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I think it's the speed and the impact you're going to be able to drive. I think we're going to be able to see a scale of personalization that I'm not sure we completely appreciate it. That's the kind of level of personalization that I think we're going to be stepping into. And whether that's on our TVs, in our hands, on a billboard, wherever else we spend time, that's where I think we're heading. It's probably still three to five years away, but I think it's going to come a lot quicker than we realized.
Persons: Alex Craddock, it's, I've, It's, I'd Locations: geolocation
Greater China is a key market for Apple, with new AI features expected to roll out in April. It also rolled out its highly-anticipated Apple Intelligence software in the US in English on Monday. While consumers may be buying the newest iPhones in Greater China, they'll have to wait until April for Apple Intelligence to launch in Chinese, however. However, competition is stiff, and Apple Intelligence still needs time to prove itself. It'll take months to know for certain if AI can move the needle for Apple in Greater China.
Persons: Apple, , Tim Cook, Jacob Bourne, It'll Organizations: Apple, Baidu, Service, Apple Intelligence, Huawei, Xiaomi, Business, Wedbush Securities Locations: Greater China, China, EMARKETER
Analysts are optimistic about Apple's iPhone 16 sales going into the holiday season. Apple shares hit a record intraday high earlier this week. AdvertisementFall is shaping up to be good for Tim Cook as Apple rounds the corner into the holiday quarter. Analysts expect the rollout of Apple's AI features to drive iPhone demand into the holiday season. Apple Intelligence is expected to officially launch by the end of the month, and new Macs are reportedly on the way.
Persons: , Tim Cook, Nabila Popal, Morgan Stanley, Bernstein, Cook, Jacob Bourne, Bourne, Erik Woodring, William Kerwin, Kerwin, TSMC Organizations: IDC, Apple, Service, Apple Intelligence, Wall Street, ISI, Forbes, Business, Morningstar Locations: China, Xiaomi, Indonesia
Read previewThe new AI iPhone is officially available in Apple stores, hitting shelves in almost 60 countries around the world on Friday. The iPhone 16 is the first phone to launch in Apple's new era of artificial intelligence. Although the iPhone 16 won't come straight out of the box with Apple Intelligence, it's one of only two iPhone generations that's compatible with the software. They had pre-ordered the iPhone 16 for themselves and their friends. AdvertisementQueues outside Apple store in Singapore 1 hour into store opening.
Persons: , there's, Shubhangi Goel, Apple Organizations: Service, Apple, Apple Intelligence, Business, Control, BI, Orchard, Samsung, Huawei, Apple Watch, Lines, Regent, Apple's Regent Locations: Orchard, Singapore, Vietnam, Sri Lanka, India, London, Apple's, Covent Garden, Covent, Europe, Mumbai, Hangzhou, China
Apple on Monday charged into the artificial intelligence craze with a new iPhone lineup that marks the company’s latest attempt to latch onto a technology trend and transform it into a cultural phenomenon. The four different iPhone 16 models will all come equipped with special chips needed to power a suite if AI tools that Apple hopes will make its marquee product even more indispensable and reverse a recent sales slump. Most of Apple’s AI functions will roll out as part of a free software update to iOS 18, the operating system that will power the iPhone 16 coming out in December. English will be the featured language at launch but an update enabling other languages will come out next year, according to Apple. Although Apple is releasing a free version of its operating system to propel its on-device AI features, the chip needed to run the technology is only available on the iPhone 16 lineup and the high-end iPhone 15 models that came out a year ago.
Persons: Siri, Tim Cook, Apple, , Paolo Pescatore, OpenAI Organizations: Apple, Samsung, Google, Apple Intelligence, Samsung Galaxy Locations: Cupertino , California, Monday’s
The phone cutoff for Apple's gen AI system, Apple Intelligence, is the iPhone 15 Pro and Pro Max. Apple's AI head, John Giannandrea, said older iPhones can't handle the computational demands of AI. Apple Intelligence will roll out with iOS 18 and the new iPhone 16 lineup this fall. AdvertisementWhy can't you run Apple's fancy new AI features — collectively called Apple Intelligence — on your old iPhone? The company limited its highly anticipated generative AI system to only the latest iPhones — the iPhone 15 Pro and the iPhone 15 Pro Max and the upcoming lineup, presumably called the iPhone 16.
