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☆ The best and worst restaurant chain apps, from Starbucks to McDonald's
▼ + stars: | 2023-11-06 | by ( Nancy Luna | ) www.businessinsider.com time to read: +11 min

We can order food, earn rewards, and find unique online-only offers. McDonald'sAfter lagging behind rivals for years, the chain's app now has over 57 million active members. That feature has been around since Dunkin's mobile app first launched in August 2012. The chain first began testing mobile ordering in a handful of markets in 2009 before going national in 2011. For example, the Chipotle app gives you uber-specific portion size choices such as "normal," "extra" or "light' servings.

Persons: —, Taco Bell, Dunkin, Taco, Brian Niccol, it's, Wendy's, Burger King, Domino's, They've, I'm, Joe, Chipotle Organizations: Starbucks, Service, Subway Subway, Subway, Restaurant, Taco Bell, Burger, Chipotle Locations: Cava, Burger

☆ Burger King weakness drives sales miss at parent Restaurant Brands
▼ + stars: | 2023-11-03 | by ( ) www.reuters.com time to read: +2 min

[1/2] The Burger King company logo stands on a sign outside a restaurant in Bretigny-sur-Orge, near Paris, France, July 30, 2020. REUTERS/Benoit Tessier Acquire Licensing RightsNov 3 (Reuters) - Restaurant Brands International (QSR.TO) missed market estimates for quarterly sales on Friday as still-high inflation pressured consumer spending at its Burger King chain, signaling that the brand's turnaround efforts were falling short. The weak sales come despite Burger King executing a $400 million turnaround plan by streamlining menus, targeting younger consumers through better advertising and improving restaurant technology. Total same-store sales at the Burger King division rose 7.2% in the third quarter, missing estimates of 8.71%, according to LSEG IBES data. Toronto, Canada-based Restaurant Brands posted an adjusted profit of 90 cents per share, beating estimates of 86 cents.

Persons: Benoit Tessier, McDonald's, Burger, Wells Fargo, Tim Hortons, Deborah Sophia, Devika Organizations: Burger King, REUTERS, Brands, U.S ., Burger King's, Thomson Locations: Bretigny, Paris, France, U.S, Burger, Burger King's U.S, Canada, Toronto, Bengaluru

☆ Amazon and Shopify sellers are using AI to save time, better understand their customers, and improve their profit margins
▼ + stars: | 2023-11-02 | by ( Madeline Stone | ) www.businessinsider.com time to read: +6 min

They're using AI to write product descriptions and analyze reviews to understand their customers. Sellers using e-commerce platforms like Amazon and Shopify are experimenting with AI to help them write product descriptions, optimize for SEO, and collate reviews so they can better understand how customers feel about their products. Matt Rollens owns a drinking-glass brand called Dragon Glassware and sells his wares on Amazon, Shopify, Etsy, and Walmart. Matt RollensHe told Insider he uses Perci, which uses AI to generate optimized product listings for Amazon sellers. Amazon, Shopify, and eBay have all launched their own AI tools and integrated them directly into the platform.

Persons: —, Matt Rollens, Rollens, there's, Mikey Kim, Olivier Toubia, Toubia, Robert Gomez, Gomez, hasn't, Kaffe, they're, Miqdad Organizations: Service, Walmart, Columbia Business School, Target, QVC, eBay Locations: Shopify

☆ Overtime and NFL execs explain why they're teaming up to reach Gen Z sports fans on social media
▼ + stars: | 2023-11-02 | by ( Margaret Fleming | ) www.businessinsider.com time to read: +5 min

The sports media company Overtime boasts that 83% of its audience is under 35 years old. The media company will also get the rights to use official NFL logos and intellectual property in its content. Chief content officer Marc Kohn credits the brand's growth with Gen Z audiences to Overtime's creator network. The company expanded into live and long-form storytelling recently with its coverage of its basketball league, Overtime Elite, which streams on Prime Video. Kohn said his team has taken what Gen Z fans like on TikTok and Instagram and applied that to the broadcasts.

