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☆ How MTV Broke News for a Generation
▼ + stars: | 2023-05-11 | by ( Remy Tumin | ) www.nytimes.com time to read: +1 min

A little over a year into his first term, President Bill Clinton made good on a promise to return to MTV if young voters sent him to the White House. The town hall-style program in 1994 was meant to focus on violence in America, but it was a question of personal preference that made headlines and helped put MTV News on the media map. Now, a generation after MTV News bridged the gap between news and pop culture, Paramount, the network’s parent company, announced this week that it was shuttering the news service. They brought viewers on the presidential campaign trail and face to face with world leaders like Yasir Arafat, and took them into college dorms in New Orleans after Hurricane Katrina. They also embraced the messy chaos of 1990s and early 2000s celebrity, as when Courtney Love interrupted an interview with Madonna.

☆ MTV News is shutting down after 36 years — take a look at its iconic history
▼ + stars: | 2023-05-10 | by ( Jordan Hart | ) www.businessinsider.com time to read: +1 min

Paramount Global announced Tuesday it is shutting down MTV News and cutting 25% of its staff. It gained popularity for covering news in music, entertainment, and eventually politics. After decades of reporting on entertainment news and a history of iconic interviews with A-listers in the music industry, MTV News is shutting down. Paramount Global announced the shutdown on Tuesday, along with the news that it's cutting 25% of its staff, NPR reported. Its subsidiaries include CBS, Nickelodeon, Comedy Central, and Showtime, the latter of which merged with MTV Entertainment Studios in February.

☆ Byron Allen sues McDonald's for allegedly lying about commitment to Black media
▼ + stars: | 2023-05-08 | by ( Jonathan Stempel | ) www.reuters.com time to read: +3 min

[1/2] Byron Allen, Founder, Chairman and CEO of Entertainment Studios and Allen Media Group, speaks at the 2021 Milken Institute Global Conference in Beverly Hills, California, U.S., October 19, 2021. REUTERS/David SwansonMay 8 (Reuters) - The media entrepreneur Byron Allen has filed a second lawsuit against McDonald's Corp (MCD.N) over the fast-food chain's alleged refusal to advertise with Black-owned media. Allen said he would know if McDonald's were honoring that pledge because his Allen Media Group represents more than 90% of Black-owned media. The case are: Weather Group LLC et al v. McDonald's USA LLC, California Superior Court, Los Angeles County, No. 23STCV10045; and Entertainment Studios Networks Inc et al v McDonald's Corp, U.S. District Court, Central District of California, No.

☆ ‘Yellowstone,’ TV’s Hit Western, Will End Its Run After This Season
▼ + stars: | 2023-05-05 | by ( Marc Tracy | ) www.nytimes.com time to read: +1 min

The current season of “Yellowstone,” the Western starring Kevin Costner that became one of the most popular shows on television, will be its last, Paramount announced Friday. The series, which airs on the Paramount Network, will be followed by a new “Yellowstone” sequel — created, like the original, by Taylor Sheridan — that will start in December, Paramount said. The sequel will air on the Paramount Network, a cable channel, and later on the Paramount+ streaming platform. Its Season 4 finale was the most-watched scripted program in 2022, Variety reported, with more than 13 million viewers. And the Season 5 premiere last November exceeded that with more than 17 million viewers, according to Paramount.

One of the really interesting questions here – this will be fascinating – the core of linear TV is sports rights. When you look at the size and scope of the linear TV business, it's huge. Patrick T. Fallon | Afp | Getty ImagesByron Allen, Entertainment Studios founder and CEO: I think linear TV will exist for a very, very long time. Simmons: I believe Apple, out of nowhere, will start making their own awesome televisions that have Apple TV embedded in them. We are witnessing early stages of this dynamic with deals like "NFL Sunday Ticket" on YouTube and the MLS deal with Apple TV.

Between '97 and '02, HBO released TV series like "Sex and the City," "The Wire," and "The Sopranos." Counterprogram, counterprogram, counterprogramFrom its very inception in the early 1970s, HBO executives came to believe that if HBO was to thrive in the long-run, it would have to focus on doing things differently than the big three commercial TV networks: ABC, CBS, and NBC. When HBO executives sent the first episode of "The Sopranos" to a focus group, it scored horribly. The screening was attended by the film's cast, HBO executives, and a collection of Russian dignitaries. Anybody could watch a new TV series from the comfort of their home, and the actors starring in new TV shows were rarely famous.

☆ The streaming wars winner will not be the one that spends the most, says Chris McCarthy
▼ + stars: | 2022-12-20 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailThe streaming wars winner will not be the one that spends the most, says Chris McCarthyChris McCarthy, Paramount Media Networks and MTV Entertainment Studios president and CEO, joins CNBC's 'Squawk Box' to discuss the company's streaming strategy and upcoming content.

☆ Watch CNBC's full interview with Paramount Media Networks CEO Chris McCarthy
▼ + stars: | 2022-12-20 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailWatch CNBC's full interview with Paramount Media Networks CEO Chris McCarthyChris McCarthy, Paramount Media Networks and MTV Entertainment Studios president and CEO, joins CNBC's 'Squawk Box' to discuss the company's streaming strategy and upcoming content. "The winner of this war is not going to be the one who spends the most money," McCarthy tells CNBC.

☆ McDonald’s ordered to face Byron Allen’s $10 billion discrimination lawsuit
▼ + stars: | 2022-09-21 | by ( ) www.nbcnews.com time to read: +2 min

McDonald’s Corp (MCD.N) has been ordered by a U.S. judge to defend against media entrepreneur Byron Allen’s $10 billion lawsuit accusing the fast-food chain of “racial stereotyping” by not advertising with Black-owned media. While not ruling on the merits, Olguin cited allegations that Entertainment Studios had since its 2009 founding tried repeatedly and unsuccessfully to obtain a contract from McDonald’s, whose “racist” corporate culture harmed Allen. In May 2021, McDonald’s pledged to boost national ad spending with Black-owned media to 5% from 2% by 2024. Olguin dismissed an earlier version of Allen’s lawsuit last November, finding no proof of intentional and purposeful discrimination against his companies. The case is Entertainment Studios Networks Inc et al v McDonald’s Corp, U.S. District Court, Central District of California, No.

The logo for McDonald's restaurant is seen as McDonald's Corp. reports fourth quarter earnings, in Arlington, Virginia, U.S., January 27, 2022. REUTERS/Joshua Roberts/File PhotoRegister now for FREE unlimited access to Reuters.com RegisterCompanies McDonald's Corp FollowSept 20 (Reuters) - McDonald's Corp (MCD.N) has been ordered by a U.S. judge to defend against media entrepreneur Byron Allen's $10 billion lawsuit accusing the fast-food chain of "racial stereotyping" by not advertising with Black-owned media. Olguin dismissed an earlier version of Allen's lawsuit last November, finding no proof of intentional and purposeful discrimination against his companies. read moreThe case is Entertainment Studios Networks Inc et al v McDonald's Corp, U.S. District Court, Central District of California, No. Register now for FREE unlimited access to Reuters.com RegisterReporting by Jonathan Stempel and Hilary Russ in New York; Editing by Bill BerkrotOur Standards: The Thomson Reuters Trust Principles.

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