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Read previewKate Jhaveri, TikTok's head of global marketing, is leaving the company this month as part of a leadership shake-up, according to an internal memo shared with staffers. "Together, we decided the best way to achieve this vision is to remove the head of global marketing role, and bring everyone within Global Brand & Comms under one leader." Its former VP of global communications, Hilary McQuaide, exited the company that same month, the executive posted on LinkedIn. Together, we decided the best way to achieve this vision is to remove the head of global marketing role, and bring everyone within Global Brand & Comms under one leader, aligning our work and goals toward one comprehensive vision. AdvertisementFinally, we are also making a change to our social media team to enable a more scalable model for Global Brand & Comms.
Persons: , Kate Jhaveri, Zenia Mucha, Mucha, Jhaveri, Zuber Mohammed, Hilary McQuaide, ByteDance, Kate, Dexter Fedor, Manish Gupta, Alistair Lennie, Zuber, Alastair Boyle, Jordan Guo, Carol Baracat, Helen Lawrence, Erin Fors Organizations: Service, Global, Business, Disney, NBA, LinkedIn, CSR, AMS, EMEA, Global Brand Locations: Beijing
download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. "I'm just really disappointed," one laid-off TikTok employee told Business Insider. This story is available exclusively to Business Insider subscribers. AdvertisementA second let-go employee who had worked at the company amid political attacks and business-strategy shifts described the layoffs as "an abrupt end to a very chaotic ride." AdvertisementLet-go TikTok staffers wondered, why now?
Persons: , I'm, Adam Presser, Zenia Mucha, Pappas, Presser, Mucha, ByteDance, TikTok Organizations: Service, Business, Big Tech, Google Locations: Brazil, France
TikTok plans global layoffs in operations and marketing
  + stars: | 2024-05-22 | by ( Brian Fung | ) edition.cnn.com   time to read: +1 min
CNN —TikTok is planning to lay off large swaths of its operations and marketing workforce, current employees briefed on the plans told CNN. The global layoffs are expected to hit teams that handle user support and communications, as well as content and marketing. TikTok’s current global user operations team will be dismantled as part of the move, and remaining employees will be distributed among the company’s trust and safety, marketing, content and product teams. The layoffs had been in the works for some time, perhaps almost a year, but recent turnover in TikTok’s marketing, trust and safety and operations teams prompted delays, one of the employees told CNN. It is unclear how many TikTok employees could lose their jobs.
Persons: Adam Presser, Zenia Mucha, TikTok Organizations: CNN, The, Brand, Communications Locations: United States
The Walt Disney company logo is displayed on the floor of the New York Stock Exchange during morning trading on Dec. 1, 2023. Aaron LaBerge, the chief technology officer for Disney Entertainment and ESPN, is leaving the company, according to an internal memo. LaBerge is leaving for personal reasons related to his family and will stay on at Disney until June, the memo said. At ESPN, LaBerge has been a central figure behind the company's streaming services, including ESPN+, the upcoming sports streaming application co-owned by Disney, Warner Bros. They include former CEO Bob Chapek, former head of streaming Kevin Mayer, ex-finance chief Christine McCarthy, former Walt Disney Studios Chairman Alan Horn, former Disney general counsel Alan Braverman, ex-head of communications Zenia Mucha, and former president of Walt Disney Pictures, Sean Bailey.
Persons: Aaron LaBerge, LaBerge, He'll, He's, Bob Chapek, Kevin Mayer, Christine McCarthy, Alan Horn, Alan Braverman, Zenia Mucha, Sean Bailey, Aaron, Jimmy Pitaro, Dana Walden, Alan Bergman, Chris Lawson, Paul Allen Organizations: Walt Disney, New York Stock Exchange, Disney Entertainment, ESPN, PENN Entertainment, ESPN Bet, Disney, Hulu, Warner Bros . Discovery, Fox, Walt Disney Studios, Walt Disney Pictures, ESPN BET, Company, Starwave
"There was a lot of excitement and hope at the return of Bob Iger a year ago," a current Disney staffer told Insider. Uncertainty about the company's future and about who's deciding what on the creative side has left execs in a state of inertia, according to an entertainment lawyer with knowledge of Disney's business. The declining linear TV business culminated in a standoff with Charter Communications over terms for a new contract for carrying Disney's cable channels. And Disney's streaming business, which was supposed to make up for the decline in cable revenues, has lost $11 billion since Disney+ launched in 2019. Churn is a top concern in Disney streaming, some employees said.