Persons: Pro Max, Apple's, John Giannandrea, , Max Organizations: Apple Intelligence, Pro, Service, Apple, Business
Apple's new AI is made in Google data centers
  + stars: | 2024-06-14 | by ( Hugh Langley | ) www.businessinsider.com   time to read: +5 min
But Apple and Google had for months been working together behind the scenes, with Google giving Apple access to its data centers to train the iPhone maker's new AI models. For years, Apple has leaned on Google and Amazon's cloud services to store data for its products. For example, when Apple device users do iCloud backups they are often stored in Google's data centers. Most of the impressive features of AI models must be at least partly handled in massive energy-sucking data centers, which companies such as Microsoft, Google and Amazon have spent years building. Bloomberg previously reported that Google and Apple were also in talks to bring Google's Gemini AI to iOS devices.
Persons: , OpenAI, Googlers, It's, Craig Federighi Organizations: Service, Apple, Google, Business, Apple Intelligence, Nvidia, Microsoft, Oracle, Bloomberg
That's the scenario Apple sketched out Monday, when it tried to explain how it was integrating AI into its ecosystem. But it's also a very real problem for Apple since Apple is in the business of selling expensive, high-margin hardware. AdvertisementBut I do have a third, vibes-based theory about why the AI that Apple showed off didn't blow me away. And during Apple's Monday demo, the company played on both sides of that line: It would tell you that Apple's AI could instantly make your writing better. In Apple's framing, that's AI that's helpful, but not creepy; immediately useful, but not too disruptive.
Persons: , Apple, it's, we've, Tim Cook, Craig Federighi Organizations: Service, Business, Apple, iPhones, AIs Locations: emojis
Apple announces new iPad Pro with M4, new iPad Air tablets
  + stars: | 2024-05-07 | by ( Kif Leswing | ) www.cnbc.com   time to read: +3 min
watch nowApple on Tuesday announced new versions of its iPad Air and iPad Pro tablets, in a short video posted on its website. The iPad Pro, Apple's most expensive and advanced tablet, will come in two sizes, a 11-inch model and a 13-inch model, Apple said. The smaller iPad Pro starts at $999, and the larger 13-inch model starts at $1299 with 256GB of storage, a slight price increase from its predecessor. The new iPad models use a new Apple chip called the M4, an update from the M3 chips that currently power Apple's laptops. The iPad Pro comes with a 12 megapixel rear camera that can record 4K video, according to Apple.
Persons: Tim Cook, Apple, Todd Haselton, John Ternus, Todd Haselton Apple Organizations: Apple, CNBC
Apple's China sales in focus ahead of earnings
  + stars: | 2024-05-02 | by ( Kif Leswing | ) www.cnbc.com   time to read: +5 min
In February, Apple said it expected sales similar to last year's $94.84 billion during the same period and flat iPhone sales. In the December quarter, sales dropped 13% in Greater China, which includes Hong Kong and Taiwan. Analysts polled by FactSet expect $15.25 billion in China regional sales, which would be a 14% year-over-year decline. "In strong iPhone cycles, Apple's China revenues typically grow much faster than Apple overall, as Chinese consumers embrace the new phone," Sacconaghi wrote. Meanwhile, state statistics show iPhone sales falling 33% in February, the second consecutive month of declining shipments.
Persons: Tim Cook, Deirdre O'Brien, Apple, AAPL, Bernstein, Toni Sacconaghi, Sacconaghi, David Vogt, Aaron Rakers, There's, Morgan Stanley, Erik Woodring, Woodring Organizations: Apple, Analysts, FactSet, Huawei, Chinese Communist Party, Counterpoint Research, UBS Locations: China, Greater China, Hong Kong, Taiwan, repurchases
Apple believes that AI is the future
  + stars: | 2024-04-16 | by ( Hasan Chowdhury | ) www.businessinsider.com   time to read: +3 min
Apple wanted all eyes to be on the Vision Pro when it launched. A report about AI chips coming to next-gen Macs helped boost Apple's stock by $112 billion. AdvertisementTwo months ago, Tim Cook was busy marking Apple's bold new vision of the future with the launch of expensive nerd goggles. Second, the future of the Vision Pro remains highly uncertain. Just don't expect the Vision Pro to steal the show in the same way a big AI reveal would.
Persons: , Tim Cook, Bloomberg's Mark Gurman, Apple, Peter Kafka Organizations: Apple, Service, International Data Corporation, Publishing, Getty, Huawei, Apple's, Vision Locations: Cupertino, Shanghai, China
Shortly after the opening bell, we will be selling 265 shares of Disney at roughly $122.60. Given the more-than-50% run Disney shares have had from their October 2023 lows, we think it is prudent to trim and move our rating down to a 2, meaning wait for a pullback before buying more. We're also paring back our position in Google parent Alphabet now that the stock has recovered from its fourth-quarter earnings pullback . As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade. Jim waits 45 minutes after sending a trade alert before buying or selling a stock in his charitable trust's portfolio.
