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☆ Marketers are living in an AI advertising minefield
▼ + stars: | 2024-08-12 | by ( Lucia Moses | Lara O'Reilly | ) www.businessinsider.com time to read: +7 min

This issue was on full display at the Olympics, where Google face-planted with an ad for its Gemini AI tool. "There seems to be this fundamental misunderstanding of what we should be using AI for," said Iain Thomas, who cowrote a book on AI, "What Makes Us Human?," and is a founder of Sounds Fun, an agency that helps marketers harness AI. To date, 575 companies have bought ads to market AI products in 2024, up from 186 in all of 2023. "In the same way, I wouldn't trumpet that my new product was designed in Photoshop, so why would I talk about how my product was designed using AI? One of the top-performing US ads of 2023 came from Adobe, which ran a spot featuring a girl using AI to create a birthday card.

Persons: Iain Thomas, Sora, Josh Campo, Razorfish, Matt Rebeiro, Iris, Rebeiro, System1, Dove, Microsoft's, chatbot —, Thomas, JLo Organizations: Service, Olympics, Google, Business, Sounds, Washington State University, of Hospitality Marketing, Management, Yahoo, Publicis Media, YouTube, Enterprises, Adobe, Cadbury Locations: MediaRadar

☆ AI's big marketing problem: People don't want to hear about it
▼ + stars: | 2024-08-12 | by ( Lucia Moses | Lara O'Reilly | ) www.businessinsider.com time to read: +7 min

Advertisers love talking about AI, but they face a big problem: consumers are suspicious of the tech and don't want to be bombarded with messaging about it. This issue was on full display at the Olympics, where Google face-planted with an ad for its Gemini AI tool. To date, 575 companies have bought ads to market AI products in 2024, up from 186 in all of 2023. "In the same way, I wouldn't trumpet that my new product was designed in Photoshop, so why would I talk about how my product was designed using AI? One of the top-performing US ads of 2023 came from Adobe, which ran a spot featuring a girl using AI to create a birthday card.

☆ A.I. ‘Friend’ for Public School Students Falls Flat
▼ + stars: | 2024-07-01 | by ( Dana Goldstein | ) www.nytimes.com time to read: +1 min

platform named Ed was supposed to be an “educational friend” to half a million students in Los Angeles public schools. In typed chats, Ed would direct students toward academic and mental health resources, or tell parents whether their children had attended class that day, and provide their latest test scores. Ed would even be able to detect and respond to emotions such as hostility, happiness and sadness. Alberto Carvalho, the district’s superintendent, spoke about Ed in bold terms. Los Angeles agreed to pay a start-up company, AllHere, up to $6 million to develop Ed, a small part of the district’s $18 billion annual budget.

Persons: Ed, ”, Alberto Carvalho, democratize, —, “, ” Mr, Carvalho, Carvalho’s, AllHere Locations: Los Angeles

☆ Releasing ChatGPT made OpenAI the poster company of the AI race. But winning it is proving really hard.
▼ + stars: | 2024-06-27 | by ( Hasan Chowdhury | ) www.businessinsider.com time to read: +5 min

Read preview"Try talking with it here," Sam Altman wrote on X, linking to an "early demo" of ChatGPT. AdvertisementIt made OpenAI the poster child of the race to create human-like artificial general intelligence, which has become Altman's stated mission. OpenAI still has no release date for Sora, the model that generates videos based on users' text prompts and was first demonstrated publicly in February. AdvertisementThis month did give OpenAI something to celebrate; Apple announced that it was partnering with the company to bring ChatGPT to iPhones, iPads, and Macs. ChatGPT gave OpenAI a headstart in the race to make AGI.

Persons: —, Sam Altman, ChatGPT, Altman's, OpenAI, Scarlett Johansson, Altman, Sora, Sundar Pichai, Claude, OpenAI isn't Organizations: Service, Business, Tech, Microsoft, Apple, Google, Meta, ChatGPT, Chatbot Locations: Silicon Valley, GPT

☆ Meta's AI search is weird and uncanny — and I'm not sure who it's for
▼ + stars: | 2024-04-30 | by ( Katie Notopoulos | ) www.businessinsider.com time to read: +6 min

AdvertisementFacebook, WhatsApp, and Instagram have integrated Meta AI into the search fields of their mobile apps. The search bar in the Facebook and Instagram apps is one place you probably know very well. You come to the Facebook search bar to type in the name of your local Buy Nothing group, but instead, you see an animated blue circle with "Ask Meta AI anything." The search bar on the Facebook app now has AI prompts. Instagram search suggestions are slightly more Instagram-y.

