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☆ Trump says he'll have a 'great birthday' even though it'll be a weird one considering he 'just got charged' and faces '400 years' in prison
▼ + stars: | 2023-06-14 | by ( Kwan Wei Kevin Tan | ) www.businessinsider.com time to read: +2 min

Despite his Tuesday arraignment, Trump says he'll still have a "nice" and "wonderful" birthday. Happy birthday, great birthday," Trump quipped. Wonderful birthday. 'Happy birthday, Grandpa!' Trump faces 37 charges, including 31 under the Espionage Act.

Persons: Trump, he'll, —, Donald Trump, he's, Eric, Lara, Grandpa, Waltine Nauta Organizations: Service, Justice Department, Trump Locations: Miami, Versailles, Cuban, Bedminster , New Jersey

☆ A Message for Russia as NATO Members Stage Major Air Exercise
▼ + stars: | 2023-06-12 | by ( Lara Jakes | ) www.nytimes.com time to read: +1 min

The largest military air exercises in Europe since the end of the Cold War began in Germany on Monday, as fighter jets, bombers and cargo planes took to the air in a pointed demonstration to Russia of how NATO would respond if attacked. The war games have been long in the works, but took on added urgency after the invasion of Ukraine, which alarmed NATO members that lie in the shadow of Russia and jolted the military alliance into reinventing itself after years of torpor. “Air power is the first response in a crisis,” Lt. Gen. Ingo Gerhartz, chief of the German Air Force, said in an interview at the close of Monday’s exercises — the first of 12 days unfolding at six bases across the country. They include its newest member, Finland, and Sweden, which is seeking admission. Japan attended as an observer.

Persons: Ingo Gerhartz Organizations: NATO, German Air Force, Japan Locations: Europe, Germany, Russia, Ukraine, United States, Finland, Sweden

☆ NATO Nations Kick Off Giant Air Force Drills
▼ + stars: | 2023-06-12 | by ( Lara Jakes | ) www.nytimes.com time to read: +1 min

The exercise, known as Air Defender, is led by the German government and brings together the largest number of aircraft from outside Germany for a training mission since NATO was founded in 1949. The United States flew about 100 National Guard and Navy aircraft to Germany for the exercises. Pilots will conduct other missions with fighter jets, the show horses of the sky, at five other bases across Germany. Air Force Gen. Ingo Gerhartz of Germany, who is overseeing Air Defender, said it was not “directed at anyone,” and emphasized that no offensive scenarios would be practiced. “We are a defense alliance, and so this exercise will be of a defensive nature,” General Gerhartz told reporters in Berlin.

Persons: Ingo Gerhartz, General Gerhartz, Gerhartz, Putin, “ Organizations: Air, NATO, United States, National Guard and Navy, Pilots, Air Force Locations: Germany, Wunstorf, Ukraine, United States, Russia, Berlin, Crimea, Ukrainian, Moscow

☆ With talk of a Tesla Gigafactory coming to France, Elon Musk heads to the country's biggest tech event
▼ + stars: | 2023-06-08 | by ( Alistair Barr | ) www.businessinsider.com time to read: +3 min

The tech billionaire has said Tesla is hoping to make a major investment in the country. Next week, Musk has a chance to tackle both. Musk getting on stage with the chairman of Publicis at Vivatech should help Twitter's cause here, unless the tech billionaire says the wrong thing. After that gathering, Musk said Tesla was looking to make a significant investment in the country. By the way, Insider advertising reporter Lara O'Reilly will be at Vivatech too next week.

Persons: Elon Musk, Tesla, Elon, Musk, He's, Maurice Lévy, Linda Yaccarino, WPP's GroupM, Emmanuel Macron, Lara O'Reilly Organizations: Tesla, Twitter, The New York Times, Times, Renault, Peugeot Locations: Paris, Vivatech, France, Germany

☆ 10 Things in Tech: Hello, Apple Vision Pro
▼ + stars: | 2023-06-06 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +5 min

The Nerd Helmet, as coined by The Wall Street Journal's Joanna Stern, has arrived! Apple on Monday unveiled its first hardware release in almost a decade: The $3,499 Vision Pro mixed-reality headset. But while Meta has aimed to make VR/AR affordable for the masses, with limited success, Apple is squarely aiming the Vision Pro at early adopters and developers. Apple's Vision Pro headset has an exterior "EyeSight" display to make your eyes visible to others around you. Say hello to the Vision Pro.