Persons: Jim Cramer's, Bob Iger's, It's, Nelson, , Jim Cramer, We're, Jim, Claude, Alphabet's, Bloomberg — Organizations: Disney, Dow Jones, DIS, Apple, Bloomberg, CNBC, New York Stock Exchange, View Press, Getty Locations: New York
A self-proclaimed hardware hacker modded his AirPods Max to have a USB-C charging port. It's rumored that Apple's next generation of the headphones will ditch the Lightning port for USB-C. AdvertisementOne engineer is giving AirPods Max owners one less reason to upgrade to the new model that Apple is expected to eventually announce — if they're the DIY type. But Pillonel wasn't willing to wait, dubbing his modified headphones the "World's First USB-C AirPods Max" in his video description. While it then added the port to many of its devices, including iPads and accessories, the MacBook has used a USB-C port for years.
Persons: Max, , Ken Pillonel, iPhones —, Pillonel wasn't, That's, that's, Pillonel Organizations: Service, YouTube, Apple, Bloomberg, eBay
download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Read previewJailbreaking iPhones — essentially, hacking iOS to remove security features — is a talking point on social media again. Gergely Kalman, a security researcher, posted a photo of a "Security Research Device," or SRD, a jailbroken iPhone 14 Pro sent to him by Apple, on X (formerly known as Twitter). Apple pre-jailbreaks the devices, allowing third-party researchers to probe for vulnerabilities without worrying about being locked out. "Apple strongly cautions against installing any software that modifies iOS," the iPhone User Guide said.
Persons: , Gergely Kalman, Kalman, Apple Organizations: Service, Apple, Business, iOS, TechCrunch Locations: Spain
Apple just did something unthinkable: it opened up its App Store. AdvertisementApple's absolute rule over the App Store has just been broken for the first time since its launch in 2008. Developers in the EU could previously only sell apps through Apple's App Store. It means developers can simply bypass the App Store. Did... did Apple just introduce the equivalent of Unity's runtime install fee... but for all iOS app developers in the EU?!
Persons: , Peter Kafka, Apple, Tim Sweeney, Tim Sweeny, Rachel Luna, Stringer Apple, Sweeney, Nikita Bier, Eric Seufert, Heracles Capital, Seufert, Ashley Gullen, Z7KMiWEqmD — Ashley Gullen Organizations: Apple, Service, European Union, Digital, Epic, Microsoft, Valve, Heracles, European, Unity, European Commission Locations: iPhones, EU
download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. This story is available exclusively to Business Insider subscribers. And it's embarking on a hunt for AI talent as it seeks to catch up with rivals like Google and Microsoft. They also suggest that Apple is ramping up its search for AI talent, advertising AI-focused jobs across several areas, including health , on-device AI , and building " foundation models," which are baseline AI models like GPT-4. Apple did not immediately respond to a request for comment from Business Insider, made outside normal working hours.
Persons: , Siri, Morgan Stanley, Apple, Tim Cook, ChatGPT Organizations: Service, Business, Financial Times, Google, Microsoft, Apple, Apple's Worldwide, Conference, Apple Watch, Bloomberg Locations: PitchBook
Researchers found many teens have the iPhone and the Apple Watch — and also use Apple Pay. Still, Apple Music doesn't lead the way: More teens use Spotfiy, the survey says. The report says 42% of teens were found to have used Apple Pay, the tech company's cash transfer app. And 34% of teen respondents said they own an Apple Watch. An incoming call on on Apple Watch, the most popular watch brand among teenagers.
Persons: Piper Sandler, Spotfiy, , Gen, Piper, Max —, Hiroshi Lockheimer, Lockheimer, Thomas Haigh, doesn't Organizations: Apple Watch, Apple, Service, Casio, Garmin —, YouTube Music, Amazon Prime, Street Journal
Apple has long depended on China for manufacturing, but the relationship is getting complex. Two recent developments suggest India's push to become a viable alternative to China — and benefit Apple — are mixed. "Foxconn has determined it will not move forward on the joint venture with Vedanta," Foxconn said in a statement to Reuters. That's a critical blow to Modi, who set out chip manufacturing as a strategic part of his ambitions to level up India. Vedanta chairman Anil Agarwal tweeted that the joint venture meant "India's own Silicon Valley is a step closer now."
