Foot Locker CEO Mary Dillon told CNBC's Jim Cramer on Friday that both physical stores alongside online shopping remain important in the retail sector.
"Brick and mortar is never going to be dead, and you have to invest in your stores to make them exciting for your customers," she said.
Dillon, who served as the CEO of Ulta Beauty before taking the reigns at Foot Locker two years ago, has focused on improving the company's stores and strengthening brand partnerships.
Dillon said the Foot Locker plans to have two thirds of its stores "refreshed" by the end of 2025.
She added that some of the new stores feature technology to help figure out customers' shoe sizes, which creates a "fun digital experience."
Persons:
Mary Dillon, CNBC's Jim Cramer, Dillon, Locker
Organizations:
National Basketball Association, Nike