Light’s, Bill Gates, Melinda Gates, Gates, influencer Dylan Mulvaney, Bud, Bud Light, he’s, ” Organizations: New, New York CNN, Anheuser, Busch, Melinda Gates Foundation Trust, Revenue, Modelo, Bud Light, Heineken Holding Locations: New York, North America, Canada, United States

☆ Dylan Mulvaney — whose Bud Light promotion led to conservative protests — cracked a beer joke after winning a Streamy Award
▼ + stars: | 2023-08-28 | by ( Rebecca Cohen | Grace Mayer | ) www.businessinsider.com time to read: +3 min

Dylan Mulvaney won the 2023 Streamy Award for Breakout Creator. The trans creator may have been referring to her Bud Light ad campaign that has been overshadowed by conservative protests. Mulvaney took home the award for breakout creator at the Sunday night award ceremony, beating out TikTok it girl Alex Earle and Jake Shane — a.k.a. Conservative critics called for a boycott of the Bud Light brand, and LGBTQ+ advocates called on Bud Light to make clear its support for the LGBTQ+ community. The Bud Light controversy may be dying down: Bud Light sales took a hit in the months following the April post, but are now showing signs of a rebound.

Persons: Dylan Mulvaney, Bud, Mulvaney, Alex Earle, Jake Shane — a.k.a, Drew Afualo, Keith Lee, she'd, there's, I'm, Bud Light, Bud Light's Organizations: Service, Bud Light Locations: Wall, Silicon

☆ TikToker who took his 140-pound Great Dane on an American Airlines flight says he's been the target of online harassment and 'bullying'
▼ + stars: | 2023-08-19 | by ( Nathan Rennolds | ) www.businessinsider.com time to read: +3 min

Gabriel Bogner took his Great Dane pet on a flight from LA to New York. Bogner said he's received an online backlash since posting a TikTok of the flight. A man who took his 140-pound Great Dane on a flight from Los Angeles to New York said he's faced a torrent of online backlash and harassment since he posted a TikTok showing the trip. In the video, Bogner gives a rundown of his relationship with Darwin to try and address some of the comments he's received. It says dogs that only "provide comfort or emotional support do not qualify as service animals under the ADA."

Persons: Gabriel Bogner, Great Dane, Darwin, Bogner, he's, Dane, I've, Bogner's Organizations: Morning, American Airlines, South West News Service, New York Locations: LA, New York, Los Angeles

☆ Fall in Bud Light Sales Puts Dent in Beer Maker’s Earnings
▼ + stars: | 2023-08-03 | by ( J. Edward Moreno | More About J. Edward Moreno | ) www.nytimes.com time to read: +1 min

Anheuser-Busch InBev, the global beer-making giant, on Thursday reported a sharp drop in sales and profit in the United States, as it counted the cost of a conservative-led boycott of Bud Light after the company’s collaboration with a transgender influencer. Bud Light has faced a backlash from conservative commentators and celebrities after Dylan Mulvaney, a transgender influencer, posted a promotion for the beer on social media in April. Bud Light was dethroned by Modelo Especial as the nation’s top-selling beer in retail sales in June. Constellation Brands, which sells Modelo in the United States, reported 7.5 percent growth in beer volumes in its most recent quarter, which ended on May 31, compared with the same period last year. Overall volume at Anheuser-Busch, which also sells Beck’s, Michelob, Stella Artois and many other brands, fell by more than 1 percent in the three months through June.

Persons: Bud Light, Busch, “, Dylan Mulvaney, Anheuser Busch, Stella Artois Organizations: Anheuser, Busch InBev, U.S, Modelo Especial, Constellation Brands, Modelo, Busch Locations: United States

☆ ‘Birds Are My Eyesight’
▼ + stars: | 2023-08-03 | by ( Alexandra Marvar | ) www.nytimes.com time to read: +14 min

‘Birds Are My Eyesight’ For some blind birders, avian soundscapes are a way to map the world around them. Cheer up, cheer, cheer. Pretty, pretty, pretty, pretty.” Northern Cardinal Watch here! Pretty, pretty, pretty, pretty, pretty, pretty, pretty, pretty. To some, the Northern cardinal sounds like it’s saying “pretty, pretty, pretty.” Audubon Vermont compares its call to a Star Wars light saber.