Persons: Marc Kohn, Kohn, who's, Blake Stuchin, Stuchin, it's Organizations: ESPN, NFL, Pro Bowl, men's, OT7, YouTube, Nickelodeon, NBA

☆ Why Jimmy Choo, Michael Kors, Versace, Kate Spade are suddenly one company
▼ + stars: | 2023-11-02 | by ( Kate Sammer | ) www.cnbc.com time to read: +1 min

These distinct designer brands all have something in common: a single parent company named Tapestry, Inc. That parent company has been getting bigger and bigger throughout 2023. "Growth-oriented acquisitions really help to drive the business further, " said Dana Telsey, CEO of Telsey Advisory Group. "New designers can create interest because you can extend your customer base, whether it's extending your customer base older or younger, or extend your customer base globally." The popularity of online shopping has also provoked retailers to pursue mergers that promote expansion online and in stores. As social media creates new avenues for promotion, brands grappling with the high cost of celebrity endorsements are looking to expand their resources through mergers and acquisitions.

Persons: Jimmy Choo, Versace, Michael Kors, Kate Spade, Dana Telsey Organizations: Telsey Advisory Locations: Europe

☆ How FaZe Clan's future owner hopes to rein in pissed-off talent and build a sustainable influencer business
▼ + stars: | 2023-11-01 | by ( Dan Whateley | ) www.businessinsider.com time to read: +4 min

Several of its top talent have revolted against the company on social media over the past year. Beginning in late 2022, Nordan "FaZe Rain" Shat posted a series of YouTube videos criticizing FaZe's leadership and spending decisions. He would oversee the brand alongside Thomas "FaZe Temperrr" Oliveira, FaZe's proposed president, and Yousef "FaZe Apex" Abdelfattah, set to become FaZe's COO. GameSquare CEO Justin Kenna, a former CFO at FaZe, said he knew he needed buy-in from FaZe talent for the deal to move forward. GameSquare wrote in a press release announcing its FaZe deal that it expects to record more than $18 million in savings by cutting "duplicate corporate costs" and other expenses following a merger.

Persons: Shat, FaZe's, influencer Richard, FaZe, Bengtson, GameSquare, Thomas, Oliveira, Yousef, Justin Kenna, Kenna, Bengston, Lee Trink, Tyler, Ninja, Blevins, we're Organizations: FaZe, Nasdaq, Ninja Labs

☆ Bud Light tries for a comeback with a focus on sports and concerts
▼ + stars: | 2023-10-31 | by ( Stefan Sykes | ) www.cnbc.com time to read: +3 min

The company's revenue fell nearly 14% from July to September in the U.S., its largest market, as Bud Light sales sank. Bud Light sales started falling in April after a conservative boycott of the brewer's partnership with transgender influencer Dylan Mulvaney. Anheuser-Busch is now trying to turn around the brand's fortunes by marketing Bud Light through platforms it considers uncontroversial. Moving forward, the company plans to promote Bud Light at events like football games and concerts, he said. "This was the result of one campaign," he said of the Mulvaney partnership, which featured her face on a Bud Light can.

Persons: Light, Bud, influencer Dylan Mulvaney, Bud Light, Bump, Michel Doukeris, Folds, Doukeris, Wall Organizations: Anheuser, Busch InBev, U.S, Bud Light, Modelo Especial, U.S . Bud, Nielsen, Bump Williams Consulting, CNBC, Busch, NFL, Stagecoach, Revenue Locations: U.S, Mulvaney

☆ A 24-year-old who has built multiple businesses around Amazon got his start doing wholesale on a $1,500 budget. He explains how to pick a product to resell for profit.
▼ + stars: | 2023-10-31 | by ( Kathleen Elkins | ) www.businessinsider.com time to read: +6 min

There are a few different ways to make money selling products on Amazon : arbitrage, wholesale, and private label. You aren't building your own product; you're simply reselling an existing product. What sets it apart from arbitrage is that you're buying products in bulk directly from a brand or distributor. To avoid the same mistake, you want to look at the listing page of the product you're interested in selling. How to pick a product to sell wholesaleAfter the wholesale mistake, "I went back to the drawing board," said Naran.