Persons: Instagram, —, Meta, Pew, ike, .. F, els Organizations: Service, Facebook, Fast Company, rit, up id, Meta Locations: uri

☆ How one nonprofit is turning to AI to help boost women's financial literacy
▼ + stars: | 2024-04-29 | by ( Lorie Konish | ) www.cnbc.com time to read: +3 min

One women-focused nonprofit has launched a new way to help them get faster answers to their queries through the use of an online AI chatbot. The organization, Savvy Ladies, was founded more than 20 years ago by Stacy Francis, a certified financial planner and president and CEO of Francis Financial in New York City. After seeing her grandmother stay in an abusive situation because she lacked financial resources, Francis created the nonprofit with the goal of helping other women avoid similar situations. watch nowThe new chatbot — provided through Microsoft Copilot — allows visitors to the Savvy Ladies website to type in their financial questions and receive immediate answers curated from the website's content written by CFPs and other financial professionals. Investors are more likely to trust advice from generative AI tools than from social media, according to a survey released last year from the CFP Board, a professional organization representing professional financial planners.

Persons: Stacy Francis, Francis, CFPs, Judy Herbst, Michael Roberts, William H, Lawrence, Roberts Organizations: Francis Financial, Microsoft, CNBC's FA, Wharton School, University of Pennsylvania, CFP Locations: New York City, CNBC's

☆ Nvidia’s wild ride and induction into the $2 trillion market cap club in two charts
▼ + stars: | 2024-02-23 | by ( Kevin Stankiewicz | ) www.cnbc.com time to read: +4 min

Both companies later breached $3 trillion in market valuation, but, as of Friday, only Microsoft remains above it, at roughly $3.07 trillion. Apple's market cap stands at around $2.8 trillion. After more than tripling in 2023, Nvidia's stock has soared more than 60% already in 2024. In February alone, Nvidia's market cap has swelled by nearly $500 billion. At that time, Nvidia's market cap stood at $583.5 billion.

Persons: ChatGPT, —, Microsoft —, Jim Cramer's, Jim Cramer, Jim, Jensen Huang, Tom Williams Organizations: Nvidia, Apple, Microsoft, Exxon Mobil, Google, CNBC, CQ, Inc, Getty Locations: U.S

☆ ChatGPT's been acting weird — and it's probably our fault
▼ + stars: | 2024-02-15 | by ( Tom Carter | ) www.businessinsider.com time to read: +4 min

download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Read previewChatGPT has been acting up in weird ways in recent months. AI models like GPT-4 are continually tweaked and updated, with OpenAI relying on interactions with users to train ChatGPT to become more conversational and useful. It works through a process called reinforcement learning from human feedback , where the AI model learns which responses are more favorable to users and adjusts accordingly. ChatGPT users said the bot was becoming lazyIn recent months, users of the chatbot, which reportedly now has around 1.7 billion users, have been complaining that it has been acting up.

Persons: —, OpenAI, James Zou, ChatGPT, Sam Altman, Zou Organizations: Service, Business, Stanford University, Stanford Locations: GPT

Google is immediately releasing a standalone Gemini app for smartphones running on its Android software. Photos You Should See View All 15 ImagesThe Gemini app initially will be released in the U.S. in English before expanding to the Asia-Pacific region next week, with versions in Japanese and Korean. Besides the free version of Gemini, Google will be selling an advanced service accessible through the new app for $20 a month. Google is offering a free two-month trial of Gemini Advanced to encourage people to try it out. In a blog post, Google CEO Sundar Puchai predicted the technology underlying Gemini Advanced will be able to outthink even the smartest people when tackling many complex topics.

Persons: Bard, Siri, “, Sissie Hsiao, ”, Sundar Puchai, —, ” Pichai, Satya Nadella, ” Nadella, It’ll Organizations: FRANCISCO, Google, Microsoft, Apple, Gemini, Samsung, Inc, OpenAI Locations: U.S, Asia, Pacific, View , California, Mumbai, India, Europe

☆ A ChatGPT rival just published a new constitution to level up its AI guardrails, and prevent toxic and racist responses
▼ + stars: | 2023-10-23 | by ( Aaron Mok | ) www.businessinsider.com time to read: +4 min

OpenAI rival Anthropic revamped its constitution around AI safety using public input. Users of its AI chatbot, Claude, want it to admit flaws, and avoid racist or sexist responses. The new guardrails follow months of concerns from tech and government leaders around AI safety. The updates to Anthropic's constitution follow months of concern around AI safety, including from some technology leaders. Read the full version of Anthropic's new AI constitution here.

