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☆ How Hermes Became the Ultimate Status Symbol
▼ + stars: | 2024-02-24 | by ( Madeline Berg | ) www.businessinsider.com time to read: +11 min

Now, its shares are also hot commodities, with their performance outpacing bigger luxury brands like Louis Vuitton owner LVMH and Gucci-maker Kering. "The curse of retail is everyone chases more," Simeon Siegel, a senior retail analyst at BMO Capital Markets, told Business Insider about luxury brands. "Brand equity is much more diluted than Hermès'," Herzog said of brands like Gucci and Louis Vuitton. Hermès is 'fairly recession-proof'Keeping it simple has helped Hermès hold its own as luxury brands start to lose their shine after a multiyear spending boom. It also announced it will expand the Saint Junien facility in New Aquitaine (also France) which makes Kelly and Birkin bags.

Persons: Hermès, Louis Vuitton, LVMH, Kering's, hasn't, it's, Axel Dumas, Simeon Siegel, Siegel, Birkin, —, waitlists, Edward Berthelot, there's, Hitha Herzog, Nicole Pollard Bayme, Kelly, Versace, Herzog, Gucci, Saint Laurent, Bernstein, Luca Solca, Chanel, Solca, Winston Chesterfield, Barton, That's, Williamsburg , Brooklyn —, Axel, Pierre, Alexis Dumas —, Bernard Arnault's LVMH, Dumas, Barton's Chesterfield, They've, Cousins Axel Dumas, Alexis Dumas, Rodrigo Vaz, Thierry Hermès, they've, We're Organizations: BMO Capital Markets, Capri Holdings, North, Gucci Locations: Hermès, London, China, France, Louviers, Ardennes, New Aquitaine, Aspen , Colorado, Naples, Florida, Nanjing, Princeton , New Jersey, Williamsburg , Brooklyn

☆ Walmart's average customer is a suburban baby boomer who spent $3,578 there last year
▼ + stars: | 2024-02-23 | by ( Dominick Reuter | ) www.businessinsider.com time to read: +2 min

4,600 locations in the US The company also has among the highest customer loyalty for leading retail brands. Walmart's average customer is a white baby boomer who owns her home and earns less than $80K per year. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . Because of the retail giant's scale, the average Walmart customer has a lot in common with the average US shopper, according to data from the consumer analytics firm Numerator. Roughly 95% of the shoppers in Numerator's survey visited Walmart two or more times in the past year.

Persons: —, John David Rainey Organizations: Walmart, Service

☆ A woman found her dream Prada shoes at Goodwill. She realized they were counterfeits after buying them for $300.
▼ + stars: | 2024-02-21 | by ( Amanda Krause | ) www.businessinsider.com time to read: +4 min

A TikToker thought she found her dream pair of Prada loafers at a Goodwill boutique for $300. TikToker Maiya Mindoro learned that the hard way after purchasing her dream pair of $1,200 Prada shoes at a Goodwill boutique for $300, only to realize later they were counterfeits. AdvertisementShe said she accepted her mistake after comparing the shoes to other Prada items she'd purchased directly from the brand. Specifically, she noticed clear differences in the logo nameplates, which are flat on authentic Prada items but often textured on counterfeit pieces. And because brick-and-mortar Goodwill stores are all operated independently, as Bell pointed out, each has its own process for authenticating goods.

Persons: Prada, —, Goodwill Colorado, she'd, It's, Stephanie Bell, Ralph Lauren, Bell Organizations: Service, Goodwill, Goodwill Colorado Locations: Denver, Mindoro, Goodwill Colorado

☆ Meet Cyrille Vigneron, the CEO of luxury jeweler Cartier who personally approves all of its designs
▼ + stars: | 2024-02-20 | by ( Talia Lakritz | ) www.businessinsider.com time to read: +1 min

As president and CEO of Cartier, he helped reinvigorate the brand with new strategies. Cyrille Vigneron speaks onstage during at a press conference in Milan, Italy, in 2020. The strategic move helped bring the vintage watches back in style — Cartier sold 15,000 of them that year. A ranking of the top Swiss watch companies published in April 2023 by Morgan Stanley named Cartier the second-largest watchmaker behind Rolex, overtaking Omega for the No. With 60 new pieces released in 2023, Cartier's watch business continues to boom, occupying an estimated 7% of the retail market share, according to the Morgan Stanley report.