Persons: Foxconn, , China's, Luxshare, JP Morgan, Tim Cook, Modi, Madhuri Dixit, Mukesh Ambani, Narendra Modi, That's, Europe's, Anil Agarwal, Agarwal Organizations: Apple, Apple ., Tata Group, Bloomberg, Vedanta, Reuters Locations: China, India, Asia, China's hawkishness, Taiwan, Vietnam, Beijing, Mumbai, iPhones, Karnataka, Modi's, Gujarat, Cupertino
But the iPhone-maker almost didn't make it this far — it struggled in the '90s until Steve Jobs returned as the company's CEO. Apple has weathered hits and flops over the years, from the launch of the influential Apple II to the misguided Newton MessagePad. Apple surpassed a $3 trillion market cap on Friday morning — a milestone it previously hit once last year but didn't sustain. Michael Dell himself once quipped that if he were in Jobs' shoes, he'd shut Apple down and return the money to the shareholders. Here's a look into the history of Apple in photos, from its inception, through its hard times, to the triumphant return of Jobs.
Persons: Steve Jobs, Newton, Michael Dell Organizations: Apple, Morning, Microsoft
Here's the full roundup of which Apple Watches will get watchOS 10 — including all of the best Apple Watch models currently available — and which models won't have access to the new OS. Note that iPhones that aren't compatible with iOS 17 won't support watchOS 10. Apple Watches that are compatible with watchOS 10Apple Watches that are not compatible with watchOS 10It should come as no surprise that the below models of the Apple Watch won't be compatible with watchOS 10, as they weren't compatible with watchOS 9 previously. But for the sake of clarity, the following list of older Apple Watch models won't work with watchOS 10. All models compatible with iOS 17 are compatible with watchOS 10.iPhones that are not compatible with watchOS 10The following iPhones aren't compatible with iOS 17, and therefore won't be able to connect to an Apple Watch running watchOS 10:
Organizations: Apple, Apple Watch, Smart
A gallery assistant wearing an Oculus Quest 2 virtual reality (VR) headset to view the House of Fine Art (HOFA) Metaverse gallery stands in front of digital artwork "Agoria, _{Compend-AI-M}_ 2022 #16" during a preview in Mayfair, London, UK, on Thursday, Nov. 10, 2022. Virtual reality hasn't caught on with American teens, according to a new survey from Piper Sandler released on Tuesday. In addition, teenagers didn't seem that interested in buying forthcoming VR headsets. Only 7% said they planned to purchase a headset, versus 52% of teens polled who were unsure or uninterested. Facebook parent Meta is also expected to release new virtual reality headsets later this year.
The investment bank called the plan, known by its Production-Linked Incentive Schemes, as a "substantial opportunity" for Greater China tech firms. The initiative incentivizes foreign companies to start manufacturing in India and encourages local firms to expand their production and exports there. Goldman said tech represents more than half of the opportunity. Under the IT hardware initiative, for instance, Greater China tech firms represent 76% of potential capital expenditure contribution. Stock picks Goldman named two buy-rated stocks that it said stand to benefit from India's big manufacturing plans.
Tesla has long been an investor favorite for exposure to the electric vehicle transition, but not everyone is convinced. Berkshire Hathaway-backed BYD , for example, is often touted as a better bet than Tesla. BYD is so much ahead of Tesla in China ... it's almost ridiculous," Charlie Munger, vice-chairman of Berkshire Hathaway, said last month . "Long term, Tesla is not a car company and that's the difference. 'Take profit' in Tesla Wall Street veteran David Trainer has a more bearish view, however, as he urged investors to "take profit" in Tesla.
Gen Z accounts for 34 percent of iPhone users and just 10 percent of Samsung users, according to data reported by Financial Times. Two Android phone users in their twenties told Insider that because of the wide disparity, they face challenges as minorities in the digital world. However, issues with being the only one with an Android phone still affect Carrier's friendships. According to Avila, Android users were seen as "poor or a loser," and the mentality gained popularity online. "Even if Androids are the better phone, that stigma would never make me get one," Avila told Insider.
Foxconn said Tuesday that its factory in Zhengzhou, China — the world's largest assembly plant for Apple's iPhones — was hit with a small Covid outbreak. Zhengzhou, in central China's Henan province, has been battling a new wave of Covid this month. Foxconn's position highlights the balancing act required by manufacturing facilities to meet customer demand under Beijing's strict Covid policy. Apple still relies heavily on China for the majority of its iPhone production, but the Cupertino giant has looked to diversify its supply chain. Last month, Apple said that it has begun assembling its flagship iPhone 14 in India.
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