Persons: Anthropic, Claude, —, Dario Amodei, Sam Bankman, Fried, didn't, Elon Musk, Nadella, Sam Altman, Sundar Pichai, Tim Cook, Anthropic's Amodei Organizations: Service, Amazon, Intelligence, Microsoft, Google, Apple, White Locations: OpenAI, San Francisco, Washington

Here's how to get identity protection and what to look for in an identity protection service. If you have children, an identity theft protection service with a family plan or additional features to prevent child identity theft can be useful. Signs of a good identity theft protection serviceWhat you need from an identity theft protection service will vary based on your assets and needs, but the basics are relatively uniform. Red flags in identity theft protection servicesThere's no clear outline of solutions: The last thing you want from the company you're paying for identity theft protection is a lot of talking in circles. Getting identity theft protection frequently asked questionsWhat is the best identity theft protection service?

Persons: Kurt Sanger, Batten, Sanger, Michael Scheumack, Rebecca Morris, —, Morris, it's Organizations: Research, US Cyber Command, Credit Monitoring, Chevron, Social Locations: United States, Chevron

☆ OpenAI's ChatGPT can actually make workers perform worse, a new study found
▼ + stars: | 2023-10-02 | by ( Aaron Mok | ) www.businessinsider.com time to read: +5 min

Workers using OpenAI's ChatGPT may actually perform more poorly than those who don't, new BCG research finds. AdvertisementAdvertisementIf you're using ChatGPT as a shortcut at work, you may want to be extra careful. For tasks "inside the frontier," consultants using AI were "significantly more productive" and "produced significantly higher quality results" than those who weren't using the chatbot. BCG's findings demonstrate a cautionary tale for workers thinking about using ChatGPT to help do their jobs. AI-generated errors may only get worse: In a recent paper, AI researchers found that generative AI models could soon be trained on AI-generated content — a phenomenon they call "model collapse."

Persons: —, it's, Wharton, Saren Rajendran, ChatGPT, NewsGuard, Bard, James Webb Organizations: Service, Boston Consulting, Harvard, MIT, CNET, James Webb Space Telescope

OpenAI's ChatGPT can now "see, hear and speak" — or, at least, understand spoken words, respond with a synthetic voice and process images, the company announced Monday. Users will also be able to share images with ChatGPT and highlight areas of focus or analysis (think: "What kinds of clouds are these?"). The big feature push comes alongside ever-rising stakes of the AI arms race among chatbot leaders such as OpenAI, Microsoft , Google and Anthropic. Experts have raised concerns about AI-generated synthetic voices, which in this case could allow users a more natural experience but also enable more convincing deepfakes. OpenAI acknowledged those concerns in its Monday announcement, saying that synthetic voices were "created with voice actors we have directly worked with," rather than collected from strangers.

Persons: OpenAI's, OpenAI, Bard chatbot, Bing, Andreessen Horowitz Organizations: Microsoft, Google, Sequoia Capital

☆ Google rolls out a major expansion of its Bard AI chatbot
▼ + stars: | 2023-09-19 | by ( Clare Duffy | ) edition.cnn.com time to read: +4 min

New York CNN —Google’s Bard artificial intelligence chatbot is evolving. The new features mark the biggest update to Google’s Bard in the six months since it was widely released to the public. With the new extensions, Bard will now pull information from YouTube, Google Maps, Flights and Hotels by default. Bard users can opt to disable these extensions at any time. The double check feature is designed to counter a common AI issue called “hallucinations,” where an AI tool confidently makes a statement that sounds real, but isn’t actually based in fact.

Persons: Bard, OpenAI, Sissie Hsiao, Google, chatbot, isn’t, “ We’re, ” Hsiao, ” Bard, It’s Organizations: New, New York CNN, YouTube, Google, Microsoft, CNN, “ Locations: New York

☆ How teachers and students feel about A.I.
▼ + stars: | 2023-08-24 | by ( Natasha Singer | More About Natasha Singer | ) www.nytimes.com time to read: +2 min

We recently asked educators, professors, and high school and college students to tell us about their experiences using A.I. — Katy Pearce, associate professor, University of WashingtonBefore they even use ChatGPT, I help students discern what is worth knowing, figuring out how to look it up, and what information or research is worth “outsourcing” to A.I. chatbots are making it a lot easier for students to understand difficult concepts in a simple way. It can provide students with endless examples of how to outline essays, business plans and emails. will have on students in the long run but I just don’t want it to make students lazy, as the joy of learning is that “AHA!” moment that comes from figuring something out yourself.