Persons: it's, Jatin Naran, Naran, I'm, who'd, he'd Organizations: Wholesale, Google, Amazon Locations: Alibaba, London

☆ ‘We lost control of who we were.’ Why Phillip Lim’s return to fashion matters
▼ + stars: | 2023-10-30 | by ( Alex Rees | ) edition.cnn.com time to read: +16 min

(CNN) — The tears were flowing backstage at Phillip Lim’s latest runway show, as the fashion designer made has return to the New York Fashion Week last month after four years away. CNN: Did planning your return to New York Fashion Week take you back to when you launched 3.1 Phillip Lim in the first place? Models pose during the presentation of 3.1 Phillip Lim's Fall-Winter 2006 collection at New York Fashion Week on February 4, 2006. JP Yim/WireImage/Getty ImagesZhou: 3.1 Phillip Lim was founded on the idea of ‘why not?’Phillip and I were both 31-years-old. Does 3.1 Phillip Lim have that roadmap right now, or is the ‘second act’ still being written?

Persons: Phillip Lim’s, Lim, ”, Phillip Lim, Wen Zhou, Madison McGaw, Phillip Lim’s “, Zhou, it’s, ” Phillip Lim “, ” Lim, ‘, I’m, let’s, couldn’t, Phillip Lim's, JP Yim, ’ Phillip, Phillip, we’d, It’s, Ezra J, William, Tina Leung, Prabal Gurung, Laura Kim —, Slay, Eva Chen, Dimitrios Kambouris, Phillip Lim CNN, Liya Kebede, Liya, Phillip Lim Spring, Victor Virgile, ’, I’ll, You’ve, John Nacion, —, Sou Lai, That’s what’s Organizations: CNN, New York, titans, Zhou, Pacific Islanders, Getty, Sou Lai CNN Locations: New York, New, New York City

☆ I visited Birkenstock's fashion-forward SoHo store and was impressed by the range of styles, including sneakers, heels, and boots
▼ + stars: | 2023-10-30 | by ( Jennifer Ortakales Dawkins | ) www.businessinsider.com time to read: +3 min

The German shoe brand's IPO missed the mark, but analysts say the company has upside. I visited the Birkenstock store in Soho to see how the company is approaching its retail footprint. In other words, it's as safe a bet as fashion brands come. Although it isn't a designer brand, Birkenstock falls in the luxury category with prices ranging from $50 to $475. I visited Birkenstock's Soho store to see how the company is positioning its retail locations.

Persons: Birkenstock, —, Birkenstock's, Steve Job's, Birks, Piper Sandler, Gucci loafers, Jessica Ramirez, Jane Hali Organizations: New York Stock Exchange, Service, Associates, Bloomberg, Soho Locations: Soho

☆ The life and career of Lululemon founder Chip Wilson
▼ + stars: | 2023-10-27 | by ( Jordan Hart | Jennifer Ortakales Dawkins | ) www.businessinsider.com time to read: +2 min

Chip Wilson founded Lululemon Athletica Inc. in 1997 after selling his first apparel company. Wilson has lived with a rare muscular disease for over 30 years. AdvertisementAdvertisementLululemon 's billionaire founder Chip Wilson has been the center of both acclaim and controversy. He spends part of his fortune on philanthropy and researching a cure for the rare muscular disease called facioscapulohumeral muscular dystrophy, which he was diagnosed with at 32 years old. Here's everything we know about Wilson's life and career as the founder and former CEO of Lululemon.