Persons: Lara O'Reilly, Joanna Stern, Apple, Let's, Tim Cook, Bob Iger, Elizabeth Holmes, Justin Sullivan, Linda Yaccarino, Elon Musk, Sam Altman, Altman, OpenAI, Binance, Changpeng Zhao, Bernstein, Hollywood's, Roy Rochlin, Craig Federghi, Jack Sommers Organizations: Apple, Meta, Apple's Worldwide, Conference, Vision, Getty, Twitter, Venture, Sequoia, US Securities and Exchange Commission, Alliance, Producers, Hollywood, New York Stock Exchange, Wall, nab, Wall Street Locations: London, ChatGPT

☆ Elon Musk's Twitter races to build a live video service as it woos right-wing media personalities
▼ + stars: | 2023-06-05 | by ( Kali Hays | Lara O'Reilly | ) www.businessinsider.com time to read: +7 min

Elon Musk is zeroing in on building live video on Twitter, sources told Insider. Twitter is working on a series of video products and services, including a new live video offering, according to people familiar with the matter and advertising industry sources. The goal is to have reliable, high resolution live video capabilities on Twitter, similar to what is offered on YouTube Live and Instagram Live, the people familiar said. He "went live" on Twitter in early May through a low-quality live video stream while testing Periscope — "an accident," one of the people familiar said. Other Twitter video initiativesPeriscope is not Musk's only attempt to revive Twitter's video capabilities.

Persons: Elon Musk, Tucker Carlson's, Elon Musk's, Linda Yaccarino, Yaccarino, Musk, Let's, deb, witt, ould, revie, ater, Diva,, ann, l. "If Organizations: Engineers, Twitter, YouTube, itt Locations: usk

Brands fearful of right-wing backlash are discussing scaling back their Pride Month activities. Right-wing media personalities have declared a "war on woke," with The Daily Wire's Matt Walsh recently rallying his Twitter followers to "make 'pride' toxic for brands." This month, the LGBTQ+ dating app Taimi initiated an ad campaign that included billboards in states including Florida, Oklahoma, Texas, and others. Those billboards were largely on privately-owned farmland and most of the landowners rejected Taimi's ad campaign, many requesting "no nudity" in the images. The North Face, which debuted its "Summer of Pride" ad campaign starring drag queen Pattie Gonia late last month, is holding firm.

Persons: Bud Light, Matt Walsh, Ross Martin, Martin, Bud Light's, influencer Dylan Mulvaney, Hannah Lewman, Pattie Gonia, rightwing firebrands, Amy Luca, Media.Monks, Brian Stout, It's, We've, Dean Crutchfield, Crutchfield, Mark Borkowski, I've, Mekanism's, There's, Benjamin Cohen Organizations: Target, Daily, Brands, Partners, Gay and Lesbian Alliance, Defamation, Pink Locations: Florida , Oklahoma , Texas, Taimi's

☆ Make This Cheesy, Spicy, 15-Minute Pasta Tonight
▼ + stars: | 2023-06-02 | by ( Mayukh Sen | Photographs Alana Dimou For The Wall Street Journal | ) www.wsj.com time to read: 1 min

IN 2019 the chef and writer Lara Lee found herself in a cooking funk. She’d just given birth to her son, Jonah, and could barely summon the enthusiasm to feed herself most nights. In “A Splash of Soy: Everyday Food from Asia” (June 13, Bloomsbury ), she tells the story of how she reoriented herself. “It was about reviving my cooking mojo when I was in early motherhood,” Lee said of the cookbook. “But this is the way I love to cook now.”

Persons: Lara Lee, Jonah, reoriented, ” Lee, ” Organizations: Asia ” Locations: Asia, Bloomsbury

☆ Kipyegon sets women's 1,500m world record, Kerly wins 100m in Florence
▼ + stars: | 2023-06-02 | by ( ) www.reuters.com time to read: +3 min

Kipyegon shaved almost an entire second off the previous mark of 3:50.07 set by Ethiopia's Genzebe Dibaba in 2015. The world record completes the 29-year-old's collection of feats, adding to her two Olympic 1,500m golds and the 2017 and 2022 world titles, Commonwealth Games gold medal from 2014 and three Diamond League titles. Dina Asher-Smith, who won the world 200 metres title in Doha in 2019, pulled out in the build-up to the race. Spaniard Mohamed Katir produced a lung-busting performance to win the 5,000m with a world leading 12:52.09, with world record holder Joshua Cheptegei coming in fourth. Reporting by Aadi Nair in Nashik, India; Editing by Ken FerrisOur Standards: The Thomson Reuters Trust Principles.