Persons: Susan Glass, ”, “, Michael Hurben Ms, Glass, martin, lockdowns, Sarah Courchesne, Courchesne, Freya McGregor, birdsong, Jim Wilson, cheerily, Robin Cheer, Jerry Berrier, Berrier, Berrier's, Kayana, Berrier’s, ’, Jerry Berrier Mr, that’s, ” Mr, ‘, ’ ”, I’ve, ” Trevor Attenberg, Mr, Attenberg, Hurben, —, Michael Hurben, Claire Strohmeyer, piha, trekked, Werner Herzog’s, “ Aguirre, I’ll Organizations: West Valley Community College, Massachusetts Audubon, New York Times, Audubon Society, New Haven Birding Club, ”, “, The New York Times, Baltimore oriole, Indiana University of Pennsylvania, Cornell University, Watch, Audubon, Star, Ornithologists Locations: Saratoga , Calif, Pittsburgh, Erie, Michigan, Massachusetts, Newburyport, Cape Cod, Colombian, Ipswich, Malden , Mass, Audubon Vermont, Portland ,, Mexican, U.S, California, Bloomington, Minn, Cape, N.J, Brazil

☆ Miller Light brewer benefits from Bud Light’s turmoil
▼ + stars: | 2023-08-01 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +2 min

That’s a drastic change from the same quarter a year ago, when Bud Light sales were higher than Coors Light and Miller Light sales combined. Net income for the second quarter grew to $342 million, up from $47 million in the same period a year earlier. Since then, sales of Bud Light have been consistently falling by more than 20% every week (compared to the same week prior) since April. In May, the seemingly unthinkable happened: Modelo Especial displaced Bud Light from its top-selling spot in the United States for the first time, ending a roughly two-decade run for Bud Light. The beer giant is set to announce earnings — which will fully cover the Bud Light sales slide — on Thursday.

Persons: Bud, That’s, Molson Coors, Bud Light’s, Bud Light Organizations: New, New York CNN, Molson Coors, Miller, Coors, Anheuser Busch, TAP, Light, Modelo Especial, Bud Light, Molson, Bud, Constellation Brands, Corona Locations: New York, United States

☆ Heineken CEO on Bud Light campaign fallout: 'You need to stand for your values'
▼ + stars: | 2023-07-31 | by ( Jenni Reid | ) www.cnbc.com time to read: +1 min

Heineken's chief executive says the company has learnt lessons from the social media controversy around a campaign for rival beer Bud Light — but still believes businesses should stand up for their "values." And that's affecting all players, all actors in society, also businesses and also brands," Dolf van den Brink told CNBC's "Squawk Box Europe." And at the same time, you need to stand for your values and your principles. Bud Light lost its spot as the top-selling beer in the U.S. in May, after conservatives boycotted the brand following a brief product placement deal with transgender social media influencer Dylan Mulvaney. Bud Light sales fell 24.6% in the period year-on-year, according to NielsenIQ data from consulting firm Bump Williams.

Persons: Bud Light, van den Brink, CNBC's, influencer Dylan Mulvaney, Bump Williams Locations: U.S

☆ Bud Light maker to lay off hundreds of US corporate staff after sales slump - CNN
▼ + stars: | 2023-07-27 | by ( ) www.reuters.com time to read: +1 min

[1/2] FiILE PHOTO: Cans of AB InBev's Bud Light hard seltzer are displayed in a fridge in Jewel-Osco supermarket in Chicago, Illinois, U.S. October 21, 2020. Picture taken October 21, 2020. REUTERS/Richa NaiduJuly 26 (Reuters) - Anheuser-Busch InBev (ABI.BR), whose Bud Light sales have recently slumped in the United States, will lay off hundreds of corporate staff in the country, CNN reported on Wednesday citing a company statement. The job cuts would represent less than 2% of total employees at the world's largest brewer, but would not include frontline staff like brewery and warehouse staff, drivers, field sales among others, CNN reported. Reporting by Gokul Pisharody in Bengaluru; Editing by Nivedita BhattacharjeeOur Standards: The Thomson Reuters Trust Principles.