Persons: Chip Wilson, Wilson, —, women's Organizations: Lululemon Athletica, Service, Bloomberg

☆ The Adidas team working with Kanye West was given subscriptions to a meditation app and regularly had group-therapy-like sessions to deal with the stress
▼ + stars: | 2023-10-27 | by ( Alex Bitter | Grace Eliza Goodwin | ) www.businessinsider.com time to read: +3 min

Kanye West was reportedly so difficult to deal with that it took a toll on the Adidas team working with him. A New York Times investigation found that the team had to have group therapy-like sessions to deal with the stress. AdvertisementAdvertisementMembers of the Adidas team working with Kanye West were given a subscription to a meditation app and regularly had group therapy-like sessions to deal with the stress of working with the rapper, a New York Times investigation found. They were also given a subscription to a meditation app and regularly held group therapy-like sessions, the outlet reported. In 2013, the year that Adidas and Ye unveiled their partnership, the brand's sales in North America were down 1%.

Persons: Kanye, —, Ye, Hitler, Eric Liedtke, Liedtke Organizations: Adidas, New York Times, West, Service, Kanye, Times, TMZ Locations: North America

☆ Eggo just launched a $150 robot vacuum cleaner that looks like a toasted waffle
▼ + stars: | 2023-10-27 | by ( Nicolas Vega | ) www.cnbc.com time to read: +1 min

The 70-year-old waffle brand has teamed up with vacuum maker Bissell to introduce a one-of-a-kind cleaning device: the EggoVac. Put simply, the EggoVac is a Bissell SpinWave R5 cleaner with a breakfast-inspired makeover. The round robot has been designed to look like a toasted Eggo waffle covered in butter and syrup, with the brand's iconic yellow and red iconography lining its edges. The frozen waffle brand turned heads in August with its "Brunch in a Jar" liqueur. The 40 proof drink — a follow-up to last year's similarly boozy Eggo Nog — claimed to have "the delicious flavor of toasty Eggo waffles drizzled in syrup."

Persons: Bissell, franken, Theresa Junkunc, Joe Beauprez, Eggo, Nog —, Warren Buffett

☆ Shein deepens its relationship with Forever 21, will begin selling co-branded clothes online
▼ + stars: | 2023-10-27 | by ( Gabrielle Fonrouge | In Gabrielle-Fonrouge | ) www.cnbc.com time to read: +3 min

Shein and Forever 21 are slated to unveil a co-branded clothing line after the two retailers launched a joint venture earlier this year that turned the would-be competitors into partners, the companies announced on Friday. Under the partnership, Shein will design, manufacture and distribute a line of co-branded Forever 21 apparel and accessories that will be sold primarily on Shein's website. The announcement comes about two months after Shein and Forever 21's operator Sparc Group inked a deal that saw both companies take a stake in each other's businesses. Under the agreement, Shein acquired about one-third of Sparc Group — a joint venture that includes brand management firm Authentic Brands Group and mall owner Simon Property Group — while Sparc took a minority stake in Shein. For Forever 21, its partnership with Shein helps the retailer to regain the relevancy it once had in the mid-2010s and win over younger customers who are more likely to shop online than they are in malls.

Persons: Shein, doesn't, Jamie Salter Organizations: Sparc, Sparc Group, Authentic Brands Group, Simon, Group Locations: Ontario Mills, Ontario, Shein, China, U.S

☆ Abercrombie & Fitch, ex-CEO sued over sex abuse and trafficking accusations
▼ + stars: | 2023-10-27 | by ( Gabrielle Fonrouge | In Gabrielle-Fonrouge | ) www.cnbc.com time to read: +5 min

Abercrombie and Fitch is in the midst of a major comeback, but the retailer is still being haunted by the alleged sins of former chief executive Mike Jeffries. The company was sued Friday for turning a blind eye to Jeffries' alleged misconduct, court records show. He's accused of running a sprawling sex trafficking ring that exploited young men hoping to become models for the brand. It comes just weeks after the BBC published an investigation into Jeffries and Abercrombie that made similar accusations. Following the event, Bradberry was flown to Nice, France, where he was again forced to perform sex acts on Jeffries, the suit states.