Persons: Cartier, Cyrille Vigneron, Vittorio Zunino Celotto, Vigneron, — Cartier, Morgan Stanley, it's Organizations: Cartier, Australian Financial, Forbes, Rolex, Omega Locations: Milan, Italy, Swiss, watchmaking

☆ TaylorMade appears to be giving Tiger Woods the one thing Nike never did — and it's ended one of the most lucrative sports-endorsement deals in history
▼ + stars: | 2024-02-16 | by ( Cork Gaines | ) www.businessinsider.com time to read: +7 min

On Tuesday, Tiger Woods and golf equipment and apparel maker TaylorMade announced an expanded partnership with a new golf accessory line called "Sun Day Red." TaylorMade CEO David Abeles even suggested during the press conference that this is Woods' company and they are just there for support. Tiger Woods is seen in apparel featuring the Sun Day Red logo. Tiger Woods' new Sun Day Red logo. Business Insider reached out to TaylorMade, Nike, and representatives for Woods.

Persons: —, Tiger Woods, TaylorMade, Woods, Forbes, Josh Gerben, Gerben, Tiger, Tyrone Walker, David Rumsey, David Abeles, Abeles, Ben Jared, Jon Rahm, Michael Jordan, Serena Willams, LeBron James, Rory McIlroy, Jamie Squire, Keyur Khamar, Djansezian Organizations: Service, PGA, Nike, Business, Hunt & Hunt Lawyers, Sun, Ventures, TaylorMade Lifestyle Ventures, Taylor, Inc, Front, Callaway, Gatorade, Woods Locations: Los Angeles, TaylorMade, Australia, San Clemente , California, Carlsbad, Woods

☆ Meet Luar, the designer clothing brand that got Beyoncé to attend New York Fashion Week
▼ + stars: | 2024-02-16 | by ( Amanda Krause | ) www.businessinsider.com time to read: +5 min

Read previewOn Tuesday night, spectators packed into a Bushwick warehouse in Brooklyn, New York, to attend a New York Fashion Week show. A model walks the Luar runway during New York Fashion Week. AdvertisementA model walks the Luar runway during New York Fashion Week. Rihanna has worn Luar dresses, Dua Lipa has carried its famous Ana bag, and, of course, Beyoncé attended the latest Luar runway show. AdvertisementBeyoncé attends the Luar runway show during New York Fashion Week.

Persons: —, Raul Lopez, Nina Westervelt, Luar, Raul, that's, Lopez, he's, Victor Virgile, Ana, Beyoncé, Michael Loccisano Organizations: Service, New, New York City, Business, Hollywood, York, GCV Magazine, W Magazine, FIT, Washington Post, East Coast, British Vogue, New York, Ana tote Locations: Bushwick, Brooklyn , New York, Texas, New York, Brooklyn, Dominican, Dominican Republic, Williamsburg, Domino, Dua Lipa, New

☆ Target launches a new dollar-store-style budget brand
▼ + stars: | 2024-02-15 | by ( Grace Dean | ) www.businessinsider.com time to read: +3 min

Read previewTarget has launched a new budget brand that will offer shoppers low-cost clothes, electronics, beauty products, and home items. Target said on Thursday that the brand, Dealworthy, will feature nearly 400 "everyday basics," with most items under $10 and some costing less than $1. Target will also sell Dealworthy electronics, including phone cases and power cords, as well as kitchen and home items like paper plates, paper towels, and food containers. AdvertisementThe Dealworthy range will include low-cost electronics, including phone cases. Target"With Dealworthy, Target is offering more options at lower prices, starting at less than $1, while strengthening its portfolio of owned brands," the retailer said in a press release.