Persons: I’ve, — Katy Pearce, — Nicole Haddad, — Amedeo Bettauer, Sam Avery, chatbots, — Emma Nazario Organizations: A.I, University of Washington, Southern Methodist University, Brookline High School, University of Iowa, AHA, Wheaton

☆ Bill Gates watched ChatGPT ace an AP Bio exam and went into 'a state of shock': 'Let's see where we can put it to good use'
▼ + stars: | 2023-08-11 | by ( Tom Huddleston Jr. | ) www.cnbc.com time to read: +1 min

Even tech icon Bill Gates says he was caught off-guard by the rapid development of artificial intelligence programs like ChatGPT. The story began last June when Gates first tested the AI-powered chatbot — developed by Microsoft partner OpenAI — and came away unimpressed. Two months later, OpenAI's developers came back, and Gates watched ChatGPT achieve the top score of five on the test. "I'm still, personally, in a state of shock at 'Wow, it is so good,'" Gates said. Still, the rapid development left Gates thoroughly impressed, and excited about the technology's potential applications: "Let's see where we can put it to good use," he said.

Persons: Bill Gates, Gates, Sal Khan, OpenAI —, Sam Altman, I'm Organizations: Khan, Microsoft, AP

The largest companies in the tech industry have spent the year warning that development of artificial intelligence technology is outpacing their wildest expectations and that they need to limit who has access to it. Mr. Zuckerberg, the chief executive of Meta, said on Tuesday that he planned to provide the code behind the company’s latest and most advanced A.I. technology to developers and software enthusiasts around the world free of charge. The decision, similar to one that Meta made in February, could help the company reel in competitors like Google and Microsoft. Those companies have moved more quickly to incorporate generative artificial intelligence — the technology behind OpenAI’s popular ChatGPT chatbot — into their products.

Persons: Mark Zuckerberg, Zuckerberg, Meta, Mr Organizations: Meta, Google, Microsoft

☆ Indian CEO of Dukaan replaced 90% of staff with an AI chatbot
▼ + stars: | 2023-07-12 | by ( Anna Cooban | ) edition.cnn.com time to read: +3 min

The average time taken to resolve a customer’s issue also dropped by almost 98% when they interacted with the chatbot, he tweeted. Shah said the job cuts were “tough” but “necessary.”Shah told CNN Wednesday that the 23 layoffs were made in September. By introducing the technology, the company has cut the cost of its customer support function by about 85%, Shah said. Shah told CNN that he believed “in a future where AI and humans work together, each doing what they do best,” and that he was exploring opportunities to use AI in work involving graphic design, illustration and data science. AI fearsThe news of the layoffs comes as fears that AI will result in mass job losses have escalated eight months after Open AI released its AI-powered chatbot ChatGPT to the public.

Persons: Shah, ” Shah, “, Dukaan, ChatGPT Organizations: London CNN, Summit Shah, Twitter, CNN, Organisation for Economic Cooperation, Development, OECD Locations: Bangalore

☆ A.I. is not all hype. It's the 'fourth industrial revolution playing out,' says Wedbush's Dan Ives
▼ + stars: | 2023-06-28 | by ( Sheila Chiang | ) www.cnbc.com time to read: +1 min

Generative artificial intelligence is all the rage now but the A.I. boom is not just all hype, said Dan Ives from Wedbush Securities, who calls it the "fourth industrial revolution playing out." The fourth industrial revolution refers to how technological advancements like artificial intelligence, autonomous vehicles and the internet of things are changing the way humans live, work and relate to one another. "I think this is really transformational changes to technology that I think would change the tech space for the next 20-30 years," said Ives. technology surged after ChatGPT — OpenAI's viral chatbot — went viral due to its ability to generate humanlike responses to users' prompts, which amazed researchers and the general public.

