Media Matters was served a double whammy on Monday, after reporting on X's advertising strategy. Elon Musk is now suing the watchdog, and Texas AG Ken Paxton is investigating the group for fraud. The report, published Thursday, triggered an advertiser exodus from X, after which Musk declared that he'd file a "thermonuclear" lawsuit against Media Matters. In a statement to BI, Media Matters President Angelo Carusone said X's lawsuit was "frivolous" and "meant to bully X's critics into silence." A Media Matters representative did not immediately respond when asked to comment on Paxton's investigation.

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Persons: Elon Musk, Ken Paxton, —, Musk, Paxton, Apple —, Angelo Carusone, Carusone, It's Organizations: Texas, Service, Media Matters, America, Media, billionaire's X Corp, Business, IBM, Oracle, Apple, Twitter Locations: Texas