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☆ A top Unilever exec breaks down the CPG giant's investments in e-commerce advertising and why it's pushing for retailers to adopt better measurement standards
▼ + stars: | 2023-01-23 | by ( Lauren Johnson | ) www.businessinsider.com time to read: +3 min

A top Unilever ad exec told Insider the CPG giant is looking for new ways to measure digital ads. She said that the brand is also structured to account for bigger ad budgets moving to retail media. Unilever, one of the biggest spenders on e-commerce ads, is pushing for retailers to adhere to the same measurement standards. Donkada said such specifications for Unilever's retail media ads would likely look similar to standards Unilever created for brand safety and also take into account privacy. The ads team manages both national and retail media spend, meaning that one Unilever team can tweak retail media budgets to be higher or lower.

☆ Apple is looking for a top sales executive to spearhead a giant advertising push in sports and streaming. Here are 16 execs who could score the job.
▼ + stars: | 2023-01-19 | by ( Claire Atkinson | Lucia Moses | Lara O'Reilly | ) www.businessinsider.com time to read: +15 min

Netflix also conducted a search before hiring two Snap executives, Jeremi Gorman and Peter Naylor, to lead its new ads business. XandrLesser, a longtime digital ad executive, has extensive experience working on issues around the future of digital marketing. McDonald has a ton of other digital ad sales and publishing experience. She helped launch Modi Media, ad buying giant GroupM's addressable TV business, before joining TV adtech startup Cadent. UnivisionValentino runs Disney's digital ad business as EVP, client and brand solutions.

☆ Second half of the year will be better as China surprises to the upside: Standard Chartered
▼ + stars: | 2023-01-18 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailSecond half of the year will be better as China surprises to the upside: Standard CharteredJosé Viñals, chairman of Standard Chartered, says Asia and the Middle East will drive growth this year, with China's reopening also providing a boost.

☆ Many Companies Are Shying Away From Carbon Credits
▼ + stars: | 2023-01-17 | by ( Dieter Holger | ) www.wsj.com time to read: +5 min

Many companies are hesitant to buy carbon credits as the market faces criticism and coming standards remain unclear. Carbon credits are also expected to be discussed at this week’s World Economic Forum annual summit in Davos, Switzerland. As officials work to develop the market, sustainability chiefs must weigh the pros and cons of carbon credits in their climate plans. Carbon solutionsTo address concerns in the carbon market and scale up climate action, there is a movement toward better, widely accepted standards. The Integrity Council for the Voluntary Carbon Market ended its public comment period in September on the 10 so-called Core Carbon Principles it proposed in July.

☆ India's Maharashtra enters $2.5 bln partnership for EV battery-swapping stations
▼ + stars: | 2023-01-17 | by ( ) www.reuters.com time to read: +2 min

Jan 17 (Reuters) - India's Maharashtra has entered a $2.5 billion partnership with Taiwan's Gogoro Inc (GGR.O) and a local automotive systems supplier to build electric vehicle (EV) battery-swapping and charging stations in the state, the parties said on Tuesday. The Indian company, Belrise Industries Ltd, and Gogoro will form an equal-stakes joint venture and invest the amount over eight years with the Maharashtra government. The Indian government has been looking to cut emissions and pollution in major cities while reducing its oil import bill. Battery-swapping, which involves electric vehicle owners swapping their batteries for a fully-charged one at a utility station, is fast emerging as a key approach to EV charging. While battery-swapping helps reduce long charging times, the lack of standards for batteries across vehicles is hurting mass adoption.

☆ Standard Chartered CEO explains why 'inflation is not done'
▼ + stars: | 2023-01-17 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailStandard Chartered CEO explains why 'inflation is not done'Bill Winters, CEO of Standard Chartered, discusses the outlook for inflation and gives an update on the potential sale of the bank's aviation finance business.