Persons: Bud, seltzer, Richa Naidu, Bud Light, influencer Dylan Mulvaney, Gokul, Nivedita Organizations: REUTERS, Anheuser, Busch InBev, CNN, Busch, Budweiser, Constellation Brands, Modelo Especial, Thomson Locations: Chicago , Illinois, U.S, United States, Bengaluru

☆ Bud Light owner laid off hundreds of US workers, following months of backlash
▼ + stars: | 2023-07-27 | by ( Grace Mayer | ) www.businessinsider.com time to read: +2 min

The Bud Light owner has faced months of lagging US sales since April. The backlash began after transgender influencer Dylan Mulvaney posted a Bud Light promotion. The beer company has faced lagging sales and backlash after Bud Light's promotion with Dylan Mulvaney, a transgender influencer. The decision follows a months-long plunge in Bud Light sales. Bud Light has been embroiled in backlash since April when Mulvaney posted a Bud Light promotion on her Instagram.

Persons: Bud, influencer Dylan Mulvaney, Bud Light, Bud Light's, Dylan Mulvaney, Brendan Whitworth, —, Mulvaney Organizations: Anheuser, Busch, Wall Street Journal, Service, Privacy, Corporate, Bud Light, Modelo Especial Locations: Wall, Silicon, Mexican

☆ Bud Light maker Anheuser-Busch to lay off hundreds of corporate staff
▼ + stars: | 2023-07-27 | by ( Stefan Sykes | ) www.cnbc.com time to read: +3 min

An employee adjusts bottles of Bud Light beer at an Anheuser-Busch InBev facility in Virginia, Aug. 8, 2018. Beverage giant Anheuser-Busch InBev announced it will lay off hundreds of corporate employees as sales of its flagship lager Bud Light falter. Bud Light sales have sagged following a conservative boycott over its March Madness partnership with transgender social media influencer Dylan Mulvaney. Bud Light had 7% market share during that same period, the data found. The firm also found Bud Light sales dropped 28% for the week ending June 24 when compared with the same period last year.

Persons: Bud Light, Busch, Brendan Whitworth, Bud, influencer Dylan Mulvaney, Mulvaney, Bump Williams, Ron DeSantis, DeSantis, Bud Light's, —, Kevin Breuninger Organizations: Anheuser, Busch InBev, Beverage, CNBC, Busch, Constellation Brands, Modelo, Bud Light, Florida Gov, State Board of Administration, Mulvaney Locations: Virginia, U.S, Florida

☆ Here’s how Bud Light became the latest corporate bogeyman for Ron DeSantis
▼ + stars: | 2023-07-21 | by ( Danielle Wiener-Bronner | ) edition.cnn.com time to read: +10 min

Partnering with a young, popular trans woman could help a brand like Bud Light reach a more youthful demographic. But because Bud Light managed to alienate everyone, it hasn’t gotten the benefit of a buycott. In the week ending on July 8, Bud Light sales, by dollar, fell nearly 24% year-over-year, according to data provided by Williams. Others are more breezy, showing people enjoying Bud Light despite the inconveniences of summer (sunburn, thunderstorm). Bud Light is “coming back,” said Marcel Marcondes, AB InBev’s chief marketing officer, during the Cannes Lions International Festival of Creativity in June.

Persons: Ron DeSantis, Bud Light, influencer Dylan Mulvaney, Bud, BUD, “, Mulvaney, Lamar Taylor, “ prudently, DeSantis, Taylor, Scott Olson, Bud Light’s, Dylan Mulvaney, Anheuser Bush, — Anheuser, Brendan Whitworth, ”, LIV, Rob Carr, buycotts, hasn’t, Bump Williams, Williams, Busch, Whitworth, ” Whitworth, Marcel Marcondes, ” Daniel Korschun, ” Korschun, Erin Reed, Elon Musk, he’s Organizations: New, New York CNN, Florida Gov, Republican, Bud Light, Anheuser, Busch InBev, State Board of Administration, AB InBev, CNN, Busch, “ Anheuser, Gallup, — Anheuser Busch’s, America, Trump National Golf Club, Modelo Especial, InBev’s, Cannes Lions International, Creativity, Drexel University, InBev, Republicans, Target, Twitter, Tesla, Disney Locations: New York, Florida, Sterling , Virginia, Central Florida

Search resuls for: "Light SA"

25 mentions found