Persons: Abercrombie, Fitch, Mike Jeffries, Jeffries, He's, who's, Brian Bieber, didn't, Mr, Bieber, David Bradberry, Bradberry, Michael Jeffries, lightheaded, Andrews, Leslie Wexner, Fran Horowitz, Wall Organizations: BBC, CNBC, Hamptons, Alcott Locations: Manhattan, Nice, France

☆ Popeyes just ousted KFC as the second-biggest fried chicken chain. After a visit to both, I can see why it's superior to the Colonel's greasy, frozen dinner-inspired food.
▼ + stars: | 2023-10-26 | by ( Nancy Luna | ) www.businessinsider.com time to read: +1 min

KFC is losing ground to Popeyes, according to a Barclays report. KFC and Popeyes are both logging more than $5 billion a year in sales, according to Technomic's latest Top 500 report. But Popeyes, which is expanding rapidly across the US, is selling food with fewer locations in the US compared to KFC, according to Technomic. I tried the same items found at each brand's menu: Fried chicken, chicken tenders, and a classic fried chicken sandwich. The chicken served at KFC was so greasy, I had to take Tums to relieve my indigestion.

Persons: —, Popeyes Organizations: KFC, Barclays, Service, Popeyes, CNBC, US Locations: Santa Ana, Tustin , California

☆ Jeep, Dodge maker Stellantis to invest $1.6 billion in Chinese EV startup Leapmotor
▼ + stars: | 2023-10-26 | by ( Arjun Kharpal | ) www.cnbc.com time to read: +5 min

Arjun Kharpal | CNBCStellantis on Thursday said it will invest 1.5 billion euros ($1.58 billion) in Chinese electric vehicle startup Leapmotor , as traditional automakers look for a way to compete in China's cutthroat market. The companies will form the Leapmotor International joint venture, aiming to boost sales of the Chinese brand's electric cars overseas. China, the world's biggest electric vehicle market, is dominated by domestic company BYD , as well as U.S. automaker Tesla . Traditional vehicle companies have been seen to be too slow to transition to manufacturing electric vehicles, hampering potential growth in the Chinese market. Stellantis eyes China boostThe deal could boost Stellantis' efforts in China, by having a local partner lead the way.

Persons: Arjun Kharpal, Li Auto, Stellantis, Abhik Mukherjee, Carlos Tavares, Leapmotor, Zhu Jiangming, Counterpoint's Mukherjee, Bill Russo Organizations: Leapmotor, CNBC, International, JV, Chrysler, Maserati, Tesla, Huawei, Counterpoint Research, EV, IAA, Guangzhou Automobile Company Locations: Leapmotor . China, China, Hangzhou, Munich, Greater China, Europe, Stellantis, China's Xpeng

☆ The WNBA Finals brought a surge of engagement for advertisers, new data shows
▼ + stars: | 2023-10-25 | by ( Margaret Fleming | ) www.businessinsider.com time to read: +4 min

This year's WNBA Finals brought in more spectators than ever before and the most viewers watching from home in 20 years. Compared to last year's WNBA Finals, fans were 30% more likely to engage online with a brand they saw advertised than they were in 2022, EDO data show. Michelob Ultra ran the most effective ad series during the Finals, tracking 211% above the average Finals engagement rate over its six ads, per EDO. Both the WNBA Finals and playoffs metrics sit well above the average primetime broadcast and cable effectiveness for advertisers, EDO shows. Bosley Hair Restoration and Old Spice were 341% and 134% more effective than 2023 WNBA average, respectively, EDO data show.

Persons: EDO's, Laura Grover, Ultra, Jimmy Butler, Nneka Ogwumike, Oofos, Michelle Cardinal's, Dawn Staley, Darren Brown, Cardinal, Ally, Stephanie Marciano, thad, Bosley Organizations: Las Vegas Aces, EDO, NBA, WNBA, Growth Agency, Brands, Gatorade Locations: York

☆ Ivanka Trump spent 2.5 years distancing herself from dad Donald. Now she's back as a socialite — and partying with Kim Kardashian.
▼ + stars: | 2023-10-24 | by ( Kelsey Vlamis | Katherine Tangalakis-Lippert | ) www.businessinsider.com time to read: +9 min