Persons: Dan Ives, CNBC's, Ives, ChatGPT Organizations: Wedbush Securities

☆ Microsoft is bringing an A.I. chatbot to data analysis
▼ + stars: | 2023-05-23 | by ( Jordan Novet | ) www.cnbc.com time to read: +4 min

Scott Guthrie, executive vice president of Microsoft's cloud and artificial intelligence group, speaks at the Microsoft CIO Summit in Redmond, Washington, on Feb. 1, 2023. Microsoft 's hefty investment in artificial intelligence chatbots is finding its way into data analysis. For example, the data can be tapped in Synapse Data Science for collaborating on AI models and Power BI business intelligence software for building charts and dashboards. A single Copilot will be available for the tools in the Microsoft Fabric portfolio, which includes Data Factory, Synapse Data Engineering, Synapse Data Warehousing, Synapse Real-Time Analytics and a new monitoring tool called Data Activator, in addition to Power BI and Synapse Data Science, a Microsoft spokesperson said. He said that Copilot will be able to write formulas using Microsoft's Data Analysis Expressions language in Power BI.

☆ Mass event will let hackers test limits of A.I. technology
▼ + stars: | 2023-05-10 | by ( ) www.cnbc.com time to read: +6 min

But now its maker, OpenAI, and other major AI providers such as Google and Microsoft, are coordinating with the Biden administration to let thousands of hackers take a shot at testing the limits of their technology. Some are official "red teams" authorized by the companies to "prompt attack" the AI models to discover their vulnerabilities. Chowdhury, now the co-founder of AI accountability nonprofit Humane Intelligence, said it's not just about finding flaws but about figuring out ways to fix them. Building the platform for the testing is another startup called Scale AI, known for its work in assigning humans to help train AI models by labeling data. "Our basic view is that AI systems will need third-party assessments, both before deployment and after deployment.

☆ ChatGPT cost a bomb to make with OpenAI's losses growing to $540 million last year, report says
▼ + stars: | 2023-05-05 | by ( Hasan Chowdhury | ) www.businessinsider.com time to read: +3 min

OpenAI's losses climbed to $540 million in 2022 as it developed ChatGPT, a new report claims. The Information said that the startup's costs soared in the months before it launched the chatbot. AI tools like ChatGPT are expensive given the significant computing power needed to run them. OpenAI's development of the technology came at a steep price, with its losses roughly doubling to around $540 million last year, a new report claims. OpenAI's revenue is projected to rise significantly this year, with expectations that revenue will hit $200 million this year before climbing to $1 billion in 2024, according to Reuters.

☆ What Bard said when Google VC asked the A.I. about the value of corporate diversity
▼ + stars: | 2023-04-20 | by ( Carolyn Chun | ) www.cnbc.com time to read: +4 min

Stewart asked Bard, Google's first public version of a generative AI chatbot — and a rival to Microsoft -funded OpenAI ChatGPT — about the value of corporate diversity. The AI generated many of the points she makes in pushing the case for greater diversity in the workplace. Gradient is looking for founders that are building this AI "data moat" and "go-to expertise" into their businesses, she said. But she stressed that as AI is adopted, it is important that the development of the tech reflects diversity in development. Thinking about generational diversity may be as important as ethnic, racial and gender diversity as AI goes mainstream, too.

☆ A widow is accusing an AI chatbot of being the reason why her husband killed himself
▼ + stars: | 2023-04-04 | by ( Aditi Bharade | ) www.businessinsider.com time to read: +5 min

A widow in Belgium said her husband recently died by suicide after being encouraged by a chatbot. Chat logs seen by Belgian newspaper La Libre showed Chai Research's AI bot encouraging the man to end his life. The "Eliza" chatbot still tells people how to kill themselves, per Insider's tests of the chatbot on April 4. But the "Eliza" chatbot then started encouraging Pierre to end his life, per chat logs his widow shared with La Libre. When reached for comment regarding La Libre's reporting, Chai Research provided Insider with a statement that acknowledged Pierre's death.

☆ Baidu shares drop to 8-week lows after company reveals ChatGPT rival
▼ + stars: | 2023-03-16 | by ( Evelyn Cheng | ) www.cnbc.com time to read: +2 min

Men interact with a Baidu AI robot near the company logo at its headquarters in Beijing, China April 23, 2021. During a livestreamed release event, Baidu CEO Robin Li emphasized the company's product — called Ernie bot — is not perfect. Baidu is prioritizing initial Ernie bot access for what it calls 650 ecosystem business partners, which include some media companies, banks and car firms. Within an hour of the Ernie bot announcement, Baidu said 30,000 corporate clients had joined the waitlist for access to the chatbot. Baidu's Li said Ernie bot had similar issues if used enough, and that it wasn't perfect.

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