Persons: —, Brian Cornell, Rick Gomez, Axios Organizations: Service, Business, Aldi, Executives, Target

☆ True Religion explores a sale as maximalist, Y2K-era styles make a comeback
▼ + stars: | 2024-02-15 | by ( Gabrielle Fonrouge | In Gabrielle-Fonrouge | ) www.cnbc.com time to read: +4 min

The hedge fund that owns True Religion is exploring a sale of the Y2K-era jeans brand as it returns to growth and profitability after emerging from its second bankruptcy, CNBC has learned. It's unclear what valuation True Religion is seeking, but it could sell for a mid single digit multiple of its EBITDA, the people said. Farmstead Capital Management, True Religion's owner, has hired Baird to run the sale process. True Religion went public in 2003 and made headlines for its growth and profits. Buckley, who helmed the company during its 2000s heyday and returned in 2019, has transformed True Religion into a leaner machine.

Persons: Baird, Baird didn't, Juicy Couture, Jessica Simpson, Britney Spears, Neiman Marcus, Bloomingdales, Michael Buckley, athleisure, Buckley, Levi Strauss, Levi, Michael Kors, Ralph Lauren Organizations: CNBC, Farmstead Capital Management, Saks Fifth, Religion, Nike Locations: Angeles

☆ I worked at Sephora for over 4 years. Here are 5 products I swear are worth the high price tag.
▼ + stars: | 2024-02-14 | by ( Emma Freece | ) www.businessinsider.com time to read: 1 min

The Caudalie Vinoperfect Radiance dark-spot serum is a great alternative to vitamin-C formulas. I use this $79 Caudalie serum to remedy my dark spots. Emma FreeceIf you've struggled with dark spots, hyperpigmentation, or uneven skin tone, then you've probably turned to some sort of vitamin-C serum to help. I like the Caudalie Vinoperfect Radiance dark-spot serum ($82) since, according to the brand's website, it's more effective than vitamin C, sun-safe, and nonirritating. I've tried countless serums to help brighten my acne-scar pigmentation and none have compared to this Caudalie formula.

Persons: Emma Freece, you've, It's, I've

☆ Shopify's new price hikes could put pressure on its app developer ecosystem
▼ + stars: | 2024-02-14 | by ( Madeline Stone | ) www.businessinsider.com time to read: +5 min

The price hike comes a year after Shopify raised prices for its base subscription plan. Many have shrugged off the most recent price increase. Shopify frequently touts its third-party app ecosystem as an advantage for merchants looking to grow their business efficiently. Many of the most popular Shopify apps have also raised prices recently. It's possible that some lower-volume Plus merchants will downgrade to more basic subscription options due to cost.

Persons: —, Shopify, Andy Cloyd, Stephen Watson, Cloyd, ” Erman Küplü, Küplü, ” Watson, Jeff Hoffmeister, Hoffmeister Organizations: Service, Merchants, Business, Elysian Solutions, BI Locations: GMV, North America, mstone@insider.com

Kelly Toys and its Berkshire Hathaway -controlled parent company Jazwares have sued Build-A-Bear, saying its new “Skoosherz” toys copy the look and feel of their mega-popular Squishmallows products. Jazwares is seeking unspecified damages and for Build-A-Bear to stop selling Skoosherz products. It wants a declaratory judgement saying that the Squishmallow maker’s claimed trade dress rights are invalid and unenforceable. “If each aspect of the claimed trade dress were in fact protected trade dress, it would be virtually impossible for competitors to create alternative designs," Build-A-Bear added. It was the first time the plush products were offered to shareholders since Berkshire bought Alleghany in 2022 for $11.6 billion.

Persons: Kelly Toys, copycats, Moez, Kelly, Jazwares, Skoosherz, maker’s, Squishmallows, Kim Kardashian, Lady Gaga, ” Skoosherz, Warren Buffett’s Berkshire Hathaway, Buffett, Charlie Munger, Josh Funk Organizations: Berkshire Hathaway, Alleghany Corp, Berkshire, Associated Locations: Squishmallows, St, Louis, U.S, California, Missouri, Omaha , Nebraska, Berkshire’s, Alleghany

Woods introduced his lifestyle brand Sun Day Red on Monday evening the day after the Super Bowl and during the middle of Hollywood's awards season. He's transitioning to the next phase of his career with TaylorMade Golf after he parted ways with Nike after 27 years. Some in the fashion community believe Woods can survive without sporting Nike's popular swoosh on chest. “The brand has a lot of potential, with Tiger being the face of it, and the machine pushing it. Woods already had a deal with TaylorMade for clubs and with Bridgestone for the golf ball.