Persons: Pietro Mennea Golden, Luigi Ridolfi, Kipyegon, Remo Casilli FLORENCE, Fred Kerley, Ethiopia's Genzebe, Britain's Laura Muir, Jessica Hull, Muir, Ferdinand Omanyala, Trayvon, Jamaica's Yohan Blake, Jacobs, Ivorian Marie, Josee Ta Lou, Gina Lueckenkemper, Imani, Lara Lansiquot, Dina Asher, Smith, Ta Lou, Erriyon Knighton, Grant Holloway, Mohamed Katir, Joshua Cheptegei, Italy's Leonardo Fabbri, Andy Diaz, Larissa Iapichino, Aadi Nair, Ken Ferris Organizations: Diamond League, Commonwealth Games, Kenyan, Rabat, Thomson Locations: Florence, Italy, Ivorian, Doha, Netherlands, Rabat, Nashik, India

☆ J&J secures dismissal of whistleblower case over misuse of confidential info
▼ + stars: | 2023-06-01 | by ( Brendan Pierson | ) www.reuters.com time to read: +3 min

FILE PHOTO: The Johnson & Johnson logo is displayed on a screen on the floor of the New York Stock Exchange (NYSE) in New York, U.S., May 29, 2019. Montecalvo was joined by Chief Judge David Barron and Circuit Judge Kermit Lipez. The devices became the subject of more than 10,000 product liability lawsuits consolidated before a federal judge in Texas. Circuit Court of Appeals, No. For plaintiffs: Ross Morrison of YankwittFor J&J: Adam Tarosky of Nixon PeabodyRead more:J&J hip implant whistleblower case tossed over confidential info misuse

Persons: Johnson, Brendan McDermid, J, Judge Page Kelley, Antoni Nargol, David Langton, Lara Montecalvo, Montecalvo, David Barron, Kermit Lipez, Langton, DePuy, Nargol, Ross Morrison, Yankwitt, Adam Tarosky, Nixon Peabody Read Organizations: Reuters, Johnson, New York Stock Exchange, REUTERS, 1st U.S, Circuit, Appeals, Inc, U.S . Food, Drug Administration, & $ Locations: New York, U.S, Boston, Texas, Nargol, United States, 1st

☆ Three women escaped in 2017 from the prison where Elizabeth Holmes is being held — one is still on the run
▼ + stars: | 2023-06-01 | by ( Beatrice Nolan | ) www.businessinsider.com time to read: +2 min

In 2017, three women escaped from the prison Elizabeth Holmes is being held in. One of them is still on the run, CBS reported, citing prison authorities. Holmes reported to the same Texas prison on Tuesday to begin an 11-year sentence. Holmes reported to the same prison on Tuesday to begin an 11-year sentence. Inmates working on a factory line earn a wage of at least $0.12 an hour.

Persons: Elizabeth Holmes, Holmes, —, Bryan, Edith Lara, Ysenia Frausto, Brenda Rosas —, Frausto, Rosas, Lara, hasn't Organizations: CBS, Service, Prison, Bureau of Prisons, US Bureau of Prisons Locations: Texas, Bryan

☆ Elon Musk's Twitter is moving deeper into programmatic advertising as it attempts to revive revenue
▼ + stars: | 2023-05-30 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +4 min

Twitter is going to make its ad inventory available to buy on the open programmatic market for the first time. The company is entering into a partnership with adtech company InMobi, and has been speaking with other ad vendors. Twitter had had ongoing conversations with multiple adtech vendors about partnerships for months, according to people familiar with the matter. Insider Intelligence last month slashed its forecast for Twitter's 2023 ad revenue to $2.98 billion, down 37% on its October projection for the same period. The move to work with external programmatic advertising vendors comes more than a year after Twitter sold its mobile advertising network to MoPub to gaming and adtech company AppLovin for $1.05 billion.