Ivanka Trump has spent the past two and half years publicly distancing from her father Donald Trump. But Mitra Ahouraian, an entertainment attorney with high-profile clients, said she wasn't surprised to see Ivanka Trump and Kardashian together. Ivanka was a Manhattan socialite before entering politics changed her reputationBefore her stint in politics, Ivanka Trump was an active Manhattan socialite, frequently appearing at red-carpet events and supporting various charitable causes. Ivanka Trump and Kim Kardashian have known each other for yearsAs for Kardashian's embrace of Ivanka Trump, their relationship goes back years. But after the birthday party showing this weekend, it's clear Ivanka Trump is visibly back in Kim Kardashian's circle, and has re-entered the role of Ivanka Trump, the socialite.

Persons: Ivanka, Kim Kardashian's, —, Ivanka Trump, Donald Trump, it's, Donald Trump's, Kim Kardashian, Kardashian, Trump, Hailey Bieber, Lauren Sanchez, Jeff Bezos, Mitra Ahouraian, wasn't, Ahouraian, I'm, Robert Kardashian, OJ Simpson, Andrew Lieb, Lieb, she's, Donald, Jr, " Lieb, Nordstrom, Neiman Marcus, She's, Funke, JB Lacroix, Kushner, Kanye, Alice Marie Johnson, Jared Kushner, Kardashian's, Jared Organizations: Ivanka Trump, Service, Amazon, Trump Organization, House, Trump, Donald Trump White House Locations: Funke, Beverly Hills , California, Manhattan, Washington, New York, Los Angeles , California, Beverly Hills, West

☆ Shopify's former head of its app ecosystem business is launching an AI imaging tool for online sellers
▼ + stars: | 2023-10-24 | by ( Madeline Stone | ) www.businessinsider.com time to read: +5 min

She ended up starting two businesses, one of which is ImagineCreate AI, an AI imaging tool that officially launches Tuesday with an undisclosed amount of pre-seed funding from Precursor Ventures. ImagineCreate AI was directly inspired by a brand Yusuf started shortly after leaving Shopify. ImagineCreate AI is launching as a web app that can be integrated into Shopify merchants' admin. Before-and-after images show how ImagineCreate AI generates custom backgrounds. Launching ImagineCreate AI on the Shopify App Store brings Yusuf's entrepreneurial journey full circle.

Persons: Fatima Yusuf, Yusuf, ChatGPT, Shopify, Madeline Stone Organizations: Precursor Ventures Locations: Shopify, mstone@insider.com

☆ Kering sales down 9% as luxury slowdown stalls revamp
▼ + stars: | 2023-10-24 | by ( Mimosa Spencer | ) www.reuters.com time to read: +2 min

The logo of French luxury group Kering is seen at Kering headquarters in Paris, France, February 13, 2023. REUTERS/Sarah Meyssonnier/File Photo Acquire Licensing RightsPARIS, Oct 23 (Reuters) - French luxury group Kering(PRTP.PA) reported a bigger-than-expected drop in third quarter sales, underperforming major rivals as its top brand Gucci and other fashion labels all suffered from a slowing appetite for high-end clothes and accessories. LVMH (LVMH.PA), the world's biggest luxury group and one of Europe's biggest companies by market value, this month also reported a slowdown in third-quarter sales -- although it still clocked an increase in revenues with sales at its fashion and leather goods division up 9%. And Birkin bag-maker Hermes on Tuesday reported a rise in sales of 15.6%. Kering has undertaken a sweeping overhaul aimed at reviving Gucci, which has struggled to capitalise on the strong post-pandemic rebound in luxury goods sales and lost ground to rivals like LVMH's Dior and Louis Vuitton.

