Tesla shares won't stop falling unless the electric vehicle maker enacts some serious changes, according to Morgan Stanley.
Tesla stock closed Tuesday below the $220 level, meaning it has lost about a quarter of its value since notching July intraday highs above $295.
"Tesla investor sentiment is low, but that's not enough by itself to halt the negative momentum."
TSLA YTD mountain Tesla stock this year But there are a few things Tesla can do to halt its tumble and reestablish itself as a leader, Jonas said.
Executing model expansion on the Cybertruck and other models outside of the S, X, 3 and Y families could help investors' sentiment, he said.
Persons:
Tesla, Morgan Stanley, Adam Jonas, Jonas, he's, — CNBC's Michael Bloom