☆ Rolling back laws that set minimum wages for construction workers meant pay shrunk, jobs got more dangerous, and workers had to rely more on public assistance
▼ + stars: | 2023-01-16 | by ( Juliana Kaplan | ) www.businessinsider.com time to read: +5 min

A new study looks at the impact of rolling back prevailing wage laws on wages and workers. Prevailing wage laws set pay standards for government contract workers, particularly construction workers. Researchers Frank Manzo, Robert Bruno, and Larissa Petrucci examine the impact of repealing prevailing wage laws — laws that essentially set minimum wages for construction workers on government contracts. Historically, prevailing wage laws have helped plug labor shortages, and contractors could have trouble competing with higher-paying competitors across the country. Indiana, West Virginia, Kentucky, Arkansas, Wisconsin, and Michigan all repealed their prevailing wage laws between 2015 and 2018.

☆ The most-popular big tech default email programs are old and vulnerable
▼ + stars: | 2023-01-15 | by ( Elizabeth Macbride | ) www.cnbc.com time to read: +13 min

All over the world, organizations of all sizes, including small businesses, scrambled to upload patches and to figure out if they'd been infiltrated. Each time big software companies have changed default settings or made blanket changes with cybersecurity in mind, he points out, cybercrime fell measurably. Some of its donors are big technology companies. "Microsoft takes email security very seriously," said Girish Chander, head of Microsoft Defender for Office, in a statement to CNBC. Updating email software default settings.

☆ This scientist was irked by the phrase 'hella' big — so he created 2 new units of measurement
▼ + stars: | 2023-01-10 | by ( Adam Rogers | ) www.businessinsider.com time to read: +13 min

Metric measurements — also known as the International System of Units, or SI — are managed by a formal international organization. The prefixes Brown came up with are ronna and ronto for 1027 and 10-27 and quetta and quecto for 1030 and 10-30. In fact, SI units used to be based on actual, real-life physical artifacts. "If everyone sticks to SI prefixes," Brown says, "you don't have to go on Wikipedia to find out how long a light-year is or the power in 1 jansky." Pražák proposed sticking to Greek words and letters.

The best hotel credit cards all have one outstanding benefit that gives cardholders the incentive to renew year after year: free night certificates and/or bonus points that are worth more than the annual fee. 2 Bonus Points per $1 spent in your top three spend categories each quarter through 12/31/23, then your top two categories each quarter. Each calendar year after spending $60,000 on eligible purchases, Card Members are eligible to select an Earned Choice Award benefit. Show more Regular Annual Percentage Rate (APR) 20.24% - 27.24% Variable Editor's Rating 4.4 /5 A five pointed star A five pointed star A five pointed star A five pointed star A five pointed star 4.4 out of 5 Stars Our editor's ratings analyze fees, bonuses, rewards, and benefits to highlight the simplest and most valuable credit cards available. Credit Cards With Annual Free Nights Frequently Asked Questions (FAQ)How do I use a free night certificate?

☆ ‘First Contact: An Alien Encounter’ Review: The Age-Old Cosmic Question
▼ + stars: | 2023-01-04 | by ( John Anderson | ) www.wsj.com time to read: +1 min

Highly speculative while maintaining a tight orbit around reality, “First Contact: An Alien Encounter” supposes what would happen if—or, as many would say, when—humankind receives a confirmable signal of extraterrestrial life. No little green aliens. Just a radio message that we’re not alone. The program, which might have wandered into the cosmological weeds, occupies a well-traveled lane in the science-fiction tradition: The closer fantasy comes to truth, the more convincing it is. And writer-director Nic Stacey doesn’t wander far at all from hard science: The kickoff is the NASA Voyager I probe, 16 billion miles from Earth, picking up a signal.

☆ I create a holiday display at the Phoenix Zoo but it's a year-round job that includes putting up lights in June
▼ + stars: | 2022-12-31 | by ( Jamie Killin | ) www.businessinsider.com time to read: +5 min

The light exhibit is an important event for the zoo, which is a nonprofit, because it's our largest fundraiser. Ultimately, a position opened up on the ZooLights team and he thought I'd be a good fit, so I ended up applying and got the job. By June 1, the ZooLights team is starting to install all the lights and armatures. ZooLights at the Phoenix Zoo is an important event because it’s its largest fundraiser. It's also an important event for the zoo because it's our largest fundraiser.