[1/3] The 76th Cannes Film Festival - Photocall for the film "How to Have Sex" in competition for the category Un Certain Regard - Cannes, France, May 19, 2023. However, there was a slight hiccup: Molly Manning Walker was not in the room when the award for her debut feature was announced. The first Sudanese film to be included in the Cannes official selection, "Goodbye Julia," took the freedom award. Director Mohamed Kordofani thanked the Sudanese people for their support as well as for not giving up. "Un Certain Regard" is a competition focused on arthouse films that runs parallel to the main competition, the Palme d'Or, which will be announced on Saturday.

☆ Apple's nascent ad business faces more competition than ever, and it's set to launch a major charm offensive to get big advertisers to buy in
▼ + stars: | 2023-05-25 | by ( Lara O'Reilly | Claire Atkinson | ) www.businessinsider.com time to read: +4 min

Apple usually plays it so low-key at big industry events, you wouldn't even know the company had attended. It has rented a space at the top of the iconic Carlton hotel, situated on the busy Croisette promenade, according to multiple advertising industry sources. It's also planning a week of programming, with panel topics expected to include sports on Apple TV+, Apple News, apps, and the broadening Apple advertising offering, those sources said. All of which were "not necessarily a strong-point with Apple advertising in the past," Auzins said. Today, Apple's ad business largely consists of search ads sold within the App Store, which Insider Intelligence forecasts will generate $8.7 billion this year.

☆ What Number Comes Next? The Encyclopedia of Integer Sequences Knows.
▼ + stars: | 2023-05-21 | by ( Siobhan Roberts | ) www.nytimes.com time to read: +2 min

Dr. Sloane is the founder of the On-Line Encyclopedia of Integer Sequences, a database of 362,765 (and counting) number sequences defined by a precise rule or property. In 1995, it became an “encyclopedia,” with 5,487 sequences and an additional author, Simon Plouffe, a mathematician in Quebec. A year later, the collection had doubled in size again, so Dr. Sloane put it on the internet. Dr. Pudwell writes algorithms to solve counting problems. “I found this perplexing,” Dr. Pudwell said.

☆ 10 Things in Tech: Apple's upcoming 'Reality' headset, BookTok drives book sales, and more
▼ + stars: | 2023-05-19 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +5 min

AI startup cloud deals by Microsoft, Google, and Amazon are ringing "accounting alarm bells" across Silicon Valley over revenue "round-tripping." As Big Tech firms invest in AI startups in exchange for commitments to use their cloud services, some investors question whether those arrangements are artificially inflating cloud revenue growth. A former Apple marketing executive predicts the company's upcoming "Reality" headset risks being "one of the greatest tech flops of all time." How the BookTok phenomenon helped send book sales to an all-time high and reignite a love for reading. Read on to find out more about what you can use the AI app for.

☆ 14 private equity firms investing in advertising, marketing, and communications companies in 2023
▼ + stars: | 2023-05-19 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +1 min

PE firms represented more than half of the acquisitions in the advertising and marketing space in 2022. Insider identified 14 PE firms active in the advertising and marketing space over the past 12 months. Private equity interest in the advertising and marketing space is expected to remain strong in 2023, defying a global IPO market that's practically shut and a massive slowdown of strategic dealmaking. Representatives for the PE firms either declined to comment or didn't respond to requests for comment unless otherwise noted. Did we miss any other major PE deals in the advertising, marketing, and communications space from the last 12 months?

Meta's ad business has been rebuilt since Apple's ATT update threatened its ability to make money. Many of Meta's top execs left and are now building ad platforms for companies like Reddit and Snap. Below are some prominent former Meta ad execs who recently left, and where they've ended up. This time last year, Meta's ad business was on the brink. But today, Meta's ad business is back on the upswing, as the company has delved into AI to replace the consumer data that powered its lucrative ad targeting and measurement capabilities.

☆ Google is pressing ahead with its plan to kill off cookies. Advertising and privacy groups aren't convinced its cookie alternatives are ready for public consumption.
▼ + stars: | 2023-05-18 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +6 min

Google has laid out the latest timeline for its plan to kill off third-party cookies in Chrome. Google will take the next steps in its plan to kill third-party tracking cookies from its Chrome browser, the company said on Thursday. Google has missed previous deadlines to stop supporting third-party cookies in Chrome. Google's blog post also included quotes from adtech companies crediting the tech giant for soliciting feedback from developers who have tested the Privacy Sandbox technology. The Privacy Sandbox proposals have also faced privacy concerns.