Persons: Woods, He'll, ”, Allen Onyia, Tiger, ” Onyia, he's, Kultida, Angela Watts, Watts, ” TaylorMade, David Abeles, ” Watts, “ Organizations: ANGELES, Super, TaylorMade, Nike, “, Atlanta, Bridgestone, PGA Locations: United States, Canada

☆ Chrysler reveals new Halcyon concept car as direction for future EVs
▼ + stars: | 2024-02-13 | by ( Michael Wayland | ) www.cnbc.com time to read: +3 min

The Chrysler Halcyon concept car. The Chrysler Halcyon concept car. The Chrysler Halcyon concept car. StellantisAutomakers routinely use concept vehicles to gauge customer interest or show the future direction of a vehicle or brand. The Halcyon concept car boasts "harmony in motion" and sustainability principles, according to several officials.

Persons: Christine Feuell, we've, Feuell, Stellantis Organizations: Chrysler, DETROIT, Chrysler Pacifica, Stellantis, Fiat Chrysler, French, PSA, —, CES Locations: U.S, Canada

☆ Tommy Hilfiger’s homecoming show sets stage for all-American new chapter
▼ + stars: | 2024-02-13 | by ( Nick Remsen | ) edition.cnn.com time to read: +8 min

CNN —Tommy Hilfiger has set the stage for a new chapter at his eponymous megabrand — and he did so by coming home. Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger Filippo Fior/Tommy Hilfiger In photos: Looks from Tommy Hilfiger's "elevated" Fall-Winter 2024 fashion show Prev NextFrom streetwear to sailing gear to sporty and preppy, often with a frisson of celebrity, it’s this lifestyle-driven approach, which is perhaps less about the fashion than it is the feeling, that is the key to Hilfiger’s modern — and continued — success. Elliot Grainge and Sofia Richie Grainge attend Hilfiger's show. Richie Grainge herself has evolved her stylistic approach from an ostentatious Los Angeleno verve into a look that’s more low-key highbrow. “Sofia is a style icon, and she’s also just an incredible person.”Gigi Hadid and Tommy Hilfiger walk the runway at the Tommy Hilfiger's Fall-Winter 2018 show during Milan Fashion Week on February 25, 2018.

Persons: Tommy Hilfiger, —, Hilfiger, ”, ” Tommy Hilfiger, Robert R, McElroy, à, Filippo Fior, Tommy Hilfiger Filippo Fior, Tommy Hilfiger's, Sofia Richie Grainge, Tommy, Damson Idris, Sonam Kampoor, Noah Beck, Jacob Rott, Chris Appleton, Halima Aden, Jasmine Tookes, Elsa Hosk, Elliot Grainge, Rob Berry, Kelly Rutherford, Lily van der, Blake Lively, Serena, Richie Grainge, ” Hilfiger, “, she’ll, Gigi Hadid, she’s, ” Gigi Hadid, Daniele Venturelli, Richie, we’ve, We’ve, Thomas Iannaccone, Corey Tenold, Hilfiger’s, NYFW, ebullience Organizations: CNN, Oyster, Grand Central, New, Hilfiger, HBO, Warner Bros ., verve, Milan, Penske Media, New York Locations: New York, Madison, New York City, —, Sofia, “ Sofia, American

☆ Tiger Woods signs apparel and footwear deal with TaylorMade following his split with Nike
▼ + stars: | 2024-02-12 | by ( Jessica Golden | ) www.cnbc.com time to read: +4 min

Tiger Woods at the practice range on April 5, 2022, before the start of the 2022 Masters at Augusta National Golf Club in Augusta, Georgia. Woods says the name of the brand "Sun Day Red" is a tribute to the fact that he's always worn red on Sundays. The tiger logo is a tribute to the 15 majors he has worn over the course of his career. The brand, Sun Day Red , will be available first only online beginning in May. Tiger Woods and TaylorMade have made it official.