Persons: Sarah Meyssonnier, Yves, Yves Saint Laurent, Balenciaga, Saint Laurent, Jean, Marc Duplaix, Kering, Birkin, Hermes, LVMH's Dior, Louis Vuitton, Mimosa Spencer, Silvia Aloisi Organizations: REUTERS, Rights, Gucci, Yves Saint, Bottega, Thomson Locations: Paris, France, Bottega, Milan

☆ 3 reasons short-form video is one of the best — and cheapest — marketing tools small businesses can use
▼ + stars: | 2023-10-23 | by ( Erica Sweeney | ) www.businessinsider.com time to read: +5 min

Short-form videos can be produced easily and inexpensively and offer high levels of engagement. This is just one example of how the New Orleans education and management firm uses short-form videos. Short-form videos are typically between five and 90 seconds and are often used as Instagram reels and stories, TikTok videos, and YouTube shorts. A Sprout Social survey found that three in five consumers consider short-form videos the most engaging type of social content. Short-form videos are easy to produce with a smartphone, making them an inexpensive way for small businesses to reach social-media audiences.

Persons: SBOs, —, Krystal Allen, Allen, Vanessa Rissetto, it's, Vanessa, Rissetto, you've, that's Organizations: Small, Service, Allen Consulting Locations: New Orleans

☆ Pepsi just opened a $50 per person diner experience for its 125th anniversary—Take a look inside
▼ + stars: | 2023-10-23 | by ( Nicolas Vega | ) www.cnbc.com time to read: 1 min

After 125 years of making soda, Pepsi has expanded its culinary offerings. This weekend, the soft drink giant unveiled the Pepsi 125 Diner, a limited-time pop up in New York City, where guests will be able to take a trip through the brand's history and enjoy a three-course meal of Pepsi-infused foods. Tickets cost $50 per person and include the three-course meal, unlimited soft drinks as well as live Pepsi-themed trivia during the two-hour engagement. There will be two seatings each day, at 5:30 p.m. and 8:30 p.m., and guests will be able to buy Pepsi cocktails and mocktails for an additional charge. CNBC Make It visited the Pepsi 125 Diner at 477 Broadway in New York City.

Organizations: Pepsi, CNBC Locations: New York City

☆ How marketers are using AI to make the customer-service experience faster, more targeted, and more reliable
▼ + stars: | 2023-10-20 | by ( Helaine Krysik | ) www.businessinsider.com time to read: +5 min

Marketers say conversational AI is taking some of the pressure off of live customer service. This story is part of "Revolutionizing Customer Experience With AI," a series exploring the game-changing technologies driving customer interactions. Brands are discovering that using AI costs less, gets more done in less time, and provides a more customized, reliable shopping experience. Wingstop is experimenting with an AI pilot on phone orders in select restaurants. When customers call a pilot location, they are greeted by an AI phone voice taking them through the ordering process.

Persons: —, Herb, Katie Bevier, Bevier, Maddie Lupori, Lupori, We've Organizations: Service, Brands, Kroger, eventual Locations: Wingstop

☆ Starbucks sues worker union, saying customers are 'chastising' the coffee chain and vandalizing stores over pro-Palestinian social media posts
▼ + stars: | 2023-10-19 | by ( Nancy Luna | ) www.businessinsider.com time to read: +5 min

Starbucks sued Starbucks Workers United and affiliates, alleging trademark infringement. In a trademark-infringement lawsuit filed Wednesday, Starbucks accused Starbucks Workers United, and an affiliate, Iowa City Starbucks Workers United, of damaging the brand's reputation. The Starbucks union is an SEIU affliate. Starbucks Workers United countersued the chain in federal court in Pennsylvania, asking to be allowed to continue to use the circular green Starbucks Workers United logo. "Starbucks Workers United did not make a "statement" let alone multiple "statements" advocating for violence, nor did the union take a "position" supporting violence."

Persons: —, Benjamin Netanyahu, David, chastising, Sara Kelly Organizations: Starbucks, Starbucks Workers United, Service, Iowa City Starbucks Workers United, Employees International Union, SEIU, Hamas, Starbucks Workers, Seattle Starbucks Reserve, Workers United, Starbucks Coffee Company Locations: Palestinian, Palestine, Israel, Israeli, Gaza, Iowa City, Rhode, Pennsylvania

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