☆ What Is the F-16 Fighter Jet and Why Does Ukraine Want It?
▼ + stars: | 2023-05-18 | by ( Lara Jakes | ) www.nytimes.com time to read: +1 min

British and Dutch plans to help Ukraine obtain F-16 fighter jets have put the United States and some of its closest European allies at odds — yet again — over what weapons the West should send Kyiv to defend against Russia’s invasion. Even if the Biden administration overcomes its long-held reluctance to give Ukraine the American-made planes, the F-16 would not be used in combat for months at the earliest, officials and military analysts say. Here is a look at the F-16, why Ukraine wants it and why the Biden administration is hesitant to supply it. First flown in 1976, the F-16 “Fighting Falcon” is a supersonic fighter jet used by militaries in 25 countries for air-to-air combat and air-to-ground strikes. It has flown in American conflicts in Afghanistan, Iraq, Kosovo, the Persian Gulf and on homeland defense missions in U.S. airspace.

☆ The Latest Rift Among Ukraine’s Allies Is Whether to Send F-16s
▼ + stars: | 2023-05-17 | by ( Lara Jakes | Eric Schmitt | ) www.nytimes.com time to read: +1 min

A fresh push by Britain and the Netherlands to provide Ukraine with F-16 fighter planes has exposed the latest fault line among Western allies who have wrangled repeatedly over sending powerful weapons of war, once again pitting a reluctant United States against some of its closest European partners. Several European allies are prepared to give their F-16s to Ukraine. But the Biden administration, which must approve any transfers of the American-made planes, remains unconvinced that Ukraine needs the expensive jets, which are a staple of many modern military arsenals. So deep is Washington’s skepticism that Kyiv’s pilots are currently not even allowed to train on the F-16s that are owned by European states, according to a senior Ukrainian official who spoke on condition of anonymity to frankly discuss the sensitive diplomatic issue. American reluctance to allow training would severely limit a proposed new European coalition to help Ukraine obtain and fly F-16s — whether in the current conflict or to protect against any future aggressions by Moscow after the West turns its focus from the 15-month war.

☆ $144 billion Man Group is teaching non-tech workers coding and data-science skills that are saving them hours of manual work
▼ + stars: | 2023-05-16 | by ( Bianca Chan | ) www.businessinsider.com time to read: +6 min

Man Group's <develop> program is growing in popularity among non-tech workers. That's the thinking behind Man Group's technology upskilling program, <develop>, which has served as the $144 billion investment firm's answer to a tight tech-labor market. "The level of demand for software engineers outstripped the number of qualified engineers entering the workforce each year," Lara Carty, Man Group's chief people officer, told Insider. It's also spanned a variety of backgrounds, from workers on the trading desk to communications and public-relations employees, Carty said. There's classroom-based learning led by about a dozen of Man Group's top engineers with a mentorship aspect.

Elon Musk announced today that Linda Yaccarino would be the next Twitter CEO. With its revenue falling and its reputation falling faster, she may be the win Musk needs. Elon musk needs a win. The ad sales team generated more than $100 billion in ad revenue during her 12-year tenure, according to the company. That advertising revenue is just what Musk needs right now.

The departure of ads chief Linda Yaccarino to Twitter has thrown NBCU into chaos. The exit comes on the heels of the departure of NBCU CEO Jeff Shell after sexual harassment allegations. One advertising executive who works closely with NBCUniversal described the situation inside the company as a "Cuban missile crisis." NBCU does have a deep bench of ad executive talent that's highly regarded in the ad industry. Although Yaccarino's departure from NBCUniversal to Twitter was a surprise, she had been close with the company and its billionaire owner.

☆ How Meta is fighting off Apple's best shot and saving its ad business
▼ + stars: | 2023-05-11 | by ( Lauren Johnson | Lara O'Reilly | ) www.businessinsider.com time to read: +4 min

Meta's AI tools has helped save its ad business, after Apple rolled out its ATT privacy feature. These AI tools have helped Meta regain the trust of some advertisers after ad performance declined. Knowing it would lose the user signals that made its ads business so lucrative, Meta heavily invested in artificial intelligence. "Meta's advantage in AI is its advantage in training data," said Adam Heimlich, CEO of Chalice Custom Algorithms. "Every advertiser who places a Meta tag on their site or app is contributing to Meta's advantage by contributing data.

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