Persons: Goofy, what's, Bob Iger, Bob Chapek, He's, confidants, Zenia Mucha, Alan Braverman, Alan Horn, Jayne Parker, Christine McCarthy —, Mickey, Ariel, grumbled, Iger's, It's, he's, Iger, Paul Verna, Chapek, Bob, it's, Ron DeSantis —, Iger —, Nelson Peltz, he'd, hasn't, Verna, Disney, Ike Perlmutter, Peltz, Perlmutter, Ike, Disney's, Paul Singer, Kevin Mayer, Tom Staggs, Puck, Stagg's Blackstone, Intelligence's Verna Organizations: Walt Disney Co, Disney, ABC, Hollywood, CNBC, Writers Guild of America, Wall, Insider Intelligence, Marvel, Lucasfilm, Century Fox, Google, Facebook, Netflix, Communications, Florida Gov, Hulu, ESPN Iger, FX, Geographic, ESPN, Apple, Electronic, Elliott Investment Management, Bloomberg, Mayer Locations: Burbank, Hollywood, Florida's, Iger
Iger told Chapek that he lived for those "two-shower days," according to people familiar with the conversation. In January 2020, Iger told Chapek the plan was back on. During his 27 years at the company, Chapek had only attended one annual meeting — as a guest in the audience. Bob Iger, Disney CEO, during a CNBC interview, Feb. 9, 2023. WATCH: Disney CEO Bob Iger's exclusive July 2023 CNBC interviewTake the 'A'During Chapek's tenure as CEO, Disney lost more than a quarter of its market value.
Persons: Elham, Bob Iger, Bob Chapek, Iger, wasn't, Chapek, Michael Eisner, , who's, he's, Clint Eastwood, Eastwood, Arthur Bochner, Jackie Hart, Kareem Daniel, Chapek —, Eisner, Michael Ovitz, Ovitz, Bob, Disney's, Kevin Mayer, Mayer, Bryan van der Beek, he'd, Tom Staggs, Staggs, Staggs —, Steve Jobs, cajoled Ike Perlmutter, George Lucas, Rupert Murdoch, Iger's, Susan Arnold, Arnold, Peter Rice, David Paul Morris, Rice, CNBC's Julia Boorstin, Mark Parker, Mary Barra, Michael Froman, Willow, Parker, John Donahoe, Roy Disney, Walt Disney, Stanley Gold, David A, CNBC Eisner, Big Bob, Little Bob, Christine McCarthy, Patrick T, He'd, McCarthy, Iger —, Coronavirus, Gavin Newsom, Michael Kovac, curtly, Nancy Pelosi, Chuck Schumer, Ben Smith, Smith, Disney, Randy Shropshire, Agnes Chu, Ricky Strauss, Chu, Strauss, Kevin Feige, Kathleen Kennedy, Who's, Alan Bergman, Bergman, Bob Kyncl, Daniel —, Iger didn't, Daniel rankled, Daniel, Chapek didn't, James Pitaro, Jesse Grant, CNBC Chapek, Jimmy Pitaro, Zenia Mucha, didn't, Mucha, Barbara Walters, Charles Eshelman, Scarlett Johansson, Scarlett Johansson —, Florence Pugh, Natasha, Yelena, " Johansson, Bryan Lourd, Johansson, Lourd, Steven Spielberg, Al Michaels, David Muir, Robin Roberts, Michael Strahan, Spielberg, Geoff Morrell, Alan Braverman, Alan Horn, Jayne Parker, Bochner, Claire Lee, Paul Richardson, Josh D'Amaro, Ron DeSantis, Morrell, Disney Animation —, George Floyd, Reba Saldanha, Reuters Chapek, DeSantis, Nicholas Maldonado, Octavio Jones, Chapek she'd, we're, " Morrell, CNN's Chris Wallace, Kristina Schake, John Skipper, Daniel steamrolled, Latondra Newton, Newton, Charles Krupa, Pitaro, NBCUniversal's Peacock, Dana Walden, Thomas Murphy, Josh Kushner, Privately, Schake, Barack Obama, Michelle Obama, Michelle Obama's, David Dee Delgado, Kara Swisher, hadn't, Netflix's, overhiring, McCarthy hadn't, Safra Catz, Kareem, DMED, Horacio Gutierrez, Justin Warbrooke, Alexia Quadrani, Bryan Castellani, Michael Buckner, Quadrani, Lindsay Lohan, Winnie, Nelson Peltz, Catz, Donald Trump's, they'd, Walden, Gutierrez, D'Amaro, Rich Polk, Walden he'd, Iger she'd, Mickey Mouse, Mark Rightmire, haven't, Indiana Jones, Halle Bailey, Ariel, Hamilton Faber, Rich Greenfield, Bob Iger's, — Mayer, McCarthy —, doesn't, they'll Organizations: Disney, Marvel, CNBC, Bloomberg, Getty, Walt Disney, Indiana University, Michigan State University, Shanghai Disney, Man, Hong Kong Disneyland, Walt Disney Parks, Resorts, Pixar, Fox, Chapek, Nike, General, Mastercard, Foreign Relations, University of Pennsylvania, Grogan, Disney's, Fallon, ABC, ESPN, ABC News, California Gov, New York Times, Disney confidants, Hollywood, Marvel Studios, Lucasfilm, Walt Disney Television, Walt Disney Studios, Hulu, HBO Max, Walt Disney Company, YouTube, Companies, Netflix, Apple, Disney Media, Entertainment, Stanford, Rights, Junior, petulant, Filmmagic, Brunswick Group, Covid, CAA, onetime Defense Department, Century Fox, Human, Florida Gov, Republican, Disney Animation, Reuters, Human Rights, HRC, Walt Disney World, Employees, American Foundation for Equal Rights, AP, Amazon Prime, Paramount, South Pacific, Capital Cities, Dow Jones, CVS, Kingdom, Variety, Trian Partners, Charter Communications, U.S, Comcast, Charter's, MediaNews, Orange, Allen, Co, Candle Media, Advisors Locations: Burbank , California, Midwestern, Brentwood, Los Angeles, Westlake Village, Iger, Hammond , Indiana, Shanghai, China, Hong, Fox, Willow Bay, Raleigh , North Carolina, Orlando, U.S, Hulu, Iger's Brentwood, coronavirus, Brunswick, Hollywood, Hawaii, Disney's, Marvel's, Anaheim , California, Montana, Florida, Rye , New Hampshire, Chapek, Hong Kong, California, missteps, South, DMED, Burbank, New York, India, Atlantic, Sun Valley , Idaho, America