Persons: Tiger Woods, Woods, Tiger, TaylorMade, David Abeles, Abeles, Mark Steinberg, Michael Jordan, Eric Smallwood, Smallwood, Rory McIlroy, That's, Josh Gerben, Gerben Organizations: Augusta National Golf Club, PGA, Sun, Nike, CNBC, TaylorMade, Air, Apex Marketing, of Famer, Apex, ESPN, Ventures, Gerben, CNBC PRO Locations: Augusta , Georgia, Pacific Palisades , California, Carlsbad , California, TaylorMade, Los Angeles

☆ Taylor Swift's gameday outfits are a touchdown for fashion brands
▼ + stars: | 2024-02-09 | by ( Amanda Krause | ) www.businessinsider.com time to read: +10 min

She attended 12 Kansas City Chiefs games during the regular season to support her boyfriend, NFL star Travis Kelce, and her fashion choices stole the show each time. Taylor Swift attending an NFL game between the Kansas City Chiefs and the Miami Dolphins. Taylor Swift attends a Kansas City Chiefs game on December 10, 2023. Taylor Swift attends a game between the Kansas City Chiefs and the New England Patriots on December 17, 2023. "There are tons of people who have no idea who we are, and Taylor Swift is the biggest star in the world.

Persons: Taylor Swift, Swift, Travis Kelce, Swifties couldn't, they've, Taylor, Ed Zurga, Chris Harrington, Jamie Squire, Harrington, we've, Emily Bordner, Bordner, Donna Kelce, Patrick Smith, —, Emily Bordner Westside, Kathryn Cacho, Danielle Parhizkaran, it's, Kathryn, Misha Wilson, Kelce, Simone Kendle, Erimish, Wilson, Erin Andrews, Daniella Fiala, Samantha Colby, We've, Fiala, Sportico, Kristin Juszczyk, Kyle Juszczyk, Brittany Mahomes, Simone Biles, It's, haven't Organizations: Kansas City Chiefs, Chiefs, Super, NFL, Miami Dolphins, Westside Storey, Kansas City, EB, AFC, Baltimore Ravens, Emily Bordner Westside Storey, New England Patriots, Boston Globe, Getty, Los Angeles Chargers, AFC Championship, San Francisco 49ers, Arrowhead Locations: Kansas City , Missouri, —, Kansas, Missouri, Westside

☆ Target workers fired over Stanley cups say the crackdown leaves some of the stores' Starbucks cafés understaffed
▼ + stars: | 2024-02-09 | by ( Dominick Reuter | ) www.businessinsider.com time to read: +8 min

Read previewTarget's swift and severe crackdown on workers who bought one of the trendy Stanley x Starbucks cups last month could lead to another headache — keeping its Starbucks cafés staffed up. Of the 11 recently fired Target employees who have discussed their situations in detail with Business Insider, six worked in their stores' Starbucks cafés, which operate under a license agreement with the coffee company. STLs also told BI that stores are shuffling workers between stores, as they have in the past, to help with coverage. "You have so much paperwork, you have to do so much training, you have to do everything a normal Target Team Lead does, plus all your Starbucks stuff." Barista Jessie Gage told BI she and five coworkers were fired, cutting her store's Starbucks team by half.

Persons: —, STLs, Nickole Smith, weren't, Barista Jessie Gage, aren't, Christina Tavares, Dominick Reuter, Smith, It's Organizations: Service, Stanley, Starbucks, Business, BI, Target, Member Locations: Target's, Starbucks cafés

☆ Why influencer-marketing firm Izea is betting big on AI campaigns with a new image-generation tool
▼ + stars: | 2024-02-08 | by ( Marta Biino | ) www.businessinsider.com time to read: +4 min

Read previewIf you can't beat them, join them — that's the mantra that influencer-marketing firm Izea has adopted when it comes to AI. AdvertisementAs a first step in bringing its own AI framework to reality, Izea recently launched AI "Mixers" as part of its AI offering (which it calls "FormAI"). The concept behind "Mixers" is to offer creators and brands the ability to train their own AI models. Influencers will create digital representations of themselves, while marketers can train AI models of their products. Around the same time, another survey found that over half of creators had been asked to use AI by brands.

