Inside the Company Minting the Next Generation of Child StarsPocket.watch, a digital-media company in Culver City, Calif., wants to be ‘the Nickelodeon of the future,’ its CEO says.
WSJ’s Chavie Lieber explains how the company identifies and then signs YouTube’s biggest kid creators and then works to create new shows and distribution deals with streaming giants.
Zoe Thomas hosts.
Photo: Pat Martin for WSJ Magazine
Persons:
WSJ’s Chavie Lieber, Zoe Thomas, Pat Martin
Organizations:
Nickelodeon, WSJ Magazine
Locations:
Culver City, Calif