TikTok, the popular short-form video app that is facing questions about its future in the United States, said on Thursday that its chief operating officer was leaving the company and that it had hired a new head of operations and a new chief brand and communications officer. V. Pappas, who joined TikTok as chief operating officer to run its North American business in 2018, will become a strategic adviser to the company. Adam Presser, TikTok’s chief of staff, will become its head of operations. In an email to the company on Thursday, Mx. Pappas, 44, said “the time is right to move on and refocus on my entrepreneurial passions.”The company also said that Zenia Mucha will oversee its sprawling communications team.
Persons: Pappas, TikTok, Adam Presser, TikTok’s, Zenia Mucha, Mucha Organizations: Pappas, Disney, New York Times Locations: United States
TikTok COO Pappas quits after five years in the role
  + stars: | 2023-06-22 | by ( ) www.reuters.com   time to read: +1 min
June 22 (Reuters) - TikTok Chief Operating Officer V. Pappas is stepping down after five years with the short-video company owned by China's ByteDance, according to an email seen by Reuters on Thursday. In an email to staff, Pappas said they would be taking on an advisory role for the company during the transition. "Given all the successes reached at TikTok, I finally feel the time is right to move on and refocus on my entrepreneurial passions," said Pappas, who uses the pronoun they. Adam Presser, TikTok's chief of staff, will become head of operations and oversee content, user operations and distribution, Chew said. Last month, TikTok sued Montana after it became the first state to ban the app state-wide.
Persons: Pappas, China's ByteDance, Shou Chew, Zenia Mucha, TikTok, Adam Presser, TikTok's, Chew, Samrhitha, Dawn Chmielewski, Sheila Dang, Devika Syamnath, Daniel Wallis Organizations: Reuters, Walt Disney Co, Thomson Locations: TikTok, Montana, Bengaluru, Dawn, Los Angeles, Dallas
TikTok hired former Obama and Disney advisers to coach its CEO before his congressional hearing, per WSJ. Shou Zi Chew has seen his follower count on TikTok rise from 18,700 to 3 million in 8 days. Chew was largely unknown before the hearing last Thursday, with just under 19,000 followers on the app, per Reuters. Two days before the hearing, Chew posted an informal introduction on the app – he was dressed in a hoodie and jeans – which has since amassed 4.7 million likes. A spokesperson for the app previously told Insider it believed the bans "have been based on misplaced fears and seemingly driven by wider geopolitics."
TikTok has enlisted three heavyweights from American politics and business to advise it behind the scenes as the social-media app tries to convince U.S. authorities that it isn’t beholden to the Chinese government. David Plouffe and Jim Messina , veterans of Barack Obama ’s presidential campaigns, and Zenia Mucha , the former longtime communications chief of Walt Disney Co., are advising TikTok in its fight against efforts to ban it in the U.S, according to people familiar with their roles.
Disney CEO Bob Iger has returned to a company facing significant pressures on its linear and streaming businesses. He'll also need to unwind the business structure implemented in 2020 by his short-lived predecessor, Bob Chapek — which separated budgeting and distribution decisions from creative content development. Alan Bergman, chairman, Disney Studios ContentAlan Bergman. Disney Interactive/Reuters/Jonathan AlcornPitaro is close to Iger, has a long tenure at Disney, and has a foot in both creative and business sides. Dana Walden, chairman, Disney General Entertainment ContentDana Walden.
The returning CEO will have to unwind the business structure implemented by Bob Chapek while finding a successor. Disney CEO Bob Iger returns to a company facing significant pressures on its linear and streaming businesses. He'll also need to unwind the business structure implemented in 2020 by his short-lived predecessor, Bob Chapek — which separated budgeting and distribution decisions from creative content development. Alan Bergman, chairman, Disney Studios ContentAlan Bergman. Dana Walden, chairman, Disney General Entertainment ContentDana Walden.
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