New York CNN —The battle between Wawa and Sheetz for convenience store superiority in the United States finally has an official winner — at least on one metric.
“Wawa and Sheetz have one of the biggest competitions in the convenience store industry, as both have strong, passionate followings,” Forrest Morgeson, director of research emeritus at ACSI, told CNN.
“Convenience stores are no longer just a quick stop for gas and snacks.
“By focusing on the in-store dining experience, while maintaining the speedy service that customers have grown accustomed to, convenience stores may have found the perfect recipe for success,” he added.
ASCI often releases satisfaction scores for airlines, household electronics and fast-food chains, but this marks the first time that it’s measured convenience stores.
Persons:
—, Wawa’s, Sheetz, ” Forrest Morgeson, “, ”, ” ASCI, Sheetz’s, ” Morgeson
Organizations:
New, New York CNN, American, Wawa, ACSI, CNN, Murphy USA, “, Michigan State University, Shell
Locations:
New York, Wawa, United States, Philadelphia, Sheetz, Oklahoma, Texas
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