Persons: —, Izea, Ted Murphy, Murphy, I'm Organizations: Service, Business, Dollar

☆ Wednesday analyst calls: JPMorgan downgrades New York Community Bancorp, Eli Lilly gets big boost
▼ + stars: | 2024-02-07 | by ( Pia Singh | ) www.cnbc.com time to read: +8 min

Troubled regional bank New York Community Bank faced a downgrade from JPMorgan, which said NYCB is facing a multitude of challenges. The firm upped its price target for the drug maker to $850, all the way from $200. Wells Fargo : Analyst Zachary Fadem kept his overweight rating and raised his target price by $200 to $2,800, implying 12.5% upside for shares. "After speaking to management, we confirmed these two executives had indeed left the company, wrote JPMorgan analyst Steven Alexopoulos. NXP's stock price is down 2.9% for the year, but still higher than 15% over the past 12 months.

Persons: Eli Lilly, Eric Gonzalez, Gonzalez, Wells, Zachary Fadem, Sara Senatore, Chipotle, — Pia Singh, JPMorgan downgrades, Steven Alexopoulos, Alexopoulos, John Melloy, Vivek Arya, Arya, Robyn Karnauskas, Karnauskas, Zepbound Organizations: CNBC, New York Community Bank, JPMorgan, Pharma, Truist Securities, Semiconductors, Bank of America, KeyBanc, Barclays, New York Community Bank JPMorgan, New, Community Bank, Financial Times, Bloomberg News, New York Community Bancorp, Battery Management Systems, Food and Drug Administration Locations: Wells Fargo, Tuesday's

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailHow Axe Body Spray plans to make a comeback in the U.S.Unilever's Axe used humor and irony in its early 2000s advertising campaigns to win over the American teenage boy. The brand's estimated U.S. sales reached nearly $500 million by 2012, but sales began to decline over the next five years as the brand lost sight of its core product offering. In 2023, Axe released a new line of product aiming to compete with high-end fragrances.

Locations: U.S, American

☆ How Axe Body Spray is trying to move beyond teenage boys' lockers
▼ + stars: | 2024-02-07 | by ( Ryan Baker | ) www.cnbc.com time to read: +2 min

If you were a teenage boy in the early 2000s, there's a good chance you wore Unilever 's Axe Body Spray at some point. Axe Body Spray entered the U.S. market in 2002, and within a decade of its arrival, Unilever was bringing in nearly half a billion dollars in domestic sales for Axe products, according to estimates from market research firm Kline & Company. But as the brand took off, its offerings rapidly expanded as it was churning out new lines of body wash and hair care. "They launched all different other products that took the advertising dollars away from the body spray itself. 1 men's deodorant worldwide, selling $1.7 billion worth of deodorant and body spray in 2022, according to Euromonitor International.

Persons: there's, John Hegarty, Bartle Bogle Hegarty, Kline, Ann Gottlieb, Stephan Kanlian Organizations: Unilever, Kline & Company, Fashion Institute, Technology's, Euromonitor Locations: London, U.S

☆ Can AI carry on this fashion designer’s legacy?
▼ + stars: | 2024-02-06 | by ( Marc Bain | ) edition.cnn.com time to read: +11 min

A few years back, she began thinking about AI after working on a fashion game tied to a line she designed for Walmart. The tagged imagery is fed into the AI model to train it. “It took us about a month to get it to the right point,” said Cyril Foiret, founder and creative director of Maison Meta. Foiret said they essentially had to develop a mini AI model just for that. Last year, she contacted Maison Meta, which was creating a name for itself through projects like organizing the first AI Fashion Week with Revolve.

