Each June, Apple unveils its newest software features for the iPhone at its futuristic Silicon Valley campus.
What will be different this time is the technology powering Siri: generative artificial intelligence.
In recent months, Adrian Perica, Apple’s vice president of corporate development, has helped spearhead an effort to bring generative A.I.
companies, including Google and OpenAI, seeking a partner to help Apple deliver generative A.I.
Apple recently struck a deal with OpenAI, which makes the ChatGPT chatbot, to fold its technology into the iPhone, two people familiar with the agreement said.
Persons:
Siri, Adrian Perica, Perica
Organizations:
Apple, Google, OpenAI