☆ EPA issues new rule to strengthen water protections in the U.S.
▼ + stars: | 2022-12-30 | by ( Lucas Thompson | Lucas Thompson Is A Content Producer For The Nbc News Climate Unit. | ) www.nbcnews.com time to read: +4 min

At issue is which types of waterways — wetlands, rivers, lakes, etc. The act regulates water pollutants and empowers the EPA and the Army Corps of Engineers to define which particular bodies of water are protected by law. Protected bodies of water qualify for federal programs pertaining to oil spill prevention, water quality regulation and more. The new definition announced this week instates similar protections to those that were in place before 2015, while also clarifying certain qualifications for protected waters. "This comes at a time when we’re seeing unprecedented attacks on federal clean water protections by polluters and their allies," said Jon Devine, director of federal water policy for the Natural Resources Defense Council.

☆ India joins EU in mandating USB-C charging port on smartphones, as Americans still have to deal with 3 different types of ports and cables
▼ + stars: | 2022-12-29 | by ( Britney Nguyen | ) www.businessinsider.com time to read: +4 min

India will require mobile devices sold in the country to have the USB-C charging port by March 2025. The government will find two types of charging ports for mobile devices and wearable electronics. It's following the European Union which will require USB-C charging ports by December 28, 2024. But the company confirmed that it will make iPhones with a USB-C port to comply with EU laws. Samsung is next, with 30% of the market share in the same quarter, and Lenovo is third with 9% of the market share.

“Your story will be different than ours.” Those are the final words of Sarah Polley’s film “Women Talking” and they succinctly sum up the film’s challenges, as well as its hopes. “Women Talking” starts after the otherworldly pretense has already exploded. Instead, most of “Women Talking” is, like the title says, women talking. Instead, most of “Women Talking” is, like the title says, women talking. “Women Talking” insists, though, that it’s worth doing.

☆ South Korea's government will probably propose 'additional budget' in mid-2023, StanChart says
▼ + stars: | 2022-12-23 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailSouth Korea's government will probably propose 'additional budget' in mid-2023, StanChart saysChong Hoon Park of Standard Chartered Bank Korea says that's partly because legislative elections are scheduled to take place in 2024.

☆ Industries can get ahead of quantum's future decryption potential right now
▼ + stars: | 2022-12-22 | by ( Sponsor Post | Created Ibm With Insider Studios | ) www.businessinsider.com time to read: +4 min

But this rapid development also brings risk: Future quantum computers could crack the encryption schemes that safeguard valuable data, like health records and financial data. One immediate concern: 'Harvest-now, hack-later' attacks — where sensitive encrypted data is stolen today for decryption using future quantum computers. The good news is that quantum-safe cryptography, capable of protecting this information, exists today. So, modern encryption methods often use large numbers as codes, such that their prime factors form a key. But they should also understand the risk of future fault-tolerant quantum computers, and explore quantum-safe cryptography to protect their data and systems.

☆ A-10 pilot reveals what it was like trying to land an attack aircraft that was literally falling apart around her
▼ + stars: | 2022-12-19 | by ( Ryan Pickrell | ) www.businessinsider.com time to read: +13 min

Taylor Bye's A-10 attack aircraft started falling apart on a training flight. US Air Force photo by Andrea JenkinsWhen Bye attempted to fire the cannon on a strafing run, she heard a troubling pop. Bye commissioned into the Air Force in 2015 straight out of the United States Air Force Academy, where she first flew. Her first ever solo flight was in a DA20 in Colorado during Air Force pilot training, and the experience, she said, "was so much fun." 995, for the first time since the Air Force maintenance and repair teams finished putting it back together.