Persons: Norma Kamali isn’t, Norma Kamali, Lynn Karlin, ”, “, hasn’t, ” Kamali isn’t, She’s, Hillary Taymour, Julius Juul, Heliot Emil, Laverne Cox, Jennifer Lopez, Kamali, Jamie McCarthy, Helmut Lang, Ann Demeulemeester, Alice Bouleau, Bouleau, Maison Meta, Cyril Foiret, Maison, Iman, Nick Elgar, Corbis, Foiret, they’ve, it’s, ” Kamali, “ I’m, Nima Abbasi, Vivienne Westwood, Francesco Da Vinci, ” Abbasi Organizations: The, Fashion, CNN CNN —, New, Maison Meta, Penske Media, Northwest Airlines, Walmart, NBC, Sterling International, Kamali’s, Maison, Getty, Meta, Designers, CNN Locations: New York

☆ Advertisers slashed spending on X by more than 55% ahead of this year's Super Bowl
▼ + stars: | 2024-02-03 | by ( Katherine Tangalakis-Lippert | ) www.businessinsider.com time to read: +4 min

Last year, Adweek reported, major advertisers started shifting their Super Bowl strategy away from the X platform in favor of sites like TikTok and Reddit. According to MediaRadar's analysis of this year, the same advertisers slashed spending ahead of Super Bowl LVIII on the platform by 55%, to $21.1 million. The report found that despite the cuts, BetMGM, alongside Oreo, remained among the top spenders for the upcoming Super Bowl. AdvertisementX's advertising exodus comes for the Super BowlOn X, per AdAge magazine, the cost to create a promoted trending topic is $700,000 during the Super Bowl. "It also shows the race to the bottom that the X platform has fallen into," he added.

Persons: —, Adweek, MediaRadar, BetMGM, Musk, Todd Krizelman, Jeff MacDonald, Mekanism Organizations: Twitter, YouTube, Service, Sunday, Facebook, Bowl, NFL Enterprises, McDonald's, Oreo, Super, CNN, Kansas City Chiefs, San Francisco 49ers, Elon, Insider Intelligence, Business Locations: MediaRadar

☆ Here are Friday's biggest analyst calls: Nvidia, Apple, Meta, Amazon, Disney, Chipotle, Nike, Roblox, Costco & more
▼ + stars: | 2024-02-02 | by ( Michael Bloom | ) www.cnbc.com time to read: +4 min

Goldman Sachs reiterates Amazon as buy Goldman said it's sticking with its buy rating after the company's robust earnings report on Thursday. " Bank of America reiterates Apple as buy Bank of America said investors should keep buying shares of Apple after its earnings report on Thursday. "We are downgrading the shares to HOLD and lowering our price target to $7." Bank of America reiterates Roblox as buy Bank of America said it's bullish on the stock heading into earnings next week. " Citi reiterates Disney as buy Citi said it's standing by the stock heading into earnings next week. "

Persons: Morgan Stanley, Meta, Goldman Sachs, Goldman, Evercore, Oppenheimer, Baird, Wells, Roblox, it's bullish, Chipotle, it's Organizations: North America, Bank of America, Apple, Nvidia, Global Payments, Costco, Citi, Sea, Deutsche Bank downgrades New York Community Bancorp, Deutsche, New, Community Bancorp, Comerica, CMA, TFC, Barclays, Nike, Disney, UBS, ~$ $ Locations: North, China, Singapore, KeyCorp, F1Q23

☆ Taylor Swift unknowingly inspired a startup jewelry brand to make a luxury friendship bracelet. Then she wore it to a Chiefs game.
▼ + stars: | 2024-01-30 | by ( Amanda Krause | ) www.businessinsider.com time to read: +4 min

Junck had also just attended Taylor Swift's Eras Tour in Pittsburgh with her younger sister. Taylor Swift's TNT bracelet from Wove. They got their wish on Sunday when the Wove employee caught a glimpse of a smiley-face charm on Swift's bracelet — the signature piece of West's collaboration jewelry. Taylor Swift's jewelry at the AFC Championship game. Diamond tennis bracelets made for Taylor Swift and Travis Kelce by Wove.

Persons: —, Kendall Junck, Michelle Wie, Michelle, Junck, Taylor, Simone Kendle, Swift, Travis Kelce, Kendle, Travis, Taylor Swift's, she's, Rob Carr, They've, who's, it's, Taylor Swift Organizations: Service, Business, Kansas City Chiefs, NFL, Kansas City, AFC, Army Locations: Pittsburgh, West, Kansas, Lancaster , Pennsylvania, Pennsylvania

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