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DirecTV and Disney have reached a deal that brings Disney’s ESPN and other channels back to the pay-tv provider’s customers after a roughly two week blackout. On Saturday, DirecTV and Disney said they reached a deal that called for “market based terms” on pricing. DirecTV will be able to offer Disney’s streaming services in its packages and a la carte, the company said in a release Saturday. The amount of customers DirecTV lost during the dispute was not “immaterial,” said DirecTV Chief Marketing Officer Vince Torres at Goldman Sachs’ Communacopia & Technology Conference on Thursday. DirecTV offered its customers a $30 credit, financed by stopping payments to Disney as soon as the blackout began, Torres said.
Persons: Disney, DirecTV’s, Jimmy Pitaro, , It’s, ESPN’s Pitaro, , Vince Torres, Goldman Sachs, Torres, Venu, DirectTV, ESPN — Organizations: DirecTV, Disney, ESPN, ABC, SEC Network, ACC Network, CNBC, U.S ., Hulu, Charter Communications, Technology Conference, Antitrust, Warner Bros, Discovery, Fox Corp, Federal Communications Commission, FCC
Disney's networks went dark on Sept. 1 after the two sides could not agree to terms on fees and bundle structures. DirecTV called Disney anti-consumer, and ESPN Chairman Jimmy Pitaro called the responses DirecTV made to Disney's package offers "basically hypotheticals." The amount of customers DirecTV lost during the dispute was not "immaterial," said DirecTV Chief Marketing Officer Vince Torres at Goldman Sachs' Communacopia & Technology Conference on Thursday. DirecTV offered its customers a $30 credit, financed by stopping payments to Disney as soon as the blackout began, Torres said. This was the second dispute in a year that left pay TV customers without Disney's networks.
Persons: Disney, DirecTV's, Jimmy Pitaro, It's, ESPN's Pitaro, Vince Torres, Goldman Sachs, Torres, Venu, DirectTV, ESPN — Organizations: Clemson Tigers, season's, Clemson, NCAA Division, DirecTV, Disney, ESPN, U.S ., Atlanta Falcons, Philadelphia Eagles, CNBC, & Technology Conference, ABC, Antitrust, Warner Bros, Discovery, Fox Corp, Federal Communications Commission, FCC, Charter Communications
The "For the Birds" ad campaign for DirecTV emphasizes customers don't need a satellite dish anymore for service. Courtesy: DirecTVCoach Prime wants consumers to know they can watch DirecTV without a satellite dish. As pay TV distributors — both satellite and cable companies — have seen customers flee for streaming, DirecTV is trying to get the message out that a clunky satellite dish is no longer needed for its service. Satellite TV providers like DirecTV and EchoStar's Dish were once some of the biggest distributors of the TV bundle. Sticking with sportsThe "For the Birds" ad campaign for DirecTV emphasizes customers don't need a satellite dish anymore for service.
Persons: Deion Sanders, Steve Buscemi, Henry Winkler, Vince Torres, it's, Torres, Shedeur Sanders, , Winkler's Frank, Bobby, Buscemi, There's, Sanders, Tinker Bell, Cord, Pavlo Gonchar, Craig Moffett, what's, Moffett, DirecTV's Organizations: DirecTV, NFL, Colorado, Colorado Buffaloes, Nebraska Cornhuskers, Folsom, NBA, NHL, NCAA's Colorado Buffaloes, Lightrocket, Satellite, TPG, AT, Hulu, Sling, YouTube, Netflix, Comcast, Charter Communications Locations: Colorado, Boulder ,, New York City
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