☆ GOP Sen. Mike Lee proposes bill that could ban access to Internet porn in the US
▼ + stars: | 2022-12-17 | by ( Katie Balevic | ) www.businessinsider.com time to read: +3 min

GOP Sen. Mike Lee proposed a bill that would redefine obscenity and could upend the porn industry. Lee's bill targets content that has the "objective intent to arouse, titillate, or gratify the sexual desires of a person." The Free Speech Coalition, which represents the adult film industry, said the bill threatens the performers' livelihoods. Lee, of Utah, introduced the one-page bill, titled the Interstate Obscenity Definition Act, on December 14. —Free Speech Coalition (@FSCArmy) December 15, 2022Mike Stabile, public affairs director with the Free Speech Coalition, also told VICE News that the bill "has gotten a huge amount of attention."

☆ Retail advertising surged in 2022 — but in 2023, these new ad businesses will need to steal TV ad budget to survive
▼ + stars: | 2022-12-16 | by ( Lauren Johnson | ) www.businessinsider.com time to read: +5 min

Retailers will face more competition for ad dollars with smaller ad budgets from marketers in 2023. WPP's media buying unit GroupM said that retail media brought in $110 billion this year and is on track to generate $160 billion by 2027. But 2023 will be the year that determines which retail ad businesses will win and which will lose. But some retailers are trying to grow their retail media businesses by separating those two, so retail ads are no longer part of the distribution deal. Retailers are coming for TV budgetsIf retail media budgets increase, other types of ad budgets must get cut.

☆ A Y Combinator-backed startup just raised $39 million to develop new psychedelic treatments for depression
▼ + stars: | 2022-12-15 | by ( Yeji Jesse Lee | ) www.businessinsider.com time to read: +5 min

The company is creating psychedelic drugs that work faster and may not have hallucinogenic effects. The company just raised $39 million from investors and plans to start clinical trials next year. One of the treatments in development is called GM-1020 and is similar to ketamine, a dissociative anesthetic with hallucinogenic effects that has shown promise in treating depression. GM-2505 will have psychedelic effects, though they're expected to last just an hour. By comparison, some other psychedelic drugs in development — like psilocybin and MDMA — have hallucinatory effects that are expected to last up to 8 hours in the clinic.

The UK government has promised to overhaul the youth gender care system, after it was deemed inadequate by England’s regulator of health and social care. They described a deeply flawed system that is now hobbled by a toxic political climate around gender care. The letter said a decision would be made at some point from early 2022 on whether the child “is likely to meet the access criteria” for gender care. The family has received no NHS gender care or mental health support since the referral, she said. These recommended supporting “identity exploration” and mental health treatment as the first steps to ensure that any psychological issues are addressed.

☆ We expect China's economy to grow 5.8% in 2023, Standard Chartered says
▼ + stars: | 2022-12-12 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailWe expect China's economy to grow 5.8% in 2023, Standard Chartered saysShuang Ding of Standard Chartered explains why its forecast for China's economy is above consensus.

☆ IETA discusses how a new initiative might address the lack of standardization in carbon markets
▼ + stars: | 2022-12-09 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailIETA discusses how a new initiative might address the lack of standardization in carbon marketsDirk Forrister of the International Emissions Trading Association discusses the launch of the Climate Action Data Trust, a joint initiative with the World Bank and Singapore government.

☆ How to invest in cryptocurrency like a financial planner: 'Do so with caution'
▼ + stars: | 2022-12-08 | by ( Ryan Ermey | ) www.cnbc.com time to read: +1 min

Even if you don't directly work with a financial advisor, it could be worth paying attention to what they're saying about markets and investing. Take the recent announcement regarding cryptocurrency from the CFP Board, the professional organization for certified financial planners. Planners providing advice on crypto-related investments, the board ruled, are neither required to or barred from providing advice related to crypto, but "should do so with caution." If a group of financial professionals are treading carefully around crypto, it may make sense for you to follow suit. Here are the crypto risks that financial pros are most worried about, and how they're approaching crypto on behalf of their clients.

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